NASH - National Association of Steel Framed Housing

What NASH - National Association of Steel Framed Housing does

NASH (National Association of Steel-Framed Housing Incorporated) is a New Zealand non-profit industry association headquartered in Pukekohe, Auckland, that promotes the use of cold-formed steel (CFS) framing systems in residential and low-rise construction. It serves a membership drawn from across the light gauge steel framing value chain, including fabricators, manufacturers, distributors, structural engineers and designers, builders, and academic and supply-chain partners, with members such as CH Engineering, Steelhaus, Steelrite Framing, Green Frame, Steel Frame Solutions, EQSTRUC, Redco, Golden Homes and 80 Structures represented on its board.

NASH's core technical assets are its codified standards — NASH Standard Part 1 (alternative solution verification method for NZBC clause B1 Structure), NASH Standard Part 2 2019 (Acceptable Solution for NZBC clauses B1 Structure and B2 Durability), and NASH Building Envelope Solutions 2019 (Acceptable Solution for NZBC clause E2 External moisture) — together with a Knowledge Hub containing CAD details, BRANZ-developed e-learning modules, technical guides, and a research pipeline in partnership with Auckland University (seismic bracing programme) and BRANZ/HERA (H1 energy efficiency, fire engineering). The organisation pursues regulatory advocacy through formal submissions on the H1 energy efficiency transition, the 2022 building code consultation, and the building consent system review.

The business model is membership-funded: nine tiers of annual subscription (NZD $250 to NZD $5,000, plus free Partnership and Academic memberships) supplemented by revenue from technical publications. A five-person core team, led by General Manager Nick Collins and chaired by Jamie Hodgson (with Greg Jones as Deputy Chair), coordinates the association alongside an industry-based board. Strategic alliances with New Zealand Steel, BRANZ, HERA and the University of Auckland underpin its research, advocacy and member-service delivery.

Name

NASH - National Association of Steel Framed Housing

Legal name

National Association of Steel-Framed Housing Incorporated

Website

https://nashnz.org.nz

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

NASH is a New Zealand non-profit industry association that develops technical standards and advocates for cold-formed steel framing in residential and low-rise construction. It serves fabricators, manufacturers, distributors, engineers, builders and suppliers through a tiered membership model and Knowledge Hub.

Ownership category

akta.pro rank

Headquarters

HQ city

Pukekohe

HQ country

New Zealand

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Membership Fees: NASH generates revenue primarily through annual membership fees from companies in the cold-formed steel framing industry. Membership tiers include Manufacturing Frames ($2000), Manufacturing Other Components ($1000), Manufacturing Machinery & Software ($2500), Distribution ($5000), Professional ($750), Associate ($750), Trade ($250), with Partnership and Academic memberships offered free.
2. Publications and Resources: Revenue generated through sale of technical publications and guides including BRANZ Building Basics: Light Steel Framing guide, NASH Building Envelope Solutions, and other technical documentation.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels6 records

Core offering

NASH is a non-profit industry association that develops and maintains technical standards for cold-formed steel (CFS) framing used in residential and low-rise construction in New Zealand. The organization provides advocacy, education, research, and technical support to members including fabricators, manufacturers, suppliers, consultants, builders, and contractors operating in the steel framing industry.

Product overview

NASH is an industry association, not a product company. It does not sell commercial products. NASH provides industry advocacy, technical support, standards information, education/knowledge sharing, research and development programs, and networking opportunities for members involved in cold-formed steel (CFS) framing for residential and low-rise construction in New Zealand. Member companies include fabricators, manufacturers, suppliers, consultants, service providers, and other stakeholders in the light gauge steel framing sector.

Differentiator

Problem solved

Functional benefit

Products and services

• NASH Standard Part 1: Design Criteria Technical standard for cold-formed steel framing providing structural verification and design criteria, used as an Alternative Solution under the New Zealand Building Code by engineers, designers, and framing specialists.
• NASH Standard Part 2: Acceptable Solution Acceptable Solution standard for cold-formed steel framing in residential and low-rise construction, providing a deemed-to-comply path under the New Zealand Building Code for builders, designers, and consenting authorities.
• NASH Building Envelope Solutions 2019 Technical publication providing building envelope details and solutions for steel-framed construction, addressing weather tightness, thermal performance, and structural integrity for residential applications.
• BRANZ E-Learning Modules Online educational training modules developed with BRANZ covering light steel framing fundamentals, targeted at builders, designers, and construction professionals seeking to upskill on CFS construction methods.
• CAD Details Library Computer-aided design (CAD) details library providing standard connection and framing details for cold-formed steel construction, available to members for use in design and consenting documentation.
• The Framework Newsletter Member newsletter providing industry updates, technical information, regulatory news, and association activities related to cold-formed steel framing in New Zealand.
• NASH Membership Subscription Tiered annual membership program with fees ranging from NZD 250 to NZD 5,000 per year, providing members with access to standards, technical support, advocacy, research, education resources, and networking opportunities.

