Northern New Jersey - Newark/ Jersey City UASI

What Northern New Jersey - Newark/ Jersey City UASI does

The Jersey City - Newark Urban Area Security Initiative (UASI) is a regional homeland security coordination program serving the Northern New Jersey metropolitan area, established under the U.S. Department of Homeland Security's Urban Area Security Initiative framework. The organization coordinates emergency preparedness, threat assessment, and intelligence sharing across a multi-agency network that includes law enforcement, fire services, hospitals and EMS, emergency management, faith-based organizations, K-12 schools, and private sector entities.

Its core offerings center on coordination infrastructure rather than commercial products. These include the UASI Violence Prevention program, the NJ Suspicious Activity Reporting System (NJSARS), the NJ Cyber Incident Reporting Portal, the School Threat Assessment Toolkit, K-12 Anonymized Threat Response Guidance, Tripwire training videos, and a centralized Tools and Resources portal. The platform architecture is built on integration and interoperability with the New Jersey Regional Operations & Intelligence Center (NJ ROIC), federal DHS Behavioral Threat Assessment and Management (BTAM), and the National Suspicious Activity Reporting Initiative (NSI), enabling cross-jurisdictional intelligence flow.

UASI does not operate as a commercial enterprise. Its operations are funded through DHS UASI grants administered via local government agencies in the Newark/Jersey City metropolitan area. The initiative has approximately 5 employees and serves member agencies regionally rather than pursuing a commercial go-to-market model. Pricing, revenue mechanics, and commercial customer segments are not applicable to this public-safety coordinating body.

Name

Northern New Jersey - Newark/ Jersey City UASI

Legal name

Jersey City - Newark Urban Area Security Initiative

Website

https://nnjuasi.org

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

The Jersey City - Newark UASI is a DHS-designated regional homeland security coordinating body for the Northern New Jersey metropolitan area, delivering multi-agency emergency preparedness, threat assessment, and intelligence-sharing services to law enforcement, fire, EMS, hospitals, schools, and the private sector.

Ownership category

akta.pro rank

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Infrastructure, Others

Distribution channels3 records

Marketing channels5 records

Core offering

The Northern New Jersey - Newark/Jersey City UASI is a federally funded regional homeland security and emergency preparedness coordination body that serves the Newark/Jersey City urban area. It delivers multi-agency threat prevention, suspicious activity and cyber incident reporting capabilities, behavior threat assessment and management (BTAM/Violence Prevention), training, and curated security tools and resources. Its primary customers are law enforcement, fire, EMS, hospitals, emergency management, faith-based organizations, schools, and private sector partners across Northern New Jersey.

Product overview

The Jersey City - Newark UASI is a regional emergency preparedness and homeland security coordination organization serving the Northern New Jersey area. Rather than a commercial product company, it provides a suite of interconnected programs, reporting tools, and resources focused on emergency management, law enforcement coordination, and violence prevention. The core offerings include the UASI Violence Prevention program, suspicious activity reporting systems (NJ SAR and NJ Cyber Incident Reporting), threat assessment guidance toolkits for schools, training videos, and access to the New Jersey Regional Operations & Intelligence Center. The organization coordinates across multiple sectors including law enforcement, fire services, hospitals/EMS, emergency management, faith-based organizations, schools, and the private sector.

Differentiator

Problem solved

Functional benefit

Products and services

• UASI Violence Prevention Program (BTAM) Regional behavior threat assessment and management program implementing the federal BTAM framework, providing tools, training, and coordination to prevent targeted violence. Audience: law enforcement, schools, faith-based organizations, employers, and community partners.
• NJ SAR (Suspicious Activity Reporting) Suspicious activity reporting capability that channels tips and reports into the New Jersey fusion infrastructure (NJ ROIC) and the nationwide SAR Initiative. Audience: public safety agencies, private sector security partners, and the public.
• NJ Cyber Incident Reporting (NJ CIR) Cyber incident reporting tool that connects Northern NJ partners to the NJ CIR system for cyber threat reporting and information sharing. Audience: public agencies, critical infrastructure operators, and private sector partners.
• Tools and Resources Portal (Tripwire Videos and curated resources) Online portal providing UASI partners with Tripwire Videos and curated tools and resources that support training, awareness, and prevention efforts. Audience: UASI partner agencies and community stakeholders.

