Nemi Forsikring

What Nemi Forsikring does

Nemi Forsikring AS is a privately held Norwegian insurance company headquartered in Oslo, founded in 1989 as Norsk Energiverk Forsikring AS (NEFO), a captive insurer for Norwegian and Swedish energy companies. The company rebranded to Nemi Forsikring in 2014 and today operates as a multi-line property & casualty insurer providing car, home, contents, cabin, boat, motorcycle, pet, accident, travel, and valuables insurance to private individuals, alongside liability, commercial vehicle, property/business interruption, transport, and statutory occupational injury insurance for businesses. Its business model is recurring insurance premiums collected across the Norwegian retail and SMB market, with pricing positioned as competitive in head-to-head Norwegian price tests (e.g., Norsk Familieøkonomi ranked Nemi cheapest for Nissan Leaf at 5,628 kr vs Vardia at 8,768 kr).

Nemi distributes exclusively through a network of independent insurance agents (Nemi-bedrifter) operating as local businesses across Norway, including named offices in Oslo, Halden, Drammen, Hønefoss, Kristiansand, and Sande. The company does not sell directly online or by phone, and its website (nemiforsikring.no) now functions as an independent informational resource rather than a transactional channel. The technology footprint is minimal: a single mobile app, Nemi Reise, launched in July 2015, provides travel insurance customers with emergency contact numbers, claim instructions, and travel certificate access. The company leverages 39 employees, mainstream insurance back-office operations, and marketing channels including TV2 sponsorship of "Best av de beste" and a content blog (Nemibloggen). No AI, no public API, and no proprietary data or technology moat is reflected in the source material.

Name

Nemi Forsikring

Legal name

Nemi Forsikring AS

Website

https://nemiforsikring.no

Company type

Private

Founded year

1989

Operating status

Operating

Headcount range

11–50 employees

Short description

Nemi Forsikring is a Norwegian insurance company serving private individuals and businesses with car, home, boat, travel, and commercial insurance products, distributed exclusively through a network of independent local agent offices across Norway.

Ownership category

akta.pro rank

Product category

Personal and Commercial Non-Life Insurance

NAICS

Direct Property and Casualty Insurance Carriers (524126), Insurance Carriers and Related Activities (524)

SIC

Fire, Marine & Casualty Insurance (6331), Insurance Carriers, Nec (6399)

akta.pro primary industry

Motor Vehicle Liability Insurance (FSAJAMAC)

akta.pro secondary industries

Homeowners Insurance (FSAJACAA), Travel & Accident (Non-Life) Insurance (FSAJAMAN), General Liability Insurance (FSAJAMAE)

Keywords

• Personal insurance products
• Commercial insurance coverage
• Insurance agent network
• Norwegian insurance provider
• Travel insurance services

Headquarters

HQ city

Oslo

HQ country

Norway

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Insurance Premiums: Nemi Forsikring generates revenue through collecting insurance premiums from customers across multiple product lines including car insurance, home insurance, boat insurance, travel insurance, pet insurance, and business insurance products.

Pricing tiers

Go-to-market motion2 records

Distribution channels1 record

Marketing channels4 records

Core offering

Nemi Forsikring underwrites and delivers a broad portfolio of personal and commercial non-life insurance products to Norwegian customers. Private lines include vehicle, home, contents, cabin, boat, pet, accident, travel, and valuables insurance, while business lines cover liability, commercial vehicle, property and business interruption, transport, and employee personal insurance (occupational injury, leisure accident, group accident, group life, and business travel). All policies are sold and serviced through a nationwide network of independent local Nemi insurance agents rather than directly online.

Product overview

Nemi Forsikring is a Norwegian insurance company offering a comprehensive portfolio of insurance products for both private individuals (Privat+) and businesses (Bedrift+). The private product suite includes vehicle insurance (car, motorcycle/moped, camper/trailer), property insurance (home, cabin, boat), contents insurance (home and holiday homes), pet insurance (dog and cat), personal insurance (accident, travel), and valuables insurance. The business portfolio includes liability insurance, commercial vehicle insurance, property/business interruption insurance, transport insurance, and personal insurance for employees (occupational injury, leisure accident, group life, group accident, and business travel insurance). The company also offers a mobile travel app as their first digital product.

