North West Medical Solutions

What North West Medical Solutions does

North West Medical Solutions Ltd (NWMS) is a UK-based, CQC-registered private medical services provider founded in 2017 (with operations traceable to 2011) and headquartered in Saint Helens, England (company number 11029268). The company was founded by serving NHS Paramedics and operates across seven service lines: Event Medical Cover, Film and Television Medical Services, Private Ambulance Services, Rapid Hospital Discharge Service, Specialist Medical Support including HEMS and wilderness medicine, Event Water Rescue and Water Safety Cover, and Ofqual-regulated Medical Training Courses delivered through its Qualsafe Approved Training Centre. The company serves a mix of enterprise sports venues (Lancashire Cricket Club, Wrexham Football Club), major festivals (Forestry Live, Lytham Festival), local councils, NHS-linked discharge contracts, and third-sector clients such as Alzheimer's Society, with a stated throughput of 80,000-plus public attendees served annually.

The business model combines per-event and per-shift pricing for live event cover, longer-duration contract pricing for film and television production work, recurring NHS-aligned discharge contracts, and course-fee revenue from regulated training programmes. Geographic reach is described as UK-wide from the Saint Helens base. The regulatory stack is a defining feature of the operating model: CQC registration with a Good rating, Qualsafe Approved Centre status since 2022, Defence Employer Recognition Scheme Bronze Award, Disability Confident Committed status, and Cyber Essentials certification together establish the compliance posture required to bid for public-sector and large-venue work. Underlying technology is conventional service-delivery tooling; there is no evidence of proprietary software, AI/ML, or platform architecture — the value chain is people-and-credentials-driven rather than software-native.

The customer mix and accreditation footprint imply a B2B and B2B2C go-to-market: sports rights-holders, festival organisers, local authorities, NHS trusts, production companies, and individual training candidates. Headcount is stated at 11-50 with named clinical leadership including Director and Clinical Lead Adam Wager, Medical Director Oliver Harrison, Director and Head of Training Jane Edwards, Operations Manager and Armed Forces Champion Gareth Williams, and Clinical Governance Lead Karl Cook. Recent strategic posture — water rescue launch, specialist support expansion, Lancashire Cricket partnership, and Armed Forces recognition — points to a deliberate broadening of service surface and customer segment beyond the original North West event cover base.

Name

North West Medical Solutions

Legal name

North West Medical Solutions Ltd

Website

https://northwestmedicalsolutions.co.uk

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

11–50 employees

Short description

North West Medical Solutions is a CQC-registered, Qualsafe-approved UK medical services provider delivering event medical cover, film and TV medics, private ambulance, hospital discharge, water rescue, and regulated training to sports venues, festivals, councils, and NHS partners.

Ownership category

akta.pro rank

SIC

Services-Misc Health & Allied Services, Nec (8090), Services-Health Services (8000)

akta.pro primary industry

Emergency Medical Care & Field Hospitals (BPADADAC)

akta.pro secondary industry

Medical Assisting (Clinical & Administrative) (EDAOAJAA)

Keywords

• Event medical cover
• Private ambulance services
• Medical training courses
• Patient transport services
• Film production medical

Headquarters

HQ city

Saint Helens

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Event Medical Cover: Providing professional medical staffing and coverage for events of all sizes across the UK. Services include first aid, emergency response, medical advice, cycle response teams, rescue buggies, and on-call senior clinicians. Pricing based on event size, risk profile, and personnel required.
2. Private Ambulance Services: 24/7 private ambulance service for non-emergency transport, hospital discharges, and medical emergencies. Fleet of fully equipped ambulances with state-of-the-art medical equipment. Available around the clock for patients requiring transportation to appointments or hospital discharge.
3. Film and Television Medical Services: Medical cover for film and TV productions, from large stunts to general medical assistance. Includes ambulances, response cars, pop-up medical units, and equipment hire (including模拟A&E equipment for filming). Coverage available UK-wide and beyond.
4. Rapid Hospital Discharge Service: Patient transport service facilitating safe and dignified transition from hospital to home or hospice care. Equipped ambulances with qualified clinicians for routine and emergency discharges. Available 24/7/365.
5. Medical Training Courses: Ofqual regulated qualifications including FREC 3 (£450), FREC 4 (£550), ILS (£130), Safe Administration of Lifesaving Medication (£230), CPR/AED (£65), First Aid at Work (£195), and various health & safety and healthcare courses. Batched course packages available at discounted rates compared to individual bookings.
6. Event Water Rescue & Water Safety Cover: Swiftwater-trained water rescue teams integrated with event medical cover. Services include shoreline safety teams, rescue craft, water entry/extraction planning, and medical support for film/TV productions around water.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels4 records

