Naughty Cocktail Parties

What Naughty Cocktail Parties does

NCPARTIES LLC, operating as Naughty Cocktail Parties, is a Pittsburgh, Pennsylvania-based private company founded in late 2016 that sells adult novelty toys and bath and body care products through a hybrid direct-to-consumer e-commerce site and a home-party consultant channel modeled on multi-level marketing structures. The catalog spans 132+ SKUs priced from $8 to $399 across the company's own registered sub-brands (Naughty Body, Coochy, Retro Groom, Kitty Kisses, Midnight Strokes, Splash!) and a curated selection of third-party brands including We-Vibe, Womanizer, Kix'ies, Lovense, and Nipple Nibblers, with newer lines such as Roll Play (a couples game, 2025) and the planned Cleanze personal cleansing device (August 2026) broadening the product surface.

Independent consultants join by purchasing starter kits priced between $262 and $527, pay a recurring $15.95 monthly fee, and earn 25-50% commissions on personal sales through personalized replicated websites, while the company's main storefront ships nationally from a single Pittsburgh warehouse with 3-5 business-day fulfillment. Revenue is generated through retail markup on proprietary products, resale of third-party brands, and the consultant onboarding and monthly fee stream, with Sezzle buy-now-pay-later financing layered in to support higher-ticket purchases.

The company's positioning emphasizes gender-inclusive and LGBTQ+ friendly merchandising, bilingual (English and Spanish) digital catalogs, and an annual in-person conference in New Orleans for the consultant network. There are no disclosed funding rounds, institutional investors, or public revenue figures, and no management team has been publicly identified, indicating a privately held small business operating without external venture capital.

Name

Naughty Cocktail Parties

Legal name

NCPARTIES LLC

Website

https://naughtycocktailparties.com

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

1–10 employees

Short description

Naughty Cocktail Parties (NCPARTIES LLC) is a Pittsburgh-based adult novelty and personal care brand selling 132+ proprietary and third-party products direct-to-consumer and through a national network of independent home-party consultants.

Ownership category

akta.pro rank

Product category

Adult Lifestyle Retail

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Party Games, Activities & Interactive Entertainment (HSACACAJ)

Keywords

• Adult bath products
• Adult toy retail
• Home party sales
• Direct sales consulting
• Inclusive adult retail

Headquarters

HQ city

Pittsburgh

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Supply Chain, Marketing or Sales, Personnel, Operations

Revenue model

1. Retail Product Sales: Direct sales of proprietary bath, body and toy products plus curated third-party brands to consumers through e-commerce and consultant parties. Products range from $8-$399 with various price points.
2. Consultant Program: Consultants purchase starter kits ($262-$527) and pay $15.95 monthly fee. Earn 25-50% commission on personal sales and up to 8% from team retail sales across three levels.
3. Third-Party Brand Products: Resale of branded products including We-Vibe, Womanizer, Kix'ies, Lovense, and Nipple Nibblers with consultant commission rates of 25%

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels5 records

Core offering

Naughty Cocktail Parties (NCPARTIES LLC) is a direct-to-consumer retailer of adult bath, body, and toy products. The company sells its product line through an e-commerce channel and through in-home cocktail-style parties hosted by independent consultants, with an inclusive party format welcoming all gender identities and orientations.

Product overview

Naughty Cocktail Parties is an adult toy and bath/body care company that operates primarily through a direct-to-consumer e-commerce platform supplemented by an innovative home party sales model. The product portfolio spans two main categories: (1) Sex toys including vibrators (Sync-Sation, Lola, Luxe, Jubilee), clitoral stimulators (Frolic, Flourish, Undercover), app-controlled toys (Moxie+, Chorus by We-Vibe), masturbation sleeves, anal toys, and bondage/restraint gear; and (2) Bath & Beauty products under the Naughty Body™ Collection including Coochy® shave creams, body butters (Body Whip), exfoliating scrubs (Body Polish), pheromone fragrances (Aura Roll-On, Aura Spray), and massage products (Midnight Strokes massage oils and candles). The company also offers proprietary products like the Cleanze cleansing device and Roll Play game dice. A third-party brand portfolio includes Womanizer and We-Vibe products. The business model combines online retail sales with a consultant-driven home party program where independent consultants earn commissions ranging from 25-50% while selling products at parties. Shipping originates from the company's Pittsburgh, Pennsylvania warehouse.

