David J. Gorberg and Associates - Lemon Law Attorneys

What David J. Gorberg and Associates - Lemon Law Attorneys does

David J. Gorberg and Associates is a Pennsylvania-founded, single-specialty consumer law firm established in 1988 by David J. Gorberg that exclusively handles lemon law claims for individual vehicle owners across Pennsylvania, New Jersey, New York, and Hawaii. The firm represents consumers whose new or used cars, trucks, or motorcycles exhibit persistent defects covered under state lemon laws or the federal Magnuson-Moss Warranty Act, and has served more than 30,000 clients while recovering more than $500 million in settlements over its 35-year history. Service is delivered through six physical offices, a centralized toll-free intake line (1-800-MY-LEMON), and a state-segmented SEO website (mylemon.com) supplemented by educational blog content and television advertising.

The firm's revenue model is contingency-based: clients pay no upfront legal fees, and attorney fees are paid directly by the vehicle manufacturer upon successful case resolution. Customer acquisition is direct-to-consumer, with no intermediaries, no enterprise contracts, and no recurring revenue streams; every case is a discrete consumer engagement. Marketing relies on a combination of organic search, content marketing, TV commercials, and a strong base of approximately 974 Google reviews averaging 4.9 stars. Founder David J. Gorberg continues to lead the practice and has been repeatedly recognized by Super Lawyers Magazine, including Top 100 in Pennsylvania and the 2025 Pennsylvania Super Lawyer designation.

The firm operates as a privately held, founder-owned entity with no parent company, no external venture or private equity backing, and no disclosed subsidiaries. There is no proprietary technology platform, mobile app, API, or AI/ML capability — the firm relies on attorney expertise and case-management processes rather than software differentiation. Spanish-language intake ("Hablamos Español") and dedicated pages for used-car and motorcycle lemon law claims indicate modest product extension within the existing four-state footprint rather than expansion into new jurisdictions.

Name

David J. Gorberg and Associates - Lemon Law Attorneys

Legal name

David J. Gorberg & Associates

Website

https://mylemon.com

Company type

Private

Founded year

1988

Operating status

Operating

Headcount range

1–10 employees

Short description

David J. Gorberg and Associates is a Pennsylvania-founded law firm that provides contingency-based lemon law representation to individual vehicle owners across Pennsylvania, New Jersey, New York, and Hawaii, recovering settlements from manufacturers at no cost to clients.

Ownership category

akta.pro rank

Headquarters

HQ city

Ardmore, Pennsylvania

HQ country

United States

HQ region

North America

Offices6 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations

Revenue model

1. Contingency Legal Fees: The firm operates on a contingency fee basis where clients pay no upfront costs. Legal fees are paid directly by the vehicle manufacturer when the case is won. If the case is unsuccessful, the client owes no legal fees. This model aligns firm incentives with client outcomes and makes legal representation accessible to consumers.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels6 records

Core offering

David J. Gorberg and Associates is a consumer protection law firm that represents vehicle owners in lemon law and auto defect claims under the statutes of Pennsylvania, New Jersey, New York, and Hawaii. The firm accepts cases on contingency, with attorneys' fees paid by the vehicle manufacturer rather than the consumer, and handles the claim lifecycle from case evaluation through negotiation, arbitration, and litigation.

Product overview

David J. Gorberg and Associates is a single-service law firm specializing exclusively in Lemon Law legal representation. The firm operates under the 'My Lemon' brand and provides free consumer legal services for defective vehicle claims across Pennsylvania, New Jersey, New York, and Hawaii. Services include case evaluation, manufacturer negotiation, settlement facilitation, and full legal representation under state Lemon Laws and the Federal Magnuson-Moss Warranty Act. The firm is contingency-based, meaning clients pay no fees unless they win.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• Over 30,000 clients represented
• +2 more outcomes

Named customers9 records

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators5 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Goldberg Persky & White: Pennsylvania-based lemon law and consumer protection firm. Direct geographic competitor in PA with the same contingency-fee model and consumer-only client base.
• The Lemon Law Firm (Beasley & Bujosa): Multi-state lemon law firm operating on a similar contingency fee structure. Comparable business model with manufacturer-paid legal fees and consumer-direct acquisition.
• Krooks & Sirianni: Long-standing lemon law firm serving New York and New Jersey, operating on the same contingency-fee model with manufacturer-paid legal fees. Highly comparable in practice focus, geographic overlap, and consumer acquisition approach.
• Steinberg Goodman & Steinberg: Consumer protection law firm with a lemon law practice, offering free consultations and contingency representation. Comparable niche specialization within broader consumer protection work.
• Norman Miller & Associates: California-focused lemon law firm representing consumers under the state's Song-Beverly Act on a contingency basis. Comparable single-niche consumer protection model, though operating primarily in a different state.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks4 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/david-j-gorberg-and-associates-lemon-law-attorneys

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about David J. Gorberg and Associates - Lemon Law Attorneys