Murhof AG, Kompetent in Pflege & Betreuung
Murhof AG is a municipally owned Swiss nursing and care home in St. Urban, Lucerne, operating 60 single rooms and serving elderly residents with long-term, short-term, geriatric, and post-clinical care, alongside public bistro and meal-delivery services.
- Company typePrivate
- Founded2021
- HeadquartersSt. Urban, Switzerland
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Murhof AG, Kompetent in Pflege & Betreuung does
Murhof AG is a Swiss non-profit nursing and care home (gemeinnützige Aktiengesellschaft) wholly owned by the municipality of Pfaffnau and located at Murhofstrasse 4, St. Urban, Canton of Lucerne, in the border region of the cantons of Bern, Aargau, and Lucerne. The company operates a single 60-single-room facility that delivers long-term residential care, short-term and respite stays, geriatric nursing, complex long-term care, post-clinical hospital-discharge care, and on-site activation programs, supplemented by pastoral care, physiotherapy, mobility services, and spiritual support. Care operations are supported by the interRAI-LTCF assessment system, an industry-standardized tool for care planning in long-term care facilities. The facility is staffed by approximately 90 employees from 11 nationalities, with a refreshed leadership team installed in 2025–2026 (new CEO Gaby Gürber Buob effective June 2025 and a new five-member Verwaltungsrat from January 2025).
Revenue is generated through three streams: recurring monthly care and nursing fees covered by Swiss health insurance (Krankenkasse); recurring accommodation, meals, and activation fees paid by residents (with Ergänzungsleistungen from AHV available for those with insufficient personal funds); and transaction-based gastronomy revenue from the public Bistro Murhof, banquet services for companies and associations, and a meal delivery service (Mahlzeitendienst) for residents and firms in the municipality of Pfaffnau. Pricing is anchored to the upper limit of supplementary benefits and a published Taxordnung 2026 fee schedule. Distribution is direct-to-resident via reception and an online registration system through the opancare.ch platform, with medical referrals coordinated through partner organizations including Spital Region Oberaargau and Apotheke Dr. Lanz AG.
The company is pursuing a multi-year capacity expansion under 'Projekt Murhof – Leben in Gemeinschaft,' a 50-year development project that will add senior apartments, serviced housing with care, and a new 72-bed nursing home to the existing site, targeting an eventual resident population of approximately 500. The current quality system is audited and certified by senesuisse, with additional certifications in food/nutrition and human resources in progress. Murhof AG has no private equity, venture, or public shareholders; ownership and strategic oversight remain entirely municipal.
Murhof AG, Kompetent in Pflege & Betreuung firmographics
Firmographics- Name
- Murhof AG, Kompetent in Pflege & Betreuung
- Legal name
- Murhof AG
- Website
- https://murhof.ch
- Company type
- Private
- Founded year
- 2021
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Murhof AG is a municipally owned Swiss nursing and care home in St. Urban, Lucerne, operating 60 single rooms and serving elderly residents with long-term, short-term, geriatric, and post-clinical care, alongside public bistro and meal-delivery services.
- Ownership category
- akta.pro rank
Murhof AG, Kompetent in Pflege & Betreuung industry classification
Industry- Product category
- Nursing Home and Elderly Care Services
- NAICS
- Continuing Care Retirement Communities and Assisted Living Facilities for the Elderly (62331), Nursing and Residential Care Facilities (623), Assisted Living Facilities for the Elderly (623312)
- SIC
- Services-Nursing & Personal Care Facilities (8050), Services-Skilled Nursing Care Facilities (8051)
- akta.pro primary industry
- Small Residential Care Homes (RCFE/Board & Care) (HLADABAF)
- akta.pro secondary industries
- Assisted Living with Enhanced Care / High-Acuity (Aging-in-Place) (HLADABAC), Long-Term Care Nursing Homes (Custodial LTC) (HLADADAB)
Keywords
Where Murhof AG, Kompetent in Pflege & Betreuung is headquartered
LocationHeadquarters
- HQ city
- St. Urban
- HQ country
- Switzerland
- HQ region
- Europe
Offices1 record
Markets served
Murhof AG, Kompetent in Pflege & Betreuung business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain
Revenue model
- Care and Nursing Services: Professional nursing and care services for residents, including geriatric care, long-term care for complex situations, and post-clinical care. Costs for nursing and care are covered by health insurance (Krankenkasse).
