New Generation Security B.V.
New Generation Security B.V. is a small Dutch security services firm providing trained security personnel and equipment (detection gates, bodycams, alarm systems, facial recognition access control) primarily to Dutch coffeeshops, hospitality venues, and office buildings through dedicated project managers.
- Company typePrivate
- Founded-
- HeadquartersCapelle aan den IJssel, Netherlands
- Headcount1–10
- GTM typeB2B
- OfferingServices
What New Generation Security B.V. does
New Generation Security B.V. is a small, privately held Dutch security services firm headquartered in Capelle aan den IJssel with a second office in Rotterdam. The company provides trained, screened security personnel (beveiligers) for protection of persons, objects, and goods, with a dedicated project manager assigned to each client. Its three named project leaders (Jan van Goch, Enric Gunning, Esther van Nispen) are described as operationally active and combine security expertise with hospitality skills, positioning the offering for service environments rather than purely enforcement contexts.
The company's product portfolio bundles security personnel with a hardware catalog: metal detection gates, handheld scanners, bodycams, two-way radios (available for sale and rental), personal alarm systems, and access control systems optionally equipped with facial recognition. The firm also runs its own security training programs. Technology is primarily operational — physical security equipment and resold access control systems — rather than software-native. No proprietary software, API, SDK, or mobile application is disclosed, and the facial recognition capability appears to be integrated third-party functionality rather than internally developed AI.
The business model is B2B, sales-led, and quote-based, with no publicly disclosed pricing. Services are delivered through direct engagement with project managers, supported by a 24/7 phone line for urgent assignments. Customer segments are narrow and vertical: Dutch coffeeshops, office buildings and commercial objects, and hospitality (horeca) venues. The company operates exclusively in the Netherlands, is part of an unidentified parent entity (referenced on the website as 'onderdeel van de'), and shows no disclosed funding, M&A, or expansion activity beyond its existing two-office footprint.
New Generation Security B.V. firmographics
Firmographics- Name
- New Generation Security B.V.
- Legal name
- New Generation Security B.V.
- Website
- https://newgenerationsecurity.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- New Generation Security B.V. is a small Dutch security services firm providing trained security personnel and equipment (detection gates, bodycams, alarm systems, facial recognition access control) primarily to Dutch coffeeshops, hospitality venues, and office buildings through dedicated project managers.
- Ownership category
- akta.pro rank
New Generation Security B.V. industry classification
Industry- Product category
- Security Services
- NAICS
- Security Guards and Patrol Services (561612), Security Systems Services (except Locksmiths) (561621)
- SIC
- Services-Detective, Guard & Armored Car Services (7381)
- akta.pro primary industry
- Access Control Management & Credentialing (Badging/Visitor Management) (IMAIAEAE)
- akta.pro secondary industry
- Access Control Management & Credentialing (Badging/Visitor Management Ops) (BPABAMAG)
Keywords
Where New Generation Security B.V. is headquartered
LocationHeadquarters
- HQ city
- Capelle aan den IJssel
- HQ country
- Netherlands
- HQ region
- Europe
Offices2 records
Markets served
New Generation Security B.V. business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Security Personnel Services: Provision of trained, screened security specialists for protection of persons, objects, and goods. Covers regular assignments and urgent/emergency (spoed) requests. Each client receives a dedicated project manager.
- Security Equipment Sales and Rental: Sale and rental of security equipment including metal detection gates, handheld scanners, bodycams, and radios. Both purchase and flexible rental options available.
- Alarm Systems: Personal alerting/alarm systems for individuals providing safety and security feelings for professionals. Solutions tailored to each situation.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels2 records
New Generation Security B.V. product offering
Product offeringCore offering
New Generation Security B.V. provides trained and screened security specialists (beveiligers) for protection of persons, objects, and goods across Dutch sectors including coffeeshops, office buildings, and hospitality venues, covering both regular and urgent (spoed) assignments. In parallel, the company sells and rents security equipment — metal detection gates, handheld scanners, bodycams, radios — and supplies advanced access control systems with facial recognition, personal alert systems, and security training programs. Each client is assigned a dedicated project manager who handles consulting, planning, and ongoing service delivery.
Product overview
New Generation Security B.V. is a security services company offering a combination of specialist personnel and security equipment. The core offering consists of trained security specialists for various sectors (coffeeshops, office buildings/objects, hospitality), complemented by a portfolio of security equipment including metal detection gates, handheld scanners, bodycams, and radios available for both sale and rental. The company also provides advanced access control systems with facial recognition technology, personal alert systems, and professional training programs. The product portfolio integrates personnel services with physical security equipment to deliver comprehensive security solutions.
Differentiator
Problem solved
Functional benefit
Products and services
- Security Specialists (Beveiligers) Professional, trained, and screened security personnel (beveiligers) provided for the protection of persons, objects, and goods. Services cover both regular assignments and urgent/emergency (spoed) requests across Dutch sectors including coffeeshops, office buildings, and hospitality venues. Each client receives a dedicated project manager.
- Metal Detection Gates (Metaaldetectiepoorten) Walk-through metal detection gates used for secure access control at buildings or specific areas such as hospitality venues. Delivered and installed by the company, available for both sale and rental.
