UHI Moray

What UHI Moray does

UHI Moray is a further and higher education college based in Elgin, Moray, Scotland, operating as one of 10 partner institutions that together comprise the University of the Highlands and Islands (UHI) partnership. The institution traces its origins to 1971 as Elgin Technical College and has undergone several name changes, most recently to UHI Moray in March 2022 following a UHI partnership-wide rebrand. It is a registered Scottish charity (No: SC021205) operating under the Further and Higher Education (Scotland) Act 1992. UHI Moray delivers educational programmes from Higher National Certificates (HNCs) and Diplomas (HNDs) through undergraduate and postgraduate degrees across disciplines including healthcare (notably the only BSc Integrative Healthcare in Scotland), social sciences, computing, arts (Fine Art, Creative Writing), humanities, and vocational areas such as social services and counselling. The college operates three Elgin campuses — Moray Street, Linkwood Technology Centre, and Biblical Gardens — and maintains specialised facilities including the Alexander Graham Bell Centre for Digital Health, Moray School of Art, the Linkwood Technology Centre, and the Hospitality and Tourism Academy (HATA).

The institution's core technology infrastructure centres on a Virtual Learning Environment (VLE) for online course delivery, video-conferenced lectures and tutorials, and a TerminalFour content management system. Programmes are delivered through on-campus, online, and blended modes, supporting both UK-domiciled and international students. Tuition fees are structured by student domicile — £1,820 per year for Scottish-domiciled full-time undergraduates, £6,420–£9,250 for rest-of-UK students, and £7,080–£16,950 for international students — with year-4 honours continuation free for eligible full-time continuous-study students.

Revenue derives from three streams: higher-education tuition fees from Scottish, UK, and international students; Scottish Funding Council (SFC) grant funding under a Financial Memorandum governing the use of public funds; and customised business training programmes delivered to local Moray employers for workforce development. Prospective students are recruited through open days, UCAS Discovery exhibitions, clearing campaigns, partnerships with DYW Moray, and digital marketing across Facebook, Twitter, Instagram, YouTube, and LinkedIn. As a publicly funded non-commercial institution, UHI Moray does not publicly disclose revenue figures.

Name

UHI Moray

Legal name

Board of Management of Moray College UHI

Website

https://moray.uhi.ac.uk

Company type

Private

Founded year

1971

Operating status

Operating

Headcount range

101–250 employees

Short description

UHI Moray is a further and higher education college in Elgin, Scotland, one of 10 institutions comprising the University of the Highlands and Islands partnership. It delivers HNCs, HNDs, and degree programmes across arts, healthcare, computing, and social sciences, funded by tuition, Scottish Funding Council grants, and employer training contracts.

Ownership category

akta.pro rank

Headquarters

HQ city

Elgin

HQ country

United Kingdom

HQ region

Europe

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Tuition Fees: Higher education tuition fees from Scottish, UK, and international students. Full-time Scottish domiciled students pay £1,820 per year. Rest of UK students pay £6,420-£9,250 per year. International students pay £7,080-£16,950 per year.
2. Government Funding: Funding from Scottish Funding Council (SFC) under Financial Memorandum governing use of public funds
3. Customised Business Training: Revenue from providing customised training programmes to local businesses and employers for business growth and employee development

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

UHI Moray delivers further and higher education programmes, including Higher National Certificates (HNCs), Higher National Diplomas (HNDs), undergraduate honours degrees, and postgraduate study across humanities, sciences, arts, healthcare, computing, and social sciences. It also provides customised workforce training for local businesses and operates specialised facilities including the Moray School of Art, Linkwood Technology Centre, and Alexander Graham Bell Centre for Digital Health. Delivery modes span on-campus, online, and blended study through campuses in Elgin, Scotland.

Product overview

UHI Moray is a further and higher education institution within the University of the Highlands and Islands partnership, offering a comprehensive portfolio of educational programmes and specialised facilities. The institution provides Higher National Certificates (HNCs) and Diplomas (HNDs) across vocational areas including computing, healthcare, social services, counselling, and fitness. Its degree offerings include honours degrees in applied sciences (Archaeology, Integrative Healthcare), humanities (Literature, Creative Writing, History, Philosophy/Politics/Economics), social sciences (Child and Youth Studies, Social Sciences), and professional studies (Applied Software Development in partnership with IBM, Fine Art). The institution operates specialised facilities including the Alexander Graham Bell Centre for Digital Health, Moray School of Art, Linkwood Technology Centre, and Hospitality and Tourism Academy (HATA), primarily serving the Moray region through its campuses in Elgin.