Differentiator

Problem solved

Functional benefit

Products and services

• Bilforsikring (Car Insurance) Vehicle insurance for private car owners covering vehicle damage, liability, and related road risks, distributed through Nemi's local agent network.
• Husforsikring (Home Insurance) Residential property insurance covering structural damage and standard perils for primary homes owned by private individuals in Norway.
• Innboforsikring (Contents Insurance) Household contents insurance covering personal belongings and property inside the home against theft, damage, and related perils.
• Hytteforsikring (Cabin Insurance) Insurance for holiday cabins and cottages in Norway covering structural damage and typical perils affecting secondary residences.
• Motorsykkel- og mopedforsikring (Motorcycle and Moped Insurance) Two-wheeled vehicle insurance covering motorcycles and mopeds for private owners.
• Campingvogn- og tilhengerforsikring (Camper and Trailer Insurance) Insurance for recreational vehicles including camper vans and towed trailers owned by private individuals.
• Innboforsikring Fritidsbolig (Holiday Home Contents Insurance) Contents insurance tailored for holiday homes and vacation properties, covering personal belongings at secondary residences.
• Båtforsikring (Boat Insurance) Insurance for recreational boats, including hull, engine, and equipment coverage for private watercraft owners.
• Hund- og katteforsikring (Dog and Cat Insurance) Pet insurance covering veterinary costs and related medical expenses for dogs and cats owned by private individuals.
• Ulykkesforsikring (Personal Accident Insurance) Personal accident insurance for private individuals providing lump-sum and ongoing compensation for injuries and related costs.
• Reiseforsikring (Travel Insurance) Travel insurance for private individuals covering trip cancellation, medical emergencies abroad, and luggage loss, with baggage coverage up to 30,000 NOK per person and 60,000 NOK for families; supported by the Nemi Reise mobile app launched in 2015.
• Verdisakforsikring (Valuables Insurance) Insurance covering high-value personal items such as jewelry, electronics, and sporting equipment, including a hole-in-one celebration benefit of up to 4,000 NOK for golf customers.
• Ansvarsforsikring (Commercial Liability Insurance) Business liability insurance for Norwegian companies covering third-party claims for bodily injury or property damage.
• Kjøretøyforsikring (Commercial Vehicle Insurance) Commercial vehicle insurance covering cars, trucks, and fleet vehicles owned or operated by Norwegian businesses.
• Ting/Avbrudd-forsikring (Property and Business Interruption Insurance) Combined property and business interruption cover protecting Norwegian businesses against physical asset damage and resulting loss of income.
• Transportforsikring (Commercial Transport Insurance) Insurance for goods and cargo in transit, covering loss or damage during transportation for Norwegian businesses.
• Yrkesskade (Statutory Occupational Injury Insurance) Mandatory occupational injury insurance required for all Norwegian employers, providing standardized compensation for work-related injuries and illnesses including lost income, medical disability (from 15%), additional expenses, and occupational disability.
• Fritidsulykke (Leisure Accident Insurance for Employees) Voluntary leisure-time accident insurance for employees covering non-working hours, with income replacement, permanent medical disability, additional expenses, occupational disability, and death benefits.
• Kollektiv ulykke (Group Accident Insurance) Group accident insurance for employees providing lump-sum compensation for permanent medical disability or death, available with 24-hour, work-hour, or leisure-time coverage options.
• Gruppeliv (Group Life Insurance) Group life insurance offered as part of Nemi's employee insurance portfolio for businesses, paying a lump-sum benefit on the death of a covered employee.

Quantifiable outcome

• Saved 18,000 kroner per year for business customer Miljøtak AS
• +2 more outcomes

Named customers4 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Seven partnerships are on record, tiered minor.

