Mon Amie Inc.

Bridal Boutique Servicesmonamie.com

Mon Amie Inc. is a privately held Costa Mesa bridal salon serving individual brides through appointment-led sales of designer wedding gowns, accessories, alterations, trunk shows, and premium private shopping experiences.

Company typePrivate
Founded1976
HeadquartersCosta Mesa, California, United States
Headcount51–100
GTM typeB2C
OfferingServices

What Mon Amie Inc. does

Mon Amie Inc. is a privately held bridal salon operating a single physical showroom at 355 Bristol St in Costa Mesa, California. It serves primarily individual brides, including budget-conscious, plus-size, and luxury-oriented customers, through appointment-led sales of wedding gowns, bridal accessories, alteration services, trunk shows, and private shopping experiences. Its stated assortment includes more than 2,500 dresses from international designers, with prices from approximately $1,300 to $20,000. (Primary source:.)

The business generates revenue through one-time gown sales, separately billed alterations, accessory sales, sample-sale transactions, and premium service experiences. Interest-free payment plans and military discounts support conversion. Its go-to-market is direct-to-consumer and relies on showroom appointments, referrals, social media, email, editorial content, trunk shows, earned press, and influencer activity. The model is traditional retail rather than technology-enabled: purchases occur in person, with no e-commerce ordering, app, API, disclosed AI or machine-learning capability, or proprietary software. (Primary source:.)

Mon Amie Inc. firmographics

Firmographics

Name: Mon Amie Inc.
Legal name: Mon Amie, Inc
Website: https://monamie.com
Company type: Private
Founded year: 1976
Operating status: Operating
Headcount range: 51–100 employees
Short description: Mon Amie Inc. is a privately held Costa Mesa bridal salon serving individual brides through appointment-led sales of designer wedding gowns, accessories, alterations, trunk shows, and premium private shopping experiences.
Ownership category
akta.pro rank

Mon Amie Inc. industry classification

Industry

Product category: Bridal Boutique Services
NAICS: Clothing and Clothing Accessories Retailers (4581)
SIC: Retail-Apparel & Accessory Stores (5600), Retail-Women's Clothing Stores (5621)
akta.pro primary industry: Luxury Bridal & Occasionwear (CRAAAFAI)

Keywords

Bridal boutique retail
Wedding gown sales
Bridal alterations services
Designer bridal wear
Bridal appointment styling

Where Mon Amie Inc. is headquartered

Location

Headquarters

HQ city: Costa Mesa, California
HQ country: United States
HQ region: North America

Offices1 record

Markets served

Mon Amie Inc. business model

Business model

GTM type: B2C
Offering type: Services
Cost components: Supply Chain, Personnel, Operations, Marketing or Sales, Others

Revenue model

Wedding Gown Sales: One-time retail sales of wedding gowns from designer collections. Gowns range from approximately $1,300 to $20,000. Sample gowns available for immediate purchase, with promotional pricing on sample sale items starting at $300.
Alterations Services: In-house alterations department providing gown customization services. Alterations are billed separately from gown purchases. Includes services for fit adjustment, gown pressing, and custom work. Rush fees apply for appointments scheduled within 4 weeks of wedding date.

Pricing tiers

Model	Billing	Price
Unit Pricing	Pay-as-you-go	Entry-level gowns starting at $1,300
Unit Pricing	Pay-as-you-go	Mid-range designer gowns $2,000-$4,000
Unit Pricing	Pay-as-you-go	Premium designer gowns $4,000-$8,000+
Transaction based/ take rate	Pay-as-you-go	Sample sale gowns starting at $300
Unit Pricing	Multi-year contract	Signature VIP Shopping Experience

Go-to-market motion1 record

Distribution channels2 records

Marketing channels7 records

Mon Amie Inc. product offering

Product offering

Core offering

Mon Amie Bridal Salon is an appointment-only bridal boutique in Costa Mesa, California that retails over 2,500 wedding gowns from international designers (Calla Blanche, Lillian West, Watters, Randy Fenoli, Moonlight, Justin Alexander, Netta BenShabu, Suzanne Neville, Pronovias, Viktor & Rolf, Hera Couture, Demetrios, Berta, Lazaro, and Matthew Christopher), priced from approximately $1,300 to $20,000. The boutique complements gown sales with an in-house alterations department, bridal accessories, plus-size selections, and multiple appointment experiences including standard 90-minute consultations, after-hours private shopping, and a signature VIP shopping experience.

Product overview

Mon Amie Bridal Salon is a premier bridal boutique offering a comprehensive bridal shopping experience. The core offering is an extensive wedding gown collection featuring over 2,500 dresses from international designers, complemented by alteration services, bridal accessories, and various appointment types including standard, signature (premium), and after-hours experiences. The salon also hosts trunk shows and sample sales as periodic events.

Differentiator

Problem solved

Functional benefit

Products and services

Wedding Gowns
Bridal Alterations Services
Bridal Accessories
Signature VIP Shopping Experience
After Hours Private Shopping Experience

Companies that use Mon Amie Inc.

