(주)NE능률

Name

(주)NE능률

Legal name

NE Neungyule, Inc.

Website

https://neungyule.com

Company type

Public

Founded year

1980

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Educational Publishing and Services

NAICS

Educational Services (611), Language Schools (611630), Educational Support Services (611710)

SIC

Books: Publishing Or Publishing & Printing (2731), Services-Educational Services (8200)

akta.pro primary industry

Core Subject Textbooks (ELA, Math, Science, Social Studies) (EDAGAAAA)

akta.pro secondary industries

World Languages & Bilingual/ESL (K–12) Materials (EDAGAAAC), Grammar, Vocabulary & Pronunciation Materials (EDAGAHAB), Teacher’s Editions, Methodology & Professional Resources (TESOL/TEFL) (EDAGAHAJ)

Keywords

• Educational publishing
• K-12 textbooks
• English learning materials
• Academy franchise
• ELT materials

Headquarters

HQ city

서울, 서울특별시

HQ country

South Korea

HQ region

Asia

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Supply Chain

Revenue model

1. Publishing and Book Sales: Publication and sales of textbooks, learning materials, ELT (English Language Teaching) books, and children's picture books. Major brands include 리딩튜터 (Reading Tutor), 능률VOCA, GRAMMAR ZONE, 토마토 토익 (TOMATO TOEIC), and NE Build & Grow ELT series exported to 15 countries.
2. Education Services: Academy franchise operations (NE능률 주니어랩 - No.1 English academy for elementary/middle/high school), online learning platforms (NE Times, NE Tutor, 아이챌린지, NE Kids), and corporate training services.
3. Digital/Online Education Content: Online learning services including NE Times English newspaper (KINDER, KIDS, JUNIOR, English), NE Times TALK (phone/video English), and digital educational content platforms.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels4 records

Core offering

(주)NE능률 is a Korean educational publishing and education services company that develops, publishes, and distributes certified K-12 textbooks, learning materials, and ELT (English Language Teaching) content. The company operates multiple sub-brands spanning textbooks, English newspapers, teacher platforms, early childhood homeschool programs, an English academy franchise (NE JuniorLab), and an English proficiency testing platform (NELT). It also exports original ELT materials to 15 countries.

Product overview

NE Neungyule is a comprehensive education services company with a portfolio of interconnected products spanning publishing, private education academies, and digital learning platforms. The core publishing business offers certified textbooks (교과서) aligned with the 2022 revised curriculum, along with specialized learning materials in English (영어학습서), Math (수학학습서), and Korean Language (국어학습서). The company operates multiple sub-brands including NE Times (educational English newspaper), NE Tutor (teacher platform), NE Kids and i-Challenge (early childhood programs), NE JuniorLab (franchise academies), and NELT (English proficiency testing). The NE Build & Grow brand focuses on ELT exports to 15 countries globally. This multi-brand ecosystem serves learners from infants through adults, with products covering all major subjects and educational stages.

Differentiator

Problem solved

Functional benefit

Products and services

• NE Textbooks (NE능률 교과서)
• English Learning Materials (영어학습서)
• Math Learning Materials (수학학습서)
• Korean Language Learning Materials (국어학습서)
• NE Build & Grow ELT Materials
• NE Times (영자신문)
• NE Tutor
• i-Challenge (아이챌린지)
• NE Kids
• NE JuniorLab (NE능률 주니어랩)
• NELT (NE Language Test)
• NE Books

Quantifiable outcome

• NELT cumulative test takers exceeded 400,000 as of March 2025
• +4 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Four partnerships are on record, tiered core and minor.

• Vietnamese English Education InstitutioncoreChannel Partner/ Reseller/ Distributor · 12 February 2025Exclusive contract signed in February 2025 with a Vietnamese English education institution for global market expansion. This partnership accelerates NE Neungyule's international expansion in Southeast Asia, leveraging their established educational content and brand recognition in the region.
• 툰스퀀어 (Toonsquare)minorStrategic or Co-development Partner · 11 October 2024Joint 'AI Toon English Reading Contest' (AI툰 영어독후감 경시대회) for elementary and middle school students, held in October 2024. Collaborative educational event combining AI technology with English reading education.
• 렉스퍼 (LexPer)coreTechnology or Integration · 13 September 2024MOU signed in September 2024 with AI company LexPer for developing AI-based English learning services. This strategic partnership focuses on incorporating artificial intelligence into NE Neungyule's educational offerings, enhancing their digital transformation and ed-tech capabilities.
• Oxford University PresscoreChannel Partner/ Reseller/ DistributorOfficial importer of Oxford University Press ELT (English Language Teaching) materials. NE Build & Grow distributes OUP's English language teaching materials in Korea, expanding the product portfolio with internationally recognized ELT content.

Scale indicators6 records

Recent moves7 records

Expansion highlights5 records

Broad incumbents

• Chungdahm Learning: Larger Korean English education incumbent operating the Chungdahm April franchise and iGarten programs. Overlaps with NE Neungyule's infant/elementary English and academy franchise businesses.
• MegaStudy: Larger Korean private education and online learning incumbent offering English academies, online courses, and digital content. Competes with NE Neungyule's NE JuniorLab academy franchise and adult English offerings at greater scale.
• Hansol Education: Korean educational publishing group with textbook and learning material businesses. Competes broadly with NE Neungyule in core K-12 publishing and has greater scale and corporate backing.

Direct peers

• Visang Education: Korean K-12 educational publishing and services company with a similar curriculum-aligned textbook, learning materials, and digital learning platform portfolio. Closest direct competitor in the same No.1-style textbook race for Korean middle/high school subjects.
• Daehan Textbook (Daekyo): Korean K-12 textbook publisher (parent of Daekyo) directly competing with NE Neungyule for certified textbook approvals and supplementary learning material share across English and other core subjects.
• Mirae-N (Mirae-N Co., Ltd.): One of Korea's largest K-12 textbook publishers competing head-to-head with NE Neungyule for Korean Ministry of Education textbook certification. Direct rival in core subject and English textbook categories.
• Chunjae Education: Major Korean K-12 textbook and learning materials publisher competing with NE Neungyule in certified textbooks for English, math, and Korean under the 2022 revised curriculum.
• YBM (YBM Inc.): Korean ELT-focused publisher and English education service provider, directly comparable to NE Neungyule's NE Build & Grow ELT portfolio and TOMATO TOEIC test-prep franchise. Overlaps significantly in English learning materials and adult English testing.
• Kyowon (Kyowon Co., Ltd.): Korean educational content and services company with comparable textbook, learning material, and edtech offerings across K-12 segments. Closely comparable product mix and customer base.

Regional players

• Oxford University Press: Global ELT publisher whose materials NE Neungyule imports and distributes in Korea. Direct content comparable as both parties publish English Language Teaching materials, though OUP is a much larger international player operating primarily outside Korea.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/neneungyule

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Subsidiaries9 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about (주)NE능률