Grand Montauban Destination Affaires

Name

Grand Montauban Destination Affaires

Legal name

Office de Tourisme du Grand Montauban

Website

https://montauban-tourisme.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Tourism Office Services

NAICS

Convention and Visitors Bureaus (561591)

SIC

Services-Miscellaneous Amusement & Recreation (7990)

akta.pro primary industry

Destination Weddings & Social Groups (Non-Corporate Groups) (THAHADAL)

Keywords

• Destination tourism office
• Accommodation booking services
• Business tourism MICE
• Cultural heritage promotion
• Visitor information services

Headquarters

HQ city

Montauban

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D, Others

Revenue model

1. Tourist Tax Collection: Collection of tourist taxes from accommodation providers in the Greater Montauban area, a primary revenue source for tourism development and promotion activities
2. Booking Commissions: Commission revenue from booking accommodations and tourism activities through the online platform
3. Partner Services and Membership Fees: Annual partnership fees from tourism providers (hotels, restaurants, activity operators) for promotional exposure and participation in eductours
4. Pro Services and Consulting: Professional services including quality guidance, accessibility certification support, and eco-responsible transition consulting for tourism businesses

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels6 records

Core offering

Grand Montauban Destination Affaires is the official public tourism office for the Greater Montauban area, providing visitor information, accommodation and activity booking, event promotion, museum and heritage content, and dedicated business tourism (MICE) services for corporate groups. It operates a multilingual digital platform and physical tourist office that aggregates local tourism providers and offers curated itineraries, group services, and professional consulting to tourism businesses.

Product overview

Grand Montauban Destination Affaires operates the official Montauban Tourism platform (montauban-tourisme.com), a comprehensive digital tourism service offering accommodation and activity booking, event calendars, museum ticketing, audio-guided tours (Wivisites), and practical visitor information in three languages. The platform also maintains an Espace Pro portal for local tourism professionals and organizes the biennial Journées Olympe de Gouges cultural event.

Differentiator

Problem solved

Functional benefit

Products and services

• Montauban Tourisme Online Booking Platform
• Musées et Expositions (Museum Information and Ticketing)
• Hébergement en Ligne (Online Accommodation Booking)
• Réservation d'Activités (Activity Booking)
• Agenda des Événements (Events Calendar)
• Espace Pro (Professional Partner Portal)
• Audioguides Wivisites (Digital Audio-Guided Tours)

Named customers4 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Six partnerships are on record, tiered core and minor.

• Laurène (Partnership Contact)coreGTM or Marketing PartnerDedicated partnership contact for tourism providers in Grand Montauban; offers promotional exposure in official editions, promotional videos, and eductour participation for partners
• Tourism Providers of Grand MontaubancoreChannel Partner/ Reseller/ DistributorNetwork of local hotels, restaurants, activity operators, and accommodations participating in the official tourism promotion program; includes quality-certified partners under the Destination Excellence label
• LIO Regional TransportcoreStrategic or Co-development PartnerRegional transport partnership enabling affordable travel from Occitanie to Montauban at low prices; part of the region's integrated tourism access initiative
• Grands Sites Occitanie Sud de FrancecoreStrategic or Co-development PartnerRegional heritage site network promoting major cultural destinations in Occitanie; Montauban's Baroque cathedral and Place Nationale are designated as part of this prestigious network
• Villes et Pays d'Art et d'HistoirecoreStrategic or Co-development PartnerNational designation recognizing Montauban as a 'City and Land of Art and History'; provides official heritage preservation and promotion framework
• Les Leaders de l'Économie (Communauté d'Agglomération)minorGTM or Marketing PartnerAnnual business awards event showcasing dynamic local enterprises and entrepreneurs; organized by the inter-municipal community to promote regional economic vitality

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Emerging players

• Visit Dutch Valley (Dutch CVB-style comparison): Included as a comparison to a small/mid-sized English-speaking CVB operating with a similar combination of booking platform, partner network, and MICE coordination for a sub-regional catchment.
• Voyages Inextremis: French DMC specializing in incentive travel and corporate group bookings — directly comparable to the 'Grand Montauban Destination Affaires' MICE desk from the supply side, showing the commercial DMC model the public office competes or partners with for group bookings.

Direct peers

• Office de Tourisme de Toulouse: The official tourism office for the city of Toulouse, the regional capital 30 minutes from Montauban. It performs the same DMO/CVB function — destination promotion, accommodation booking, MICE services, and cultural event programming — for an adjacent and overlapping Occitanie catchment.
• Destination Perpignan: Official tourism office for Perpignan in southern Occitanie, with equivalent scope (heritage city, multi-language site, online booking, MICE desk, event promotion) and similar mid-size-city DMO operating model.
• Office de Tourisme de Cahors: Neighboring Lot-department tourism office serving a similar small-city heritage catchment with comparable services (booking, audio guides, MICE referrals) within the same Occitanie region.
• Office de Tourisme d'Albi: Official tourism office for Albi, a comparable-sized Occitanie heritage city (also a Villes et Pays d'Art et d'Histoire member) operating the same combination of booking platform, heritage promotion, and group/MICE services.

Broad incumbents

• Atout France: The national tourism development agency for France. Operates as the overarching authority under which regional and local CVBs (including Montauban) coordinate international promotion, quality labeling, and market intelligence.
• Visit Bordeaux: The official CVB for Bordeaux, a larger regional tourism authority in southwest France with a much broader scope and headcount, offering overlapping accommodation booking, event promotion, and MICE services for a heritage-rich destination.
• Comité Régional du Tourisme d'Occitanie: The regional tourism board that Grand Montauban reports into and partners with. Provides destination promotion, content, and branding at the regional level that local offices like Montauban leverage.

Others

• Terres d'Aventure (Allibert Trekking): French adventure tour operator; not a direct competitor but adjacent ecosystem participant whose guided tours and themed itineraries overlap with the activities Montauban's booking platform resells, illustrating alternative distribution channels for the same tourism demand.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Instagraminstagram.com/montaubantourisme
• LinkedInlinkedin.com/company/office-de-tourisme-du-grand-montauban

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Grand Montauban Destination Affaires