Movimento Nossa BH

Name

Movimento Nossa BH

Legal name

Instituto Nossa BH

Website

https://nossabh.org.br

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Civil Society Organization / Urban Justice Advocacy

NAICS

Social Advocacy Organizations (8133), Religious, Grantmaking, Civic, Professional, and Similar Organizations (813)

SIC

Services-Social Services (8300)

akta.pro primary industry

International & Local Implementing NGOs (HLAJAKAD)

akta.pro secondary industry

Infrastructure, Housing & Community Development (BPAGABAL)

Keywords

• Urban mobility advocacy
• Gender equality policy
• Racial equity research
• Climate justice mobilization
• Civil society organizing

Headquarters

HQ city

Belo Horizonte

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Government Grants and Partnerships: Primary funding through Termo de Fomento government partnerships with state secretariats (SEDESE) and municipal government bodies. Funding supports specific projects like Cidade Mulher (R$ 500,000.00 for 365 days).
2. Individual and Organizational Donations: Voluntary contributions from individuals, social organizations, and companies via bank transfer (TED, DOC, PIX). Accepts donations to support ongoing operations and projects.
3. International Foundation Support: Continuous funding since 2017 from Instituto Clima e Sociedade (iCS) supporting sustained advocacy work on municipal and metropolitan public policies.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels6 records

Core offering

Movimento Nossa BH is a civil society organization that delivers urban justice advocacy, policy research, and community organizing programs focused on Right to the City, sustainable mobility, gender equality, racial equity, and climate action across Belo Horizonte and 13 surrounding RMBH municipalities. Its offerings combine advocacy projects (Nossos Corpos, Cidade Mulher, BH do Futuro, Mobiliza), open-access educational publications and inequality maps, community events (Virada Climática, BH Bicifest), and a podcast series. Funding is sourced from philanthropic foundations, government grants (notably a R$500,000 Termo de Fomento from SEDESE), and individual donations.

Product overview

Movimento Nossa BH is a social movement organization focused on the Right to the City, urban mobility, and climate justice in Belo Horizonte, Brazil. The organization operates through multiple interconnected initiatives including: the Projeto Nossos Corpos (combatting harassment in public transport through research, audits, and podcasts), the Projeto Cidade Mulher (strengthening women's public policies through training and incidence labs), and the Mapa das Desigualdades (inequality mapping publications). The organization produces educational publications (cartilhas) on active mobility, open streets, and urban planning, and organizes events like Virada Climática and BH Bicifest to mobilize citizens around climate and mobility themes. The portfolio is structured around advocacy, research publications, community organizing tools, and public engagement events.

Differentiator

Problem solved

Functional benefit

Brands

• Projeto Nossos Corpos: Project dedicated to creating and implementing actions to combat harassment in public transportation in Belo Horizonte and Metropolitan Region
• BH do Futuro
• Projeto Cidade Mulher
• Virada Climática
• Mobiliza

Products and services

• Projeto Nossos Corpos Standalone advocacy project dedicated to creating and implementing actions to combat harassment in public transportation in Belo Horizonte and RMBH through studies, events, and podcasts. Targets women and gender-diverse transit users.
• Projeto Cidade Mulher Standalone initiative to strengthen public policies promoting women's rights in Belo Horizonte and RMBH, addressing gender, race, and territory inequalities through policy courses, incidence labs, and inequality maps. Targets women across four territories: Aglomerado da Serra, Vila Bethânia, Morro do Papagaio, and Vila Aparecida.
• Projeto Mobiliza Standalone advocacy project on public policies for mobility and climate change in Belo Horizonte and RMBH, promoting advocacy and civil society network articulation through the Mobiliza Course on Public Policies.
• Podcast Nossos Corpos Standalone seven-episode podcast series titled 'Nossos Corpos Não São Públicos: Combate ao Assédio no Transporte Público' addressing gender, race, and urban mobility harassment issues in public transportation, distributed on Spotify.
• BH do Futuro Standalone collective advocacy project launched during the 2024 municipal elections with six key urban policy goals: planting 2 million trees, zero-fare buses, 400km of bike lanes, clean rivers, housing for all, and protection of Serra do Curral. Resulted in six mayoral candidates committing to the agenda.
• Virada Climática Annual climate mobilization event inspired by Viradas Sustentáveis, bringing together specialists, collectives, civil society organizations, artists, and citizens for debates, workshops, and cultural activities on climate solutions. Integrated into the Festival do Clima in 2024.
• BH Bicifest Standalone bicycle festival promoting active mobility and urban rights, held June 1-3, 2023 in partnership with BH em Ciclo, featuring debates, artistic exhibitions, bike workshops, and community activities.
• Relatório Pesquisa de Opinião - Nossos Corpos Standalone opinion research report surveying 341 women on harassment experiences and perceptions in public transportation in Belo Horizonte, finding 41.5% experienced harassment personally and only 14.9% reported incidents.
• Mapa das Desigualdades de Belo Horizonte/RMBH Standalone inequality mapping publication revealing spatial disparities in Belo Horizonte and RMBH based on race and gender perspectives.
• Cartilha Rua de Estar Standalone practical guide (cartilha) for transforming streets into living spaces by reducing vehicle speeds and rethinking street design to promote safety and community well-being.
• Cartilha Cidade Em Movimento Standalone collective publication reflecting on the right to the city, racism in urban transport, and mobility as a human right, created in collaboration with multiple civil society organizations.
• Cartilha Mobilidade Ativa Standalone publication promoting active mobility (walking, cycling, skate, scooter) as central to creating fairer, healthier, and more inclusive cities committed to climate action.
• Cartilha Plano de Mobilidade Urbana (PlanMobBH) Standalone guide explaining Belo Horizonte's Urban Mobility Plan (PlanMobBH) aimed at promoting sustainable mobility and urban quality of life.
• Cartilha Ruas Abertas Standalone guide presenting the Open Streets concept showing how reoccupying streets by people can transform neighborhood daily life.
• Relatório Auditoria de Segurança das Mulheres Standalone security audit report conducted with women in Belo Horizonte neighborhoods and metropolitan area to identify unsafe spaces and improvement opportunities in public transport stations.
• Mapa das Desigualdades - Bacia do Cercadinho Standalone territorial inequality map of Cercadinho Basin revealing income, race, gender, mobility, and service access disparities.

