Agence Clémence Farrell

What Agence Clémence Farrell does

Agence Clémence Farrell is a French boutique scenography and exhibition design agency founded in 2008 and headquartered in the Paris/Pantin region, operating alongside its sister production company Muséomaniac under the combined brand 'Museomaniac + Agence Clemence Farrell'. The firm specializes in designing and delivering immersive exhibition experiences — including videomapped environments, multi-screen synchronized audiovisual installations, interactive multimedia with gesture recognition, holographic displays, and hybrid electro-mechanical mediation devices — for museums, cultural heritage institutions, and luxury brands across Europe, the Middle East, Asia, and Africa.

The agency's revenue model is professional-services based: bespoke, project-priced commissions awarded through direct relationships, competitive tender, or referral within the cultural-institution and luxury-brand communities. Core service lines are scenography and museography, audiovisual creation, and turnkey ('clé en main') exhibition production. Notable clients include Musée océanographique de Monaco, Cité du Vin de Bordeaux, Philharmonie de Paris, Grand Palais / RMN, Institut du monde arabe, Louvre Abu Dhabi, Bibliothèque Nationale de France, Château de Versailles, Hermès, Cartier, and Givenchy. Geographically the firm has delivered projects in at least nine countries, with a recurring dependency on flagship accounts such as Hermès and Cité du Vin.

The company operates without external funding, is founder-owned, and has a small team of approximately 10 staff, with production execution scaled through strategic alliances with partners including Timescope (VR), Anamnesia (audiovisual engineering), The Mill (high-end production), Ich&Kar (graphic design), and Galatée Films (co-production). Co-owned touring IP such as 'Océans, l'exposition' represents a move from commissioned work toward proprietary, internationally touring exhibition formats.

Name

Agence Clémence Farrell

Legal name

Museomaniac + Agence Clemence Farrell

Website

https://museomaniac.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Agence Clémence Farrell is a French boutique scenography agency that designs and produces immersive audiovisual exhibitions, videomapping installations, and interactive multimedia experiences for museums, cultural institutions, and luxury brands worldwide.

Ownership category

akta.pro rank

Product category

Exhibition Design and Scenography Services

NAICS

Arts, Entertainment, and Recreation (71), Interior Design Services (54141), Graphic Design Services (541430)

SIC

Services-Advertising Agencies (7311), Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Theatre Services & Design (Scenic/Costume/Props/Stage Management) (MPAGABAO)

Keywords

• Exhibition scenography
• Museum design
• Audiovisual creation
• Immersive installations
• Exhibition production

Headquarters

HQ city

Paris

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales

Revenue model

1. Exhibition design and scenography (full-service project delivery): The agency designs and delivers complete exhibition experiences for cultural institutions, museums, and luxury brands. Projects range from permanent museum installations (e.g., Monaco et l'Océan at Musée océanographique de Monaco, 2018) to temporary exhibitions (e.g., Michael Jackson On The Wall at Grand Palais, 2018) and event-based installations (e.g., Hermès Hors Champ, Shanghai, 10,000 m2, 2021). Services include scenography, art direction, audiovisual production, and project management.
2. Turnkey exhibition production (clé en main): Full turnkey production of exhibitions, including conceptual design, fabrication, audiovisual production, installation, and project management. Clients include Forum des Images (Festival NewImages), Cité du Vin, and Institut pour la ville en mouvement. Projects span art, science, culture, fashion, and technology themes.
3. Original exhibition concept development and production: Development and production of proprietary or co-created exhibition concepts. Includes original productions such as Le Parvis de Prévert (BNF, 2017), Océans l'exposition (touring immersive experience co-produced with Galatée Films), and Dans les pas du Lieutenant Georges Leotey (Archives Départementales de Gironde, 2020).
4. Audiovisual creation services: Creation and production of audiovisual content for exhibitions and events — including films, motion design, immersive projections, interactive multimedia, and audio installations. Performed by the agency's sister company Muséomaniac, which handles production and execution of audiovisual and multimedia devices.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Agence Clémence Farrell is a French boutique creative studio that designs and delivers immersive exhibitions and scenographic experiences for museums, cultural institutions, and luxury brands. Its offering spans three service lines — scenography and museography, audiovisual creation (videomapping, interactive multimedia, holographic installations), and exhibition production (original and turnkey) — executed in close partnership with its sister production company Muséomaniac.

