Novotel Yangon Max

Name

Novotel Yangon Max

Legal name

ACCOR SA

Website

https://novotelyangonmax.com

Company type

Private

Operating status

Operating

Headcount range

101–250 employees

Ownership category

akta.pro rank

Product category

Luxury Hotel Accommodation

NAICS

Hotels (except Casino Hotels) and Motels (72111)

SIC

Hotels & Motels (7011)

akta.pro primary industry

City/Urban Convention Hotels (THAGALAA)

akta.pro secondary industry

Hotel & Resort Convention Venues (Convention Hotels) (THAHAAAC)

Keywords

• Hotel accommodation services
• Meeting event venues
• Wedding banquet packages
• Food beverage dining
• Spa wellness facilities

Headquarters

HQ city

Yangon

HQ country

Myanmar (Burma)

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Accommodation: Room rentals across 354 rooms and suites ranging from Deluxe Rooms to Presidential Suite, providing recurring nightly revenue from domestic and international travelers.
2. Food & Beverage: Revenue from 8 restaurants and bars including The Square, Le Cellier, Gourmet Bar, Time Out Sports Bar, Pool Bar, Bar Code (KTV), Takumi-Ya Japanese Restaurant, and In-Room Dining.
3. MICE Services: Meeting rooms, conference facilities, ballrooms, and event spaces for corporate events, weddings, and exhibitions. Includes full-day and half-day meeting packages with catering.
4. Wedding Packages: Complete wedding services including My Wedding Tea Reception (Pearl, Ruby, Diamond packages) and Wedding Dinner packages, plus on-site wedding planning services.
5. Spa & Recreation: Manida Spa offering massages, facials, body treatments, Jacuzzi, and sauna. F1 Fitness center with membership programs.
6. Retail Shops: On-site retail including SevenFriday watch boutique, Dr.S Deluxe Clinic (aesthetic surgery), My Dream Wedding Service, and She Shine Gems & Jewelry.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels7 records

Core offering

Novotel Yangon Max is a five-star hotel offering 354 rooms and suites, eight restaurants and bars, MICE facilities including Yangon's largest pillar-less ballroom (1,140 sqm), comprehensive wedding services, and recreation amenities such as Manida Spa, F1 Fitness, outdoor pool, and tennis court. The property operates under the Accor brand, providing accommodation, dining, corporate events, weddings, and wellness services to business and leisure travelers in Myanmar.

Product overview

Novotel Yangon Max is a 5-star hotel property with 354 rooms and suites, operating as part of the Accor group. The hotel offers a comprehensive portfolio of hospitality services organized across accommodation (Deluxe Room, Deluxe Suite, Executive Room, Executive Suite, Premier Suite, Presidential Suite, Premier Lounge), dining (The Square Restaurant, Le Cellier Restaurant, Gourmet Bar, Time Out Sports Bar, Pool Bar, In-Room Dining, Bar Code Karaoke Lounge, Takumi-Ya Japanese Restaurant), business events (Yangon Ballroom, Meeting Rooms, Company Party Venue, Wedding Venue Services, Wedding Packages), and recreation (Manida Spa, F1 Fitness, Outdoor Pool, Tennis Court, plus on-site retail shops including MY DREAM Wedding Service, SEVENFRIDAY Watch Shop, Dr.S Deluxe Clinic, and SHE SHINE GEMS & JEWELRY). The hotel targets both family vacationers and business travelers seeking comprehensive facilities in a single property.

