Nextmove
Italian publicly listed digital transformation group (EGM, since 2015) serving 400+ enterprise clients across 7 verticals with integrated AI, martech, data orchestration, and e-commerce platform services via its Digitouch GO offering.
- Company typePublic
- Founded2015
- HeadquartersMilan, Italy
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What Nextmove does
DigiTouch SpA is an Italian publicly listed digital transformation group that positions itself as a "Growth Orchestrator" — integrating data, AI-based solutions, martech platforms, and e-commerce ecosystems into a unified delivery model for enterprise clients. The company is listed on EGM (Euronext Growth Milan) since 2015 and operates through 4 subsidiary companies, 350 employees, and 5 offices across Italy. Its flagship offering, "Digitouch GO," is organized around three pillars: Customer (martech and engagement orchestration), Platform (Data & AI enablement, including scalable and "agentic" technological platforms), and Commerce (e-commerce ecosystem design and operations).
The firm's client base spans 400+ enterprises across seven vertical sectors: Finance & Insurance, Retail, Services, Public Administration, Technology Media & Telecommunications, Energy & Utilities, and Fashion & Luxury. Named logos include TIM, Fastweb, CoopVoce, Unieuro, BNL, Cassa Depositi e Prestiti, Credit Agricole, Poste Italiane, Enel, Luxottica, Campari, Dyson, Red Bull, and Loro Piana, indicating meaningful penetration among large Italian corporates and some multinationals. (Note: firmographic header attributes the entity as "Nextmove" — 5 employees, founded 2001, Lissone — which conflicts with the operational data; the mismatch cannot be resolved from available evidence.)
Revenue is generated through professional services engagements covering digital transformation consulting, AI implementation, e-commerce platform integration, and marketing technology orchestration. The go-to-market is consultative direct enterprise sales with no publicly listed pricing; engagement appears to be project-based with multi-year contracts, evidenced by repeat customers and the case-study-heavy website presentation. AI capability is positioned across three named areas: generative/agentic AI platforms, predictive analytics for customer value management, and process automation via advanced analytics for operations. The firm has no disclosed API/SDK product, no proprietary foundational model claims, and no patents or trademarks listed in the source data.
Nextmove firmographics
Firmographics- Name
- Nextmove
- Legal name
- DigiTouch SpA
- Website
- https://nextmove.it
- Company type
- Public
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Italian publicly listed digital transformation group (EGM, since 2015) serving 400+ enterprise clients across 7 verticals with integrated AI, martech, data orchestration, and e-commerce platform services via its Digitouch GO offering.
- Ownership category
- akta.pro rank
Nextmove industry classification
Industry- Product category
- Digital Marketing & Growth Orchestration Platform
- NAICS
- Custom Computer Programming Services (541511)
- SIC
- Services-Computer Programming, Data Processing, Etc. (7370), Services-Management Consulting Services (8742)
- akta.pro primary industry
- Digital Process Automation (DPA) & Orchestration Suites (HDAEAHAF)
- akta.pro secondary industry
- Real-Time Decisioning & Next-Best-Action Engines (HDAAAHAK)
Keywords
Where Nextmove is headquartered
LocationHeadquarters
- HQ city
- Milan
- HQ country
- Italy
- HQ region
- Europe
Offices2 records
Markets served
Nextmove business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- Professional Services - Digital Transformation: DigiTouch generates revenue through professional services providing digital transformation, AI-based solutions, e-commerce platforms, and marketing technology implementation. The company operates as a Growth Orchestrator orchestrating data, creativity, media, and experiences for clients.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Custom project-based engagement |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels7 records
Nextmove product offering
Product offeringCore offering
Nextmove delivers an integrated Growth Orchestrator platform (Digitouch GO) that combines Customer (Martech), Platform (Data & AI), and Commerce (E-commerce ecosystems) capabilities to transform client data into measurable business outcomes. The offering includes AI-based solutions, scalable e-commerce platforms, advanced analytics, customer value management, and omnichannel experience design for enterprise clients across multiple verticals.
Product overview
Digitouch is a Growth Orchestrator that operates as an integrated marketing and technology services company. The core offering is the Digitouch GO platform, which unifies three main pillars: Customer (Martech), Platform (Data & AI), and Commerce (E-commerce ecosystems). The company provides AI-based solutions and scalable technological platforms enabling businesses to leverage data and artificial intelligence for measurable growth.
