New World Hotels & Resorts
New World Hotels & Resorts is an upper-upscale hotel brand operating 17 properties across Greater China, Philippines, and Vietnam, serving business and leisure travelers with lodging, F&B, MICE, and wedding services as part of Rosewood Hotel Group.
- Company typePrivate
- Founded2011
- HeadquartersHong Kong, Hong Kong SAR China
- Headcount101–250
- GTM typeB2C
- OfferingServices
What New World Hotels & Resorts does
New World Hotels & Resorts is an upper-upscale hotel brand operating 17 properties across Greater China, Philippines, and Vietnam, headquartered in Hong Kong at 21/F K11 Atelier, 728 King's Road, Quarry Bay. The company is a wholly owned brand within Rosewood Hotel Group, which is itself privately held by Chow Tai Fook Enterprises, the flagship investment vehicle of the Cheng family. Hotel operations span gateway cities (Beijing, Shanghai, Hong Kong, Guangzhou, Manila, Ho Chi Minh City) and resort destinations (Phu Quoc, Hoiana, Hainan), with most properties offering 300+ rooms, multiple F&B outlets, ballrooms and meeting facilities, spas, and Residence Club executive floors. Core revenue streams are room accommodation, food and beverage, MICE (meetings, incentives, conferences, exhibitions), and destination weddings, with direct booking incentives (up to 10% off flexible rates, stay-3-pay-4 promotions) designed to drive disintermediation from third-party OTAs.
The brand's go-to-market combines direct-to-consumer booking via newworldhotels.com and a WeChat Mini Program in mainland China with enterprise field sales through five regional sales offices (Hong Kong, Shanghai, Beijing, Guangzhou, Dubai) and an online RFP process for MICE and wedding inquiries. Distribution is augmented by a flagship joint venture with Trip.com Group's Rezen Group and Tongpai Hotels (established October 2021) to develop and operate new mainland China properties, targeting 10 New World Hotels and 90 Tongpai Hotels within three years, leveraging Rezen's digital hotel management system (Rezen Business, Rezen One, Rezen Stay). Experiential partnerships, exemplified by the 2026 regional collaboration with Marou Chocolate in Vietnam (co-branded retail pop-ups, a co-branded chocolate bar, and afternoon tea activations across three Vietnam properties), signal a positioning shift toward cultural and lifestyle differentiation rather than pure lodging supply. Recent revenue and operating metrics are not publicly disclosed, and the company is privately held with no funding rounds or valuation data in the public record.
New World Hotels & Resorts firmographics
Firmographics- Name
- New World Hotels & Resorts
- Legal name
- New World Hotel Management Limited
- Website
- https://newworldhotels.com
- Company type
- Private
- Founded year
- 2011
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- New World Hotels & Resorts is an upper-upscale hotel brand operating 17 properties across Greater China, Philippines, and Vietnam, serving business and leisure travelers with lodging, F&B, MICE, and wedding services as part of Rosewood Hotel Group.
- Ownership category
- akta.pro rank
New World Hotels & Resorts industry classification
Industry- Product category
- Upper-Upscale Hotel and Resort Hospitality
- NAICS
- Hotels (except Casino Hotels) and Motels (72111)
- SIC
- Hotels & Motels (7011)
- akta.pro primary industry
- Business & Corporate Full-Service Hotels (THAGAAAE)
- akta.pro secondary industries
- Resort-Area Full-Service Hotels (Non–All-Inclusive) (THAGAAAD), Hotel & Resort Convention Venues (Convention Hotels) (THAHAAAC), Beachfront & Island Luxury Resorts (THAGACAA), Luxury Villas & Residences Resorts (THAGACAM)
Keywords
Where New World Hotels & Resorts is headquartered
LocationHeadquarters
- HQ city
- Hong Kong
- HQ country
- Hong Kong SAR China
- HQ region
- Asia
Offices6 records
Markets served
New World Hotels & Resorts business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Hotel Accommodations: Core revenue from room bookings across 17 properties in China, Philippines, and Vietnam. Properties offer 300+ rooms with various room types including standard rooms, suites, and residence club accommodations.
- Food and Beverage: Revenue from multiple dining venues including all-day dining restaurants, specialty restaurants, lobby bars, pool bars, and in-room dining. Each property features multiple F&B outlets showcasing Chinese, Western, and local cuisines.
