Neige et Plein Air Cap France

What Neige et Plein Air Cap France does

Neige et Plein Air is a French non-profit association (Association Neige & Plein Air) that operates a three-star holiday village in Lamoura, in the Haut-Jura Regional Nature Park, at 1,160 meters altitude on the shores of Lake Lamoura. Founded in 1965 as the dairy cooperative of Lamoura commune and converted into a holiday village in 1966, the operation now runs as part of the Cap France network of 60+ French holiday villages. The physical asset comprises 65 rooms with private bathrooms (15 adapted for reduced mobility), a panoramic buffet restaurant serving Jura regional specialties, a wellness area (indoor pool heated to 28°C, sauna, hammam), a sports complex, and a high-altitude sub-property called the Gîte des Auvernes (1,300+ m).

The company sells all-inclusive multi-night packages — typically 8 days/7 nights in peak seasons and 5 days/4 nights in shoulder seasons — on either full-board or half-board terms. Service offerings are segmented across four customer bases: families and individual travelers, school groups (Ministry of National Education-approved snow classes and discovery classes), children's holiday camps (winter and summer, ages 6-17), and organized groups (associations, works councils, family reunions, seminars). Bookings flow through a direct website, the centralized CAP France platform, a La Rochelle reservation office, and channel partners including VACAF/CAF, CCAS, Pass Colo, Bon Vacances, ANCV, and UNAT BFC. Ski instruction is delivered through the École du Ski Français (ESF), and educational content leverages partnerships such as the Centre Paul-Émile Victor for discovery-class programming.

The revenue model is straightforward hospitality: per-stay pricing of bundled accommodation, meals, supervised activities, kids' club (ages 3-15), and access to sports and wellness amenities, with optional add-ons (ski rental, spa, guided hikes, golf practice). The company carries a 3-star Atout France classification, a Chouette Nature eco-certification, and a Ministry of National Education approval permitting simultaneous hosting of up to nine school classes. Distribution is anchored on direct digital channels (own website + CAP France booking platform) and complemented by group sales motion for institutional buyers (schools, works councils). The operation employs approximately 10 people per the firmographic record, suggesting a lean core team supplemented by seasonal staff during peak periods.

Name

Neige et Plein Air Cap France

Legal name

Association Neige & Plein Air

Website

https://neigepleinair.com

Company type

Private

Founded year

1965

Operating status

Operating

Headcount range

1–10 employees

Short description

Neige et Plein Air is a French non-profit association operating a three-star, 65-room holiday village in Lamoura, Haut-Jura, as part of the Cap France network, serving families, school groups, holiday camps, and organized groups with all-inclusive mountain packages year-round.

Ownership category

akta.pro rank

Product category

Mountain Holiday Resort

NAICS

Recreational and Vacation Camps (except Campgrounds) (721214), Skiing Facilities (713920)

SIC

Hotels, Rooming Houses, Camps & Other Lodging Places (7000), Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Mountain & Adventure All-Inclusive Resorts (THAGAKAH)

akta.pro secondary industries

Family & Kid-Friendly All-Inclusive Resorts (THAGAKAA), Mountain & Wilderness Lodges (THAAAHAE)

Keywords

• Mountain holiday resort
• All-inclusive accommodation
• School trip programs
• Holiday camp services
• Ski vacation packages

Headquarters

HQ city

Lamoura

HQ country

France

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain

Revenue model

1. All-inclusive holiday accommodation: The primary revenue stream is all-inclusive holiday accommodation sold as full-board or half-board packages. Revenue is generated through per-stay pricing for multi-night stays (typically 8 days/7 nights for families during peak seasons, 5 days/4 nights in shoulder seasons). Additional services including ski rental, spa access, sports activities, and specialized programs (ski lessons, guided hikes, golf) are bundled or add-on priced.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels6 records

Core offering

Neige et Plein Air operates a three-star holiday village in Lamoura (Haut-Jura, France) offering all-inclusive mountain stays on a full-board or half-board basis. The village features 65 rooms, a panoramic restaurant, wellness area (indoor heated pool, sauna, hammam), sports complex, and a high-altitude mountain lodge (Gîte des Auvernes). It serves families and individuals, school groups (snow classes, discovery classes), children's holiday camps (ages 6-17), and organized groups (associations, works councils, seminars), with seasonal programming centered on skiing, snowshoeing, hiking, and outdoor sports.

