National Association of Appraisers

What National Association of Appraisers does

The National Association of Appraisers (NAA) is a 501(c)(6) non-profit professional association founded in 2010 and headquartered in San Antonio, TX, serving approximately 2,150 residential and commercial real estate appraisers across the United States. The organization functions as a membership-driven trade body, providing advocacy representation with regulators (FHA, VA, ASC, AQB), professional certification through the MNAA designation, continuing education resources, mentorship for appraiser trainees, and member support programs including the George R. Harrison Scholarship Fund and the Appraiser Relief Fund. NAA's product portfolio is service-based rather than software-based: core offerings are the annual ACTS (Appraisers Conference and Trade Show) and Appraisal Summit events, the quarterly Appraiser Focus publication, the monthly NAA Newsletter, the searchable Find a Member directory, and a structured certification pathway. Technology infrastructure is minimal, relying on Wild Apricot, a third-party membership management platform, for enrollment, member login, and administration.

NAA generates revenue through recurring membership dues supplemented by conference sponsorships, certification fees, event registration, and publication-related income. The organization's 8-person staff is supported by a volunteer board of directors (President, Vice President, Secretary, Treasurer, six Directors, and a BOD Trustee) and an Executive Director, with day-to-day operations led by an Association Manager. The codebase of operating consistency since 2010, codified bylaws and Code of Professional Conduct, and direct regulatory engagement constitute the primary institutional assets, with no external investors, funding rounds, or M&A activity indicated. The addressable market is the U.S. appraiser population, and differentiation rests on collective advocacy, certification, and community rather than proprietary technology.

Name

National Association of Appraisers

Legal name

National Association of Appraisers

Website

https://naappraisers.org

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

1–10 employees

Short description

The National Association of Appraisers is a 501(c)(6) non-profit trade association serving approximately 2,150 U.S. residential and commercial real estate appraisers with advocacy, MNAA certification, conferences (ACTS, Appraisal Summit), publications, and member support programs.

Ownership category

akta.pro rank

Product category

Professional Association Services

NAICS

Business Associations (813910), Professional Organizations (81392)

SIC

Services-Membership Organizations (8600)

akta.pro primary industry

Real Estate Valuation & Appraisal (BPAHANAC)

akta.pro secondary industry

Real Estate Valuation & Appraisal Advisory (FSAEAJAI)

Keywords

• Professional association services
• Real estate appraisals
• Membership advocacy
• Professional certification
• Continuing education

Headquarters

HQ city

San Antonio

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Others

Revenue model

1. Membership Dues: NAA is a 501(c)6 non-profit organization that generates revenue through membership dues and fees. Members pay to join and receive access to advocacy services, professional development resources, certification programs, networking events, newsletters, and member discounts.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

The National Association of Appraisers is a 501(c)(6) non-profit membership association that provides residential and commercial real estate appraisers with advocacy representation, professional certification programs (MNAA designation), continuing education, networking events (ACTS Conference, Appraisal Summit), and industry publications (Appraiser Focus, NAA Newsletter). Members gain access to a public-facing Find a Member directory, scholarship and relief funds, and a unified voice with regulatory bodies such as the Appraisal Subcommittee, The Appraisal Foundation, FHA, VA, and AQB.

Product overview

The National Association of Appraisers is a membership-driven professional organization serving residential and commercial real estate appraisers across the United States. Rather than offering a traditional software product, NAA provides a portfolio of membership services including advocacy representation, professional certification programs (leading to MNAA designation), continuing education resources through partner platforms, and networking events such as the ACTS Conference and Appraisal Summit. The organization also publishes the Appraiser Focus quarterly magazine and monthly NAA Newsletter to keep members informed. Financial support programs include the George R. Harrison Scholarship Fund for aspiring appraisers and the Appraiser Relief Fund for members in need. The Find a Member directory provides a public-facing resource for locating certified members.

Differentiator

Problem solved

Functional benefit

Products and services

• NAA Membership Membership organization providing licensed real estate appraisers with advocacy representation, professional development resources, certification access, networking opportunities, publications, and collective influence in the appraisal industry.
• ACTS Conference and Trade Show Annual conference event bringing together appraisal professionals for education, networking, and an industry trade show featuring technology vendors and service providers.
• Appraisal Summit Annual summit event focused on appraisal industry trends, education sessions, and networking opportunities for appraisal professionals.
• NAA Certification Programs (MNAA Designation) Professional certification offerings for appraisers, including the MNAA designation, providing formal recognition of professional achievement and expertise.
• Find a Member Directory Online searchable directory allowing consumers and industry professionals to locate NAA-certified appraiser members.
• George R. Harrison Scholarship Fund Scholarship program supporting the educational advancement of future appraisers entering the profession.
• Appraiser Relief Fund Emergency assistance fund providing financial support to appraisers facing hardship or unexpected circumstances.
• Appraiser Focus Publication Quarterly publication featuring industry articles, contributor opportunities, and advertising for members and industry stakeholders.
• NAA Newsletter (eNews) Regular electronic newsletter keeping members informed about association activities, industry developments, advocacy efforts, and professional resources.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

15 partnerships are on record, tiered minor.