- Meetings, Incentives, Conferences, and Exhibitions (MICE): Revenue from event spaces, ballrooms, meeting rooms, and boardrooms. Properties offer flexible venues for corporate events, weddings, and social gatherings with professional event planning services.
- Wedding Services: Specialized wedding packages offering venues, catering, and event coordination for ceremonies and receptions across Asia-Pacific destinations.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Flexible Rate with Direct Booking Discount |
| Transaction based/ take rate | Multi-year contract | Extended Stay Package |
| Transaction based/ take rate | Pay-as-you-go | Phu Quoc Direct Booking |
Go-to-market motion3 records
Distribution channels5 records
Marketing channels10 records
New World Hotels & Resorts product offering
Product offeringCore offering
New World Hotels & Resorts operates an upper-upscale hotel portfolio of 17 properties across Greater China, Philippines, and Vietnam under Rosewood Hotel Group. The brand sells hotel accommodation, food and beverage services, Meetings & Events venues, and destination wedding services. Most properties feature 300+ rooms with multiple dining outlets, ballrooms, function spaces, executive Residence Club floors, and resort amenities such as pools, spas, and fitness centers.
Product overview
New World Hotels & Resorts is an upper-upscale hotel brand under Rosewood Hotel Group operating a portfolio of 17 properties across Greater China, Philippines, and Vietnam. The company's core product is hotel accommodation and hospitality services, including Meetings & Events (ballrooms, function rooms, event planning) and Weddings (destination wedding venues). Properties offer dining options including all-day restaurants (Yuanweige, The Bay Kitchen, Café 1228, Blend), specialty restaurants (Tianyaoge, Jasmine, iBuki, BLACK VINEGAR, ZOYA), and bars (Lobby Bar, Charred Pool Bar & Grill, LUA Grill & Bar, COCO Beach House). Leisure facilities include spas (The Zen, Coco Spa), fitness centers, swimming pools, kids clubs, and golf course access. The brand also offers promotional packages such as Beyond the Summer seasonal campaigns, Extend Your Stay (complimentary fourth night), and Book Direct and Save More (up to 10% off). Operations in mainland China utilize Rezen's digital hotel management system for integrated communications and guest experience management.
Differentiator
Problem solved
Functional benefit
Quantifiable outcome
- 17 properties across Asia Pacific
- +1 more outcomes
Companies that use New World Hotels & Resorts
Customer profileSegments5 records
Ideal customer profiles4 records
New World Hotels & Resorts technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
New World Hotels & Resorts partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered regional and flagship.
- Marou ChocolateregionalRegional partnership in Vietnam announced June 2026, bringing together two brands united by shared values of mastering craft, defining origin, and inspiring the world. The collaboration includes co-branded retail pop-ups, a co-branded Dark Chocolate 55% Roasted Buckwheat bar with sustainable packaging, elevated F&B experiences including afternoon tea concepts, and customized co-branded gift items for summer gifting. To be activated at New World Saigon Hotel, New World Phu Quoc Resort, and New World Hoiana Beach Resort.
- Trip.com Group / Rezen GroupflagshipJoint venture established October 2021 between Rosewood Hotel Group, Tongpai Hotels, and Trip.com Group subsidiary Rezen Group to develop and operate new hotels in mainland China. The partnership combines Rezen's technological capabilities with Rosewood's hospitality expertise to bring digitalized approach to hotel management. Three-year goal: develop 10 New World Hotels & Resorts and 90 Tongpai Hotels in mainland China. Rezen's systems including Rezen Business, Rezen One, and Rezen Stay provide holistic operating solutions integrating staff, locations, and guest communications.
Scale indicators4 records
Recent moves13 records
Expansion highlights5 records
New World Hotels & Resorts competitors and assessment
Company assessmentBroad incumbents
- Hyatt Hotels Corporation: Hyatt's global portfolio spans upper-upscale and luxury brands such as Hyatt Regency, Grand Hyatt and Andaz. It competes for the same international business, leisure, MICE and event demand, but offers a much broader global network.
- IHG Hotels & Resorts: IHG Hotels & Resorts operates InterContinental, Crowne Plaza, Hotel Indigo and Kimpton across city and resort destinations. Its full-service, upper-upscale portfolio and MICE and event capabilities are comparable, while its global scale and loyalty ecosystem are broader.
- Marriott International: Marriott International operates upper-upscale and luxury brands such as Marriott Hotels, JW Marriott, Renaissance and The Ritz-Carlton. It competes for business and leisure travelers, destination events and F&B spend through a much larger global platform.
