What Muskan Dental Care does

Muskan Dental Care is a single-location, multi-specialty dental clinic founded in 2003 by Dr. Manoj Bisla and Dr. Kajal Bisla at 11/26 West Patel Nagar, New Delhi. The practice operates as a full-service dental facility staffed by 9+ dentists across orthodontics, endodontics, periodontics and implantology, paedodontics, and oral surgery, supported by 3D digital scanning for Invisalign, rotary endodontics, laser dental treatment, and ADA/IDA-compliant sterilization infrastructure (autoclave, UV chamber, glass bead sterilizer, 5% Korsolex chemical sterilization). The clinic holds ISO 9001:2015 certification, a Sterilization Monitoring Certificate, and was awarded Best Dental Clinic in Delhi at India's Most Trusted Healthcare Awards and ranked No.1 DGEHS Empanelled Dental Clinic in Central Delhi in 2022.

The clinic serves a hybrid customer base. Primary demand comes from individual walk-in and appointment-based patients in West Patel Nagar and broader Delhi NCR, paying fee-for-service for procedures spanning general dentistry (root canal, fillings, extractions, teeth whitening), restorative dentistry (implants, crowns and bridges, dentures), orthodontics (traditional braces and Invisalign), cosmetic dentistry (smile design, dental jewellery), pediatric dentistry, periodontics, and oral surgery. A second channel is institutional: Muskan is empanelled with CGHS, DGEHS, ESIC, DMRC, DDA, SAI, UIDAI, Indian Navy, Supreme Court, High Court of Delhi, and 30+ additional government and public-sector bodies — Dr. Kajal Bisla coordinates patient records across approximately 50 government departments. A third channel is international dental tourism, with treatment packages marketed to patients in the USA, UK, Canada, Europe, and the Middle East seeking 60-80% cost savings versus Western dental prices.

The business is founder-owned and -operated with no external funding, no parent company, no franchise or chain footprint, and no mobile application. Distribution is direct clinic-based, supplemented by a SEO-optimized website (muskandentalcare.com), Google Business reviews, a virtual clinic tour, and WhatsApp/phone-based appointment booking. Revenue mechanics are predominantly fee-for-service from private patients plus reimbursement at CGHS/DGEHS-approved rates for empanelled beneficiaries; dental tourism revenue is incremental. Operating hours are Monday-Saturday with morning and evening slots; the clinic is closed Sundays.

Name

Muskan Dental Care

Legal name

Muskan Dental Care

Website

https://muskandentalcare.com

Company type

Private

Founded year

2003

Operating status

Operating

Headcount range

11–50 employees

Short description

Muskan Dental Care is a multi-specialty dental clinic in West Patel Nagar, New Delhi, founded in 2003 by Dr. Manoj Bisla and Dr. Kajal Bisla, serving individual patients, 50+ government departments under CGHS/DGEHS empanelment, and international dental tourists.

Ownership category

akta.pro rank

Product category

Dental Care Services

NAICS

Offices of Dentists (6212), Offices of Dentists (62121)

SIC

Services-Offices & Clinics Of Doctors Of Medicine (8011), Services-Health Services (8000)

akta.pro primary industry

Comprehensive Family Dentistry (Multi-Disciplinary In-Office General Care) (HLABAAAE)

akta.pro secondary industry

Comprehensive Orthodontic Clinics (HLABABAA)

Keywords

• Dental clinic services
• Orthodontic treatment
• Dental implant procedures
• Root canal treatment
• Cosmetic dentistry services

Headquarters

HQ city

New Delhi

HQ country

India

HQ region

Asia

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain, Technology or R&D

Revenue model

1. Dental Consultation & Treatment Services: Direct patient consultations, diagnostic services, and comprehensive dental treatments including preventive, restorative, and cosmetic procedures. Revenue generated through fee-for-service model for all dental procedures performed at the clinic.
2. Dental Procedures & Surgeries: Revenue from various dental procedures including root canal treatment, dental implants, orthodontic treatments (braces, Invisalign), cosmetic dentistry, oral surgery, and pediatric dental care
3. CGHS & DGEHS Government Empanelment: Cashless dental treatment services for Central Government Health Scheme and Delhi Government Health Scheme beneficiaries. Treatment provided at government-approved rates covered directly by the schemes
4. Dental Tourism Services: International patients seeking affordable dental treatment in India. Provides complete treatment packages including consultations, procedures, and coordination assistance for foreign patients

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Muskan Dental Care is a multi-specialty dental clinic that provides comprehensive dental treatments and procedures under one roof, including general dentistry (root canal treatment, cavity treatment, tooth extraction, teeth whitening), restorative dentistry (dental implants, crowns and bridges, dentures, fixed teeth replacement), orthodontics (traditional braces and Invisalign clear aligners), cosmetic dentistry (smile designing, dental jewellery), pediatric dentistry, periodontics (gum treatment), laser dental treatment, emergency dental services, and dental tourism packages for international patients. Services are delivered through a team of specialists including orthodontists, periodontists, implantologists, endodontists, oral surgeons, and pediatric dentists.

