MyDev - Fair Leadership Catalyst
MyDev is a French boutique leadership development consultancy serving executive committees and enterprise leadership teams globally through experiential programs, executive coaching, and proprietary trust and team diagnostics grounded in a "5 Drivers" methodology.
- Company typePrivate
- Founded2010
- HeadquartersGrez-sur-Loing, France
- Headcount1–10
- GTM typeB2B
- OfferingServices
What MyDev - Fair Leadership Catalyst does
MyDev, formally SAS Mydevpro, is a boutique leadership development and executive coaching consultancy founded around 2009-2010 and headquartered in Grez-sur-Loing, Île-de-France, France. The firm operates as a "Human Performance Agency" serving executive committees, leadership teams, mid-level managers, and operational teams across enterprise clients globally. Its core offering is built around a proprietary "5 Drivers" framework — Trust, Fair Process, Win-Win Dynamics, Ask Mode, and Authentic Communication — and is delivered through experiential workshops, multi-week or multi-year transformation programs, and individual coaching engagements. The go-to-market is sales-led and referral-driven, with named clients spanning professional services (Mazars, Publicis), transportation (RATP), financial services (Deutsche Leasing), automotive (Inchcape), industrial (Groupe Atlantic, Hartmann), and executive education (INSEAD, CEDEP).
The product portfolio centers on four flagship programs — Leadership & Transition, Leadership Accelerators, ExCom Boostcamp, and Leadership x AI — supplemented by three proprietary diagnostic tools (Trust Scan, Team Dynamics Check-up, Management Energy Compass) used to baseline and track trust and team dynamics. The methodology is experiential: engagements simulate real business situations, decisions, and conversations rather than teaching theoretical content. Delivery is on-site or online, with pricing conducted on a custom quote basis and engagements structured as multi-year transformations. The firm is partner-led, with three founding partners (Jorge Dos Santos, Jean-Pierre Gicquel, Patrick Parker) bringing over 60 years of combined executive education experience at INSEAD and CEDEP.
The firm is bootstrapped and privately held under French SAS structure, with no disclosed institutional funding, no M&A activity, and no productized software offering. Revenue is not publicly disclosed; the pricing model is enterprise-level custom. The business is operationally lean — 8 total employees and the three partners — relying on partner time and a referral base rather than headcount buildout. The competitive position rests on the founders' personal credibility, the codified 5 Drivers methodology, and long-tenured partnerships with INSEAD and CEDEP.
MyDev - Fair Leadership Catalyst firmographics
Firmographics- Name
- MyDev - Fair Leadership Catalyst
- Legal name
- SAS Mydevpro
- Website
- https://mydevpro.org
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- MyDev is a French boutique leadership development consultancy serving executive committees and enterprise leadership teams globally through experiential programs, executive coaching, and proprietary trust and team diagnostics grounded in a "5 Drivers" methodology.
- Ownership category
- akta.pro rank
MyDev - Fair Leadership Catalyst industry classification
Industry- Product category
- Leadership Development Consulting
- NAICS
- Professional and Management Development Training (611430), Professional and Management Development Training (61143)
- SIC
- Services-Engineering, Accounting, Research, Management (8700)
- akta.pro primary industry
- Talent Management & Leadership Advisory (Succession, Performance, Culture) (BPACAJAH)
- akta.pro secondary industries
- Organizational Change & Transformation Coaching (EDABANAG), Leadership Assessment, 360 Feedback & Development Planning (EDABAAAK), Coaching, Feedback & Mentoring Skills (EDABAMAM)
Keywords
Where MyDev - Fair Leadership Catalyst is headquartered
LocationHeadquarters
- HQ city
- Grez-sur-Loing
- HQ country
- France
- HQ region
- Europe
Offices1 record
Markets served
MyDev - Fair Leadership Catalyst business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Leadership Development Programs: MyDev offers structured leadership development programs including Leadership & Transition (flagship program), Leadership Accelerators Programme, and ExCom Boostcamp. These are custom-designed engagements tailored to each organization's context, culture, and challenges. Programs include diagnosis, workshops, team sessions, field experiments, facilitation, capability building, and follow-up routines.