Differentiator

Problem solved

Functional benefit

Products and services

• Deluxe Room 30-square-meter room with king or twin beds, ergonomic work area, bathtub and shower, with complimentary access to fitness center, swimming pool, outdoor tennis court, and children's play area.
• Deluxe Suite 70-square-meter suite with separate living area, comfortable sofa, bathtub and shower, accommodates up to 4 guests, with complimentary access to fitness center, swimming pool, tennis court, and children's play area.
• Executive Room 30-square-meter room on higher floors with king or twin beds, featuring premium amenities, espresso machine, complimentary laundry service, with access to Premier Lounge and free WiFi.
• Executive Suite 70-square-meter luxury suite with separate living area, comfortable sofa, desk, bathtub and shower, with complimentary breakfast and access to Premier Lounge, fitness center, swimming pool, and tennis court.
• Premier Suite 95-square-meter suite accommodating up to 6 guests with city or park views, includes breakfast and all-day refreshments, complimentary laundry, movie subscriptions, and access to Premier Lounge, fitness center, swimming pool, and tennis court.
• Presidential Suite 317-square-meter luxury suite accommodating up to 6 guests with separate master bedroom, private jacuzzi, living/dining area, and fully equipped kitchen with panoramic city views.
• The Square Restaurant All-day dining restaurant offering international and Asian cuisine, live cooking stations, lavish buffet, à la carte menu, weekly themed nights, and Sunday brunch.
• Le Cellier Restaurant Rooftop French dining experience featuring modern French cuisine, over 150 wine collection in walk-in cellar, and panoramic views of Shwedagon Pagoda with three private dining rooms.
• Gourmet Bar Contemporary café offering specialty coffee, lunch, snacks, and tea culture with nutritious bowls, pastries, and panini; features happy hour promotions and free WiFi.
• Time Out Sports Bar Sports bar featuring billiards, table football, darts, large screens for live sports, live band on Thursday and Friday nights, with the largest selection of draft beer in town.
• Pool Bar Poolside bar on the 6th floor offering healthy and creative drinks, snacks, and light meals with views of Shwedagon Pagoda; pool access is complimentary for hotel guests.
• In-Room Dining 24-hour room service offering international and local cuisine from breakfast through dinner, with extensive wine and beverage selection.
• Bar Code (Bar and Karaoke Lounge) KTV and lounge venue on the 3rd floor with eight VIP rooms, latest karaoke systems, live music bar, DJ stage, dance floor, and upscale bar with private parking.
• Takumi-Ya Japanese Restaurant Japanese BBQ and shabu-shabu restaurant on the 4th floor featuring premium meats imported from Japan with teppanyaki and full-service dining options.
• Yangon Ballroom Largest pillar-less ballroom in Yangon at 1,140 square meters with 12-meter ceiling, accommodating up to 750 guests for banquets; features pre-function areas for large events.
• Meeting Rooms Nine fully-equipped meeting rooms including two ballrooms, one conference hall, and six meeting rooms with state-of-the-art audiovisual equipment and free WiFi.

Quantifiable outcome

• Over 400 wedding couples hosted since 2015
• +2 more outcomes

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Accor SA (Parent Company)coreOthersNovotel Yangon Max is owned and operated under the Accor SA umbrella. Accor SA is a French hospitality company (EUR 700,317,363 capital) headquartered at 110 Avenue de France, 75013 Paris, France. The hotel benefits from Accor's global distribution network, loyalty program (ALL Accor with 100+ million members), centralized reservations systems, and brand standards. Tel: +33 (0)1 45 38 86 00.

Scale indicators7 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Sule Shangri-La Yangon: Direct 5-star competitor in downtown Yangon, part of Shangri-La's international portfolio, offering comparable room inventory, MICE facilities, and a mixed corporate/leisure guest base.
• The Strand Yangon: Historic luxury hotel in Yangon catering to high-end leisure and diplomatic clientele, competing for the same premium travel and event demand.
• Sedona Hotel Yangon: Direct competitor offering a comparable mix of rooms, F&B, and MICE facilities for the Yangon market, with a long-established presence in Myanmar.
• Chatrium Hotel Royal Lake Yangon: Direct 5-star competitor located along Kandawgyi Lake with extensive meeting and event facilities, targeting overlapping corporate, MICE, and leisure segments in Yangon.
• Pan Pacific Yangon: Direct 5-star competitor operated under the Pan Pacific brand (UOL/Accor-adjacent distribution), serving the same corporate, MICE, and upscale leisure segments in central Yangon.
• PARKROYAL Yangon (Pan Pacific group): Upscale international-branded hotel in central Yangon targeting business travelers and small-to-mid corporate events; directly overlaps Novotel's mid-upper tier positioning.

Broad incumbents

• Marriott International (Asia-Pacific portfolio): Broader incumbent that competes for the same multinational corporate travel accounts and MICE RFPs in the region; relevant for benchmarking brand scale and loyalty reach.
• Shangri-La Hotels (group-level): Broader incumbent with deep Asia-Pacific presence; competes for corporate accounts and MICE business that could otherwise route to Novotel Yangon Max via the Accor network.
• Hilton Yangon (Hilton Ngapali / regional Hilton portfolio): Broader incumbent with a strong global loyalty program; relevant for benchmarking distribution power and corporate account capture in the Myanmar market.

Emerging players

• Lotte Hotel Yangon: Korean-branded 5-star hotel that has expanded its Yangon presence, partially overlapping with Novotel in MICE, F&B, and corporate demand.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UC77L9P8DpRm7cENxd-3wG7Q/featured
• Facebookfacebook.com/NovotelYangonMax
• Instagraminstagram.com/novotelyangonmax
• LinkedInlinkedin.com/company/novotel-yangon-max

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Novotel Yangon Max