Product overview

Muskan Dental Care is a multi-specialty dental clinic providing comprehensive dental services. The clinic offers a wide range of dental treatments and procedures under one roof, organized around distinct service areas: General Dentistry (Root Canal Treatment, Cavity Treatment, Tooth Extraction, Teeth Whitening), Restorative Dentistry (Dental Implants, Dental Crowns and Bridges, Fixed Teeth Replacement, Dentures), Orthodontics (Traditional Braces and Invisalign Clear Aligners), Cosmetic Dentistry (Smile Designing, Dental Jewellery), Pediatric Dentistry (Kids Dentistry), Periodontics (Gum Treatment), and specialized services including Emergency Dental Care, Laser Dental Treatment, and Dental Tourism for international patients. The clinic also provides sterilization services and advanced dentistry using modern technology. Services are delivered through multiple specialists including orthodontists, periodontists, implantologists, endodontists, oral surgeons, and pediatric dentists.

Differentiator

Problem solved

Functional benefit

Products and services

• Root Canal Treatment Root canal treatment involves removal of infected tooth pulp, cleaning, shaping and filling the root canals to save natural teeth from extraction, delivered to general and government-empanelled dental patients.
• Fixed Teeth Replacement Fixed Teeth Replacement includes dental crowns (caps) and dental bridges to restore damaged or missing teeth. Crowns cover damaged teeth while bridges bridge gaps created by missing teeth.
• Gum Treatment Treatment for gum disease (gingivitis and periodontitis), including non-surgical treatments like scaling and root planning, and surgical treatments like flap surgery and bone grafts.
• Orthodontic Treatment (Dental Braces) Orthodontic devices including metal, ceramic, self-ligating, and lingual braces to align and straighten teeth and correct bite issues.
• Smile Designing / Cosmetic Smile Designing Cosmetic dentistry procedures including ceramic veneers, porcelain veneers, tooth bleaching, dental bonding, and full smile makeovers to create aesthetically pleasing smiles.
• Impacted Tooth Removal Surgical removal of impacted or problematic wisdom teeth and other impacted teeth that cause pain or dental issues.
• Dental Implants Artificial tooth roots made of titanium placed into the jawbone to support replacement teeth, bridges, or dentures. Includes single tooth implants, multiple implants, full mouth implants, and implant-supported dentures.
• Denture Removable replacement for missing teeth including partial dentures, complete/conventional dentures, implant-supported overdentures, and flexible dentures.
• Kids Dentistry / Pediatric Dentistry Specialized dental care for children including routine check-ups, fluoride treatment, sealants, painless fillings, pulp therapy, tooth extraction, space maintainers, and early orthodontic evaluation.
• Dental Jewellery Teeth jewellery (Skyce) applied to labial surfaces of upper anterior teeth, available in Crystal and Sapphire Blue colors, made and certified in the EU.
• Teeth Whitening Professional teeth whitening (bleaching) procedures including in-clinic laser whitening, chemical/gel-based whitening, and customized at-home whitening kits.
• Invisalign Treatment Clear aligner orthodontic treatment for teeth straightening, available for teens and adults, using transparent removable aligners instead of traditional braces, supported by 3D digital scanning for precise impressions.
• Dental Tourism Services Comprehensive dental tourism packages for international patients including online consultation, treatment planning, travel assistance, in-clinic treatment, and follow-up care.
• Emergency Dentist Services Immediate dental care for emergencies including severe toothache, broken teeth, knocked-out teeth, swelling, abscess, and sudden infections.
• Cavity Treatment Dental cavity treatment including dental fillings (composite or tooth-colored), inlays and onlays, root canal treatment for deep cavities, and dental crowns for severely damaged teeth.
• Dental Crowns and Bridges Restorative dental work including porcelain-fused-to-metal crowns, zirconia crowns, all-ceramic crowns, metal crowns, traditional fixed bridges, cantilever bridges, Maryland bonded bridges, and implant-supported bridges.
• Laser Dental Treatment Advanced laser dental procedures including laser cavity treatment, laser gum treatment, laser root canal support, laser teeth whitening, and laser management of oral infections.
• Toothache Treatment Comprehensive toothache treatment including dental filling, root canal treatment, tooth extraction, scaling and gum treatment, crown placement, and medications for pain and infection.