- Executive Coaching: Individual and team coaching services for executives and leaders. Coaching engagements help leaders reflect, realign, and redefine their leadership approach. Sessions are typically held over several weeks or months.
- Team Transformation Workshops: Experiential workshops focused on trust building, decision-making, and team dynamics. These are designed to create immediate translation of leadership concepts into business impact.
- Leadership x AI Programs: Specialized programs helping leaders adapt their leadership practice to the AI era, focusing on critical thinking, ask mode mastery, and human-AI collaboration.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Custom engagement pricing based on scope, duration, and team size |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels5 records
MyDev - Fair Leadership Catalyst product offering
Product offeringCore offering
MyDev is a human performance agency that designs and delivers experiential leadership development programs, executive coaching, and team transformation workshops for executive committees, leadership teams, and operational teams. Its offering is anchored by a 5 Drivers practice model (Trust, Fair Process, Win-Win Dynamics, Ask Mode, Authentic Communication) and proprietary diagnostic tools (Trust Scan, Team Dynamics Check-up, Management Energy Compass) that measure, map and develop trust and team dynamics. Programs are delivered both on-site and online and tailored to each client's context, culture and challenges.
Product overview
MyDev operates as a human performance consultancy offering a unified service portfolio built around five core drivers: Trust, Fair Process, Win-Win Dynamics, Ask Mode, and Authentic Communication. The core offerings include experiential leadership training programmes such as the Leadership & Transition Programme, Leadership Accelerators Programme, ExCom Boostcamp, and Leadership x AI. These are complemented by proprietary diagnostic tools (Trust Scan, Team Dynamics Check-up, and Management Energy Compass) that enable measurement and development of trust and team dynamics. Unlike traditional coaching or training firms, MyDev positions itself as a 'Human Performance Agency' that trains behaviours through practice rather than teaching theory, focusing on sustainable transformation of how people work together.
Differentiator
Problem solved
Functional benefit
Brands
- Trust Scan: Exclusive tool to measure, map and strengthen trust within teams and organizations.
- Team Dynamics Check-up
- Management Energy Compass
- ExCom Boostcamp
Products and services
- Leadership & Transition Programme
Quantifiable outcome
- Significant measurable progress in decision-making effectiveness and team engagement reported for ExCom Boostcamp participants
- +3 more outcomes
Companies that use MyDev - Fair Leadership Catalyst
Customer profileNamed customers14 records
Segments5 records
Ideal customer profiles3 records
MyDev - Fair Leadership Catalyst technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
MyDev - Fair Leadership Catalyst partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- INSEADcoreMyDev partners with INSEAD for executive education and leadership development. Partners have senior roles and experience at INSEAD, and the company leverages INSEAD's business school-inspired methodology for its programs.
- CEDEPcoreMyDev has an established relationship with CEDEP (Centre d'Etudes Supérieures de la Direction) for executive education. Partners have backgrounds at CEDEP and collaborate on leadership development programs.
Scale indicators4 records
Recent moves5 records
Expansion highlights5 records
MyDev - Fair Leadership Catalyst competitors and assessment
Company assessmentBroad incumbents
- Korn Ferry: Global organizational consulting firm whose Leadership & Talent Development practice offers executive coaching, team effectiveness, and leadership programs. Comparable buyer overlap (C-suite and HR leaders) and overlapping service portfolio, though at vastly greater scale.
- Heidrick & Struggles: Global leadership advisory and executive search firm with a dedicated Leadership Advisory practice. Comparable because it sells executive coaching, team effectiveness, and leadership development services to large enterprise clients — the same buyer MyDev targets.
- Egon Zehnder: Executive search and leadership advisory firm with a substantial leadership advisory and team coaching practice. Comparable because it serves executive committees and boards on team dynamics and leadership effectiveness — MyDev's core segment.