• Lånemegleren.nominorGTM or Marketing Partner · 26 September 2016Nemi Forsikring entered an agreement with Lånemegleren.no, a website that mediates consumer loans, refinancing and other lending products. This partnership allows Lånemegleren's loan customers to also receive competitive prices on car insurance from Nemi Forsikring.
• Wille & Sand ForsikringminorChannel Partner/ Reseller/ DistributorInsurance agency partnership established by Tom Wille, an experienced professional in the Norwegian insurance industry. The 30-year-old aims to work alongside customers. Partner in the insurance agency Wille & Sand.
• Forsikringshuset Ringerike ASminorChannel Partner/ Reseller/ DistributorInsurance agency led by Anders Høibråten (31), established at Hønefoss. One of Nemi's agent offices that sells commercial and personal insurance from Nemi Forsikring to local customers.
• Agder Finans & ForsikringminorChannel Partner/ Reseller/ DistributorInsurance agent office in Kristiansand led by Ingvar Gursli with over 10 years of experience as an insurance advisor. Part of Nemi's network of independent agent offices.
• Drammen AssuranseminorChannel Partner/ Reseller/ DistributorInsurance office in Drammen led by Svenn Erik Zachariassen. Awarded as month's best agent office. Sells commercial insurance as 'warm waffles' according to the company. Celebrated with cake from Nemi Forsikring.
• KK ForsikringminorChannel Partner/ Reseller/ DistributorInsurance agency established in Halden by Jan Kingo Lilleby (64) and Kjell Erik Faraasen (66), veterans with 25 years of insurance experience. Located in BOB-huset in Halden city center. Offers both commercial and personal insurance through Nemi Forsikring.
• Vika Forsikringssenter ASminorChannel Partner/ Reseller/ DistributorInsurance agency in Oslo established January 2015 by Chris Fredrik Moe (24) and partner Jesper Askvig. Located at Hovfaret 4, 0275 Oslo. Part of Nemi's entrepreneur agent program targeting both commercial and personal insurance customers.

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• Tryg Forsikring: Major Nordic P&C insurer with strong Norwegian presence offering personal and commercial lines across auto, home, accident, and travel. A core Norwegian competitor to Nemi with substantially larger premium volume.
• Storebrand Forsikring: Major Norwegian financial group offering P&C, life, and pensions with personal lines including home, accident, and travel. Comparable personal insurance lines but a much broader financial services player than Nemi.
• KLP Forsikring: Norwegian mutual insurer owned by municipalities and county authorities, offering personal and commercial P&C including auto, home, and group life/occupational injury. Comparable occupational injury (Yrkesskade) presence and broad product mix.
• DNB Forsikring: Bank-led Norwegian insurance offering personal P&C products distributed through DNB's massive retail base. Comparable personal auto, home, and travel lines to Nemi but with overwhelming distribution scale.
• IF Skadeforsikring: Nordic P&C leader (part of Sampo Group) offering a full personal and commercial P&C portfolio in Norway including auto, home, and business lines. Comparable product breadth to Nemi but at vastly larger scale.
• Gjensidige Forsikring: Norway's largest P&C insurer with the dominant market share across personal and commercial lines including auto, home, and commercial. Direct competitor to Nemi in the same Norwegian P&C market with much greater scale and brand recognition.

Direct peers

• Frende Forsikring: Norwegian bank-affiliated challenger P&C insurer offering personal and commercial lines through SpareBank 1-style regional banking partners. Closely comparable challenger profile, product breadth, and Norwegian-only footprint to Nemi.
• Fremtind Forsikring: Norwegian challenger P&C insurer jointly owned by DNB and SpareBank 1, offering personal and commercial lines including auto, home, and personal insurance. Closely comparable to Nemi in product mix and challenger positioning.
• Protector Forsikring: Norwegian P&C challenger offering personal and commercial insurance including auto, home, and commercial lines through agents and digital channels. Highly comparable niche challenger profile to Nemi.
• SpareBank 1 Forsikring: Bank-affiliated Norwegian insurer offering personal P&C products including auto, home, and accident through SpareBank 1's distribution network. Comparable personal-lines focus and Norwegian market presence to Nemi.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks1 record

Customer concentration

• LinkedInlinkedin.com/company/nemi-forsikring

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Nemi Forsikring