- Hilton Worldwide: Hilton Worldwide operates full-service upper-upscale brands including Hilton Hotels & Resorts, Conrad and DoubleTree. Its global distribution, loyalty program and broad city and resort footprint are comparable in customer and revenue mix, though at significantly greater scale.
Direct peers
- Meliá Hotels International: Meliá Hotels International operates upper-upscale and luxury hotels, with particularly strong resort and leisure exposure. Its global hotel-management model, destination resorts, dining and event facilities are comparable to New World, although its geographic mix is broader.
- Pan Pacific Hotels Group: Pan Pacific Hotels Group operates Pan Pacific, PARKROYAL and PARKROYAL COLLECTION properties with a focus on Asia-Pacific gateway cities and resort markets. Its upper-upscale and luxury positioning, city-resort mix and business and leisure customer base closely match New World.
- Langham Hospitality Group: The Langham Hospitality Group operates luxury and upper-upscale hotels under The Langham, Cordis and Eaton across gateway cities and resort destinations. Its urban and resort portfolio, Asian presence, and similar business, leisure and MICE positioning make it a direct peer.
- Minor Hotels: Minor Hotels operates Anantara, Avani, NH Collection, Tivoli and other upper-upscale and luxury brands, including beach and destination resorts. Its resort orientation and diversified food, wellness and experiences portfolio provide close business-model and customer overlap.
- Shangri-La Hotels and Resorts: Shangri-La operates luxury and upper-upscale hotels and resorts throughout Asia-Pacific and other international markets. It competes for similar business, leisure, MICE and wedding travelers through extensive food, event and wellness amenities.
Regional players
- Dorsett Hospitality International: Dorsett Hospitality International operates upper-upscale hotels across Asia-Pacific, including city and resort properties. Its regional footprint and focus on business and leisure guests make it a relevant regional peer, particularly in Hong Kong and mainland China.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
New World Hotels & Resorts social profiles
Digital presenceNew World Hotels & Resorts financial estimates
Financial estimateRevenue estimate
Valuation estimate
New World Hotels & Resorts leadership team
Management profileNumber of profiles
New World Hotels & Resorts subsidiaries and ownership
Company hierarchySubsidiaries2 records
New World Hotels & Resorts funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
New World Hotels & Resorts M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about New World Hotels & Resorts
What does New World Hotels & Resorts do?
New World Hotels & Resorts operates an upper-upscale hotel portfolio of 17 properties across Greater China, Philippines, and Vietnam under Rosewood Hotel Group. The brand sells hotel accommodation, food and beverage services, Meetings & Events venues, and destination wedding services. Most properties feature 300+ rooms with multiple dining outlets, ballrooms, function spaces, executive Residence Club floors, and resort amenities such as pools, spas, and fitness centers.
Is New World Hotels & Resorts a public or private company?
New World Hotels & Resorts is a private company. It is classified as family owned and is currently operating.
When was New World Hotels & Resorts founded?
New World Hotels & Resorts was founded in 2011. It employs 101 to 250 people.
Where is New World Hotels & Resorts based?
New World Hotels & Resorts is headquartered in Hong Kong, Hong Kong SAR China, in the Asia region.
How does New World Hotels & Resorts make money?
Four revenue lines are on record. Hotel Accommodations are the primary driver. The others are food and Beverage, meetings, Incentives, Conferences, and Exhibitions (MICE) and wedding Services.
Who are New World Hotels & Resorts's main competitors?
Broad incumbents on record are Hyatt Hotels Corporation, IHG Hotels & Resorts, Marriott International and Hilton Worldwide. Direct peers are Meliá Hotels International, Pan Pacific Hotels Group, Langham Hospitality Group, Minor Hotels and Shangri-La Hotels and Resorts. Dorsett Hospitality International is listed as a regional player.
Does New World Hotels & Resorts have an API?
No public API is recorded for New World Hotels & Resorts.
What industry is New World Hotels & Resorts in?
New World Hotels & Resorts's product category is Upper-Upscale Hotel and Resort Hospitality. Its primary akta.pro industry code is THAGAAAE, Business & Corporate Full-Service Hotels, with a secondary code of THAGAAAD, Resort-Area Full-Service Hotels (Non–All-Inclusive). Its NAICS code is 72111 and its SIC code is 7011.