- Handheld Metal Detection Scanners (Handscanners) Handheld scanning devices for security screening purposes, available for both sale and rental from New Generation Security.
- Bodycams Body-worn cameras for security personnel use, available for both sale and rental through New Generation Security.
- Two-way Radios (Portofoons) Two-way radios for security communication, available for both sale and rental from New Generation Security.
- Access Control Systems with Facial Recognition (Toegangscontrole met Gezichtsherkenning) Advanced access control systems equipped with facial recognition technology for secure building or area entry, supplied by New Generation Security's advisors.
- Alert/Alarm Systems (Alarmeringsystemen) Personal alert and alarm systems for individuals that provide reliable safety solutions for various situations, enhancing both safety and perceived security for professionals.
- Security Training Programs (Trainingen) Security training programs covering skills, laws and regulations, and appropriate conduct in exceptional situations, developed from practical field experience by New Generation Security.
Companies that use New Generation Security B.V.
Customer profileSegments3 records
Ideal customer profiles3 records
New Generation Security B.V. technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
New Generation Security B.V. partnerships and signals
Strategic signalRecent moves4 records
Expansion highlights3 records
New Generation Security B.V. competitors and assessment
Company assessmentEmerging players
- HabiSense / AccessControl-specialisten: Niche Dutch providers of biometric and facial-recognition access control solutions; overlaps with NGS's access control equipment line though focused more on technology than guarding.
Direct peers
- Trigion Beveiliging: Dutch security services firm providing trained guards and reception/security host roles across hospitality, retail, and office — directly competing with NGS in B2B personnel-based guarding in the Netherlands.
- NVD Beveiliging: Dutch security company focused on object and event guarding with hospitality-aware personnel, comparable to NGS in service mix and target client profile.
- B&E Security: Dutch security services provider offering guarding and reception/security host functions for offices and hospitality venues — directly comparable offering and customer base to NGS.
- Dutch Crowd Security: Dutch security firm providing event and venue security with hospitality-trained staff; overlaps with NGS's horeca/coffeeshop focus and emphasis on polite, professional presence.
- VKG Beveiliging: Netherlands-based manned guarding provider serving offices, hospitality, and retail; competes directly with NGS for similar mid-sized Dutch B2B assignments.
Broad incumbents
- ISS A/S (Netherlands): Global facility services group with Dutch security personnel offerings embedded within broader IFM contracts; competes for the same office and hospitality security work but as part of integrated facility management.
- G4S Netherlands: Large incumbent security provider in the Netherlands offering manned guarding and integrated security solutions; competes for the same Dutch B2B clients but at significantly greater scale.
- Securitas Netherlands: Global security leader with substantial Dutch guarding, mobile patrol, and security technology operations; offers overlapping services but as part of a much wider portfolio, serving many of the same B2B verticals.
Regional players
- BOA Security (Brandweer/Handhaving-adjacent): Regional Dutch security and enforcement services firms that compete with NGS for small-to-mid-sized venue and event security contracts within specific Dutch provinces.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
New Generation Security B.V. social profiles
Digital presenceNew Generation Security B.V. financial estimates
Financial estimateRevenue estimate
Valuation estimate
New Generation Security B.V. leadership team
Management profileNumber of profiles
Profiles3 records
New Generation Security B.V. funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
New Generation Security B.V. M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about New Generation Security B.V.
What does New Generation Security B.V. do?
New Generation Security B.V. provides trained and screened security specialists (beveiligers) for protection of persons, objects, and goods across Dutch sectors including coffeeshops, office buildings, and hospitality venues, covering both regular and urgent (spoed) assignments. In parallel, the company sells and rents security equipment — metal detection gates, handheld scanners, bodycams, radios — and supplies advanced access control systems with facial recognition, personal alert systems, and security training programs. Each client is assigned a dedicated project manager who handles consulting, planning, and ongoing service delivery.
Is New Generation Security B.V. a public or private company?
New Generation Security B.V. is a private company. It is classified as unknown and is currently operating.
When was New Generation Security B.V. founded?
New Generation Security B.V. was founded in -1. It employs 1 to 10 people.
Where is New Generation Security B.V. based?
New Generation Security B.V. is headquartered in Capelle aan den IJssel, Netherlands, in the Europe region.
How does New Generation Security B.V. make money?
Three revenue lines are on record. Security Personnel Services are the primary driver. The others are security Equipment Sales and Rental and alarm Systems.
Who are New Generation Security B.V.'s main competitors?
HabiSense / AccessControl-specialisten is listed as an emerging player. Direct peers are Trigion Beveiliging, NVD Beveiliging, B&E Security, Dutch Crowd Security and VKG Beveiliging. Broad incumbents are ISS A/S (Netherlands), G4S Netherlands and Securitas Netherlands. BOA Security (Brandweer/Handhaving-adjacent) is listed as a regional player.
Does New Generation Security B.V. have an API?
No public API is recorded for New Generation Security B.V..
What industry is New Generation Security B.V. in?
New Generation Security B.V.'s product category is Security Services. Its primary akta.pro industry code is IMAIAEAE, Access Control Management & Credentialing (Badging/Visitor Management), with a secondary code of BPABAMAG, Access Control Management & Credentialing (Badging/Visitor Management Ops). Its NAICS code is 561612 and its SIC code is 7381.