New Life Rehabilitation & De-Addiction Centre

What New Life Rehabilitation & De-Addiction Centre does

New Life Rehabilitation & De-Addiction Centre (operating as New Life Nasha Mukti Kendra) is a single-facility residential addiction rehabilitation center located in the Pilibhit district of Uttar Pradesh, India. Founded in September 2020 by Sheeraz Malik (B-Tech, MA, MSW), the center operates a 20-bed facility (doubled from an initial 10 beds) treating individuals suffering from substance abuse, drug addiction, and co-occurring mental health issues. Core clinical services include medically supervised detoxification, individual counseling, group therapy, family counseling, yoga therapy, and evidence-based modalities such as Cognitive Behavioral Therapy (CBT) and Rational Emotive Behavior Therapy (REBT). The service portfolio is complemented by structured recovery programs including the 12 Steps framework, Narcotics Anonymous, relapse prevention, aftercare support, life skills development, and community awareness initiatives.

The center delivers care through a community-led go-to-market motion, relying on word-of-mouth referrals, free counseling sessions (400+ delivered), and 50+ community awareness programs to drive admissions. Revenue is generated through fees charged for personalized residential treatment programs—a subscription/recurring model spanning the duration of stay—though pricing is not publicly disclosed and prospective patients are directed to contact the center directly via phone (+91-9627147555) or email. Since inception the center has treated 1,000+ patients (200+ in 2024 alone), successfully detoxified 700+ individuals, and is positioned as a trusted regional institution serving Uttar Pradesh. The business is founder-owned, privately held, and operates without external institutional funding.

Name

New Life Rehabilitation & De-Addiction Centre

Legal name

New Life Rehabilitation & De-Addiction Centre

Website

https://nashamukti.in

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

1–10 employees

Short description

New Life Rehabilitation & De-Addiction Centre is a founder-led, 20-bed residential addiction rehabilitation facility in Pilibhit, Uttar Pradesh, offering detox, CBT/REBT therapy, counseling, and aftercare to individuals battling substance abuse across the region.

Ownership category

akta.pro rank

Product category

Addiction Rehabilitation Services

NAICS

Residential Mental Health and Substance Abuse Facilities (62322)

SIC

Services-Nursing & Personal Care Facilities (8050)

akta.pro industry

PRIMARYHLAFACAE

Residential Substance Use Rehabilitation (Inpatient Rehab)

Healthcare & Life Sciences/Healthcare Providers & Systems/Behavioral Health & Substance Use Treatment

Keywords

• Addiction rehabilitation services
• De-addiction treatment programs
• Residential recovery center
• Substance abuse counseling
• Mental health therapy

Headquarters

HQ city

Bareilly

HQ country

India

HQ region

Asia

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain

Revenue model

1. Residential Treatment Services: The center generates revenue through fees charged for residential rehabilitation programs that include detoxification, counselling, therapy sessions, accommodation, and aftercare support. Services are personalised based on individual patient needs.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

New Life Rehabilitation & De-Addiction Centre operates a 20-bed residential rehabilitation facility in Pilibhit, Uttar Pradesh, delivering medically supervised detoxification, individual and group counseling, family therapy, yoga therapy, and structured recovery programs (CBT, REBT, 12 Steps, Narcotics Anonymous, relapse prevention, aftercare). The center provides round-the-clock care to individuals battling substance abuse and addiction, supported by community awareness and free counseling outreach initiatives.

Product overview

New Life Rehabilitation & De-Addiction Centre is a single-facility rehabilitation center offering a comprehensive suite of addiction recovery services and programs. The center provides core therapeutic services including medically supervised detoxification, individual and family counseling, group therapy, yoga therapy, and evidence-based treatments (CBT and REBT). These services are complemented by structured recovery programs such as the 12 Steps Program, Narcotics Anonymous, relapse prevention, aftercare, life skills development, and community awareness initiatives. The center operates as a unified 20-bed facility offering holistic, compassionate care under the guidance of founder Sheeraz Malik.

Differentiator

Problem solved

Functional benefit

Products and services

• Detoxification Service
• Individual Counseling
• Group Therapy and Group Counselling
• Family Counseling
• Yoga Therapy
• Cognitive Behavioral Therapy (CBT)
• Rational Emotive Behavior Therapy (REBT)
• Holistic Therapies
• 24/7 Support and Care
• 12 Steps Program
• Narcotics Anonymous Program
• Relapse Prevention Program
• Aftercare Program
• Life Skills Development Program
• Awareness and Education Programs

Quantifiable outcome

• 1000+ patients treated since September 2020
• +3 more outcomes

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators7 records

Recent moves1 record

Expansion highlights4 records

Broad incumbents

• Priory Group: UK-based provider of residential and outpatient mental health and addiction services. Comparable as a multi-site residential addiction treatment operator, though operating at much greater scale and primarily in the UK.
• Hazelden Betty Ford Foundation: Large US-based non-profit addiction treatment provider with residential and outpatient programs. Comparable as a non-profit, mission-driven residential addiction treatment operator, although at significantly greater scale and with a different geographic footprint.

Regional players

• Vandrevala Foundation: India-based mental health and addiction support organization offering counseling and helpline services. Comparable as a non-profit-style Indian behavioral health provider, though operating primarily through outpatient channels rather than residential rehab.
• T.T. Ranganathan Clinical Research Foundation: India-based non-profit offering mental health and addiction-related clinical services. Comparable as a regionally focused Indian provider addressing substance use disorders, though with a broader mental health remit.

Direct peers

• Cadabams Group: India-based mental health and de-addiction treatment provider offering residential and outpatient programs for substance abuse and psychiatric conditions. Directly comparable as an Indian rehab operator with similar service lines, though larger and more established than New Life.
• Jagruti Rehabilitation Centre: Indian residential de-addiction and psychiatric rehabilitation provider offering detox, counseling, and aftercare. Comparable as a multi-site Indian rehab with a similar therapy-led treatment approach.
• Alpha Healing Center: Gujarat, India-based residential de-addiction and rehabilitation center providing inpatient detox, counseling, and therapy. Directly comparable as a single-focus Indian substance abuse rehab serving similar patient profiles.
• Muktangan Rehabilitation Center: India-based residential de-addiction and mental health rehabilitation center. Directly comparable as a community-rooted Indian rehab offering similar counseling and recovery services to substance abuse patients.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/new-life-rehabilitation-de-addiction-centre

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about New Life Rehabilitation & De-Addiction Centre