Differentiator

Problem solved

Functional benefit

Brands

• Naughty Body: Signature product line featuring scrubs, body butter, candles, and other bath and body care products
• Retro Groom
• Coochy
• Kitty Kisses
• Midnight Strokes
• Splash!

Products and services

• Adult bath, body, and toy product line Retail product assortment of adult-oriented bath items, body care, and toys sold to individual consumers through the company website and home parties.
• Naughty Cocktail Parties (in-home party experience) Hosted in-home party events led by independent consultants where guests purchase adult bath, body, and toy products in a social cocktail-party setting.
• Independent consultant program Program for independent representatives who host and sell at Naughty Cocktail Parties on a commission basis.

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature3 records

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• LELO: Premium adult-product brand with flagship vibrators, couple's toys, and lubricants. Comparable on premium product positioning and direct-to-consumer e-commerce, though LELO is brand-led and does not run a party/consultant channel.
• Doc Johnson: Long-established US manufacturer and wholesaler of adult novelty products including vibrators, masturbators, and bondage gear. Comparable on product categories and US market focus, though operates primarily B2B/wholesale rather than direct retail.
• Lovehoney: Largest pure-play adult e-commerce retailer globally, with broad catalog spanning vibrators, lingerie, and bondage gear. Overlaps with NCP on product mix and D2C channel but operates at vastly larger scale and without consultant/party distribution.

Emerging players

• Dame Products: Independent women-focused sexual wellness brand selling vibrators and pelvic health products direct-to-consumer. Comparable on inclusive, body-safe product positioning and D2C model, but lacks NCP's home-party distribution and MLM structure.
• Maude: Modern sexual wellness brand offering vibrators, lubricants, and bath/body products with minimalist, gender-inclusive positioning. Comparable on inclusive branding and D2C channel, though Maude is venture-backed and premium-positioned without consultant distribution.
• Unbound: Sexual wellness brand with vibrator and accessory portfolio sold direct-to-consumer with inclusive, body-positive branding. Comparable on inclusive product positioning and e-commerce-first model, but lacks home-party channel.
• Bellesa: Digital-first adult content and e-commerce retailer offering vibrators, lubricants, and lingerie direct-to-consumer. Comparable on D2C adult retail focus and inclusive branding, though content-led and without consultant/party distribution.

Direct peers

• Adam & Eve: Established adult-products retailer with e-commerce focus plus TV/media advertising presence. Comparable on product breadth (vibrators, lubricants, lingerie) and target consumer, though uses mass-market advertising channels rather than party/consultant distribution.
• Pure Romance: Direct-sales adult product company using in-home parties hosted by independent consultants. Operates a near-identical business model (consultant replication, party channel, bath/body plus toy catalog), but historically marketed primarily to women, making NCP's inclusive positioning a direct point of contrast.
• Passion Parties: Long-running direct-sales adult home-party company with consultant-driven party model and adult toy plus intimacy product catalog. Closely comparable in GTM motion, product categories, and target demographic (women-hosted parties), though positioned as women-centric.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/AdultsNightIn
• YouTubeyoutube.com/channel/UCsf6zh8tCX3eNwn6SUvjjlg
• Facebookfacebook.com/AdultsNightIn
• Instagraminstagram.com/naughtycocktailparties/?hl=en
• LinkedInlinkedin.com/company/naughty-cocktail-parties

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Naughty Cocktail Parties