• AIVREminorOthersConference supporter for NAA 2026 Conference, appearing as a logo sponsor for the annual industry event.
• Appraisal BuzzminorOthersConference supporter for NAA 2026 Conference, appearing as a logo sponsor for the annual industry event.
• ApprAIzminorOthersConference supporter for NAA 2026 Conference, appearing as a logo sponsor for the annual industry event.
• AtlasminorOthersConference supporter for NAA 2026 Conference, appearing as a logo sponsor for the annual industry event.
• Bradford TechnologiesminorOthersListed as an appraisal industry service provider on NAA's Useful Info resource page, providing software solutions for appraisers.
• Champions School of Real EstateminorOthersConference supporter for NAA 2026 Conference, also listed as an appraisal education provider on the Useful Info page.
• Class ValuationminorOthersConference supporter for NAA 2026 Conference, also listed as an appraisal industry service provider on NAA's Useful Info resource page.
• McKissock LearningminorOthersConference supporter for NAA 2026 Conference, also listed as an appraisal education provider on the Useful Info page.
• OREP Insurance ServicesminorOthersConference supporter for NAA 2026 Conference, also listed as an appraisal industry service provider offering E&O insurance.
• ValueLinkminorOthersConference supporter for NAA 2026 Conference, appearing as a logo sponsor for the annual industry event.
• CotalityminorOthersConference supporter for NAA 2026 Conference, appearing as a logo sponsor for the annual industry event.
• American Society of AppraisersminorOthersListed as a related appraisal association on NAA's Useful Info resource page, serving as a peer organization in the appraisal industry.
• Appraisal InstituteminorOthersListed as a related appraisal association on NAA's Useful Info resource page, serving as a peer organization in the appraisal industry.
• Appraisal Subcommittee (ASC)minorOthersListed as a regulator on NAA's Useful Info page. NAA submits exposure draft comments and regulatory communications to ASC.
• The Appraisal Foundation (TAF)minorOthersListed as a regulator on NAA's Useful Info page. NAA submits comments on AQB concept papers and qualification criteria to TAF.

Scale indicators1 record

Recent moves5 records

Expansion highlights5 records

Direct peers

• American Society of Appraisers (ASA): ASA is a multi-discipline appraisal organization founded in 1936, offering credentials across real estate, personal property, and machinery. NAA lists ASA on its Useful Info page, and both compete for U.S. real estate appraiser members.
• International Association of Assessing Officers (IAAO): IAAO is a global association for property assessors and appraisal professionals, offering credentials, standards, and education. It overlaps with NAA's member base, particularly in valuation methodology and assessor communities.
• National Association of Independent Fee Appraisers (NAIFA): NAIFA is a U.S. trade association representing independent fee appraisers, providing designations and advocacy. It directly competes with NAA for fee appraisers seeking a professional membership home.
• Appraisal Institute: The Appraisal Institute is the largest professional association of real estate appraisers in the U.S., offering designations such as the SRA and MAI. NAA explicitly lists it as a related appraisal association, and it competes directly for the same real estate appraiser members.

Broad incumbents

• National Association of Realtors (NAR): NAR is the largest U.S. trade association for real estate professionals, with adjacent concerns in valuation policy and lender relations. While broader in scope than NAA, it influences the same regulatory and industry environment.

Regional players

• Appraisal Institute of Canada (AIC): AIC is the Canadian equivalent of the Appraisal Institute, serving real estate appraisers across Canada. It is comparable in mission and structure to NAA but operates in a separate geography.
• Real Estate Appraisers Association (state chapters): State-level appraiser associations (e.g., California, Texas, Florida) provide similar membership, advocacy, and education services to local appraisers. They compete with NAA at the state level and are listed in NAA's State Organizations directory.

Others

• The Appraisal Foundation (TAF): TAF is the congressionally authorized source of appraisal standards and qualifications. NAA submits comments on AQB concept papers to TAF, making TAF a key standards-setting counterpart rather than a direct competitor.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks4 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/national-association-of-appraisers

Revenue estimate

Valuation estimate

Number of profiles

Profiles12 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about National Association of Appraisers