Quantifiable outcome

• 30% faster construction compared to timber framing
• +4 more outcomes

Named customers9 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

13 partnerships are on record, tiered core and minor.

• New Zealand SteelcoreStrategic or Co-development PartnerPrimary industry partner providing AXXIS® steel for framing, the galvanised high-tensile steel specifically designed for New Zealand's house-framing market. NZ Steel assists NASH with brand review, content development, and market development. They co-invested with Government ($160M from NZ Steel, $140M from GIDI fund) for electric arc furnace installation to reduce carbon footprint.
• BRANZ (Building Research Association of New Zealand)coreStrategic or Co-development PartnerCollaborative partner on education and research programmes. BRANZ developed E-Learning modules with NASH covering design and construction of lightweight steel-framed buildings. BRANZ also supports NASH's H1 energy efficiency research programme and seismic bracing R&D.
• HERA (Heavy Engineering Research Association)coreStrategic or Co-development PartnerPartner on cold-formed steel design seminars and structural research. HERA provides expert training and research expertise, including seismic testing and fire engineering investigation reports for CFS framed buildings.
• Winstone Wallboards (GIB®)minorStrategic or Co-development PartnerPartner providing plasterboard systems and interior wall solutions. Part of NASH's H1 energy efficiency research programme collaboration, contributing expertise in insulation and wall systems.
• ComfortechminorStrategic or Co-development PartnerPartner providing insulation products and building solutions. Part of NASH's H1 energy efficiency research programme collaboration.
• Kingspan / ThermakraftminorStrategic or Co-development PartnerPartner providing building wrap, roof underlays, and thermal performance solutions. Listed as partner in NASH network.
• University of Auckland - Department of Civil and Environmental EngineeringcoreStrategic or Co-development PartnerAcademic partner in seismic research programmes. Collaborated on seismic bracing development with Structural & Environmental Engineering department, including PhD research on strap braced walls and floor-wall connections.
• Sustainable Steel Council (SSC)minorStrategic or Co-development PartnerNASH is an executive member of SSC, a group of industry leaders committed to circular economy and New Zealand's low-emissions future.
• New Zealand Construction Industry Council (NZCIC)minorStrategic or Co-development PartnerNASH is an active member participating in national forums through NZCIC membership.
• New Zealand Green Building Council (NZGBC)minorStrategic or Co-development PartnerNASH is an active member participating in national forums through NZGBC membership.
• Life Cycle Analysis Association of New Zealand (LCANZ)minorStrategic or Co-development PartnerNASH is an active member participating in national forums through LCANZ membership.
• Manufacturing AllianceminorStrategic or Co-development PartnerNASH is an active member of the Manufacturing Alliance, a cross-sector organisation advocating for government action to support manufacturers who employ 13% of NZ's workforce and deliver over 12% of GDP.
• Alrite Steel & Services NZminorChannel Partner/ Reseller/ DistributorPartner supplying steel coils and products in New Zealand and Pacific Islands for over 15 years. Family-owned-and-operated steel distribution company.

Scale indicators4 records

Recent moves7 records

Expansion highlights4 records

Direct peers

• Steel Construction New Zealand (SCNZ): New Zealand industry body promoting steel construction, with overlapping membership base (NZ Steel, HERA) and adjacent standards/advocacy role for heavy and light steel — a natural sister organisation to NASH.
• Steel Framing Alliance (US): US-based industry association promoting cold-formed steel framing with research, code advocacy and education programmes — directly comparable mission and GTM to NASH in a different geography.
• Canadian Sheet Steel Building Institute (CSSBI): Canadian trade association developing standards and promoting sheet steel in building construction, with a light steel framing focus that parallels NASH's standards-and-advocacy model.
• BRANZ (Building Research Association of New Zealand): NZ building research organisation that co-develops NASH e-learning modules, supports H1 energy research, and provides independent technical backing — a research-driven counterpart to NASH's standards work.
• Heavy Engineering Research Association (HERA): NZ-based research and industry body that partners with NASH on cold-formed steel design seminars, seismic testing and fire engineering — overlapping industry-development role and shared members.

Regional players

• European Light Steel Construction Association: European federation representing light steel construction interests across EU markets, offering a continental-scale analogue to NASH's national CFS advocacy mandate.
• Australian Steel Institute: Australia's national steel industry body covering structural and cold-formed steel standards and advocacy — operates across a closely adjacent construction market with comparable mission.
• Light Steel Forum (UK): UK forum promoting light steel framing with industry education and standards engagement — directly comparable narrow-focus CFS advocacy body in a different geography.

Emerging players

• National Frame Building Association (NFBA) – US: US association representing the post-frame construction industry with standards, education and member services — analogous small-association GTM in a related (though not identical) framing segment.

Broad incumbents

• National Association of Home Builders (NAHB) – US: Large US home builder trade association that engages on building codes, standards and advocacy — analogous broad membership-driven GTM but with much larger scope than NASH's CFS focus.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/nash-national-association-of-steel-framed-housing

Revenue estimate

Valuation estimate

Number of profiles

Profiles13 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about NASH - National Association of Steel Framed Housing