Segments7 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Five partnerships are on record, tiered core and secondary.

• Rutgers Miller Center on PolicingcoreStrategic or Co-development PartnerAcademic partnership with Rutgers University's Miller Center on Policing for research, training, and evidence-based practices in law enforcement and emergency preparedness. The center provides research support and expertise to enhance UASI programs.
• NTER - National Threat Evaluation and Reporting (BTAM and NSI)coreStrategic or Co-development PartnerFederal partnership integrating Behavioral Threat Assessment and Management (BTAM) and National Suspicious Activity Reporting Initiative (NSI) resources into regional threat assessment capabilities.
• New Jersey Regional Operations & Intelligence Center (NJ ROIC)coreStrategic or Co-development PartnerState-level intelligence center providing centralized operations coordination and intelligence sharing for the UASI region. Serves as the primary intelligence hub for northern New Jersey emergency response agencies.
• Metro Organized Retail Crime AlliancesecondaryGTM or Marketing PartnerPartnership with the Metro Organized Retail Crime Alliance providing a forum for Private Sector and Law Enforcement collaboration to address organized retail theft connected to foreign actors and individuals in the U.S. illegally. Jointly develops awareness of crime trends impacting communities.
• U.S. Department of Homeland Security (DHS) - BTAM ProgramcoreStrategic or Co-development PartnerFederal partnership providing access to Behavioral Threat Assessment and Management resources, training, and technical assistance through DHS-funded programs.

Scale indicators1 record

Recent moves6 records

Expansion highlights5 records

Regional players

• San Francisco Bay Area UASI: Federal UASI program serving the San Francisco Bay Area. Operates the same DHS-funded regional emergency preparedness and intelligence coordination model as the Jersey City-Newark UASI, with a focus on urban-area threat assessment and multi-sector response.
• Los Angeles UASI: Federal UASI program covering the Los Angeles/Long Beach urban area. Comparable to the Jersey City-Newark UASI as a federally funded regional emergency preparedness coordination body, with similar multi-sector stakeholder engagement and federal intelligence integration programs.
• NJ Regional Operations & Intelligence Center (NJ ROIC): State-level intelligence center for New Jersey that provides centralized operations coordination and intelligence sharing to northern New Jersey emergency response agencies. Overlaps materially with UASI's intelligence-sharing function and serves as a key operational partner, but operates at a statewide rather than regional scale.
• Chicago UASI: Federal UASI program covering the Chicago urban area. Directly comparable to the Jersey City-Newark UASI in coordinating emergency preparedness across law enforcement, fire, EMS, and other public safety stakeholders in a major metropolitan area.
• Houston UASI: Federal UASI program serving the Houston metropolitan area. Operates the same DHS-funded regional emergency preparedness coordination model as the Jersey City-Newark UASI, with comparable scope, mandate, and reporting relationships to federal authorities.
• Dallas-Fort Worth UASI: Federal UASI program covering the Dallas-Fort Worth metropolitan area. Directly comparable to the Jersey City-Newark UASI as a federally funded regional coordination body focused on emergency preparedness, intelligence sharing, and threat assessment across multiple sectors.
• New York City UASI: Federal UASI program covering the New York City metropolitan area. Directly comparable to the Jersey City-Newark UASI in structure, mandate, and federal funding source, with similar multi-agency coordination scope, but serves a distinct geographic region.
• National Capital Region UASI: Federal UASI program covering the Washington D.C. metropolitan area. Comparable to the Jersey City-Newark UASI as a federally recognized regional emergency preparedness coordination body with high-density multi-agency stakeholder networks and federal program integration.
• Boston UASI: Federal UASI program covering the Boston metropolitan area. Comparable to the Jersey City-Newark UASI in scope, federal funding source, and multi-sector emergency preparedness coordination mandate for a major urban area.
• Philadelphia UASI: Federal UASI program serving the Philadelphia metropolitan area. Operates the same DHS-funded regional emergency preparedness coordination model as the Jersey City-Newark UASI, with adjacent geographic scope and similar multi-agency stakeholder engagement.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/northern-nj-newark-jersey-city-uasi

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Northern New Jersey - Newark/ Jersey City UASI