Core offering

North West Medical Solutions is a CQC-registered medical services company providing professional event medical cover, film and TV production medical support, private ambulance and rapid hospital discharge transport, specialist medical support including water rescue, and Ofqual-regulated medical training courses. It sells clinical services via quote-based contracts to event organisers, healthcare providers, and production companies, and training courses directly to individuals through an e-commerce shop. Founded in 2017 by NHS Paramedics, the company operates from Saint Helens with a fleet of fully equipped ambulances and response vehicles serving clients across the UK.

Product overview

North West Medical Solutions operates as an integrated medical services provider offering two interconnected service lines: professional medical services and accredited training courses. The medical services portfolio encompasses Event Medical Cover (including cycle response teams, rescue buggies, and water rescue capabilities), Film and Television Medical Services, Private Ambulance Services, Rapid Hospital Discharge Services, Specialist Medical Support (covering wilderness medicine, HEMS, and technical rescue), and Event Water Rescue and Water Safety Cover. The training division, delivered through a dedicated e-commerce shop, offers Ofqual-regulated qualifications primarily through Qualsafe Awards, including FREC (First Response Emergency Care) Levels 3 and 4, Immediate Life Support, First Aid at Work, and various health and safety courses. The company holds CQC registration for Urgent & Emergency Care and Patient Transport Services, and serves high-profile clients including Lancashire Cricket Club, Wrexham Football Club, and Lytham Festival.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• 80,000+ public attendees at events served annually
• +2 more outcomes

Named customers11 records

Segments5 records

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration10 records

Partnerships

Three partnerships are on record, tiered core and supporting.

• Qualsafe AwardscoreStrategic or Co-development Partner · 1 January 2022North West Medical Solutions is registered with Qualsafe as a training provider since 2022, delivering Ofqual regulated qualifications including FREC 3, FREC 4, ILS, first aid, and health & safety courses. Qualsafe is the awarding organisation for all training courses offered.
• Care Quality Commission (CQC)coreOthersNWMS is registered with the CQC (location ID: 1-14499626157) and was rated Good across all five domains (Safe, Effective, Caring, Responsive, Well-led) for both Urgent & Emergency Care and Patient Transport Services following a December 2025 inspection.
• UK Ministry of Defence — Defence Employer Recognition SchemesupportingOthersNWMS holds the ERS Bronze Award, pledged to support the Armed Forces community including serving personnel, veterans, reservists, cadets, and military families. Commitments include additional leave for reservists, guaranteed interview schemes for veterans, and Armed Forces awareness training.

Scale indicators8 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Global Medical Response: Large international medical transport and event services group with UK presence. Competes for large event and private ambulance contracts and represents the upper bound of operational scale in this market.
• St John Ambulance: National incumbent providing event medical cover, workplace first aid training, and ambulance services across the UK. Overlaps with NWMS on all three service pillars (event cover, ambulance, regulated training) at much larger scale.
• Falck UK: International ambulance and medical services group with UK operations in private ambulance and event cover. Significantly larger scale and a benchmark competitor for NHS patient transport tenders.

Others

• Qualsafe Awards: Ofqual-recognised awarding organisation that underpins NWMS's regulated training portfolio. Not a competitor but a structural enabler and ecosystem partner for the FREC and first aid course revenue stream.

Direct peers

• Prometheus Medical Services: UK provider of pre-hospital emergency care, event medical cover, and regulated training. Comparable on the integration of clinical service delivery with Qualsafe-aligned course offerings.
• Festival Medical Services: UK charity specialist in medical cover at music festivals and large outdoor events. Direct peer on event medical cover with comparable crew models, vehicles, and festival client roster.
• Sterling Medical Group: UK private ambulance and event medical services provider with a comparable mix of PTS, event cover, and clinician staffing. Operates in similar customer segments including corporate and public events.
• Kodiak Medical: UK event medical services provider that already partners with NWMS on Lytham Festival and competes for similar sports, festival, and private ambulance contracts in the North West.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

• Xx.com/nwms17
• Facebookfacebook.com/NWMS2017
• Instagraminstagram.com/nwms17
• TikToktiktok.com/@nwms2017
• LinkedInlinkedin.com/company/north-west-medical-solutions

Compliance8 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about North West Medical Solutions