Customer profile

Named customers5 records

Segments4 records

Mon Amie Inc. technology and API

Technology

Technology focussed No

API detail

Has API: No
API docs
API detail

Core technology

AI maturity

App detail

Mon Amie Inc. partnerships and signals

Strategic signal

Partnerships

Five partnerships are on record, tiered core.

Netta BenShabucoreChannel Partner/ Reseller/ Distributor · 17 September 2021Israeli-born couturier Netta BenShabu's couture bridal collection features hand-embroidered gowns with Swarovski crystals. Mon Amie is an authorized retailer offering her Golden Bliss line and limited-time collections. Her gowns range from $8,000 and above, positioning Mon Amie as a luxury destination.
DemetrioscoreChannel Partner/ Reseller/ Distributor · 22 July 2019Demetrios is a prestigious bridal designer. Mon Amie hosts trunk shows featuring his collections with designer in-store appearances, allowing brides exclusive access to new arrivals and personal styling consultations.
Matthew ChristophercoreChannel Partner/ Reseller/ Distributor · 28 January 2019Matthew Christopher hosts trunk shows at Mon Amie featuring his newest collections. Events include giveaways, refreshments, and 10% trunk show discounts. Designer makes in-store appearances during trunk show weekends.
Randy FenolicoreChannel Partner/ Reseller/ Distributor · 4 August 2017Randy Fenoli is a prominent bridal designer and TV personality (TLC's Say Yes to the Dress). Mon Amie hosts exclusive trunk shows featuring his collections with designer appearances. His debut bridal collection ranges from $1,800-$4,000. Fenoli conducts personal styling sessions during trunk show events at the salon.
Berta BridalcoreChannel Partner/ Reseller/ DistributorBerta Bridal is a high-end designer known for glamorous wedding gowns. Featured in Mon Amie's press and trunk show events. Their gowns are featured in celebrity weddings including Alex Morgan's nuptials.

Scale indicators3 records

Recent moves4 records

Expansion highlights5 records

Mon Amie Inc. competitors and assessment

Company assessment

Direct peers

Kleinfeld Bridal: Iconic New York City premium bridal salon offering multi-designer gown selection with in-house alterations and appointment-based service. Closely comparable to Mon Amie's luxury, appointment-driven, multi-designer salon model.
BHLDN: Anthropologie-owned premium bridal retailer offering designer gowns, veils, and accessories online and in-store. Comparable to Mon Amie on premium positioning and multi-designer assortment, with an omnichannel advantage.
David's Bridal: Largest US bridal retailer offering wedding gowns across price points plus alterations and accessories. Comparable to Mon Amie on core bridal retail and alterations offering, though mass-market rather than luxury and operating national footprint.
Bridal Reflections: Long-standing New York premium bridal salon carrying multiple designer collections with on-site alterations. Directly comparable to Mon Amie on flagship showroom model, designer portfolio, and integrated alterations service.
Lovely Bride: Multi-location premium bridal boutique featuring curated designer collections with appointment-based styling. Comparable to Mon Amie on premium bridal positioning and stylist-led experience, though Lovely Bride operates across multiple US cities.

Others

Pronovias Group: Global luxury bridal gown manufacturer and retailer whose label Mon Amie carries. Comparable as a designer partner within Mon Amie's assortment rather than a competitor.
The Knot Worldwide: Wedding planning marketplace connecting couples with vendors including bridal salons. Comparable as an adjacent ecosystem participant that influences bridal shopper discovery rather than a direct retail competitor.

Broad incumbents

Nordstrom: Department store with an established bridal and special-occasion department including designer gowns and styling services. Overlaps with Mon Amie on bridal assortment but within a much broader general-merchandise portfolio.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights7 records

Customer concentration

Mon Amie Inc. financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Mon Amie Inc. leadership team

Management profile

Number of profiles

Mon Amie Inc. funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Mon Amie Inc. M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mon Amie Inc.

What does Mon Amie Inc. do?

Is Mon Amie Inc. a public or private company?

Mon Amie Inc. is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was Mon Amie Inc. founded?

Mon Amie Inc. was founded in 1976. It employs 51 to 100 people.

Where is Mon Amie Inc. based?

Mon Amie Inc. is headquartered in Costa Mesa, California, United States, in the North America region.

How does Mon Amie Inc. make money?

Two revenue lines are on record. Wedding Gown Sales are the primary driver. The others are alterations Services.

Who are Mon Amie Inc.'s main competitors?

Direct peers on record are Kleinfeld Bridal, BHLDN, David's Bridal, Bridal Reflections and Lovely Bride. Others are Pronovias Group and The Knot Worldwide. Nordstrom is listed as a broad incumbent.

Does Mon Amie Inc. have an API?

No public API is recorded for Mon Amie Inc..

What industry is Mon Amie Inc. in?

Mon Amie Inc.'s product category is Bridal Boutique Services. Its primary akta.pro industry code is CRAAAFAI, Luxury Bridal & Occasionwear. Its NAICS code is 4581 and its SIC code is 5600.