Ngāti Hine FM
Ngāti Hine FM is an iwi (tribal) community radio station in Whangārei, New Zealand, broadcasting te reo Māori content on 99.6FM, 99.1FM, and online for Ngāti Hine and Ngāpuhi iwi members in Te Tai Tokerau, funded by Te Māngai Paho.
- Company typePrivate
- Founded-
- HeadquartersWhangarei, New Zealand
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Ngāti Hine FM does
Ngāti Hine FM is an iwi (tribal) community radio station headquartered at 5 Walton Street, Avenues, Whangārei, New Zealand, with a satellite studio in Kawakawa. It serves the Ngāti Hine iwi and the wider Ngāpuhi tribe in the Te Tai Tokerau (Northland) region, broadcasting te reo Māori content including local news, community storytelling, and cultural programming on frequencies 99.6FM and 99.1FM, with online streaming available globally via its website and a multi-platform social/podcast presence across Facebook, Instagram, YouTube, TikTok, and Spotify. The station positions itself as "Te Tino Parani o te Iwi" (The Choice Portal of the People), with a stated mission of inspiring listeners by telling stories in te reo Māori through a unique iwi lens. The on-air team explicitly carries iwi affiliations (Ngāti Hine, Ngāpuhi, Ngāti Kahi ki Whangaroa, Te Aupouri, Te Rarawa, Te Whānau a Apanui, Ngāti Awa, Ngai Tūhoe, Ngāti Porou, Ngāti Hāmoa), which functions as a cultural authenticity signal that commercial broadcasters cannot replicate.
The station is one of 21 iwi radio stations in Aotearoa New Zealand that receive direct government funding from Te Māngai Paho (the Māori Language Commission) to support te reo Māori revitalisation. It is operationally embedded within the Ngāti Hine Health Trust, which links up to Te Runanga o Ngāti Hine, providing institutional governance, an 8-person board chaired by Pita Tipene, and a small operational team of approximately six staff including a Media Operations Lead and a Programme Director & On-air presenter. The technology stack is conventional radio broadcasting infrastructure with online streaming and standard social media distribution; there are no proprietary software platforms, AI/ML systems, APIs, mobile apps, patents, or commercial products beyond the core broadcast service. Distribution is regional via FM, global via the web stream, and top-of-funnel via organic social channels; there is no listener pricing.
The business model is a non-commercial grant-funded model: Ngāti Hine FM is free-to-listen with zero subscription or listener fees, and Te Māngai Paho te reo revitalisation funding is the named revenue stream. No private equity, venture capital, public listing, or commercial advertising/sponsorship revenue is disclosed. Ownership is community/iwi-based rather than corporate, with the station governed through the Health Trust structure rather than a standard equity holder base. Revenue figures are not disclosed, and the operating scale is small, consistent with the under-$1M annual budget profile typical of iwi radio stations in this funding cohort.
Ngāti Hine FM firmographics
Firmographics- Name
- Ngāti Hine FM
- Legal name
- Ngāti Hine FM
- Website
- https://ngatihinefm.co.nz
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Ngāti Hine FM is an iwi (tribal) community radio station in Whangārei, New Zealand, broadcasting te reo Māori content on 99.6FM, 99.1FM, and online for Ngāti Hine and Ngāpuhi iwi members in Te Tai Tokerau, funded by Te Māngai Paho.
- Ownership category
- akta.pro rank
Ngāti Hine FM industry classification
Industry- Product category
- Community Radio Broadcasting
- NAICS
- Radio Broadcasting Stations (516110)
- SIC
- Radio Broadcasting Stations (4832)
- akta.pro primary industry
- Commercial Terrestrial Radio Broadcasting (AM/FM) (MPAIAEAA)
- akta.pro secondary industries
- Internet Radio & Streaming Broadcast Stations (Simulcast/Online-only) (MPAIAEAE), Radio Streaming & Catch-Up Audio Platforms (MPAIADAJ)
Keywords
Where Ngāti Hine FM is headquartered
LocationHeadquarters
- HQ city
- Whangarei
- HQ country
- New Zealand
- HQ region
- Oceania
Offices2 records
Markets served
Ngāti Hine FM business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales
Revenue model
- Government Funding: Ngāti Hine FM receives funding from Te Māngai Paho (Māori Language Commission) to support te reo Māori revitalisation initiatives. This is a government grant model as one of 21 iwi radio stations in Aotearoa New Zealand.
Go-to-market motion1 record
Distribution channels2 records
Marketing channels5 records
Ngāti Hine FM product offering
Product offeringCore offering
Ngāti Hine FM operates a community (iwi) radio station broadcasting on FM frequencies 99.6FM and 99.1FM from Whangārei with a satellite studio in Kawakawa, serving Ngāti Hine and the greater Ngāpuhi iwi in Te Tai Tokerau with te reo Māori revitalisation content, local news, and cultural programming. Content is also available globally via online streaming through its website.
Product overview
Ngāti Hine FM is a single-service iwi (tribal) radio station offering broadcast radio programming via FM frequencies (99.6FM & 99.1FM) and online streaming. The station does not operate a modular platform or sell separate products; its core offering is radio broadcasting and content delivery to the Ngāti Hine and Ngāpuhi communities in Te Tai Tokerau, New Zealand.
