My Plan Connect

What My Plan Connect does

My Plan Connect Pty Ltd is a privately held Australian disability and aged care support services provider founded in 2020 by co-founders and Managing Directors Jodie O'Bree and Michael O'Bree. The company operates from Leeton, New South Wales, with additional service delivery and short-term accommodation properties across the Riverina and Mallee regions of NSW and Victoria, including locations in Narrandera, Swan Hill, Kerang, and Wagga Wagga. It serves NDIS participants, My Aged Care recipients, school leavers with disabilities, and individuals requiring personal care or domestic assistance.

The company's core offerings span NDIS plan management and support coordination, personal care and nursing support, domestic assistance, NDIS employment support including School Leaver Employment Supports (SLES), short-term accommodation and respite at two purpose-designed properties (Washington Place in Leeton and Poole Blvd in Swan Hill), counselling services, and myDRIVESCHOOL — a driving simulation training service. Underlying technology is light: the company relies on Snapforms for participant referral and enquiry intake, a Squarespace-hosted website, and SurveyMonkey for participant surveys; no proprietary platform, AI/ML capability, or API surface is disclosed.

Revenue is generated primarily through government-funded NDIS participant plans and My Aged Care Home Care Packages on a recurring, quote-based model, supplemented by usage-based fees for myDRIVESCHOOL ($55/hour for school students) and individualized NDIS and job-seeker pricing for that service. The company employs 60+ team members across co-founders, regional managers, rostering and compliance staff, and a distributed support worker workforce, with go-to-market executed through community referrals, healthcare provider partnerships, school channels, organic social media (Instagram and Facebook), and direct phone enquiry. No external funding rounds, parent company, or institutional ownership have been disclosed.

Name

My Plan Connect

Legal name

My Plan Connect Pty Ltd

Website

https://myplanconnect.com.au

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

11–50 employees

Short description

My Plan Connect is a privately held Australian disability and aged care support provider founded in 2020, delivering NDIS and My Aged Care services, employment support, respite accommodation, and driving simulation training across the Riverina and Mallee regions of NSW and Victoria.

Ownership category

akta.pro rank

Product category

Disability & Aged Care Services

NAICS

Services for the Elderly and Persons with Disabilities (624120), Services for the Elderly and Persons with Disabilities (62412), Vocational Rehabilitation Services (6243), Other Residential Care Facilities (62399)

SIC

Services-Nursing & Personal Care Facilities (8050), Services-Home Health Care Services (8082), Services-Social Services (8300)

akta.pro primary industry

Companion Care & Social Support (non-clinical) (HLADAGAB)

akta.pro secondary industries

Community Resources, Social Services & Transportation Coordination (HLADALAK), Respite Care for Adults with Disabilities / Special Needs (HSABAGAI)

Keywords

• Disability support services
• Aged care coordination
• NDIS plan management
• Employment support services
• Short-term accommodation

Headquarters

HQ city

Leeton

HQ country

Australia

HQ region

Oceania

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Others

Revenue model

1. NDIS Funded Disability Services: Government-funded disability support services under the National Disability Insurance Scheme. Revenue is derived from NDIS plan funding allocated to participants for support coordination, personal care, employment support, and short-term accommodation services.
2. My Aged Care / Home Care Packages: Aged care support services funded through Commonwealth Home Support Programme (CHSP) and Home Care Packages (HCP) for participants over 65 years of age.
3. My Drive School: Driving simulation training service with standard pricing for school students and custom quotes for NDIS participants and job seekers. Located in the Noel Hogan Centre, Leeton.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels5 records

Core offering

My Plan Connect is a registered NDIS and My Aged Care service provider delivering disability and aged care supports across the Riverina and Mallee regions of NSW and Victoria. Core offerings include NDIS plan management, personal care and nursing support, domestic assistance, employment support including School Leaver Employment Supports (SLES), short-term respite accommodation, counselling services, and a driving simulation training program (myDRIVESCHOOL). Services are delivered by a team of 60+ support workers via in-home visits, community participation, and dedicated accommodation properties.

Product overview

My Plan Connect is a disability and aged care support services provider operating across the Riverina and Mallee regions of NSW and Victoria. The company offers a comprehensive suite of services centered around NDIS plan management, My Aged Care coordination, personal care with nursing support, domestic assistance, employment support including SLES, short-term accommodation and respite at two dedicated homes (Washington Place and Poole Blvd), counselling services, and myDRIVESCHOOL - a driving simulation program. The company was founded in 2020 by Jodie and Michael O'Bree, who identified gaps in disability services while having their own family members with disabilities. Services are delivered through a team of support workers operating across multiple locations including Leeton, Narrandera, Swan Hill, Kerang, Wagga Wagga, and surrounding areas.

