NEWPROPERTIES

What NEWPROPERTIES does

NEWPROPERTIES is a privately-held Brazilian real estate developer founded in 1983 and headquartered in the Moema neighborhood of São Paulo. The company develops compact, mixed-use residential buildings under its branded "Walk" (Conceito Walk) product line, targeting middle-to-upper class buyers and investors in São Paulo's most supply-constrained premium neighborhoods — Moema, Vila Clementino, and Paraíso. The Walk concept centers on site selection within walking distance of metro stations and key urban amenities, positioning location as the primary product differentiator rather than a technology platform.

The product portfolio comprises four named residential developments. WalkMoema (delivered 2020, 80 units in Moema) was the inaugural project, featuring studios (25m²), 1-bedroom units (34m²), and Non-Residential (NR) studio units (38m²) plus a ground-floor commercial store. WalkBittencourt (delivered 2022, 91 units in Vila Clementino) added studios, 1-bedroom, and 2-bedroom units. WalkIbirapuera (2023, 74 units in Moema) and WalkPaulista (2024 launch, 90 units in Paraíso) continue the cadence. Technical features across the line include biometric and digital access locks, solar-ready electrical infrastructure, rainwater reuse systems delivering up to 60% potable water savings, central gas water heating, EV charging preparation, and full compliance with Brazilian NBR 15575 performance standards. Architecture is delivered through partnerships with Jonas Birger Arquitetura and FGMF, with interiors by Patricia Bergantin, Patricia Salgado, and Carlos Rossi.

The company generates revenue primarily through one-time residential unit sales, supplemented by property management services (Gestão Patrimonial) covering the full asset lifecycle from design to rental operations. A secondary managed-services revenue stream is generated through rental management for NR units on short-stay platforms and long-term leasing. Sales are conducted directly through the company's website, WhatsApp, phone, and a CRM-based client portal — there is no dealer or reseller network. Geographic scope is exclusively the São Paulo metropolitan region. The firm operates with a 7-person core team, with project execution supported by co-development partners (CNL Empreendimentos Imobiliários for WalkPaulista; AVT Incorporadora for WalkBittencourt) and building-integrated mobility partnerships (Movida for car rental; EMove for electric scooters and bicycles).

Name

NEWPROPERTIES

Legal name

NEWPROPERTIES

Website

https://newproperties.com.br

Company type

Private

Founded year

1983

Operating status

Operating

Headcount range

1–10 employees

Short description

NEWPROPERTIES is a privately-held São Paulo-based real estate developer that builds compact, mixed-use residential buildings under its branded "Walk" concept, targeting middle-to-upper class buyers and investors in premium neighborhoods near metro stations.

Ownership category

akta.pro rank

Product category

Residential Real Estate Development

NAICS

Residential Property Managers (531311), Rental and Leasing Services (532), Lessors of Real Estate (5311)

SIC

Operators Of Apartment Buildings (6513), Operators Of Nonresidential Buildings (6512), Real Estate Agents & Managers (For Others) (6531)

akta.pro industry

PRIMARYBPAJAFAA

Multifamily Apartment Property Management

Business & Public Services/Real Estate Services (Brokerage, Property Management)/Residential Property Management

SECONDARYBPAJAGAE

Mixed-Use Property Management

Business & Public Services/Real Estate Services (Brokerage, Property Management)/Commercial Property Management

SECONDARYBPAJAIAF

Urban STR Management (City Apartments/Condos)

Business & Public Services/Real Estate Services (Brokerage, Property Management)/Vacation & Short-Term Rental Management

Keywords

• Residential real estate
• Property development
• Luxury apartments
• Sustainable construction
• Real estate investment

Headquarters

HQ city

São Paulo, São Paulo

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Operations, Supply Chain, Personnel, Marketing or Sales, Technology or R&D

Revenue model

1. Residential Property Sales: Primary revenue stream from the sale of residential units (studios, 1-bedroom, and 2-bedroom apartments) in the company's Walk line of developments. Units are sold to end-users for personal residence or to investors for rental income. Projects are developed in São Paulo's prime neighborhoods.
2. Short-term and Long-term Rental Management: Property management services for Non-Residential (NR) units within mixed-use developments, enabling owners to list units on short-stay rental platforms (e.g., Airbnb) or lease to long-term tenants. The company also operates select units directly, generating rental income.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels6 records

Core offering

NEWPROPERTIES develops and sells premium compact residential apartments (studios, 1-bedroom, and 2-bedroom units) in São Paulo's most exclusive neighborhoods (Moema, Vila Clementino, Paraíso) under its proprietary Walk concept, which locates buildings within walking distance of metro stations and urban amenities. The company integrates sustainability features (solar-ready infrastructure, rainwater reuse, centralized heating), smart building automation (biometric access, digital locks, virtual concierge), and urban mobility partnerships directly into its developments. Revenue is generated through one-time unit sales to end-user buyers and investors, supplemented by property management services for rental operations.

