Muslim Aid UK

What Muslim Aid UK does

Muslim Aid UK is a London-headquartered international humanitarian charity founded in 1985 in response to the Horn of Africa drought, operating as a registered Charitable Incorporated Organisation (CIO No. 1176462) under the oversight of a Board of Trustees. The organisation delivers emergency relief and long-term development programmes across 39+ countries through a network of 14+ field offices and trusted local partners, with active programme presence in Afghanistan, Bangladesh, Pakistan, Palestine, Sudan, Syria, Yemen, Somalia, Sri Lanka, Indonesia, Myanmar, Bosnia and Herzegovina, Sierra Leone, Iraq, Kenya, India, Lebanon, and the UK.

The organisation's product surface comprises more than 40 distinct appeals and programmes, segmented into Shariah-compliant Islamic giving vehicles (Zakat, Sadaqah, Waqf endowment fund, Qurbani, Zakat-ul Fitr), recurring giving programmes (Jummah Giving, Child Sponsorship), emergency appeals (Rebuild Gaza, Gaza Camp Kitchen, Water for Gaza, Pakistan Floods, Sudan, Yemen Healthcare, Syria, Afghanistan, Bangladesh, Lebanon), and long-term development projects (Build Water Wells, Build a Hospital in Bangladesh, Build a Village/Home in Pakistan, Schools & Education, Orphans & Widows, Healthcare, Save Mothers & Babies, Livelihood Programme, Beyond Hunger Challenge). It also operates a social-enterprise sub-brand, Fair Factory (a Fairtrade coffee shop in East London), and provides digital tools including a Zakat Calculator.

Muslim Aid's business model is direct-to-consumer charitable fundraising, accepting donations in GBP and USD ranging from £3 to £10,000 across preset appeal tiers. Distribution combines digital (muslimaid.org, social media, email/Force24 automation), broadcast (live TV appeals on Islam Channel, Channel S, and ARY Digital/QTV during Ramadan and emergencies), corporate partnerships (CSR, Give as You Earn, Benevity-integrated workplace giving), and community fundraising (ambassadors, volunteer events, challenges). The organisation is accredited as a Living Wage Employer by the Living Wage Foundation and holds Shariah-compliance approval of its Zakat policy from scholars of the Islamic Council of Europe (ICE). Programmatic metrics reported include £120 million in emergency aid distributed supporting over 1 million people and 100,000+ displaced families, with annual Zakat distribution of approximately £2.6 million to 54,504 beneficiaries.

Name

Muslim Aid UK

Legal name

Muslim Aid

Website

https://muslimaid.org

Company type

Private

Founded year

1985

Operating status

Operating

Headcount range

251–500 employees

Short description

Muslim Aid UK is a London-headquartered international humanitarian charity founded in 1985, delivering emergency relief and development programmes across 39+ countries through Islamic-compliant giving vehicles (Zakat, Sadaqah, Waqf) and recurring donor programmes, serving UK Muslim donors and global humanitarian beneficiaries.

Ownership category

akta.pro rank

Product category

Humanitarian Aid and Charitable Giving

NAICS

Religious Organizations (813110), Religious, Grantmaking, Civic, Professional, and Similar Organizations (813), Grantmaking and Giving Services (8132), Other Grantmaking and Giving Services (813219)

SIC

Services-Social Services (8300)

akta.pro primary industry

Faith-Based Humanitarian Aid & Relief Ministries (BPAGAJAF)

akta.pro secondary industries

Humanitarian Health & Emergency Medical Relief NGOs (HLAJAKAE), Grantmaking & Philanthropic Funds (Institutional Donors) (BPADAOAB), Humanitarian & Disaster Assistance (Bilateral) (BPADABAB), Humanitarian Pooled Funds & Rapid Response Financing (BPADAOAK)

Keywords

• Humanitarian aid services
• Islamic charity giving
• Emergency disaster relief
• Zakat donation management
• International development programmes

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Supply Chain

Revenue model

1. Charitable Donations: Individual donations from UK and international donors including Zakat (Islamic obligatory charity at 2.5% of eligible wealth), Sadaqah (voluntary charitable donations), and general donations. Also includes child sponsorship programs, Waqf (endowment) funds, and regular giving programs like Jummah Giving.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

Muslim Aid UK collects charitable donations from individual and corporate donors in the UK and globally through its website, live TV appeals, and workplace-giving programmes. It channels these funds into Islamic religious-giving products (Zakat, Sadaqah, Waqf, Qurbani, Zakat-ul Fitr), recurring giving (Jummah Giving, child sponsorship), emergency humanitarian relief (Gaza, Pakistan, Sudan, Yemen, Syria, etc.), and long-term development projects (water, healthcare, education, livelihoods) delivered via field offices and trusted partners in 14+ countries.