- Spencer Stuart: Global executive search and leadership advisory firm with board and CEO advisory services. Comparable because it engages C-suite and board-level clients on leadership effectiveness and succession — the same buyer MyDev targets.
Emerging players
- Marshall Goldsmith Group: Executive coaching and leadership development firm built around Marshall Goldsmith's methodology, focused on executive behavior change and stakeholder-based coaching. Comparable in its methodology-led executive coaching approach targeting senior leaders.
Direct peers
- FranklinCovey: Global training and consulting firm built around a proprietary leadership/management methodology (The 7 Habits, etc.) sold to enterprises. Comparable in its methodology-led, training-not-coaching positioning and global delivery model.
- Development Dimensions International (DDI): Global leadership and talent company providing leadership development programs, leadership assessment, and team development. Directly comparable as a specialized leadership development vendor using proprietary diagnostics to serve enterprise clients.
- RHR International: Boutique global leadership advisory firm specializing in executive coaching, leadership development, and senior-team effectiveness. Comparable in its boutique scale and senior-team coaching focus.
- BTS Group: Stockholm-based consultancy specializing in leadership development and business acumen through experiential simulations and executive programs. Comparable in its experiential, simulation-driven approach to leadership transformation for global enterprises.
- Center for Creative Leadership (CCL): Nonprofit research-and-practice institution specializing in leadership development, executive education, and team effectiveness. Highly comparable as a specialist provider of leadership programs, 360-style assessment, and team diagnostics.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
MyDev - Fair Leadership Catalyst social profiles
Digital presenceMyDev - Fair Leadership Catalyst financial estimates
Financial estimateRevenue estimate
Valuation estimate
MyDev - Fair Leadership Catalyst leadership team
Management profileNumber of profiles
Profiles3 records
MyDev - Fair Leadership Catalyst funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
MyDev - Fair Leadership Catalyst M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about MyDev - Fair Leadership Catalyst
What does MyDev - Fair Leadership Catalyst do?
MyDev is a human performance agency that designs and delivers experiential leadership development programs, executive coaching, and team transformation workshops for executive committees, leadership teams, and operational teams. Its offering is anchored by a 5 Drivers practice model (Trust, Fair Process, Win-Win Dynamics, Ask Mode, Authentic Communication) and proprietary diagnostic tools (Trust Scan, Team Dynamics Check-up, Management Energy Compass) that measure, map and develop trust and team dynamics. Programs are delivered both on-site and online and tailored to each client's context, culture and challenges.
Is MyDev - Fair Leadership Catalyst a public or private company?
MyDev - Fair Leadership Catalyst is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was MyDev - Fair Leadership Catalyst founded?
MyDev - Fair Leadership Catalyst was founded in 2010. It employs 1 to 10 people.
Where is MyDev - Fair Leadership Catalyst based?
MyDev - Fair Leadership Catalyst is headquartered in Grez-sur-Loing, France, in the Europe region.
How does MyDev - Fair Leadership Catalyst make money?
Four revenue lines are on record. Leadership Development Programs are the primary driver. The others are executive Coaching, team Transformation Workshops and leadership x AI Programs.
Who are MyDev - Fair Leadership Catalyst's main competitors?
Broad incumbents on record are Korn Ferry, Heidrick & Struggles, Egon Zehnder and Spencer Stuart. Marshall Goldsmith Group is listed as an emerging player. Direct peers are FranklinCovey, Development Dimensions International (DDI), RHR International, BTS Group and Center for Creative Leadership (CCL).
Does MyDev - Fair Leadership Catalyst have an API?
No public API is recorded for MyDev - Fair Leadership Catalyst.
What industry is MyDev - Fair Leadership Catalyst in?
MyDev - Fair Leadership Catalyst's product category is Leadership Development Consulting. Its primary akta.pro industry code is BPACAJAH, Talent Management & Leadership Advisory (Succession, Performance, Culture), with a secondary code of EDABANAG, Organizational Change & Transformation Coaching. Its NAICS code is 611430 and its SIC code is 8700.