Product overview

Neige et Plein Air is a three-star holiday village resort operated by an association under the Cap France network. Founded in 1965, the resort offers a comprehensive portfolio of hospitality services centered around its main holiday village in Lamoura, Jura. The portfolio includes accommodation services (65 rooms at the main village plus the Gîte des Auvernes mountain lodge), meal services (full-board and half-board restaurant), wellness facilities (indoor pool, sauna, hammam), and sports amenities (golf course, multi-sport complex). Service offerings span seasonal packages for families and individuals (summer hiking and sports getaways; winter skiing and snowshoeing stays), group packages, and specialized educational programs (snow classes, discovery classes) and children's holiday camps (winter and summer). The resort positions itself as an all-inclusive mountain holiday destination with eco-tourism credentials through its Chouette Nature label.

Differentiator

Problem solved

Functional benefit

Brands

• Gîte des Auvernes: High-altitude mountain lodge located at over 1,300 meters in the Massacre Forest, offering hot meals and cozy evenings by the fireplace for hikers and guests.

Products and services

• Neige et Plein Air Holiday Village A three-star holiday village located in Lamoura at 1,160m altitude in the Haut-Jura Regional Nature Park, offering year-round accommodation with full-board or half-board options. Features 65 rooms, wellness facilities, restaurant, and sports complex. For families, individuals, and groups.
• Gîte des Auvernes (Mountain Lodge) A high-altitude mountain lodge situated at over 1,300m in the Massacre Forest, offering hot meals and cozy evenings by the fireplace for hiking and adventure experiences.
• Family Summer Stays All-inclusive 8-day, 7-night summer packages for families including full board, kids' club (ages 3-15), with activities such as mini-golf, cani-hiking, and canoeing on Lake Vouglans.
• Sports Getaway

Quantifiable outcome

• 291 verified Google reviews reflecting high guest satisfaction with hospitality, dining quality, activity variety, and location.
• +2 more outcomes

Named customers2 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eight partnerships are on record, tiered core and minor.

• CAP FrancecoreChannel Partner/ Reseller/ DistributorNeige et Plein Air is a member of the CAP France network, which operates 60+ holiday villages across France. The partnership provides distribution through the CAP France booking platform (capfrance-vacances.com), brand credibility through association with the national network, and centralized marketing. The village is branded as 'Village Vacances Cap France' alongside its own Neige et Plein Air identity.
• Chouette NaturecoreStrategic or Co-development PartnerThe village holds the Chouette Nature eco-certification, awarded for several years. This label, coordinated through CAP France, guarantees environmentally responsible accommodation that respects the natural environment and promotes eco-tourism. The certification aligns with the village's positioning within the Haut-Jura Regional Nature Park.
• Atout FrancecoreOthersAtout France is the official French Tourism Development Agency. Neige et Plein Air holds a 3-star (★★★) ranking from Atout France, which classifies and promotes quality French tourism accommodation. The Atout France logo is displayed on the website and marketing materials as a quality assurance signal.
• ANCV (Agence Nationale pour les Chèques Vacances)minorGTM or Marketing PartnerANCV is a French government agency that issues vacation vouchers (Chèques Vacances) used by French employees and beneficiaries to pay for holiday accommodation. The village accepts ANCV vouchers as payment, broadening its accessibility to a wider demographic of French households.
• VACAF (Caisse d'Allocations Familiales)coreGTM or Marketing PartnerVACAF is the CAF (Family Allowance Fund) financial assistance program for holiday camps. Families with CAF beneficiary numbers can receive aid for both summer and winter holiday camp stays at Neige et Plein Air. The partnership is actively promoted on the website, with the VACAF logo prominently displayed alongside booking information.
• UNAT BFC (Union Nationale des Accompagnateurs en Montagne, Bourgogne-Franche-Comté)minorOthersListed as a partner on the website footer alongside Atout France. UNAT is the National Union of Tourism Accommodation. The BFC regional chapter supports holiday village operators in the Bourgogne-Franche-Comté region where the Jura department is located.
• École du Ski Français (ESF)coreTechnology or IntegrationSnow class ski lessons (alpine and cross-country skiing) are taught by certified instructors from the École du Ski Français, accredited by the French Ministry of National Education. This partnership ensures professionally delivered ski instruction for school groups and holiday camp participants.
• Centre Paul-Émile Victor (Prémanon)minorStrategic or Co-development PartnerAn educational partner for discovery class programs focused on polar exploration themes. Located in Prémanon near the village, the center provides thematic visits and activities that complement the village's educational stay programs for school groups.