Differentiator
Problem solved
Functional benefit
Products and services
- Digitouch GO - Growth Orchestrator Flagship integrated platform that unifies three pillars: Customer (Martech), Platform (Data & AI), and Commerce (E-commerce ecosystems). Orchestrates data, creativity, media, and experiences into an intelligent system aimed at business growth, transforming signals into measurable results and lasting customer relationships for enterprise clients.
Quantifiable outcome
- 400+ clients served with renewed trust in the effectiveness of their method
- +1 more outcomes
Companies that use Nextmove
Customer profileNamed customers43 records
Segments7 records
Ideal customer profiles4 records
Nextmove technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability3 records
Feature4 records
Nextmove partnerships and signals
Strategic signalScale indicators5 records
Recent moves7 records
Expansion highlights4 records
Nextmove competitors and assessment
Company assessmentBroad incumbents
- WPP: Global advertising and marketing services holding. Overlaps with DigiTouch on data-driven marketing, martech platforms, and customer experience work for multinational clients served out of Italy.
- Publicis Groupe: Global marketing and digital transformation holding company. Competes for the same enterprise martech/digital engagement work at the top end of the Italian market with substantially greater scale and global delivery capability.
- Deloitte Digital: Global digital consultancy within Deloitte. Competes head-to-head for enterprise digital transformation engagements in finance, public sector, and consumer industries with consulting-led delivery model.
- Accenture: Global IT and digital services leader. Direct competitor for large enterprise digital transformation mandates in Italy, with vastly deeper AI/data delivery resources and cross-border execution capability.
- Reply: Larger Italian-headquartered digital services and consulting group operating across similar verticals (telco, finance, retail, manufacturing). Comparable model of consulting-led digital transformation but at significantly greater scale and broader European footprint.
- Capgemini: Global IT services and digital transformation firm. Targets the same Italian enterprise and public-sector accounts with end-to-end capabilities in data, AI, and customer experience platforms.
Direct peers
- Alkemy: Italian digital transformation company listed on EGM, serving enterprise clients with similar data, martech, and e-commerce capabilities. Closest publicly-listed domestic peer in size, structure, and go-to-market.
- Triboo: Italian EGM-listed digital and e-commerce company providing integrated digital services and commerce platforms to mid-market and enterprise clients; comparable in commerce/omnichannel focus and listing venue.
- Jakala: Italian martech and data-driven marketing services firm with overlapping offerings in customer engagement, AI-based value management, and data orchestration for large enterprise clients.
- Banzai: Italian EGM-listed e-commerce and digital services group targeting mid-market and enterprise brands. Overlaps with DigiTouch's commerce pillar and shares the small-cap Italian listed profile.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Nextmove social profiles
Digital presenceNextmove financial estimates
Financial estimateRevenue estimate
Valuation estimate
Nextmove leadership team
Management profileNumber of profiles
Nextmove subsidiaries and ownership
Company hierarchySubsidiaries1 record
Nextmove funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Nextmove M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Nextmove
What does Nextmove do?
Nextmove delivers an integrated Growth Orchestrator platform (Digitouch GO) that combines Customer (Martech), Platform (Data & AI), and Commerce (E-commerce ecosystems) capabilities to transform client data into measurable business outcomes. The offering includes AI-based solutions, scalable e-commerce platforms, advanced analytics, customer value management, and omnichannel experience design for enterprise clients across multiple verticals.
Is Nextmove a public or private company?
Nextmove is a public company. It is classified as unknown and is currently operating.
When was Nextmove founded?
Nextmove was founded in 2015. It employs 1 to 10 people.
Where is Nextmove based?
Nextmove is headquartered in Milan, Italy, in the Europe region.
How does Nextmove make money?
One revenue line is on record: professional Services - Digital Transformation.
Who are Nextmove's main competitors?
Broad incumbents on record are WPP, Publicis Groupe, Deloitte Digital, Accenture, Reply and Capgemini. Direct peers are Alkemy, Triboo, Jakala and Banzai.
Does Nextmove have an API?
No public API is recorded for Nextmove.
What industry is Nextmove in?
Nextmove's product category is Digital Marketing & Growth Orchestration Platform. Its primary akta.pro industry code is HDAEAHAF, Digital Process Automation (DPA) & Orchestration Suites, with a secondary code of HDAAAHAK, Real-Time Decisioning & Next-Best-Action Engines. Its NAICS code is 541511 and its SIC code is 7370.