- Accommodation and Activities: Room and board services including accommodation, meals, and activation programs. These costs are borne by the residents themselves. Supplementary benefits (Ergänzungsleistungen) from AHV can be applied for when own funds are insufficient.
- Gastronomy Services: Restaurant and bistro services open to the public. Kitchen team processes fresh regional ingredients daily. Bankettangebot (banquet services) for companies, associations, and parties. Meal delivery service for residents and firms of the municipality of Pfaffnau.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Care and Betreuung - covered by health insurance |
| Subscription | Monthly | Accommodation and Aktivierung - paid by resident |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels4 records
Murhof AG, Kompetent in Pflege & Betreuung product offering
Product offeringCore offering
Murhof AG operates a 60-bed nursing home in St. Urban, Switzerland, providing comprehensive residential care for elderly and adult residents regardless of health condition. Its core offerings include long-term and short-term care, geriatric nursing, complex long-term care, and post-clinical (post-hospital) care, complemented by an on-site public bistro, communal restaurant, daily activity programs, spiritual care, physiotherapy, and meal delivery services.
Product overview
Murhof AG operates a single-facility elderly care and nursing home with 60 single rooms, offering an integrated portfolio of residential care services, healthcare, hospitality, and community programs. The core offerings include long-term and short-term residential care, geriatric nursing, complex care management, post-clinical care, daily activity programs, and spiritual services. Hospitality services encompass a public bistro, restaurant with communal dining, and banquet services. The facility also provides on-site physiotherapy, transportation coordination, and meal delivery. A future expansion project (Projekt Murhof – Leben in Gemeinschaft) plans to add senior apartments, serviced housing, and a 72-bed nursing home.
Differentiator
Problem solved
Functional benefit
Products and services
- Langzeitaufenthalt (Long-term Care) Residential care in 60 single rooms for elderly people requiring ongoing support and nursing care, with individualized care models tailored to health conditions and personal preferences.
- Kurzzeitaufenthalt (Short-term Care) Short-term stays including recovery, spa, and holiday guests, as well as respite care with day and night structures for temporary care needs.
- Geriatrische Pflege und Betreuung (Geriatric Care) Comprehensive care services for elderly individuals transitioning to a nursing home, providing a safe and lovingly cared-for home environment with needs-based care and support.
- Langzeitpflege für komplexe Pflegesituationen (Long-term Care for Complex Situations) Intensive and specialized long-term care for severely care-dependent individuals with complex medical conditions, including interprofessional treatment teams with holistic care approaches.
- Nachklinische Betreuung (Post-clinical Care) Stationary nursing care for patients who require continued care following hospital discharge, offering quick and competent follow-up solutions for all care levels.
- Alltagsgestaltung (Daily Activity Programs) Varied activation and activity programs promoting self-determination of residents, including creative activities, lectures, excursions, cinema evenings, and more.
- Bistro Murhof Public bistro open daily from 09:00-16:45 offering French-inspired cuisine, apéritif culture, coffee, cake, cold plates, and changing daily lunch menus with terrace seating.
- Restaurant und Gemeinschaftsgastronomie (Restaurant and Community Gastronomy) Daily meals including breakfast (07:30-09:30), lunch (12:00), and dinner (17:45), with weekly rotating menus and weekend hits prepared from fresh regional ingredients.
- Mahlzeitendienst (Meal Delivery Service) Meal delivery service for residents, relatives, and community members of the municipality of Pfaffnau.
