Mundial Mix

What Mundial Mix does

Mundial Mix Acabamentos is a privately held Brazilian retail boutique specializing in construction finishing materials. The company operates from a single physical showroom located at Av. T-63, 3448, Jardim América, in Goiânia, Goiás, and serves customers across two horizontal segments: individual homeowners and contractors undertaking residential construction or renovation, and architecture and interior design professionals sourcing materials for client projects. Mundial Mix positions itself explicitly as a "boutique da construção" rather than a typical hardware store, curating seven product categories — porcelain tiles (Porcelanatos), bathroom and kitchen fixtures and metals (Louças e metais), wood and vinyl flooring (Pisos em madeira e vinílicos), mosaic tiles (Pastilhas), cement tiles (Cimentícios), bathtubs (Banheiras), and natural stones (Pedras naturais) — under one roof with personalized sales assistance.

The business model is purely offline retail with no e-commerce functionality: customers place orders via in-store visits, phone ((62) 3093-6309 / (62) 3945-7481), or WhatsApp. Pricing is not publicly disclosed and is determined transaction-by-transaction; a 2025 PDF catalog is available as a downloadable mid-funnel content asset. Marketing is limited to organic social channels (Facebook and Instagram) and direct messaging, with no paid acquisition, sales team, app, website storefront, or disclosed partnerships beyond the social platforms. The company's proprietary technology is essentially nil — no patents, certifications, integrations, API, or AI/ML capabilities are disclosed.

The disclosed information set is thin: Mundial Mix does not publish revenue, headcount, ownership structure, funding history, leadership team, founding date, awards, or certifications. The company is currently operating and serving customers in Goiânia and surrounding regions, but there is no evidence of geographic expansion beyond a single showroom, no M&A activity, and no disclosed capital-raising events. Its value proposition rests on curated product variety, in-person service quality, and the boutique experience narrative rather than on technology, scale, or proprietary distribution.

Name

Mundial Mix

Legal name

Mundial Mix

Website

https://mundialmix.com.br

Company type

Private

Operating status

Operating

Headcount range

251–500 employees

Short description

Mundial Mix is a Brazilian boutique retail showroom in Goiânia, Goiás, specializing in construction finishing materials — porcelain tiles, fixtures, flooring, mosaics, cement tiles, bathtubs, and natural stones — serving homeowners and design professionals.

Ownership category

akta.pro rank

Product category

Construction Finishing Materials Retail

NAICS

Other Building Material Dealers (44418)

SIC

Retail-Miscellaneous Shopping Goods Stores (5940)

akta.pro industry

PRIMARYCRAIAGAA

Tile & Stone Specialty Retail

Consumer Products & Retail/Home & Furniture Retail/Flooring & Tile Retail

Keywords

• Construction finishing materials
• Porcelain tiles retail
• Flooring and fixtures
• Natural stone products
• Construction materials boutique

Headquarters

HQ city

Goiânia

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales

Distribution channels3 records

Marketing channels4 records

Core offering

Mundial Mix operates a single physical retail boutique in Goiânia, Brazil, that sells construction finishing materials across seven categories: porcelain tiles, fixtures and metals, wood and vinyl flooring, mosaic tiles, cement tiles, bathtubs, and natural stones. Customers either visit the showroom, contact the store by phone or WhatsApp, or download a PDF catalog; the company does not operate an online store and pricing is not publicly disclosed. The boutique is positioned to deliver personalized, end-to-end project guidance rather than self-service retail.

Product overview

Mundial Mix Acabamentos is a retail boutique store specializing in construction finishing materials. The company operates as a single-store operation offering a curated selection of finishing products including porcelain tiles (Porcelanatos), fixtures and metals (Louças e metais), wood and vinyl flooring (Pisos em madeira e vinílicos), mosaic tiles (Pastilhas), cement tiles (Cimentícios), bathtubs (Banheiras), and natural stones (Pedras naturais). These seven product categories work together to provide complete solutions for construction and renovation projects, from classic to contemporary styles.

Differentiator

Problem solved

Functional benefit

Products and services

• Porcelanatos (Porcelain Tiles)
• Louças e Metais (Bathroom and Kitchen Fixtures and Metals)
• Pisos em Madeira e Vinílicos (Wood and Vinyl Flooring)
• Pastilhas (Mosaic Tiles)
• Cimentícios (Cement Tiles)
• Banheiras (Bathtubs)
• Pedras Naturais (Natural Stones)

Named customers4 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• FacebookminorGTM or Marketing PartnerFacebook social media platform used as a marketing and customer engagement channel. The company maintains a Facebook page at m.facebook.com/mundialmix1/ for brand visibility and customer interaction.

Recent moves5 records

Expansion highlights2 records

Direct peers

• Durafloor: Brazilian manufacturer of wood, vinyl, and laminate flooring with retail distribution. Directly comparable to Mundial Mix's 'Pisos em madeira e vinílicos' category and overlapping customer base of homeowners and designers.
• Ceusa Revestimentos: Brazilian tile and cement-based covering manufacturer with a retail showroom network selling porcelain, cement, and mosaic tiles. Directly comparable assortment overlap and similar B2C / architect-spec sales motion.
• Deca: Brazil's leading bathroom fixtures and metals brand with branded showrooms selling sinks, faucets, and bath products to consumers and designers. Directly comparable for the 'Louças e metais' segment of Mundial Mix's portfolio.
• Portobello Shop: Brazil's largest tile manufacturer operates branded showrooms selling porcelain tiles, mosaics, and complementary finishing materials to consumers and architects. The boutique showroom model and reliance on design professionals closely mirror Mundial Mix's go-to-market.
• Roca Brasil: Spanish-owned global bath brand with a strong Brazilian retail presence selling bathtubs, fixtures, and bathroom ceramics through showrooms. Comparable in the bathtub and bathroom fixtures category where Mundial Mix competes.
• Eliane Revestimentos: Major Brazilian manufacturer of porcelain tiles, mosaics, and decorative surfaces with a network of branded stores. Similar showroom-based model targeting consumers and architects in finishing materials.

Regional players

• Galeria Revestimentos: São Paulo-based specialty retailer of premium tiles, natural stones, and finishing materials. Comparable boutique-style assortment and designer-focused service, but operates in a different geography than Goiânia.

Broad incumbents

• Leroy Merlin Brasil: Largest home improvement retailer in Brazil with full assortment of tiles, flooring, fixtures, and bath products. Competes with Mundial Mix for finishing-materials spend in Goiânia but with vastly broader scale, private labels, and pricing power.
• C&C Casa e Construção: Brazilian big-box home improvement chain selling tiles, flooring, fixtures, and finishing materials at scale. Competes head-on with Mundial Mix in the Goiânia catchment but lacks the boutique positioning and design-professional focus.
• Telhanorte: São Paulo-based home improvement retailer offering tiles, sanitary ware, flooring, and finishing materials. Overlaps Mundial Mix in product categories and target buyers, but operates with much larger store formats and broader assortment.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• Facebookfacebook.com/mundialmix1
• Instagraminstagram.com/mundialmixacabamentos?igsh=MTY4c2U3dDNsOTVy
• LinkedInlinkedin.com/company/mundial-mix

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mundial Mix