Nightcap
Nightcap is a UK hospitality holding company operating 45 venues across 12 bars, cocktail clubs and live-music brands (including Dirty Martini, Tonight Josephine, The Cocktail Club and Luna Springs) in 10 cities, serving walk-in consumers, social-occasion groups and corporate private-hire clients with bespoke events for 30 to 700+ guests.
- Company typePrivate
- Founded-
- HeadquartersLondon, United Kingdom
- Headcount101–250
- GTM typeB2C
- OfferingServices
What Nightcap does
Nightcap Ltd is a UK-based hospitality holding company that acquires and organically grows bars, late-night venues, live music spaces and event concepts, operating a portfolio of 45 venues across 12 distinct brands (Dirty Martini, Tonight Josephine, The Cocktail Club, Luna Springs, The Piano Works, Barrio, The Escapologist, Disrepute, Nikki's, Afters, Blame Gloria and Drift) in 10 UK cities. The group serves two principal customer segments: corporate and private-hire clients (bespoke events for 30 to 700+ guests, with dedicated event managers, curated cocktails and entertainment including live bands, DJs, drag performers and circus acts) and social-occasion consumers (birthdays, hen dos, stag dos and group celebrations), plus general walk-in F&B customers across its venues. Revenue is generated through venue food and beverage sales, private-hire and event bookings, gift cards and e-gift cards (£20–£250, 12-month validity), and a registered-customer loyalty programme.
The underlying technology stack is operational rather than differentiated: Zonal EPOS and Zonal Order & Pay for in-venue transactions, Design My Night for third-party booking and ticketing, iOS and Android mobile applications for discovery and ordering, GB Group for age/identity verification, Wireless Social for venue Wi-Fi, and standard marketing/analytics tooling (Meta Pixel, TikTok pixels, Google Analytics, Microsoft Clarity, Reputation.com). No AI/ML, proprietary platform IP, patents, or third-party developer APIs are disclosed. The business model is transaction-fee per cover and per event, with bespoke quote-based pricing for private hire and one-time pricing for gift cards; the loyalty programme is the only recurring-revenue element.
The company is founder-led by serial entrepreneur and ex-Dragon's Den investor Sarah Willingham-Toxvaerd (CEO) and PE/M&A veteran Michael Willingham-Toxvaerd (Executive Director, acquisition and corporate strategy), supported by a chairman with AIM-market public-markets experience, a CFO who previously scaled Moonpig.com to a nine-figure exit, and a COO drawn from Stonegate Group's late-night division. Registered in England and Wales (company number 12899067), with London headquarters, Nightcap has not disclosed any institutional investors, parent company, funding rounds or revenue figures in the available materials.
Nightcap firmographics
Firmographics- Name
- Nightcap
- Legal name
- Nightcap Ltd
- Website
- https://nightcapgroup.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Nightcap is a UK hospitality holding company operating 45 venues across 12 bars, cocktail clubs and live-music brands (including Dirty Martini, Tonight Josephine, The Cocktail Club and Luna Springs) in 10 cities, serving walk-in consumers, social-occasion groups and corporate private-hire clients with bespoke events for 30 to 700+ guests.
- Ownership category
- akta.pro rank
Nightcap industry classification
Industry- Product category
- Hospitality Venues and Bars
- NAICS
- Drinking Places (Alcoholic Beverages) (7224)
- SIC
- Retail-Eating & Drinking Places (5810)
- akta.pro primary industry
- Cocktail Lounges & Speakeasies (MPAGAIAD)
- akta.pro secondary industries
- Nightclubs & Dance Clubs (CRANACAG), Rooftop Bars & Outdoor Nightlife Venues (MPAGAIAF), Cocktail Bars & Lounges (CRANACAD)
Keywords
Where Nightcap is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
Nightcap business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure, Technology or R&D
Revenue model
- Venue Food & Beverage Sales: Revenue generated from food and beverage sales across 45 owned and operated venues under 12 brands, including cocktails curated by World Bartender of the Year JJ Goodman.
- Private Hire & Event Bookings: Revenue from hiring out venues — from intimate 30-guest gatherings to large-scale celebrations for 700+ guests — including bespoke packages for corporate events, birthdays, and hen dos.
- Gift Vouchers & Gift Cards: Sale of gift cards and e-gift cards for Luna Springs and Nightcap venues, valid for 12 months from purchase, with minimum value of £20 up to maximum of £250.
- Loyalty Programme: Nightcap operates a loyalty programme for registered customers, earning points and redeeming rewards at participating venues.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Private Hire — Bespoke event packages |
| One time/ perpetual license | Pay-as-you-go | Gift Cards |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels6 records
Nightcap product offering
Product offeringCore offering
Nightcap acquires and operates 45 hospitality venues across 12 distinct brands (including Dirty Martini, Tonight Josephine, The Cocktail Club, Luna Springs, The Piano Works, Barrio, The Escapologist, Disrepute, Nikki's, Afters, Blame Gloria, and Drift) in 10 UK cities. The venues offer food, cocktails, live music and entertainment experiences. The group also provides bespoke private hire services for corporate events, birthdays and hen dos with capacity from 30 to 700+ guests, alongside gift cards and a mobile app for bookings.
