Nursing voor verpleegkundigen

What Nursing voor verpleegkundigen does

Nursing voor verpleegkundigen is a Dutch professional nursing media brand operated by BSL Media & Learning, a division of Springer Nature. Founded in 1994 and headquartered in Houten, Utrecht, the business runs a multi-product platform for the Dutch nursing workforce: Nursing Digitaal (digital subscription at €9/month or €104/year) and Nursing Compleet (digital plus the printed Nursing Magazine, published 8x/year), plus a Nursing Challenge e-learning module that awards 30 accredited continuing-education points per year via V&VN. The underlying technology stack is a web-based publishing and e-commerce platform spanning nursing.nl content, shop.nursing.nl (clinical reference books, mobile apps for NIC/NOC nursing classifications, and the NNN Pro clinical-reasoning tool licensed via Elsevier), congressen.nursing.nl (event ticketing with group rates), and vacatures.nursing.nl (a job board networked with Medische Banenbank).

The company monetizes through four distinct streams: (1) recurring subscription revenue from individual and institutional/collective subscriptions priced with group discounts for teams of 6+; (2) advertising and sponsored content placements (e.g., JOBST, NCOI) visible across the site and twice-weekly newsletter; (3) transaction revenue from congress ticketing and shop product sales; and (4) ecosystem revenue from the job board serving hospital employers such as St. Antonius Ziekenhuis, Diakonessenhuis, ZorgSaam, Altrecht, and Parnassia Groep. The customer base is primarily Dutch registered nurses in hospitals and community/district settings, with a secondary segment of healthcare institutions procuring collective subscriptions for staff development. The business is operating at a small scale — about 10 employees reported — and is structurally a niche vertical-media brand within Springer Nature's BSL portfolio rather than an independent growth company.

Name

Nursing voor verpleegkundigen

Legal name

BSL Media & Learning

Website

https://nursing.nl

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Nursing voor verpleegkundigen is a Dutch professional nursing media brand operated by BSL Media & Learning (Springer Nature), providing digital and print subscriptions, Nursing Challenge accredited e-learning, congresses, a job board, and clinical tools for Dutch hospital and community nurses.

Ownership category

akta.pro rank

Product category

Professional Nursing Publications

NAICS

Educational Support Services (611710), Professional and Management Development Training (61143)

SIC

Periodicals: Publishing Or Publishing & Printing (2721)

akta.pro primary industry

Medicine & Allied Health (Clinical) (EDAGABAG)

akta.pro secondary industry

Digital Learning & Course Subscriptions (CRAFAIAD)

Keywords

• Professional nursing publications
• Clinical nursing education
• Nursing accreditation training
• Healthcare professional media
• Nursing job board

Headquarters

HQ city

Amsterdam

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Supply Chain

Revenue model

1. Subscription Revenue: Revenue from individual and institutional subscriptions to Nursing magazine (8x/year) and digital access. Individual digital subscriptions start at €104 annually, with monthly option at €9. Institutional/organizational subscriptions available for teams of 6+ persons with collective discount pricing.
2. Product Sales: Revenue from sales of nursing books, e-learning modules, and online tools/apps through the Nursing Shop (shop.nursing.nl). Products include clinical reference books, educational apps (NOC, NIC apps), and training materials.
3. Congress Revenue: Revenue from ticket sales for professional nursing congresses including Het Jaarcongres Palliatieve Zorg and Samenwerken met de mantelzorger. Pricing includes catering and full program access.
4. Advertising Revenue: Revenue from advertising partnerships and sponsored content placements on the platform, including partner newsletters and promotional articles.

Pricing tiers

Go-to-market motion1 record

Distribution channels6 records

Marketing channels8 records

Core offering

Nursing voor verpleegkundigen (Nursing.nl) is a Dutch professional nursing platform that delivers evidence-based clinical content through digital subscriptions and a printed magazine published 8 times per year, an accredited e-learning program (Nursing Challenge awarding 30 accreditation points annually), professional congresses on palliative and specialized care, a nursing-focused job board, and an e-commerce shop offering clinical reference books, mobile apps for NANDA-NIC-NOC nursing classifications, and e-learning modules. The platform is operated by BSL Media & Learning, part of Springer Nature.