Product overview

Agence Clémence Farrell (operating as Museomaniac) is a French exhibition design and production company offering three core services: scénographie et muséographie (scenography and museum design), création audiovisuelle (audiovisual creation), and production d'exposition (exhibition production). These services encompass original exhibition creation and turnkey ('clé en main') complete solutions. The company specializes in immersive digital exhibitions, interactive multimedia experiences, videomapping installations, and event scenography. Notable projects include the Océans traveling exhibition with Galatée Films, the permanent Monaco et l'Océan installation at Musée Océanographique de Monaco, the Titanic permanent exhibition in Cherbourg, Hermès brand exhibitions in Shanghai, and various art, science, and cultural exhibitions at institutions including the Philharmonie de Paris, Cité du vin de Bordeaux, and Gaîté Lyrique.

Differentiator

Problem solved

Functional benefit

Products and services

• Scénographie et muséographie End-to-end design and creation of exhibition spaces and museum layouts, covering immersive digital exhibitions, art/science/culture exhibitions, interactive museography, and event scenography, delivered for cultural institutions and luxury brands.
• Création audiovisuelle Audiovisual content creation for exhibitions and events, including videomapping, immersive projection installations, interactive multimedia experiences, holographic and electro-mechanical hybrid mediation devices, performed by the agency's sister company Muséomaniac.
• Production d'exposition Full exhibition production services covering original exhibition concept development and turnkey ('clé en main') production, including design, fabrication, audiovisual production, installation, and project management for cultural institutions and event organizers.

Quantifiable outcome

• Delivered major permanent exhibitions for leading international cultural institutions including Monaco Oceanographic Museum (2018), Cité du Vin de Bordeaux (2023), Cité de l'Économie/Citéco (2000 m2), and multiple museums in Paris.
• +2 more outcomes

Named customers25 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Partnerships

Eleven partnerships are on record, tiered core, flagship and minor.

• MuséomaniaccoreStrategic or Co-development PartnerMuséomaniac is the agency's long-term production partner and sister company, handling all audiovisual production, multimedia device production, and installation execution. The two companies — Agence Clémence Farrell (scenography and creative direction) and Muséomaniac (production arm) — consistently appear together across virtually all projects. Muséomaniac is credited as the production entity on exhibitions including Océans l'exposition, Cité du Vin, Citéco, Monaco et l'Océan, Orient Express, and Hermès projects. The close operational integration makes this the agency's most critical strategic partnership.
• Ich&Kar (Helena Ichbiah and designer duo)flagshipStrategic or Co-development PartnerLong-term creative collaboration spanning more than a decade. Ich&Kar (Helena Ichbiah and Kar) provides graphic design, character design, and artistic universe creation across numerous projects including 'Musique et Cinéma' at Cité de la Musique (2013), 'Le Parvis de Prévert' (BNF, 2017), 'Cnap!' at the Ministry of Culture (2016), and Cité du Vin installations (vine illustration for La vigne mapping). The collaboration produced the distinctive 'scénographisme' approach blending typography and content as a central exhibition element.
• TimescopecoreStrategic or Co-development PartnerTimescope, a specialist in virtual and augmented reality, is the mandataire (lead contractor) and production partner for complex immersive projects including 'Les ports du Zwin disparus' at Zwin Parc Nature, Belgium (2021). The agency handles audiovisual scenography while Timescope manages VR/AR development, the 3D virtual world, and overall project coordination. This is a recurring strategic partnership for technology-integrated exhibition projects.
• Galatée FilmsflagshipStrategic or Co-development PartnerCo-production partner for 'Océans, l'exposition' — a global touring immersive exhibition based on Jacques Perrin's film 'Océans'. Galatée Films holds the film rights and serves as co-producer alongside the agency's production arm Muséomaniac. Jacques Perrin serves as exhibition commissioner and François Sarano as co-author and scenario writer. This partnership enables the creation and international touring of a major proprietary exhibition format.
• FraemecoreStrategic or Co-development PartnerFraeme is the producer of the multi-sensory immersive installation 'Stirring the pot' by Emeka Ogboh at the Friche de la Belle de Mai, Marseille (SAISON AFRICA 2020). Muséomaniac participated in filming in Africa and at sea, final editing, and color grading. Fraeme serves as the primary producer and commissioner of the artistic installation, with the agency providing audiovisual production expertise.
• Sometimes StudiominorStrategic or Co-development PartnerSometimes Studio is described as a 'hub créatif' (creative hub) that advises, designs, produces, publishes, distributes, and exhibits. The agency collaborated with Sometimes Studio on the 'Ich&Kar Pop up Shop' (2011), a project embodying the 'regard décalé, imagination et poésie' (offset perspective, imagination, and poetry) that characterizes Clémence Farrell/Ich&Kar collaborations.
• AnamnesiacoreTechnology or IntegrationAnamnesia is a technical audiovisual engineering partner that collaborated on the 'Naturdetektive' exhibition at the Museum d'Histoire Naturelle de Stuttgart (650 m2, 2021) and on the Historial Jeanne d'Arc project at Archevêché de Rouen (technical audiovisual and multimedia engineering). Anamnesia provides the technical engineering layer for complex interactive and audiovisual exhibition devices.
• The MillcoreTechnology or IntegrationThe Mill, a renowned creative production studio, is a recurring collaborator on major audiovisual projects including the Cité du Vin permanent pathway (Le vignoble bordelais, La vigne installations). The Mill provides high-end creative production and execution for audiovisual mapping and immersive installations, complementing the agency's scenographic design.
• HermèsflagshipStrategic or Co-development PartnerMultiple projects for Hermès including 'Hors Champ' at Minsheng Art Museum, Shanghai (2021, 10,000 m2), the Univers Homme 2019–2020 event, and ongoing audiovisual production. The agency collaborates directly with Hermès creative teams andVéronique Nichanian (Artistic Director of Hermès homme) to create immersive brand experiences integrating fashion collections with theatrical and audiovisual staging.
• Institut du monde arabe (IMA)flagshipStrategic or Co-development PartnerMultiple major projects including 'L'épopée du canal de Suez' (1200 m2) and 'Il était une fois l'Orient Express' (both at IMA Paris and later remounted at Garden by the Bay Singapore, 850 m2, 2020). The IMA serves as a strategic commissioning partner for large-scale cultural exhibitions with international reach, with Claude Mollard as recurring exhibition commissioner.
• Cité du vin de BordeauxflagshipStrategic or Co-development PartnerMultiple ongoing projects for the Cité du Vin de Bordeaux including the permanent pathway redesign (3,000 m2, 2023), Planète vins audiovisual, Le vignes (video mapping), L'élaboration du vin rouge (15-meter interactive mapping), and Le vignoble bordelais installations. The Cité du Vin is the agency's flagship ongoing institutional client, with multiple project cycles spanning several years.