Quantifiable outcome

• Saves patients 60-80% on dental expenses compared to Western countries for dental tourism
• +2 more outcomes

Named customers12 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

17 partnerships are on record, tiered core, major and minor.

• CGHS (Central Government Health Scheme)coreGTM or Marketing PartnerMinistry of Health & Family Welfare, Government of India. CGHS provides comprehensive medical care to Central Government employees, pensioners, and their dependents. Muskan Dental Care is empanelled to provide cashless dental treatment to CGHS beneficiaries at government approved rates.
• DGEHS (Delhi Government Employees Health Scheme)coreGTM or Marketing PartnerDelhi Government health scheme for employees. Muskan Dental Care is No.1 DGEHS Empanelled Dental Clinic in Central Delhi providing cashless dental treatment services.
• ESIC (Employees' State Insurance Corporation)majorGTM or Marketing PartnerESIC under Labour Ministry provides health insurance to workers. Muskan Dental Care provides dental services to ESIC beneficiaries.
• Delhi Metro Rail Corporation (DMRC)majorGTM or Marketing PartnerDMRC employees and their families can access dental treatment at Muskan Dental Care under empanelment.
• Delhi Development Authority (DDA)majorGTM or Marketing PartnerDDA employees covered under health scheme can avail dental services at Muskan Dental Care.
• Sports Authority of India (SAI)minorGTM or Marketing PartnerSAI athletes and staff can access dental care services at Muskan Dental Care.
• UIDAI (Unique Identification Authority of India)minorGTM or Marketing PartnerUIDAI employees and their dependents can access dental treatment services.
• Jawaharlal Nehru University (JNU)minorGTM or Marketing PartnerUniversity staff and faculty can access dental care under empanelment.
• Delhi Jal Board (DJB)minorGTM or Marketing PartnerDJB employees covered under health scheme can avail dental treatment services.
• Indian NavymajorGTM or Marketing PartnerNavy personnel and their families can access dental services at Muskan Dental Care.
• Supreme Court of IndiamajorGTM or Marketing PartnerSupreme Court staff and personnel can access dental treatment under empanelment.
• CBSE (Central Board of Secondary Education)minorGTM or Marketing PartnerCBSE employees and their families can access dental services.
• UGC (University Grants Commission)minorGTM or Marketing PartnerUGC employees covered under health scheme can avail dental treatment.
• ICMR (Indian Council of Medical Research)minorGTM or Marketing PartnerICMR employees and their dependents can access dental care services.
• High Court of DelhimajorGTM or Marketing PartnerHigh Court judicial officers, staff and their families can access dental services.
• Bureau of Indian Standards (BIS)minorGTM or Marketing PartnerBIS employees can access dental treatment under empanelment.
• Food Corporation of India (FCI)minorGTM or Marketing PartnerFCI employees covered under health scheme can avail dental treatment.

Scale indicators4 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Clove Dental: India's largest organized dental chain with 600+ clinics across 30+ cities. Directly comparable as a multi-specialty dental services provider in Delhi NCR, but operating at vastly greater scale with standardized clinical protocols and corporate backing.
• Axiss Dental: Multi-specialty dental chain with clinics in Delhi NCR. Comparable in offering general, cosmetic, and specialty dental services with a focus on technology-enabled patient care.
• Vasan Dental Care: Large dental network primarily in South India with growing North India presence. Comparable multi-specialty dental provider with established brand recognition and clinical protocols.
• Dentzz Dental: Premium dental chain with strong presence in Mumbai, Delhi, and Dubai. Comparable as a multi-specialty provider targeting affluent and international patients with cosmetic and implantology services.
• Sabka Dentist: Multi-city dental chain offering general dentistry, orthodontics, and cosmetic services. Competes in the same mid-market segment with a focus on affordability and accessibility across Indian metros.
• 32 Smiles: Multi-clinic dental chain operating in select Indian cities. Comparable as a multi-specialty provider with emphasis on orthodontic and cosmetic services.
• MyDentist: Dental chain with clinics across multiple Indian cities including Delhi NCR. Offers comparable multi-specialty services with emphasis on standardized patient experience and affordable pricing.

Broad incumbents

• Apollo White Dental: Dental arm of Apollo Hospitals, one of India's largest hospital chains. Offers comparable multi-specialty dental services in Delhi NCR with the brand and capital backing of the broader Apollo healthcare group.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/muskan-dental-care

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Muskan Dental Care