Product overview
Nightcap Group is a hospitality holding company that operates a portfolio of 12 distinct venue brands (Dirty Martini, Tonight Josephine, The Cocktail Club, Luna Springs, The Piano Works, Barrio, The Escapologist, Disrepute, Nikki's, Afters, Blame Gloria, and Drift) across 45 unique venues in 10 UK cities. The company also offers private hire services for corporate events, celebrations, and parties, along with a mobile app for iOS and Android, and gift cards. The portfolio spans cocktail bars, live music venues, entertainment venues with drag and circus acts, outdoor event spaces, and dining venues, unified under the Nightcap Group parent company for acquisition and brand development.
Differentiator
Problem solved
Functional benefit
Brands
- Dirty Martini: Cocktail bar brand
- Tonight Josephine
- The Cocktail Club
- Luna Springs
- Barrio
- The Escapologist
- Disrepute
- Nikki's
- The Piano Works
- Afters
- Blame Gloria
- Drift
Products and services
- Dirty Martini Cocktail bar brand offering innovative cocktails in a vibrant late-night atmosphere for consumers seeking late-night drinks experiences.
- Tonight Josephine Cocktail bar brand known for vibrant, fun-filled experiences for celebrations and social occasions.
- The Cocktail Club Cocktail venue brand with cocktails curated by World's Best Bartender JJ Goodman, featuring live bands, DJs and entertainment.
- Luna Springs Outdoor venue featuring interactive live music, light and smoke shows, and large-scale events in Birmingham.
- The Piano Works Live music venue featuring non-stop live piano and vocal performances where the audience requests songs.
- Barrio Cocktail bar brand offering innovative cocktails with festive entertainment and themed events.
- The Escapologist Cocktail bar with a focus on bespoke cocktails and a unique atmosphere.
- Disrepute Cocktail bar located in Soho with interior lounges and sophisticated drink offerings.
- Nikki's Bar brand offering vibrant late-night experiences for consumers seeking late-night venues.
- Afters Late-night venue brand for social occasions and celebrations.
- Blame Gloria Entertainment venue featuring drag performers, DJs, and circus acts.
- Drift Bar and kitchen venue located at Brighton i360 offering cocktails and dining with views.
- Private Hire Services Bespoke private hire service for corporate events, birthday parties, hen dos and celebrations across Nightcap venues. Offers dedicated event management, catering packages from canapés to three-course dining, and entertainment including live bands, DJs, drag performers, and circus acts, accommodating groups from 30 to 700+ guests.
- Nightcap Mobile App Mobile application for iOS and Android enabling venue discovery, bookings, and mobile ordering at Nightcap venues. Features location services, push notifications, and account management, available through the Apple App Store and Google Play Store.
- Gift Cards Digital and physical gift vouchers for Nightcap venues including Luna Springs, valid for 12 months from purchase, with minimum value of £20 up to maximum of £250.
Quantifiable outcome
- 45 award-winning venues across 12 brands in 10 UK cities
- +1 more outcomes
Companies that use Nightcap
Customer profileSegments3 records
Ideal customer profiles2 records
Nightcap technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration18 records
Nightcap partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core and minor.
- Design My NightcoreDesign My Night provides the reservation and booking service integrated into Nightcap's website. Cookies (dmn_bw_venues_last_cached_at_*, current_region) from designmynight.com are used for caching and reservation functionality.
- Zonal (Order & Pay and EPOS)coreZonal provides order & pay technology and EPOS (electronic point of sale) systems for Nightcap's venues. Zonal Order & Pay handles contact, financial, and transaction data; Zonal EPOS handles financial and transaction data.
- JJ GoodmancoreJJ Goodman, described as a World Bartender of the Year, curates cocktails for Nightcap venues, contributing to the group's value proposition around cocktail excellence and brand differentiation.
- Meta (Facebook/Instagram)coreNightcap uses Meta's advertising platform for targeted advertising campaigns, Meta Pixel for website tracking, and Facebook Login for single sign-on. Nightcap and Meta are joint controllers for certain data processing activities under a Controller Addendum.
- GB Group plcGB Group plc provides age and identity verification software used by Nightcap for age verification compliance (e.g., scanning ID for proof of age 18+).
- TikTokminorNightcap uses TikTok for social media marketing and advertising. TikTok cookies (tt_enable_cookie, tt_appInfo, tt_pixel_session_index, tt_sessionId, _ttp) are used for tracking embedded services and audience targeting. Nightcap and TikTok have a data sharing arrangement under a Controller-to-Controller agreement.