Scale indicators5 records

Recent moves4 records

Expansion highlights5 records

Broad incumbents

• Odalys Vacances: French vacation rental and residence operator with significant mountain resort presence. Competes for the French family mountain holiday budget though with a residence rather than village-club model; relevant as a benchmark for French family mountain demand.
• Pierre & Vacances / Center Parcs: Major French vacation operator offering family-oriented mountain residences and domain leisure parks. Overlaps in family mountain targeting and inventory-heavy accommodation model, but operates at substantially larger scale and as a publicly listed company.
• Club Med: Global leader in all-inclusive premium resorts including French Alpine villages. Competes in the same all-inclusive family mountain segment but operates at a higher price point and broader scale; a benchmarked incumbent that defines category expectations.

Direct peers

• Belambra Clubs: France's largest village-club operator with 50+ properties across France, offering all-inclusive family and group mountain, sea, and countryside stays. Directly comparable to Neige et Plein Air in product model (all-inclusive village, kids' clubs, sport activities) and target customer (French families, school groups, works councils).
• UCPA: French non-profit association operating sport-oriented holiday villages and sports schools, including mountain locations. Strong overlap in school-group and youth-camp programming with sport-led pedagogy, and shares a non-profit association structure.
• Villages Clubs du Soleil: Cooperative of mountain villages offering all-inclusive stays with kids' clubs, sports, and outdoor activities. Direct competitor in the French mountain village-club category with similar inclusive pricing model and family/school group target.
• Cap France Network (other member villages, e.g., Les Chalets du Lac de Vouglans): The 60+ village network that Neige et Plein Air belongs to. Sister villages share the same booking platform, marketing infrastructure, and eco-certification programs. The Chalets du Lac de Vouglans is explicitly cross-linked from Neige et Plein Air's website, indicating a coordinated portfolio offering.
• VVF Villages: Cooperative network of vacation villages across France including mountain resorts, with all-inclusive packages aimed at families, seniors, and groups. Closest non-profit analogue to the Cap France model with similar broad-based activity programming and subsidised access.

Others

• École du Ski Français (ESF): France's national ski school that provides certified instructors for Neige et Plein Air's snow classes and lessons. Listed as a partnership because ESF's instructor supply and pedagogy standards directly shape the village's school and family ski product quality.
• Atout France (3-star classified villages): Official French tourism development agency that classifies and rates holiday accommodation. Neige et Plein Air holds the 3-star classification; other 3-star French holiday villages in comparable categories serve as direct comparables on quality tier and pricing.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/neigeetpleinair
• Instagraminstagram.com/neigeetpleinair.capfrance
• LinkedInlinkedin.com/company/neige-et-plein-air-cap-france

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Neige et Plein Air Cap France