Nordic Art Agency

What Nordic Art Agency does

Nordic Art Agency is a privately held art gallery and advisory firm headquartered in Malmö, Sweden, founded in 2010 by British Art Historian Juliet Rees Davies. The company represents roughly 22 international contemporary artists across painting, sculpture, photography, and mixed media, spanning the UK, US, Spain, France, Belgium, and Scandinavia. It operates from two locations in Malmö (Stora Nygatan 56 as headquarters and Södra promenaden 53 as a gallery/showroom), with relevant reach into Stockholm and Gothenburg through its partner Dahl Agenturer's showrooms.

The core service portfolio combines artist representation, bespoke art advisory for private collectors, interior-design art curation for residential and commercial spaces, and a podcast launched in 2020 (recognized as the 5th best Scandinavian Art Podcast by Feedspot in 2025). Revenue is generated through two primary mechanics: commission-based art advisory and transaction-based artwork sales, with per-piece pricing broadly ranging from approximately 6,000 SEK to 93,000 SEK (≈$580–$9,000) based on disclosed works. Go-to-market is sales-led, relying on art fair participation (Affordable Art Fair Stockholm, Art Nordic Copenhagen), gallery exhibitions, the podcast and social media for top-of-funnel awareness, and direct advisory relationships for high-value engagements.

The business is founder-owned and bootstrapped, with no disclosed funding rounds, subsidiaries, or M&A activity. The 5-person team combines gallery operations, advisory work, and content production. The Dahl Agenturer partnership is the most material commercial arrangement, extending distribution into offices, hotels, retail, and learning environments through Dahl's established Swedish design network.

Name

Nordic Art Agency

Legal name

Nordic Art Agency

Website

https://nordicartagency.com

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

1–10 employees

Short description

Nordic Art Agency is a Malmö, Sweden-based art gallery and advisory firm founded in 2010 that represents 22 international contemporary artists and provides bespoke advisory, sales, and interior-design art curation to private collectors, interior designers, and corporate clients.

Ownership category

akta.pro rank

Product category

Art Gallery & Advisory Services

NAICS

Art Dealers (459920), Agents and Managers for Artists, Athletes, Entertainers, and Other Public Figures (71141)

SIC

Services-Mailing, Reproduction, Commercial Art & Photography (7330)

akta.pro industry

PRIMARYTHAJADAH

Art Galleries & Exhibition Spaces (Commercial & Nonprofit)

Travel & Hospitality/Tours, Attractions & Experiences/Museums, Galleries & Cultural Institutions

SECONDARYMPAIAGAA

Full-Service Artist Management

Media, Entertainment & Sports/Music & Audio (Recording, Publishing, Streaming)/Artist Management & Agencies

Keywords

• Art advisory services
• Contemporary art gallery
• Art collection management
• Artist representation
• Interior art curation

Headquarters

HQ city

Malmö

HQ country

Sweden

HQ region

Europe

Offices4 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain, Others

Revenue model

1. Art Advisory Services: Bespoke art advisory services for private collectors, interior designers, and organizations to build art collections, including research, sourcing, negotiation, and installation support.
2. Art Sales and Commissions: Sale of artworks from represented artists including paintings, sculptures, and photography. Private commissions for unique artworks. Sales through gallery exhibitions and art fairs.
3. Interior Design Collaboration: Partnership with Dahl Agenturer to deliver art and design products to offices, hotels, retail, learning environments, and private homes.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Nordic Art Agency operates a contemporary art gallery and advisory practice in Malmö, Sweden, selling and sourcing original artworks (painting, photography, sculpture, mixed media) from an international roster of approximately 22 artists. It provides bespoke art collecting guidance, full acquisition management from negotiation through installation, and arranges private commissions for collectors, interior designers, and organizations.