- Bankettangebot (Banquet Service) Flexible banquet offerings for companies, associations, and parties.
- Physiotherapie (Physiotherapy) On-site physiotherapy services provided by Physio Domizil/Myriam Grogg, a certified physiotherapist.
- Seelsorge (Spiritual Care) Spiritual support, personal conversations, and pastoral accompaniment available to all residents, relatives, and staff regardless of religion or worldview.
- Mobilität & Fahrdienst (Mobility & Transport Services) Partnership with transport providers including Bahnhof & Handicap Taxi GmbH, Silber Tixi GmbH, and Schweizerisches Rotes Kreuz for safe and reliable transportation.
Quantifiable outcome
- 60 single rooms for individualized living
- +1 more outcomes
Companies that use Murhof AG, Kompetent in Pflege & Betreuung
Customer profileNamed customers4 records
Segments3 records
Ideal customer profiles4 records
Murhof AG, Kompetent in Pflege & Betreuung technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Murhof AG, Kompetent in Pflege & Betreuung partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core and supporting.
- Spital Region OberaargaucoreRegional hospital partnership for medical care coordination. Located in Langenthal at St. Urbanstrasse 67. Close collaboration ensures optimal medical care for residents, including patient transfers and medical consultations.
- Apotheke Dr. Lanz AGcoreLocal pharmacy partnership for medication supply and pharmaceutical advice. Located in Langenthal at Marktgasse 27. Provides medications and health-related services to residents.
- Physio Domizil / Myriam GroggsupportingPhysiotherapy services provided on-site by Myriam Grogg, certified physiotherapist FH. Services available regularly within the facility.
- Bahnhof & Handicap Taxi GmbHsupportingMobility partner providing station and handicap taxi services. Located in Aarwangen. Ensures accessible transportation for residents and visitors with mobility needs.
- Silber Tixi GmbHsupportingMobility service provider based in Sursee. Part of transportation network serving facility and residents.
- Schweizerisches Rotes Kreuz, Kanton LuzernsupportingSwiss Red Cross canton Lucerne provides mobility and transportation services as part of their community care offerings.
- Selina Kakkassery (Fahrdienst)supportingIndividual transportation service provider for resident mobility needs.
- Pastoralraum Pfaffnau (Seelsorge)supportingSpiritual care services including pastoral workers Daniel Unternährer, Markus Fellmann (priest), Sepp Hollinger (deacon), and Christa Kuster. Weekly Catholic and Reformed church services held in Room of Silence.
Scale indicators6 records
Recent moves7 records
Expansion highlights5 records
Murhof AG, Kompetent in Pflege & Betreuung competitors and assessment
Company assessmentDirect peers
- Bethesda Pflegezentrum: Swiss non-profit elder care institution offering long-term and specialized nursing care. Highly comparable governance, clinical scope, and resident base to Murhof.
- Zentrum Eymatt AG, Nottwil: Swiss non-profit elderly and care center whose board chair (Pius Bernet-Forbes) also chairs Murhof's board. Highly comparable service mix and NPO governance model in the Central Switzerland region.
- Senevita AG: Swiss operator of residential and nursing care homes across multiple cantons, offering long-term, short-term, and dementia care. Closely comparable to Murhof in service model and target residents, but at significantly larger scale.
- Alters- und Gesundheitszentrum Adligenswil AG: Swiss non-profit elderly and care center near Lucerne, also organized as a gemeinnützige AG with municipal involvement. Closely comparable ownership/governance structure and regional Central Switzerland footprint.
- Tertianum Gruppe: Leading Swiss premium senior living and care provider with residences combining independent living, assisted living, and skilled nursing. Highly comparable to Murhof's planned Projekt Murhof 'Leben in Gemeinschaft' continuum-of-care vision.
