My Coffee Capsules NZ - Pods For Nespresso and Dolce Gusto Machines

What My Coffee Capsules NZ - Pods For Nespresso and Dolce Gusto Machines does

My Coffee Capsules NZ is a New Zealand-based direct-to-consumer ecommerce retailer founded in 2013 by co-owners Suzanne and Steve, specializing in third-party compatible coffee capsules for Nespresso Original Line and Dolce Gusto machines. The company sells approximately 500,000 pods per year to more than 25,000 repeat customers across New Zealand, with extended shipping to Australia and the Pacific Islands. Its product portfolio centers on proprietary sub-brands including Konigs (aluminium Nespresso-compatible, claimed award-winning, with Fairtrade and single-origin options), Rene and Nocturno (Dolce Gusto-compatible with 36 blends), Caffesso (premium Nespresso-compatible), and Private Label compostable capsules. The product is sourced from European roasteries (notably Caffesso, formerly Caffe Impresso) and resold under the company's own branding.

The business operates three distribution channels: a DTC ecommerce storefront at mycoffeecapsules.co.nz (built on RocketSpark), a warehouse pickup shop at 10 Piermark Drive, Rosedale, Auckland (open 10am–4pm weekdays), and a dedicated B2B "Coffee Pods For Business" channel serving 100+ hospitality accounts including hotels, motels, and B&Bs. Hardware and accessories (Vevare 3-in-1 and DeLonghi Inissia machines, Bodum milk frothers, reusable pods, descaling sachets, reusable cups, Lotus Biscoff biscuits) supplement the core consumable revenue. The company is Carbon Neutral certified via Toitu-issued carbon credits, runs a TerraCycle capsule recycling partnership channeling approximately $500/year to Women's Refuge, and supports additional charities including Variety and the now-disbanded One Dollar Warriors.

My Coffee Capsules NZ is a bootstrapped, founder-owned private company with no external funding, no parent organization, and a 5-person headcount. Pricing is in NZD inclusive of GST at unit-economics levels (Konigs $6.50/10 pods, Rene $10.95/16 pods) with volume discounts for bulk and B2B buyers. The model is straightforward one-time sales of consumables plus hardware, with no subscription tier, no software platform, and no disclosed revenue figures. The company's competitive positioning rests on price advantage over Nestle's original capsules, broad selection (36 Dolce Gusto blends), environmental credentials (compostable capsules, recycling program, carbon offsets), and a 13-year brand presence in the NZ niche.

Name

My Coffee Capsules NZ - Pods For Nespresso and Dolce Gusto Machines

Legal name

My Coffee Capsules NZ

Website

https://mycoffeecapsules.co.nz

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

1–10 employees

Short description

My Coffee Capsules NZ is a New Zealand ecommerce retailer selling third-party compatible coffee capsules for Nespresso and Dolce Gusto machines, operating private-label sub-brands (Konigs, Rene, Nocturno, Caffesso) and serving 25,000+ individual consumers and 100+ hospitality B2B accounts across NZ, Australia, and the Pacific Islands.

Ownership category

akta.pro rank

Product category

Specialty Coffee Retail

NAICS

Coffee and Tea Manufacturing (311920)

SIC

Miscellaneous Food Preparations & Kindred Products (2090)

akta.pro industry

PRIMARYCRADAHAH

Single-Serve Coffee (Pods, Capsules)

Consumer Products & Retail/Consumer Packaged Goods (CPG) Manufacturing & Brands/Non-Alcoholic Beverages (Coffee, Tea, Soft Drinks, Water)

SECONDARYCRAHAGAI

Specialty Coffee & Tea Retail (Beans, Leaves, Accessories)

Consumer Products & Retail/Grocery & Food Retail/Specialty Food Stores (Deli, Cheese, Gourmet, Bakery)

SECONDARYCRACADAC

Coffee, Espresso & Tea Appliances Retail

Consumer Products & Retail/Consumer Electronics & Appliances Retail/Small Appliance & Kitchen Gadget Retail

Keywords

• Compatible coffee capsules
• Nespresso compatible pods
• Dolce gusto compatible pods
• Coffee pod retail
• Single serve coffee

Headquarters

HQ city

Auckland

HQ country

New Zealand

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Operations, Marketing or Sales, Personnel, Infrastructure, Others