Product overview

NEWPROPERTIES is a Brazilian real estate development company operating exclusively in São Paulo's prime neighborhoods (Moema, Vila Clementino, Paraíso). The company operates as a unified offering organized around its 'Walk' (Conceito Walk) design philosophy — a product line of mixed-use residential buildings featuring compact apartments near metro stations, integrating contemporary architecture, building automation, and sustainability. The product portfolio consists of four named residential developments under the Walk sub-brand: WALKMOEMA (delivered), WALKIBIRAPUERA (final construction phase), WALKBITTENCOURT (delivered), and WALKPAULISTA (new launch), spanning studios and 1–2 bedroom units targeting middle-to-upper class buyers and investors. The company also provides property management services (Gestão Patrimonial) encompassing full asset lifecycle oversight from planning through rental management. With 40+ years of market experience and R$5 billion+ in VGV delivered, NEWPROPERTIES positions itself around four pillars: innovation, quality, sustainable business, and consistent results.

Differentiator

Problem solved

Functional benefit

Brands

• WALK (Walk Line): A residential concept emphasizing 'Walking Distance' - developments located near metro stations and urban amenities in São Paulo's prime neighborhoods, featuring compact apartments with shared amenities.
• WalkMoema
• WalkBittencourt
• WalkPaulista
• WalkIbirapuera

Products and services

• WalkMoema Delivered residential building in Moema, São Paulo, featuring compact studio and 1-bedroom units with rooftop pool, gym, concierge, and coliving spaces. First project under the Walk concept line, emphasizing walking distance to metro and urban amenities, with sustainability features including solar panel preparation and water reuse systems.
• WalkIbirapuera Residential building in final construction phase in Moema, São Paulo, offering 74 units of 1-bedroom apartments (35–45 m²). Features rooftop amenities (pool, gym, sauna, coworking), biometric locks, central water heating, and is positioned near Moema Metro Station under the Walk concept.
• WalkBittencourt Delivered mixed-use residential building in Vila Clementino, São Paulo, with 91 units ranging from studios to 2-bedroom apartments. Features rooftop leisure area with pool, gym, coworking, and wellness amenities including spa, zen garden, and pet space, positioned 280m from Santa Cruz Metro Station.
• WalkPaulista New launch residential building in Paraíso, São Paulo, offering 90 units of 1-bedroom apartments (31–52 m²) across 18 floors. Joint project with CNL Empreendimentos Imobiliários, featuring rooftop pool, sauna, gym, coworking, gourmet space, and concierge, located 280m from Brigadeiro Metro Station.
• Property Management Services (Gestão Patrimonial)

Quantifiable outcome

• Up to 50% reduction in electricity costs through solar photovoltaic panel installation
• +6 more outcomes

Named customers1 record

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature9 records

Partnerships

Ten partnerships are on record, tiered flagship, core and minor.

• MovidaflagshipStrategic or Co-development Partner · 1 July 2021A partnership with vehicle rental company Movida allows WalkMoema residents to rent cars directly from the building's basement via an exclusive page, with vehicles delivered to their residence. This innovative mobility-as-a-service model provides residents with on-demand transportation without leaving the building.
• EMovecoreStrategic or Co-development Partner · 1 July 2021EMove supplies electric scooters and bicycles for rent directly from the WalkMoema building's basement. Residents can browse and book EMove's full vehicle catalog from the building. This partnership supports the Walk concept's urban mobility objectives.
• CNL Empreendimentos ImobiliárioscoreStrategic or Co-development PartnerCNL Empreendimentos Imobiliários serves as co-developer and general contractor for the WalkPaulista project. This is a co-development alliance for a specific project combining CNL's construction expertise with NEWPROPERTIES' product design and development capabilities.
• AVT IncorporadoraminorStrategic or Co-development PartnerAVT Incorporadora partnered with NEWPROPERTIES on the WalkBittencourt development. Details of the partnership scope are not fully disclosed.
• Jonas Birger ArquiteturacoreTechnology or IntegrationJonas Birger Arquitetura is the architectural firm responsible for multiple Walk projects (WalkBittencourt, WalkMoema, WalkPaulista). With 40 years of experience as a leader in residential, commercial, and mixed-use project design, the firm provides the design execution for the Walk product line.
• Patricia Salgado (Interior Design)coreTechnology or IntegrationPatricia Salgado signs the interior design for WalkMoema, bringing high-end hotel-style interiors to the compact residential units, contributing to the premium positioning of the Walk line.
• Carlos Rossi (Interior Design)coreTechnology or IntegrationCarlos Rossi is the interior designer for WalkPaulista, responsible for the decoration and styling of common areas and unit interiors in the project's 90 residential units.
• Patricia Bergantin (Interior Design)coreTechnology or IntegrationPatricia Bergantin designed the decoration for WalkBittencourt, working with a team of 10 designers focused on creating inspiring projects that balance comfort, beauty, and practicality.
• FGMF ArquitetoscoreTechnology or IntegrationFGMF is the architectural firm responsible for the WALKIBIRAPUERA project, contributing design expertise for the building's contemporary architecture.
• Núcleo Arquitetura da PaisagemcoreTechnology or IntegrationNúcleo Arquitetura da Paisagem provides landscape architecture services for the WalkIbirapuera project, designing green spaces and biophilic elements for the building's outdoor areas.

Scale indicators6 records

Recent moves6 records

Expansion highlights4 records

Market position

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UC_1UJGzCLu_h_KB-7u8C2Wg
• LinkedInlinkedin.com/company/newproperties
• Instagraminstagram.com/newproperties.in

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about NEWPROPERTIES