Differentiator

Problem solved

Functional benefit

Products and services

• HNC Bioscience
• HNC/HND Accounting (Next Gen)
• HNC Computing
• HNC Counselling
• HNC Digital Design and Web Development
• HNC Healthcare Practice
• HNC Physical Activity and Health (NextGen)
• HNC Social Services
• BSc (Hons) Applied Software Development
• BA (Hons) Archaeology
• BA (Hons) Child and Youth Studies
• BA (Hons) Creative Writing in the Highlands and Islands
• BA (Hons) Culture and Heritage
• BA (Hons) Fine Art
• BA (Hons) History
• BSc (Hons) Integrative Healthcare
• BA (Hons) Literature
• BA (Hons) Literature and Creative Writing
• BA (Hons) Philosophy, Politics and Economics
• BA (Hons) Social Sciences
• Customised Business Training
• Moray School of Art
• Alexander Graham Bell Centre for Digital Health
• Hospitality and Tourism Academy (HATA)
• Linkwood Technology Centre

Quantifiable outcome

• UHI remains among Scotland's highest-rated universities in National Student Survey

Named customers4 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Five partnerships are on record, tiered core and minor.

• IBMcoreStrategic or Co-development PartnerIBM collaborates with UHI on the BSc (Hons) Applied Software Development degree, providing access to world-class technical input, professional mentors, guest speakers, and enhanced IBM Cloud access. Students work in teams replicating modern software development practices.
• University of the Highlands and Islands (UHI)coreOthersUHI Moray is one of 10 partner institutions making up the University of the Highlands and Islands. The partnership serves communities across the Highlands, Islands, Moray and Perthshire. In March 2022, the UHI partnership underwent a rebrand to become UHI Moray.
• DYW Moray (Developing the Young Workforce)minorStrategic or Co-development PartnerDYW Moray partnership provides opportunities for young people and employers, helping connect schools with industry and supporting career pathways.
• APUC (Advanced Procurement for Universities and Colleges)minorStrategic or Co-development PartnerPartnership for advanced procurement development across further and higher education sector in Scotland.
• Moray Growth DealcoreStrategic or Co-development PartnerUHI Moray works in partnership with the Moray Growth Deal designed to maximise Moray's economic competitiveness and drive innovation and growth in the region.

Scale indicators2 records

Recent moves8 records

Expansion highlights6 records

Direct peers

• Fife College: Single-region Scottish FE college delivering HNC/HND, apprenticeships, and degree programmes in partnership with universities. Comparable in governance, funding, and programme breadth to UHI Moray.
• Glasgow Kelvin College: Urban Scottish FE college with comparable further education and vocational higher education portfolio including computing, healthcare, and creative arts. Same SFC funding regime and similar articulation pathways to Scottish universities.
• Edinburgh College: One of Scotland's largest further education colleges offering HNC/HND and degree pathways across vocational and academic subjects. Comparable mission, funding model under SFC, and programme portfolio to UHI Moray but at much larger scale.
• North East Scotland College (NESCol): Regional Scottish FE college serving Aberdeen and Aberdeenshire with a similar HNC/HND-to-degree portfolio. Closely comparable in scale, SFC funding exposure, and mix of vocational/technical courses including computing and healthcare.
• SRUC (Scotland's Rural College): Specialist Scottish institution delivering further and higher education in agriculture, environment, and rural business. Comparable as a publicly-funded Scottish college with HNC-to-degree offerings and applied research activity.
• UHI Inverness: Lead college in the same UHI partnership offering the same further/higher education mix (HNC/HND through honours degrees) across the Highlands. Most directly comparable as a sister institution with shared branding, shared SFC funding, and shared back-office infrastructure.

Regional players

• Heriot-Watt University: Edinburgh-based Scottish university with strong applied/computing programmes and international online delivery. Competes for international fee-paying students and articulation partnerships that UHI Moray also targets.

Broad incumbents

• University of Aberdeen: Larger established Scottish university competing for the same regional applicants, particularly those who might otherwise progress from UHI Moray into a full degree. Overlaps on healthcare, computing, and humanities programmes.
• Robert Gordon University: Aberdeen-based university offering profession-focused degrees in computing, health, and business. Competes for the same north-east Scotland applicant pool and offers an articulation route for UHI Moray HNC/HND graduates.

Emerging players

• Open University: UK-wide distance learning institution with similar online/distance delivery model and flexible part-time structures. Comparable on the online tuition tier (£6,420–£9,250 range) but with much greater national reach.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/uhimoray
• YouTubeyoutube.com/uhimoray
• Facebookfacebook.com/uhimoray
• LinkedInlinkedin.com/school/uhimoray
• Instagraminstagram.com/uhimoray

Revenue estimate

Valuation estimate

Number of profiles

Profiles20 records

Funding overview

Funding rounds

Investors

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M&A

Investments

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Frequently asked questions about UHI Moray