Moena Café

What Moena Café does

Moena Café is a privately held, family-owned neighborhood restaurant operating a single location at the Koko Marina Shopping Center in Hawaii Kai, Honolulu, Oahu. The business is owned and operated by proprietors Eric and Nicole Chang and serves breakfast and lunch daily from 7:00 a.m. to 2:30 p.m., featuring island-inspired dishes with signature items including Short Rib Loco Moco and Chantilly Pancakes.

The core product is dine-in service at the Hawaii Kai storefront, supplemented by takeout orders processed through the Clover online ordering platform. The restaurant also offers catering for private events and group dining, and sells gift cards in $25 increments up to $150 per card, available online and in-restaurant with shipping to all 50 U.S. states. A related sub-brand, DAYBREAK, operates from a separate website (moenacafedaybreak.com), though its relationship to the core operation is not detailed in available data.

Revenue is generated entirely through consumer-facing channels—dine-in food sales, takeout, catering, and gift card redemptions—with no enterprise customers, subscription model, or technology licensing component. The company employs 13 people, has no outside investors or parent company, and has implemented a 4% service charge shared with kitchen staff in lieu of traditional tipping. There is no proprietary technology platform; the business operates as a traditional restaurant with light digital tooling for ordering and payments.

Name

Moena Café

Legal name

Moena Cafe Hawaii

Website

https://moenacafe.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Moena Café is a family-owned, single-location breakfast and lunch restaurant in Hawaii Kai, Honolulu, serving locals and tourists Hawaiian dishes such as Short Rib Loco Moco via dine-in, takeout, catering, and gift cards.

Ownership category

akta.pro rank

Product category

Casual Dining Restaurant

NAICS

Full-Service Restaurants (722511), Restaurants and Other Eating Places (72251)

SIC

Retail-Eating & Drinking Places (5810)

akta.pro primary industry

Breakfast & Brunch Fast Casual (THAFABAL)

akta.pro secondary industry

Casual Dining Restaurants (THAFACAB)

Keywords

• Breakfast restaurant
• Hawaiian cuisine
• Casual dining
• Catering services
• Cafe services

Headquarters

HQ city

Honolulu

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Others

Revenue model

1. Dine-in and Takeout Food Sales: Revenue from serving breakfast and lunch items to customers dining in or ordering takeout. Open daily 7am-2:30pm.
2. Gift Card Sales: Gift cards sold in increments of $25 up to $150, available for purchase online or at the restaurant.
3. Catering Services: Catering services offered for private events and group dining occasions.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels2 records

Core offering

Moena Café is a single-location neighborhood breakfast and brunch restaurant in Hawaii Kai, Honolulu, serving island-inspired Hawaiian dishes such as Short Rib Loco Moco and Chantilly Pancakes for dine-in and takeout. The restaurant supplements its core dining service with catering for private events and gift cards sold in $25 increments, and operates a related sub-brand website called Daybreak. It is open daily from 7am to 2:30pm and is closed on Thanksgiving, Christmas Day, and New Year's Day.

Product overview

Moena Cafe is a single-location Hawaii-based restaurant offering island-inspired breakfast and brunch cuisine. The core product is the dine-in and takeout restaurant service featuring signature dishes like Short Rib Loco Moco and Chantilly Pancakes. The business supplements its restaurant operations with gift cards, catering services, and an online ordering system. A related brand called Daybreak operates as a separate entity. The company does not offer a technology platform or SaaS product.

Differentiator

Problem solved

Functional benefit

Brands

• DAYBREAK: A related brand/website for Moena Cafe, accessible at moenacafedaybreak.com

Products and services

• Moena Café Restaurant

Segments2 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves1 record

Expansion highlights3 records

Broad incumbents

• First Watch: National daytime cafe and breakfast/brunch chain operating across the U.S. with similar menu positioning (breakfast, brunch, lunch only). Comparable as a broader incumbent in the breakfast/brunch category with significantly greater scale and brand awareness.

Direct peers

• Liliha Bakery: Long-standing Hawaii bakery and breakfast establishment with multiple Oahu locations, serving local-style breakfasts and pastries. Comparable as a Hawaiian breakfast institution serving both locals and tourists.
• The Nook Neighborhood Bistro: Neighborhood bistro in Honolulu offering American brunch and lunch fare in a casual setting. Comparable as a single-location Oahu brunch concept targeting local residents and casual diners.
• Rainbow Drive-In: Iconic Honolulu breakfast and lunch institution serving local Hawaiian plate food. Comparable as a casual breakfast/lunch destination on Oahu targeting both locals and tourists with island-style cuisine.
• Mud Hen Water: Honolulu restaurant emphasizing Hawaiian regional cuisine and brunch service. Comparable for its focus on locally-sourced, Hawaii-inspired dishes served in a casual dine-in environment on Oahu.
• Eggs 'n Things: Established Hawaii-born breakfast chain with multiple Oahu locations specializing in pancakes and breakfast fare. Comparable as a Hawaii-rooted, breakfast-focused multi-unit operator serving locals and tourists.
• Koko Head Cafe: Breakfast/brunch-focused restaurant also located in Hawaii Kai on Oahu, serving creative local Hawaiian-inspired dishes. Directly comparable in concept, geography, target customer (residents and tourists), and menu positioning to Moena Cafe.
• Highway Inn: Hawaiian food restaurant on Oahu serving traditional local breakfast and lunch plates. Comparable for its focus on authentic Hawaiian cuisine targeted at local residents and visitors seeking island-style breakfast/lunch.
• Cinnamon's Restaurant: Hawaii-based breakfast and brunch restaurant chain with multiple locations, known for signature pancakes and local-style breakfasts. Comparable in menu emphasis on breakfast/brunch signature items and Hawaii-based tourist appeal.
• Boots & Kimo's Homestyle Kitchen: Popular Oahu breakfast/lunch restaurant famous for its Macadamia Nut Pancakes and local-style Hawaiian fare. Comparable as a single-concept, Hawaii-based breakfast/brunch destination serving both locals and tourists with signature dishes.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat2 records

Key risks5 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/moena-caf%C3%A9

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Moena Café