Product overview

Nordic Art Agency is an art gallery and advisory firm based in Malmö, Sweden, founded in 2010 by Juliet Rees Davies. The company operates as a unified service offering combining physical gallery representation with advisory services. The core portfolio includes artist representation (featuring painters, photographers, sculptors across international markets), art advisory services for collectors and organizations, interior design art curation, and the Nordic Art Agency Podcast (launched 2020). The company represents approximately 23 artists and maintains relationships with galleries and collectors across Scandinavia, UK, and internationally.

Differentiator

Problem solved

Functional benefit

Products and services

• Art Advisory Services Bespoke art advisory services for private collectors, interior designers, and organizations, providing guidance on art sourcing, collection building, and acquisition across primary and secondary markets. Includes comprehensive research, negotiation, and access to international established and emerging artists.
• Collectors Services End-to-end bespoke art collecting experience for collectors at various stages of their journey, including acquisition, sale, negotiation, installation, shipping, customs, framing, lighting, and ongoing collection management.
• Interior Design Services Art curation and placement services for offices, hotels, retail spaces, learning environments, and private homes, delivered in collaboration with Swedish design agency Dahl Agenturer.
• Nordic Art Agency Podcast Podcast series featuring conversations with emerging and established international artists and art influencers about artistic process, curation, creative vision, and art collecting. Hosted by founder Juliet Rees Davies.
• Artist Representation Gallery representation and exhibition of an international roster of contemporary artists across painting, photography, sculpture, and mixed media, with exclusive regional representation in the Nordics and UK for select artists.

Named customers4 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Dahl AgenturercoreStrategic or Co-development PartnerCollaboration with Swedish design agency Dahl Agenturer, founded in 1976, to deliver art and design products to offices, hotels, retail, learning environments, and private homes. The partnership combines Nordic Art Agency's art expertise with Dahl Agenturer's established network in Swedish interior design market, including showrooms in Stockholm and Gothenburg.

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Gallery Muphoria: UK-based contemporary gallery collaborating with Nordic Art Agency. Comparable in scale and artist-representation model, extending Nordic Art Agency's cross-border presence.
• Maddox Gallery: Mayfair-based contemporary gallery where Nordic Art Agency's Molly Brocklehurst exhibited. Comparable artist representation and primary-market gallery model at slightly larger scale.
• Galleri Final: Swedish contemporary art gallery collaborating with Nordic Art Agency on cross-promotion and artist exchanges. Comparable boutique Scandinavian gallery serving collectors and interior designers.
• Galleri Duer: Danish contemporary gallery listed as a Nordic Art Agency collaborator. Operates as a small Scandinavian gallery with a similar artist representation and exhibition model.
• Galleri Lohme: Swedish gallery identified as a Nordic Art Agency collaborator. Comparable small-scale Scandinavian gallery focused on contemporary art and collector relationships.
• Kristin Hjellegjerde Gallery: Berlin- and London-based contemporary gallery representing emerging international artists. Comparable in focus on emerging talent, artist representation, and cross-market collector outreach.

Emerging players

• Artsy: Online marketplace for primary and secondary art sales with collector tools. Comparable target customer base (collectors and designers) but operating as a discovery platform rather than a boutique gallery.

Broad incumbents

• Hauser & Wirth: Global commercial gallery representing established and emerging contemporary artists with art advisory and exhibition services. A scaled incumbent offering similar services at far greater scope.

Regional players

• Andréhn-Schiptjenko: Established Stockholm gallery representing international contemporary artists. Comparable in core offering but larger and more internationally recognised than Nordic Art Agency.

Others

• Affordable Art Fair: Art fair series (including Stockholm and Copenhagen editions) where Nordic Art Agency exhibits. A peer channel for collector acquisition rather than a direct gallery competitor.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/nordicartagency
• YouTubeyoutube.com/@nordicartagencypodcast
• Facebookfacebook.com/nordicartagency
• LinkedInlinkedin.com/company/nordic-art-agency
• Instagraminstagram.com/nordicartagency

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Nordic Art Agency