Differentiator

Problem solved

Functional benefit

Brands

• myDRIVESCHOOL: A simulation game to teach people how to drive online, with graduated pass/fail learning modules. Located in the Noel Hogan Centre, Leeton. Available for anyone wanting to learn how to drive.

Products and services

• NDIS Plan Management Services Plan management and coordination services for NDIS participants, including plan reviews, connecting participants with providers, and helping navigate the NDIS system to maximise plan benefits. Available to NDIS participants in the Riverina and Mallee regions.
• My Aged Care (HCP) Services
• Personal Care & Nursing Support
• Domestic Assistance
• NDIS Employment Support (SLES)
• Short-Term Accommodation & Respite
• Counselling Services
• myDRIVESCHOOL

Quantifiable outcome

• Students rated 48% more competent and 17% less anxious after using myDRIVESCHOOL simulation training

Named customers3 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Five partnerships are on record, tiered minor and core.

• Murray Mallee Training CompanyminorStrategic or Co-development PartnerMichael O'Bree, Co-Founder and Managing Director of My Plan Connect, works as a Training Consultant with Murray Mallee Training Company. This relationship provides access to training resources and apprenticeship/experience for the company's SLES and employment support programs.
• BEC Business Advice (Business Connect)minorStrategic or Co-development PartnerJodie O'Bree, Co-Founder and Managing Director, previously worked as a Business Advisor for BEC Business Advice funded by Business Connect, specializing in the NDIS sector. This background informs the company's approach to NDIS plan management and support coordination.
• TAFE and Registered Training OrganisationsminorChannel Partner/ Reseller/ DistributorMy Plan Connect collaborates with TAFE and flexible Registered Training Organisations for participants seeking to upskill through the SLES employment support program. Training is arranged as part of individualized employment pathways.
• Local Healthcare Providers and Disability FacilitiesminorChannel Partner/ Reseller/ DistributorJodie O'Bree has worked closely with disability and aged care facilities to find the best training options and utilize funding and incentives for participants. Ongoing relationships support coordinated care delivery.
• Noel Hogan CentrecoreStrategic or Co-development PartnerMy Drive School is located in the Noel Hogan Centre in Leeton, providing driving simulation services from this community facility.

Scale indicators2 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Feros Care: Regional and national aged care and disability provider offering in-home care, wellness programs, and home care packages. Closely comparable to My Plan Connect's My Aged Care and personal care arm.
• Sunnyfield Disability Services: NDIS-registered disability provider across NSW and ACT offering accommodation, employment, and daily living support. Directly comparable to My Plan Connect's NDIS support, SLES, and short-term accommodation services.
• Northcott Disability Services: NDIS-registered disability provider offering personal care, accommodation, and therapy services across NSW and other states. Comparable to My Plan Connect's NDIS support and STA services, with similar blended service portfolio.
• Each (formerly EACH): Australian NDIS and community health provider delivering personal care, plan management, and aged care services often with regional community focus. Directly comparable to My Plan Connect's blended disability and aged care model.

Broad incumbents

• Life Without Barriers: National NDIS and aged care provider offering disability support, accommodation, and community services across Australia. Comparable to My Plan Connect's NDIS support and short-term accommodation offerings, though at much larger scale.
• Aruma (formerly House with No Steps and ACL): Major Australian disability services provider delivering NDIS plan management, accommodation, and employment support. Overlaps with My Plan Connect's NDIS plan management, SLES, and STA services across a broader national footprint.
• KinCare: Large Australian in-home aged care and disability provider offering personal care, nursing, and domestic assistance across multiple states. Comparable to My Plan Connect's core personal care and aged care services but at national scale.

Regional players

• McCall Gardens Community (disability & aged care): Regional NSW NDIS and aged care provider delivering in-home and community-based support. Comparable in scale and regional community focus to My Plan Connect's Riverina/Mallee operations.
• Peninsula Health Care (regional disability providers): Regional Victorian health and community services provider. Comparable community-anchored disability and aged care delivery model to My Plan Connect, though operating in a different Victorian region.

Emerging players

• Mable Technologies: Digital marketplace connecting NDIS participants with independent support workers. Competes for the same participant pool but uses a platform model rather than employed workforce, contrasting with My Plan Connect's direct service delivery.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/myplanconnect
• Instagraminstagram.com/myplanconnect
• LinkedInlinkedin.com/company/my-plan-connect

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about My Plan Connect