Revenue model

1. Coffee Capsule Sales: Sale of compatible coffee capsules for Nespresso and Dolce Gusto machines. Products include Konigs (aluminium Nespresso-compatible), Rene and Nocturno (plastic Dolce Gusto-compatible), and Private Label (compostable). Sold in various pack sizes from sample packs to bulk 200-pod orders.
2. Coffee Machines and Accessories: Sale of coffee machines (DeLonghi Inissia, Vevare 3-in-1), milk frothers (Bodum), and accessories (reusable pods, cleaning/descaling products)
3. Complementary Products: Sale of complementary products including Lotus Biscoff biscuits and reusable coffee cups

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels3 records

Core offering

My Coffee Capsules NZ retails compatible coffee capsules for Nespresso Original Line and Dolce Gusto machines, including its own branded lines (Konigs, Rene, Nocturno, Private Label compostable) and third-party brand Caffesso. The company also sells coffee machines (Vevare 3-in-1, DeLonghi Inissia), milk frothers, reusable pods, descaling products, and complementary items such as Lotus Biscoff biscuits, supported by NZ-wide shipping and an Auckland warehouse pickup.

Product overview

My Coffee Capsules NZ is a New Zealand-based online retailer specializing in compatible coffee capsules for Nespresso and Dolce Gusto machines. The product portfolio centers on their own brands (Rene and Nocturno for Dolce Gusto, Konigs for Nespresso) alongside third-party compatible brands (Caffesso). They also sell coffee machines (Vevare 3-in-1, DeLonghi Inissia), accessories (milk frothers, reusable pods, cups), maintenance products (descaling sachets), and complementary food products (Lotus Biscoff biscuits). The company operates B2C e-commerce directly and supplies bulk orders to business customers through their Coffee Pods For Business service.

Differentiator

Problem solved

Functional benefit

Brands

• Rene: Dolce Gusto compatible coffee capsules - one of the best selling Dolce Gusto compatible pods in New Zealand with 36 different blends including milk-based drinks, espressos, and flavored options.
• Nocturno
• Konigs
• Caffesso
• Private Label

Products and services

• Rene Dolce Gusto Compatible Capsules Own-brand Dolce Gusto compatible coffee capsules sold exclusively by My Coffee Capsules NZ, featuring 36 different blends including milk-based drinks, espressos, and flavored options, for Dolce Gusto machine owners seeking affordable variety.
• Nocturno Dolce Gusto Compatible Capsules Premium Dolce Gusto compatible coffee capsules with specialty flavors including lattes, cappuccinos, and seasonal offerings, targeting Dolce Gusto machine owners seeking after-dinner and specialty drinks.
• Konigs Nespresso Compatible Capsules Award-winning range of Nespresso Original Line compatible aluminum capsules featuring Fairtrade certified options and single-origin blends including Cuba, Kenya, Ristretto, and Lungo varieties, priced at $6.50 per 10-pack.
• Caffesso Nespresso Compatible Capsules Third-party Nespresso compatible capsules, including compostable/biodegradable options and a Decaffeinato blend, for Nespresso Original Line machine owners seeking alternative capsule options.
• Vevare 3-in-1 Coffee Machine Multi-capsule coffee machine compatible with Dolce Gusto pods, Nespresso Original Line pods, and ground coffee beans, featuring 19-bar pressure, available in black, milk white, or mint colors with a 1-year warranty, priced at $245.
• DeLonghi Nespresso Inissia Coffee Machine Nespresso Inissia coffee machine by DeLonghi, supplied with 100 free Konigs pods, featuring a Thermoblock heating system ready in under 25 seconds with automatic energy saving shut-off, priced at $295.
• Bodum Electric Milk Frother Electric milk frother by Bodum that heats and froths milk for barista-quality coffee drinks, featuring automatic temperature control and boil-dry protection.
• Reusable Dolce Gusto Compatible Pods Refillable and reusable Dolce Gusto compatible pods made from polypropylene, BPA-free and recyclable, usable approximately 100 times for consumers wanting to use their own ground coffee.
• Descaling Sachets Machine descaling sachets suitable for Nespresso, Dolce Gusto, and other capsule/coffee machines, with one sachet performing two descales per pack.
• Re-Usable Coffee Cups 12oz reusable coffee cups, 100% recyclable and BPA-free, designed and made in New Zealand with various New Zealand-themed designs.
• Lotus Biscoff Biscuits Individually wrapped Lotus Biscoff biscuits with caramelized flavor, available in packs of 50, 100, 200, or 300 biscuits, suitable for hotels, motels, B&Bs, and offices.
• Coffee Pods For Business (B2B Bulk Supply) Dedicated bulk coffee capsule supply service for offices, warehouses, hotels, motels, and bed & breakfasts, with volume pricing, dedicated account support, and social media promotion for partners.