Scale indicators4 records
Recent moves6 records
Expansion highlights6 records
Nightcap competitors and assessment
Company assessmentDirect peers
- Revolution Bars Group: UK-listed operator of Revolution and Revolución de Cuba cocktail bars. Closely comparable on cocktail-led positioning, multi-site UK footprint, and young-adult target market overlapping with Nightcap's core demographics.
- Loungers plc: AIM-listed UK operator of Lounge, Cosy Club, and Brightside bar-restaurant brands. Comparable as a multi-brand UK bar/restaurant roll-up with a focus on distinctive, occasion-led venues — the closest publicly listed analogue to Nightcap's strategy.
- Rekom UK (formerly Deltic Group): UK's largest nightclub and late-night operator running brands such as Atik, Pryzm, and Eden. Directly comparable on venue format (late-night, dance-focused), target demographic (18–30 nightlife consumers), and multi-brand acquisition strategy.
- The Alchemist: UK cocktail-led bar and restaurant chain known for molecular mixology and premium positioning. Directly comparable on cocktail differentiation, multi-site UK presence, and aspirational night-out positioning that overlaps with Dirty Martini and Disrepute.
- Stonegate Group: The UK's largest pub and bar operator, owned by TPG, with a late-night division that includes Be At One, Slug & Lettuce, and Popworld — direct competitor brands to Nightcap's Dirty Martini, Tonight Josephine, and The Cocktail Club. Stonegate is the most direct scaled competitor for both venues and acquisition targets.
- Drake & Morgan: UK premium cocktail bar and restaurant brand with city-centre locations. Directly comparable as a UK cocktail bar chain competing for the same occasion-led consumer spend as Nightcap's cocktail brands.
- Various Eateries plc: AIM-listed UK multi-brand restaurant operator (including Coppa Club, Strada, and Theo Randall's). Comparable as a small-cap AIM-listed multi-brand UK hospitality group; also directly connected to Nightcap via Gareth Edwards' board role at Various Eateries.
Emerging players
- Be At One: Premium UK cocktail bar brand (part of Stonegate Group) with ~40+ sites focused exclusively on cocktails. Highly comparable as a cocktail-specialist brand within Nightcap's competitive set, though operating within a larger parent.
Broad incumbents
- The Restaurant Group: FTSE-listed UK multi-brand restaurant operator (Wagamama, Frankie & Benny's, Brunning & Price). Comparable as a large UK hospitality group operating multiple venue brands, though more food-led than Nightcap's bar-led mix.
- Mitchells & Butlers: FTSE-listed UK operator of All Bar One, Browns, Harvester, Miller & Carter, and Sizzling Pubs. Broader incumbent competing for UK bar/restaurant occasions and city-centre sites, with All Bar One a direct cocktail-bar competitor to Nightcap's portfolio.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Nightcap social profiles
Digital presenceNightcap financial estimates
Financial estimateRevenue estimate
Valuation estimate
Nightcap leadership team
Management profileNumber of profiles
Profiles6 records
Nightcap funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Nightcap M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Nightcap
What does Nightcap do?
Nightcap acquires and operates 45 hospitality venues across 12 distinct brands (including Dirty Martini, Tonight Josephine, The Cocktail Club, Luna Springs, The Piano Works, Barrio, The Escapologist, Disrepute, Nikki's, Afters, Blame Gloria, and Drift) in 10 UK cities. The venues offer food, cocktails, live music and entertainment experiences. The group also provides bespoke private hire services for corporate events, birthdays and hen dos with capacity from 30 to 700+ guests, alongside gift cards and a mobile app for bookings.
Is Nightcap a public or private company?
Nightcap is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Nightcap founded?
Nightcap was founded in -1. It employs 101 to 250 people.
Where is Nightcap based?
Nightcap is headquartered in London, United Kingdom, in the Europe region.
How does Nightcap make money?
Four revenue lines are on record. Venue Food & Beverage Sales are the primary driver. The others are private Hire & Event Bookings, gift Vouchers & Gift Cards and loyalty Programme.
Who are Nightcap's main competitors?
Direct peers on record are Revolution Bars Group, Loungers plc, Rekom UK (formerly Deltic Group), The Alchemist, Stonegate Group, Drake & Morgan and Various Eateries plc. Be At One is listed as an emerging player. Broad incumbents are The Restaurant Group and Mitchells & Butlers.
Does Nightcap have an API?
No public API is recorded for Nightcap.
What industry is Nightcap in?
Nightcap's product category is Hospitality Venues and Bars. Its primary akta.pro industry code is MPAGAIAD, Cocktail Lounges & Speakeasies, with a secondary code of CRANACAG, Nightclubs & Dance Clubs. Its NAICS code is 7224 and its SIC code is 5810.