Differentiator
Problem solved
Functional benefit
Products and services
- Ngāti Hine FM Radio Broadcast
- Online Radio Streaming
Companies that use Ngāti Hine FM
Customer profileSegments2 records
Ideal customer profiles1 record
Ngāti Hine FM technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Ngāti Hine FM partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core and minor.
- Ngāti Hine Health TrustcoreNgāti Hine FM is part of Ngāti Hine Health Trust which links to Te Runanga o Ngāti Hine. This institutional structure provides organizational backing and community connection for the radio station.
- Iwi Radio Network (21 stations)minorNgāti Hine FM is one of 21 iwi radio stations across Aotearoa New Zealand that receive Te Māngai Paho funding for te reo revitalisation. These stations form a network of Māori-language focused broadcasters.
Scale indicators3 records
Recent moves5 records
Expansion highlights4 records
Ngāti Hine FM competitors and assessment
Company assessmentDirect peers
- Pacific Media Network: Pacific Media Network operates ethnic and Pacific-focused radio, television, and digital media in New Zealand, serving Pacific Island communities with culturally-targeted content. Comparable to Ngāti Hine FM as a community/ethnic broadcaster with similar funding structures, audience focus, and multi-platform content delivery.
- Te Upoko o Te Ika ( Wellington Access Radio): Access Radio Wellington (Wellington Access Radio) is one of a handful of community access radio stations in Aotearoa that broadcast culturally and linguistically diverse programming. Comparable to Ngāti Hine FM as a community-access radio station with grant funding, volunteer-driven content, and targeted underserved community outreach.
- Māori Television: Māori Television is New Zealand's primary indigenous-language public broadcaster, delivering te reo Māori and English-subtitled content across TV and digital channels. It is directly comparable to Ngāti Hine FM as a Māori-focused media organisation funded by Te Māngai Paho with the same cultural revitalisation mandate, but operating at a national television scale.
- Atiawa Toa FM: Atiawa Toa FM is another iwi radio station from the 21-station network funded by Te Māngai Paho, serving Taranaki whānui iwi. It is directly comparable to Ngāti Hine FM in operating model, funding source, regulatory positioning, and culturally-targeted programming focus.
- Tahua FM: Tahua FM is one of the 21 iwi radio stations within the same Te Māngai Paho funding network, broadcasting te reo Māori content in its regional area. Comparable to Ngāti Hine FM in funding structure, broadcasting model, regulatory moat, and te reo revitalisation mission.
Regional players
- NITV (SBS Australia): NITV is Australia's Indigenous television and digital media service operated under SBS, providing First Nations content across broadcast and streaming. Comparable to Ngāti Hine FM as an indigenous-focused broadcaster with government backing and cultural revitalisation objectives, though operating at a larger scale and in Australia.
Broad incumbents
- Radio New Zealand (RNZ): RNZ is New Zealand's public service radio broadcaster operating national networks (RNZ National, RNZ Concert) and a comprehensive online platform. It is comparable as a publicly-funded NZ radio broadcaster with multi-platform distribution, but serves a broader general-audience mandate rather than iwi-specific cultural programming.
Others
- Te Māngai Paho: Te Māngai Paho is the Māori Language Commission that funds Ngāti Hine FM and the broader iwi radio network. It is adjacent rather than competitive — the funder and policy steward of the iwi broadcasting sector in which Ngāti Hine FM operates.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Ngāti Hine FM social profiles
Digital presenceNgāti Hine FM financial estimates
Financial estimateRevenue estimate
Valuation estimate
Ngāti Hine FM leadership team
Management profileNumber of profiles
Profiles14 records
Ngāti Hine FM funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Ngāti Hine FM M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Ngāti Hine FM
What does Ngāti Hine FM do?
Ngāti Hine FM operates a community (iwi) radio station broadcasting on FM frequencies 99.6FM and 99.1FM from Whangārei with a satellite studio in Kawakawa, serving Ngāti Hine and the greater Ngāpuhi iwi in Te Tai Tokerau with te reo Māori revitalisation content, local news, and cultural programming. Content is also available globally via online streaming through its website.
Is Ngāti Hine FM a public or private company?
Ngāti Hine FM is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Ngāti Hine FM founded?
Ngāti Hine FM was founded in -1. It employs 1 to 10 people.
Where is Ngāti Hine FM based?
Ngāti Hine FM is headquartered in Whangarei, New Zealand, in the Oceania region.
How does Ngāti Hine FM make money?
One revenue line is on record: government Funding.
Who are Ngāti Hine FM's main competitors?
Direct peers on record are Pacific Media Network, Te Upoko o Te Ika ( Wellington Access Radio), Māori Television, Atiawa Toa FM and Tahua FM. NITV (SBS Australia) is listed as a regional player. Radio New Zealand (RNZ) is listed as a broad incumbent. Te Māngai Paho is listed as an others.
Does Ngāti Hine FM have an API?
No public API is recorded for Ngāti Hine FM.
What industry is Ngāti Hine FM in?
Ngāti Hine FM's product category is Community Radio Broadcasting. Its primary akta.pro industry code is MPAIAEAA, Commercial Terrestrial Radio Broadcasting (AM/FM), with a secondary code of MPAIAEAE, Internet Radio & Streaming Broadcast Stations (Simulcast/Online-only). Its NAICS code is 516110 and its SIC code is 4832.