Quantifiable outcome

• Half a million pods sold per year to 25,000+ repeat clients

Named customers2 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Six partnerships are on record, tiered minor and core.

• TerracycleminorStrategic or Co-development PartnerPartnership with TerraCycle for recycling used Nescafe Dolce Gusto capsules. Used capsules are collected and turned into donations for Women's Refuge, generating approximately $500 per year for the charity.
• Women's RefugecoreOthersCharity partner receiving donations from TerraCycle capsule recycling program. Company also supports with free product for fundraising efforts.
• One Dollar WarriorsminorOthersPreviously supported before the organization disbanded. Provided financial and product support.
• Variety - The Children's CharityminorOthersCharity partner supported through donations and product contributions for fundraising events.
• Hotels, Motels and B&Bs (100+ partnerships)coreChannel Partner/ Reseller/ DistributorOver 100 business partnership deals established with hospitality businesses including The Convent Hotel. Offers bulk pricing, dedicated support, and social media promotion for partners.
• Toitu (Carbon Offset)coreStrategic or Co-development PartnerPre-purchased 25,000 Carbon Offset Credits from Toitu to offset company's carbon footprint. Credits fund native New Zealand forest regeneration projects including Pigeon Bush, Puhi Peak, Kurunui, Rangitoto Station, and Waipuna Bush.

Scale indicators4 records

Recent moves6 records

Expansion highlights4 records

Emerging players

• Podista: Podista sells Nespresso-compatible capsules with a sustainability focus (compostable pods) through DTC ecommerce. Directly comparable on product format and an emerging differentiated angle on eco-friendly capsules that mirrors My Coffee Capsules' Private Label line.
• HiLine Coffee: HiLine sells compatible Nespresso capsules, often positioned as premium, single-origin alternatives. Comparable product, similar DTC model, and overlapping consumer segment seeking high-quality compatible pods.

Direct peers

• Caffesso: Caffesso is the European roastery that supplies My Coffee Capsules NZ's flagship compatible Nespresso capsules. Direct product overlap (Nespresso-compatible aluminium capsules) and parallel brand identity make it both supplier and the closest comparable product peer.
• Gourmesso: Gourmesso is a global compatible-capsule brand selling Nespresso and Dolce Gusto-compatible pods via direct-to-consumer ecommerce. Same product format, same target buyer (single-serve machine owners seeking lower-cost alternatives), same competitive positioning.

Broad incumbents

• Nespresso: Nespresso is the original brand owner and dominant player in single-serve capsule coffee, with its own machines, capsules, recycling, and subscription programs. The incumbent against which all compatible-pod brands compete; not a direct head-to-head at the product level, but defines pricing, IP, and sustainability dynamics.
• Dolce Gusto: Dolce Gusto (Nestlé) is the second major single-serve capsule platform the company targets with compatible pods. As an original-brand incumbent, it shapes pricing, IP exposure, and the size of the addressable compatible-pod market.
• Lavazza: Lavazza is a global coffee manufacturer with its own single-serve capsule ecosystem (A Modo Mio and Lavazza Espresso Point). Comparable as a broad incumbent that sells both branded coffee and proprietary capsule systems, competing for the same single-serve consumer.

Regional players

• Coffee Capsule Co: New Zealand-based direct competitor selling Nespresso and Dolce Gusto compatible capsules to the same Kiwi consumer base. Operates in the same niche with comparable products and pricing, making it the most direct NZ head-to-head peer.
• Coffee Hit: Coffee Hit is an Australia-based online retailer of compatible Nespresso and Dolce Gusto capsules. Same product category, same DTC model, similar target consumer, but operating primarily in Australia rather than New Zealand.
• The Coffee Club: The Coffee Club is a major cafe chain operating across New Zealand and Australia. It represents the hospitality-channel alternative to at-home compatible pods, and as a high-volume coffee buyer in the same geographies it competes for the B2B hospitality wallet.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/mycoffeecapsules.co.nz
• Instagraminstagram.com/mycoffeecapsulesnz
• LinkedInlinkedin.com/company/mycoffeecapsules-co-nz

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about My Coffee Capsules NZ - Pods For Nespresso and Dolce Gusto Machines