my forêt

Name

my forêt

Legal name

SAS MY FORET

Website

https://myforet.fr

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Urban Forestry & Environmental Services

NAICS

Support Activities for Forestry (115310), Landscape Architectural Services (541320), Forest Nurseries and Gathering of Forest Products (11321)

SIC

Forestry (800)

akta.pro industry

PRIMARYIMAMAJAC

Silviculture & Reforestation Services (Nurseries, Planting, Tending)

Industrials, Manufacturing & Construction/Paper & Forest Products/Forest Management, Reforestation & Carbon Forestry Services

SECONDARYAFAMACAC

Site Assessment, Planning & Permitting (Reforestation Plans)

Agriculture & Food Production/Forestry & Logging/Reforestation, Afforestation & Tree Planting Services

SECONDARYAFAMAAAA

Silvicultural Planning & Stand Management (Thinning, Pruning, Stand Improvement)

Agriculture & Food Production/Forestry & Logging/Forest Management & Silviculture

SECONDARYHSAIAFAF

Edging, Bed Redefinition & Border Installation

Home & Personal Services/Landscaping, Lawn Care & Outdoor Maintenance/Garden & Planting Services (Beds, Mulching, Seasonal Color)

Keywords

• Urban renaturation services
• Urban forest design
• Ecological compensation
• Biodiversity restoration
• Nature-based solutions

Headquarters

HQ city

Cébazat

HQ country

France

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Urban forest / cooling island design and implementation: End-to-end project delivery from ecological diagnosis and design through to planting works, AMO (assistance to project management), and 5-year ecological follow-up. Revenue is project-based, typically one-time with multi-year service component.
2. Ecological compensation services: Specialized operator services for developers, promoters, and builders requiring biodiversity compensation under the ERC sequence (avoid, reduce, compensate). Includes environmental impact studies, ecosystem restoration design, and long-term management.
3. Outdoor autonomous office (Bureau autonome de plein air): Sale/installation of proprietary outdoor workspace structures, with options for customization (additional openings, shelving, logo personalization, tarp closure). Manufactured in Auvergne from PEFC-certified timber, installed turnkey on client sites.
4. Environmental awareness & team building events: Nature immersion experiences including participatory plantations, educational animations, forest walks, and biodiversity workshops. Can be standalone or bundled with renaturation projects. Revenue is per-event or package-based.
5. Professional training (via Centre de l'Arbre): Professional training programs on forest ecosystems, urban renaturation, nature-based solutions, and arboricultural practices, delivered through the Centre de l'Arbre (Qualiopi certified). my forêt refers clients to these programs.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

my forêt is the urban-renaturation brand of Forestry France that designs, plants, and monitors living urban forests (mini-forêts, forêts urbaines, résidentielles et d'entreprise) for enterprises, real estate developers, public authorities, and social-housing operators. It also delivers biodiversity enhancement, ecological compensation projects, and nature-awareness events, and sells its proprietary "Bureau autonome de plein air" outdoor workstation as a complementary offering.

Product overview

my forêt is a brand dedicated to urban renaturation under Forestry France. The company offers a comprehensive portfolio of nature-based solutions centered around 'living forests' (forêts à vivre) for urban environments. The core offerings include: urban cooling islands (Îlot de fraîcheur), corporate mini-forests for employee well-being, biodiversity enhancement actions, ecological compensation services, and environmental awareness events. The flagship innovation is the Bureau autonome de plein air, a 100% solar-powered autonomous outdoor office. Projects are delivered through a 6-step methodology covering analysis, diagnosis, design, planting, inauguration, and 5-year ecological monitoring. The company operates three forest typologies: urban forests, corporate forests, and residential forests. Forestry France, the parent company, has been a mission-driven company since 2023.

Differentiator

Problem solved

Functional benefit

Brands

• Bureau autonome de plein air: 100% autonomous outdoor office designed for working in nature. Manufactured in Auvergne using PEFC-certified wood from Massif Central forests, equipped with solar photovoltaic panels. Available for 6 persons, with options for customization.

Products and services

• Forêt urbaine (Urban Forest) Design, planting, and ecological monitoring of living urban forests on public or private urban land for municipalities, enterprises, and developers seeking cooling, biodiversity, and carbon benefits.
• Forêt d'entreprise (Corporate Forest)
• Forêt résidentielle (Residential Forest)
• Mini-forêt d'entreprise (Corporate Mini-Forest)
• Îlot de fraîcheur (Cooling Island)
• Actions en faveur de la biodiversité (Biodiversity Enhancement)
• Compensation écologique (Ecological Compensation)
• Sensibilisation & évènements nature (Nature Awareness & Events)
• Bureau autonome de plein air (Outdoor Autonomous Workstation) Proprietary self-contained outdoor workstation hardware designed for use in renatured urban or corporate outdoor spaces, sold by my forêt as a complementary product to its forestry services.