Scale indicators2 records

Recent moves7 records

Expansion highlights4 records

Direct peers

• Local Projects: US-based interactive design firm specialising in narrative-driven interactive museum installations and immersive experiences (e.g., National September 11 Memorial Museum, Cooper Hewitt). Comparable in the use of gesture-recognition, interactive multimedia, and immersive storytelling for cultural institutions.
• Atelier des Sens: French scenography and exhibition design studio focused on cultural and museum projects in France. Comparable as a French boutique scenography firm combining scenography, museography, and AV design for institutional clients.
• Gédéon: Major French scenography and creative direction agency that designs immersive exhibitions, museum installations, and brand experiences for institutions and luxury houses (Hermès, Chanel, Yves Saint Laurent). Directly comparable as a French boutique-level competitor pursuing the same institutional and luxury clients as Agence Clémence Farrell.
• mu-e: French museography and scenography agency designing exhibitions for museums, science centres, and cultural institutions. Comparable in scale, geography, and service offering to Agence Clémence Farrell.
• Atelier Bingo: French scenography and exhibition design studio working on cultural, scientific, and event exhibitions for French institutions. Comparable in the integration of scenography, graphic design, and AV production for museum and event clients.
• Casson Mann: Award-winning UK exhibition design firm known for immersive museum and cultural venue projects (e.g., Titanic Belfast, Cutty Sark, World War I galleries). Closely comparable in the intersection of scenography, interpretive design, and immersive media for major cultural institutions.

Others

• The Mill: Global creative production and technology studio with high-end experiential and AV production capabilities. Comparable as a recurring production partner on Cité du Vin and other Farrell projects, and adjacent as a sophisticated AV/experiential production vendor in the same creative ecosystem.

Emerging players

• Satis-Fy: French immersive-experiences studio creating large-scale immersive art installations (e.g., Atelier des Lumières-style venues). Comparable as a French immersive-producer competitor increasingly crossing over from venue-based immersive art into museum-style scenography commissions.

Broad incumbents

• Ralph Appelbaum Associates: Long-established global museum and exhibition design firm with flagship institutional projects worldwide (US Holocaust Memorial Museum, Presidential libraries, National Museum of African American History). Comparable as a high-end experiential exhibition designer serving major cultural institutions, though materially larger and more diversified.

Regional players

• Bruit du Frigo: Bordeaux-based collective combining urban planning, scenography, and public-space design. Comparable in scenographic craft and cultural-institution focus, with a more urban-regeneration orientation based in the same southwestern French market as several Farrell clients (Cité du Vin).

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/AgenceClemenceFarrell
• LinkedInlinkedin.com/company/agence-cl-mence-farrell
• Instagraminstagram.com/agenceclemencefarrell

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Agence Clémence Farrell