Regional players
- Spitex Pfaffnau-Roggliswil-Altbüron: Local home-care (Spitex) provider in the same municipality as Murhof, sharing a board member (Pirmin Bucheli). Closely comparable regional service area and target elderly population, but delivers in-home rather than residential care.
- Regionales Alters- und Pflegezentrum Feldheim Reiden: Regional nursing and care center near Reiden in Canton Luzern, sharing a board-level link to Murhof. Comparable scope of long-term and skilled nursing care for the same rural Central Switzerland demographic.
Broad incumbents
- Domicil Bern AG: Large municipal-affiliated operator of multiple nursing and care homes in the Bern region. Comparable to Murhof in service model but broader portfolio and urban setting.
- SeneCura (Schweiz): Swiss/Austrian senior care group operating multiple residential and skilled nursing facilities. Comparable service offering to Murhof with broader geographic footprint across Switzerland.
- Orpea Suisse: Swiss arm of the international Orpea group, operating nursing homes, assisted living, and home care services. Comparable resident profile and clinical scope to Murhof, but with substantially larger scale.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Murhof AG, Kompetent in Pflege & Betreuung social profiles
Digital presenceMurhof AG, Kompetent in Pflege & Betreuung financial estimates
Financial estimateRevenue estimate
Valuation estimate
Murhof AG, Kompetent in Pflege & Betreuung leadership team
Management profileNumber of profiles
Profiles10 records
Murhof AG, Kompetent in Pflege & Betreuung funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Murhof AG, Kompetent in Pflege & Betreuung M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Murhof AG, Kompetent in Pflege & Betreuung
What does Murhof AG, Kompetent in Pflege & Betreuung do?
Murhof AG operates a 60-bed nursing home in St. Urban, Switzerland, providing comprehensive residential care for elderly and adult residents regardless of health condition. Its core offerings include long-term and short-term care, geriatric nursing, complex long-term care, and post-clinical (post-hospital) care, complemented by an on-site public bistro, communal restaurant, daily activity programs, spiritual care, physiotherapy, and meal delivery services.
Is Murhof AG, Kompetent in Pflege & Betreuung a public or private company?
Murhof AG, Kompetent in Pflege & Betreuung is a private company. It is classified as state government owned and is currently operating.
When was Murhof AG, Kompetent in Pflege & Betreuung founded?
Murhof AG, Kompetent in Pflege & Betreuung was founded in 2021. It employs 1 to 10 people.
Where is Murhof AG, Kompetent in Pflege & Betreuung based?
Murhof AG, Kompetent in Pflege & Betreuung is headquartered in St. Urban, Switzerland, in the Europe region.
How does Murhof AG, Kompetent in Pflege & Betreuung make money?
Three revenue lines are on record. Care and Nursing Services are the primary driver. The others are accommodation and Activities and gastronomy Services.
Who are Murhof AG, Kompetent in Pflege & Betreuung's main competitors?
Direct peers on record are Bethesda Pflegezentrum, Zentrum Eymatt AG, Nottwil, Senevita AG, Alters- und Gesundheitszentrum Adligenswil AG and Tertianum Gruppe. Regional players are Spitex Pfaffnau-Roggliswil-Altbüron and Regionales Alters- und Pflegezentrum Feldheim Reiden. Broad incumbents are Domicil Bern AG, SeneCura (Schweiz) and Orpea Suisse.
Does Murhof AG, Kompetent in Pflege & Betreuung have an API?
No public API is recorded for Murhof AG, Kompetent in Pflege & Betreuung.
What industry is Murhof AG, Kompetent in Pflege & Betreuung in?
Murhof AG, Kompetent in Pflege & Betreuung's product category is Nursing Home and Elderly Care Services. Its primary akta.pro industry code is HLADABAF, Small Residential Care Homes (RCFE/Board & Care), with a secondary code of HLADABAC, Assisted Living with Enhanced Care / High-Acuity (Aging-in-Place). Its NAICS code is 62331 and its SIC code is 8050.