Quantifiable outcome

• 3–5°C ambient temperature reduction in and around urban forests
• +5 more outcomes

Named customers11 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature7 records

Partnerships

Seven partnerships are on record, tiered core, supporting and minor.

• Forestry FrancecoreStrategic or Co-development Partnermy forêt is the urban renaturation brand of Forestry France, a mission-driven company (société à mission) since 2023. Forestry France contributes centenary forestry and arboricultural expertise, operational resources, and the broader group ecosystem (including le Centre de l'Arbre training arm and tree heritage management division).
• Centre de l'ArbrecoreStrategic or Co-development PartnerForestry France group entity providing Qualiopi-certified professional training on forest ecosystems, urban renaturation, nature-based solutions, arboricultural diagnostics, and differentiated management. my forêt refers clients for deeper training engagements.
• Label Bas Carbone — Ville ArboréecoreOthersThe official French 'Bas Carbone' label for urban tree projects. my forêt develops projects that meet its stringent criteria, enabling clients to obtain measurable and officially recognized carbon sequestration credits. The label guarantees CO₂ measurement, biodiversity enhancement, and long-term monitoring.
• LPO (Ligue pour la Protection des Oiseaux)supportingStrategic or Co-development PartnerThe Ligue pour la Protection des Oiseaux is a strategic biodiversity partner whose 'Refuges LPO' network helps municipalities transform public spaces, parks, and urban green spaces into ecological corridors. LPO expertise informs species selection and biodiversity monitoring in my forêt projects.
• Village by CA (Crédit Agricole)supportingGTM or Marketing PartnerVillage by CA is an accelerator/incubator network sponsored by Crédit Agricole. my forêt is listed as a partner, potentially benefiting from the network's reach to Crédit Agricole's business client base for lead generation and visibility.
• AIMF (Association Internationale des Maires Francophones)minorOthersInternational association of Francophone mayors that co-financed (80%) the La Montade urban forest project in Aurillac, demonstrating a development finance and solidarity partnership for urban climate adaptation.
• Local BeekeepersminorOthersmy forêt collaborates with local beekeepers for hive installations within urban forest projects, enhancing biodiversity outcomes and providing honey production co-benefits for clients.

Scale indicators9 records

Recent moves1 record

Others

• Plante & Cité: French technical center (centre technique) for arboriculture and urban green-space professionals, providing R&D, training, and best-practice guidance. An ecosystem enabler rather than a competitor, it shares stakeholders (municipalities, landscape professionals) and supports the broader market in which my forêt operates.

Broad incumbents

• Daniel Moquet Signe Vos Allées: Largest French landscaping franchise network serving residential and enterprise clients with hardscaping, gardens, and outdoor amenities. A broad incumbent that does not specialize in forest ecosystems but competes for the same landscaping and outdoor-wellness budgets across French SMEs and corporates.

Direct peers

• Pur Projet (Mirova Natural Capital): French reforestation and ecosystem restoration specialist (now part of Mirova Natural Capital) focused on corporate partnerships and agroforestry. Directly comparable methodology and customer base, with a stronger international footprint and deeper financial/carbon-credit integration.
• WeForest: International reforestation organization partnering with corporates and communities to deliver ecosystem-restoration projects with measurable impact KPIs. Comparable methodology, monitoring rigor, and corporate-CSR focus, though primarily operating outside France with a non-profit structure.
• Reforest'Action: French reforestation organization that helps companies fund and implement forest and biodiversity projects with measurable ecosystem services. Targets the same corporate-CSR buyer with a similar planting and monitoring methodology, but operates a sponsorship/financing model rather than turnkey design-and-build.
• ID Verde: Largest European landscaping and urban green-space services provider with significant French operations, including a dedicated 'Nature en Ville' offer. Competes with my forêt for enterprise and municipal urban greening contracts but with broader portfolio (maintenance, parks, sports grounds) and a much larger operational footprint.
• Néo-Éco: French ecological consulting firm focused on biodiversity, urban renaturation, and ecosystem services for developers and public authorities. Closely comparable on services (ecological diagnosis, renaturation design, compensation) and customer segments, though more consulting-led and less delivery-led than my forêt.

Emerging players

• SUGi: Global company building Miyawaki-style dense, multi-strata urban forests using the same underlying high-density, native-species methodology as my forêt. Smaller scale and broader geographic ambition make it an emerging peer that could either validate or compete with my forêt's core 'Forêt à vivre' approach.

Regional players

• Bureau Bas Smets: Belgian landscape architecture firm recognized for ecologically driven urban and infrastructural landscape projects across Europe. Operates in the same ecological-design category as my forêt, but with a broader architectural mandate and a Belgium/European footprint rather than a French regional one.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@myforet
• LinkedInlinkedin.com/company/my-for-t

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about my forêt