Product overview

Muslim Aid UK operates a comprehensive humanitarian charity platform consisting of Islamic charitable giving products (Zakat, Sadaqah, Waqf, Qurbani, Zakat-ul Fitr), recurring giving programmes (Jummah Giving, Child Sponsorship), and emergency/development appeals. The portfolio spans over 40 distinct products and campaigns including: emergency appeals for Gaza (Rebuild Gaza, Gaza is Starving, Gaza Camp Kitchen, Water for Gaza), Pakistan Floods, Sudan, Bangladesh, Yemen, Syria, Afghanistan, and Lebanon; development projects covering Safe Water/Water Wells, Healthcare, Medical Aid, Save Mothers & Babies, Schools & Education, Build a Hospital in Bangladesh, Build a Village/Home in Pakistan, Orphans & Widows, Gaza Orphans & Widows, Livelihood Programme, and Fight Poverty; campaign programmes including Beyond Hunger Challenge, More than a Refugee, Sadaqah Jariyah, Children of Al-Aqsa, and Riba; plus support tools (Zakat Calculator) and social enterprise (Fair Factory). The platform enables both one-time and regular donations in GBP and USD, with donation amounts ranging from £3 to £10,000. Field offices and trusted partners deliver aid across 14+ countries including Afghanistan, Bangladesh, Bosnia, Indonesia, Myanmar, Pakistan, Palestine, Sierra Leone, Somalia, Sri Lanka, Sudan, Syria, UK, and Yemen.

Differentiator

Problem solved

Functional benefit

Brands

• The Fair Factory: A Muslim Aid initiative coffee shop that sells certified Fair Trade products, supporting producers across the world. All profits go towards Muslim Aid projects.

Products and services

• Zakat Appeal Shariah-compliant Zakat donation programme enabling eligible Muslims to fulfil their obligation by distributing 2.5% of wealth to those in need; managed under a Zakat policy approved by Islamic Council of Europe scholars.
• Sadaqah Appeal Voluntary charitable giving programme outside of Zakat obligations, supporting ongoing humanitarian projects and emergency responses through one-off or regular donations.
• Qurbani Annual Islamic sacrifice programme allowing donors to distribute meat to vulnerable families during Eid al-Adha, including the 2026 Qurbani programme with share-based pricing and recipient case studies.
• Zakat-ul Fitr (Fitrana) Obligatory charity given at the end of Ramadan before Eid al-Fitr, purifying the fast, distributed to eligible beneficiaries.
• Global Waqf Fund Islamic endowment fund where contributions are invested to generate long-term sustainable returns for charitable causes; Waqf shares are available at £100 (1 share) up to £10,000 (100 shares), supporting education, health, sanitation, housing, and livelihood programmes with ethical investment partners.
• Jummah Giving Automated weekly donation programme enabling donors to set up recurring Friday contributions for selected appeals including Gaza Friday, Zakat Friday, Sadaqah Friday, Orphans & Widows, Need is Greatest, and Sadaqah Jariyah.
• Child Sponsorship Monthly sponsorship programme providing education, healthcare and general support to sponsored children and their families in overseas field locations.
• Emergency Appeals (Gaza, Pakistan, Sudan, Yemen, Syria, Afghanistan, Bangladesh, Lebanon) Rapid-response humanitarian aid across multiple active crises including Rebuild Gaza, Gaza Camp Kitchen, Gaza is Starving, Water for Gaza, Pakistan Floods, Sudan Emergency, Bangladesh Floods, Yemen Healthcare, Syria Emergency, Afghanistan Emergency and Lebanon Emergency.
• Development Projects (Water, Healthcare, Education, Livelihoods, Orphans & Widows) Long-term development programmes including Build Water Wells and Water for Gaza, Healthcare/Medical Aid, Save Mothers & Babies, Schools & Education/Build a School, Build a Hospital in Bangladesh, Build a Village/Home in Pakistan, Orphans & Widows and Gaza Orphans & Widows, Livelihood Programme, Fight Poverty, UK Programmes and Sadaqah Jariyah.
• Zakat Calculator Online calculator that helps Muslim donors determine their Zakat obligation based on Islamic principles, supporting the Zakat donation flow on the website.
• Fair Factory (Social Enterprise Café) Muslim Aid's Fairtrade coffee shop in East London selling certified Fair Trade products; all profits are directed to Muslim Aid projects and the venue also serves as a platform for Fairtrade awareness and ethical consumption campaigns.
• Beyond Hunger Challenge Long-term fundraising initiative addressing malnutrition and famine through sustainable solutions, moving beyond emergency food aid toward systemic change.

Quantifiable outcome

• £120 million in emergency aid distributed, supporting over 1 million people
• +2 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration7 records

Partnerships

Two partnerships are on record, tiered minor and core.

• Living Wage FoundationminorOthersMuslim Aid received Living Wage Employer accreditation from the Living Wage Foundation, committing to pay all UK employees at least the real Living Wage (£13.15/hour in London, £12/hour elsewhere). This demonstrates commitment to employee welfare and social justice values.
• Islamic Council of Europe (ICE)coreStrategic or Co-development PartnerThe Islamic Council of Europe provides Shariah compliance oversight for Muslim Aid's Zakat policy. Their scholars review and approve the Zakat policy, giving Muslim donors confidence that their Zakat is managed in full accordance with Islamic principles.

Scale indicators9 records

Recent moves6 records

Expansion highlights5 records

Market position

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/muslim-aid-uk

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Muslim Aid UK