Murray-Calloway Co. Parks Department

Name

Murray-Calloway Co. Parks Department

Website

https://murrayparks.org

Company type

Private

Headcount range

1–10 employees

Short description

Murray-Calloway County Parks and Recreation is a 9-employee municipal government department in Murray, Kentucky, operating public parks and recreation programs for county residents via the RecDesk SaaS platform.

Ownership category

akta.pro rank

Product category

Public Parks and Recreation Services

NAICS

Nature Parks and Other Similar Institutions (71219), Administration of Conservation Programs (92412)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Parks, Recreation & Protected Areas Administration (BPAIAMAH)

akta.pro secondary industry

Parks, Recreation & Cultural Services (BPAIACAI)

Keywords

• Public parks
• Recreation programs
• Facility reservations
• Community services
• Municipal recreation

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Others

Core offering

Murray-Calloway County Parks and Recreation operates a community-focused parks and recreation management platform, enabling residents to access recreational programs, facility reservations, and community services. The department's offering is delivered through RecDesk, a parks and recreation management software platform, which provides the digital infrastructure for program registration, facility booking, and community engagement.

Differentiator

Problem solved

Functional benefit

Products and services

• Public Parks and Recreation Programs Recreational programs and activities offered to local residents of Murray and Calloway County, KY, including program registration via the RecDesk platform.
• Facility Reservations Booking services for parks, shelters, and community facilities managed by the department, accessible to residents through the RecDesk platform.
• Community Services General community services and engagement programs provided by the parks department to residents of Murray and Calloway County.

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Others

• CivicRec: Government-focused recreation management software used by municipalities for program registration, facility booking, and payments. Competes with RecDesk in the same underlying technology category that Murray-Calloway depends on.
• National Recreation and Park Association (NRPA): National non-profit association supporting parks and recreation agencies across the U.S. Not a direct operator, but the closest industry-body peer that defines the standards, training, and benchmarks frame that Murray-Calloway operates within.
• Daxko: Software vendor providing operations and member-management platforms to YMCAs, parks and recreation departments, and community-service organizations. Adjacent/ecosystem peer serving the same municipal parks and recreation delivery market.
• RecDesk: Parks and recreation management software platform currently used by Murray-Calloway County. Although a vendor rather than a peer, it is the closest ecosystem participant given the department's reliance on this single platform for digital operations.

Broad incumbents

• Active Network (ActiveNet): Broad incumbent software provider serving parks, recreation, and community organizations with registration and facility management tools. Represents the larger, more established alternative in the same software ecosystem Murray-Calloway uses.

Regional players

• Bowling Green Parks and Recreation: Parks and recreation department serving Bowling Green, KY, a comparable small-to-mid Kentucky city. Similar scope (community parks, programs, facility rentals) and similar municipal-government structure as Murray-Calloway.
• Hopkinsville Parks and Recreation: Western Kentucky municipal parks and recreation provider of similar size and scope to Murray-Calloway. Operates community parks, programs, and recreation services for a similarly-sized Kentucky city population.

Direct peers

• Louisville Metro Parks and Recreation: Kentucky-based municipal parks and recreation department offering parks, programs, and facility reservations funded through metro government. Closest geographic and structural peer to Murray-Calloway in terms of state-level operating context.
• Lexington Parks & Recreation: Urban-county parks and recreation department serving Lexington-Fayette, KY residents with parks, programs, and facility reservations. Direct peer in both function (parks/rec delivery) and Kentucky local-government operating environment.
• Cincinnati Parks: Municipal parks department operating public parks, facilities, and recreation programs for Cincinnati residents. Directly comparable to Murray-Calloway in mission, service mix (parks/facilities/programs), and government-funded operating model.

Market position

Customer concentration

• LinkedInlinkedin.com/company/murray-calloway-co--parks-department

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Murray-Calloway Co. Parks Department