Quantifiable outcome

• Six mayoral candidates committed to BH do Futuro urban policy agenda including zero-fare buses, 400km bike lanes, 2 million trees planted, and clean rivers.
• +2 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eight partnerships are on record, tiered core, major and minor.

• SEDESE – Secretaria de Estado de Desenvolvimento Social de Minas GeraiscoreStrategic or Co-development Partner · 24 July 2025SEDESE partnered with Instituto Nossa BH through Termo de Fomento No. 1481000809/2025 for execution of the Projeto Cidade Mulher. The R$500,000 partnership supports women's rights policies in BH and RMBH over 365 days.
• BH em Ciclo – Associação de Ciclistas Urbanos de Belo HorizontecoreStrategic or Co-development Partner · 1 June 2023BH em Ciclo is a cyclists' association that partnered with Movimento Nossa BH to organize the BH BiciFest 2023. The festival promoted active mobility and the right to the city, featuring debates, cultural activities, and community mobilization around cycling infrastructure.
• ONU-HabitatmajorStrategic or Co-development PartnerUN Habitat partnered with Movimento Nossa BH for the Cidades & Corpos event and gender-sensitive safety audits in public transport stations, bringing international methodology and expertise.
• Rede Mobiliza RMBHmajorStrategic or Co-development PartnerNetwork of civil society organizations focused on urban mobility advocacy in Belo Horizonte Metropolitan Region. Movimento Nossa BH participates actively in incidence work on public policies.
• Minha BH and Teia de CriadoresmajorStrategic or Co-development PartnerCollaborative partners in the BH do Futuro collective project during 2024 municipal elections, working together on urban policy campaign targeting mayoral candidates.
• INCC, Giro Rua, Terça das Manas, Bike Anjo, and othersminorGTM or Marketing PartnerSupporting partners for BH BiciFest 2023 event including various collectives, cultural organizations, and community groups supporting active mobility advocacy.
• Coalizão Clima e Mobilidade AtivamajorStrategic or Co-development PartnerClimate and active mobility coalition that partnered with Movimento Nossa BH for the Cidades & Corpos event focusing on gender, race, and climate intersections.
• Fórum das Nações da Grande Belo HorizontemajorStrategic or Co-development PartnerYouth forum network listed as a key partner organization in collective advocacy and mobilization efforts for urban justice.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Regional players

• Frente Nacional pelo Direito à Cidade: National Brazilian front of civil society movements focused on the Right to the City, with overlapping thematic priorities (urban justice, mobility, participation) and shared networks though operating at a national rather than metropolitan scale.

Direct peers

• Ciclocidade: São Paulo-based cycling and active mobility civil society organization that runs Bike Fest-style events and policy advocacy comparable to Movimento Nossa BH's BH BiciFest and bike-lane campaigns.
• Tarifa Zero BH: Movement partner featured in Nossos Corpos launch; advocates for free public transit in Belo Horizonte, sharing the same metropolitan focus, transit-justice framing, and grassroots mobilization model.
• Minha BH: Coalition partner in BH do Futuro during the 2024 municipal elections; operates in the same Belo Horizonte civic ecosystem, running urban-policy campaigns and citizen-aggregation projects with overlapping target audiences and methods.
• Bike Anjo: Brazilian cycling education and advocacy non-profit and listed event partner; both organizations promote active mobility, urban cycling culture, and community organizing around Right to the City themes.

Broad incumbents

• WRI Brasil Cidades Sustentáveis: World Resources Institute's Brazilian program; operates as a broader incumbent in sustainable urban planning, mobility, and climate with overlapping civic-society partners and a similar research-to-advocacy pipeline.
• Instituto Polis: São Paulo-based urban policy think tank and civil society organization working on Right to the City, mobility, and social justice; comparable on research publications, policy advocacy, and long-running municipal engagement.
• ITDP Brasil: Brazilian arm of the Institute for Transportation and Development Policy, a larger established player promoting sustainable urban mobility and active mobility through technical reports, policy advocacy, and projects comparable to Mobiliza and cartilhas.

Others

• ONU-Habitat Brasil: UN agency partner of Movimento Nossa BH on Cidades & Corpos and gender-sensitive safety audits; serves as an enabling international partner for Brazilian urban justice NGOs rather than a direct competitor.
• Instituto Clima e Sociedade (iCS): Primary Brazilian philanthropic funder for Movimento Nossa BH since 2017; iCS is itself a grantmaking foundation focused on climate and sustainable development, functioning as an ecosystem enabler rather than a peer organization.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@omovimentonossabh/videos
• Instagraminstagram.com/movimentonossabh
• LinkedInlinkedin.com/company/movimento-nossa-bh

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Movimento Nossa BH