Product overview

Nursing.nl is a professional nursing platform operated by BSL Media & Learning (part of Springer Nature) that provides a comprehensive ecosystem of products and services for Dutch nurses. The core offering consists of digital subscriptions (Nursing Digitaal, Nursing Compleet) providing unlimited access to clinical articles, professional development content, and the Nursing Challenge e-learning module with accreditation points. Physical and digital publications include the Nursing Magazine (8x yearly). The Nursing Shop extends the brand into e-commerce with nursing textbooks, e-learning courses, clinical tools like NNN Pro (NANDA-NIC-NOC), and mobile apps for nursing interventions and outcomes. The platform also organizes professional congresses and operates a specialized nursing job board. The portfolio targets nurses across hospitals, home care, elderly care, and mental health settings.

Differentiator

Problem solved

Functional benefit

Products and services

• Nursing Digitaal

Quantifiable outcome

• 30 accreditatiepunten per jaar via Nursing Challenge toetsen
• +1 more outcomes

Named customers6 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Five partnerships are on record, tiered core and minor.

• Springer Nature / BSL Media & LearningcoreOthersNursing is a brand of BSL Media & Learning (Bohn Stafleu van Loghum), which is part of the international publisher Springer Nature. This parent company relationship provides academic publishing credibility, distribution infrastructure, and content quality standards. Financial administration is handled by Springer Media B.V. with banking through Deutsche Bank AG.
• NANDA-NIC-NOC (NNN) / ElseviercoreTechnology or IntegrationPartnership for NNN Pro clinical reasoning platform and NOC/NIC apps. Nursing Shop offers apps for Verpleegkundige zorgresultaten (NOC) and Verpleegkundige interventies (NIC) - the international nursing classification systems for outcomes and interventions.
• V&VN (Verpleegkundigen & Verzorgenden Nederland)coreStrategic or Co-development PartnerPartnership for accreditation of Nursing Challenge toetsen. V&VN is the Dutch professional nursing association. Nurses can earn accreditation points through Nursing Challenge that are registered with V&VN. Nurses must provide their BIG number and V&VN relatienummer for point registration.
• Medische BanenbankminorChannel Partner/ Reseller/ DistributorNursing Vacatures is part of Medische Banenbank, a medical job board network. This partnership extends reach for nursing job postings across the medical employment sector in the Netherlands.
• NCOI / Healthcare Education PartnersminorGTM or Marketing PartnerFeatured partners in the 'Van onze partners' section of the website, including healthcare education providers like NCOI (educational routes to nursing), and medical product companies. These partnerships involve sponsored content and promotional visibility.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Wolters Kluwer Health: Global medical and nursing publisher with Lippincott, Ovid, and CE solutions. Overlaps Nursing in clinical reference and nursing education but operates across many specialties and geographies.
• Springer Healthcare: Healthcare communications and education arm of Springer Nature (Nursing's parent). Provides medical communications and CME programs globally; comparable in nursing/healthcare publishing expertise.
• Elsevier Clinical Solutions: Elsevier's clinical decision support, education, and reference portfolio including nursing (ClinicalKey for Nursing). Comparable in evidence-based nursing content and CPD offerings at global scale.

Others

• V&VN (Verpleegkundigen & Verzorgenden Nederland): Dutch professional nursing association and Nursing's accreditation partner. Publishes own member communications and represents the same nurse audience, making it both a partner and adjacent peer in Dutch nursing content.

Direct peers

• Nursing Times: Leading UK nursing professional publication with subscription model, CPD/accreditation content, jobs board, and events. Directly comparable to Nursing in product mix and target audience, though serving UK nurses rather than Dutch.
• Lippincott Nursing Center (Wolters Kluwer): Wolters Kluwer's nursing CE and peer-reviewed journal platform. Directly comparable as a nursing-focused subscription education and clinical reference product with accredited learning.
• Nurse.com: US-focused nursing platform combining CE/education, job board, and clinical content for nursing professionals. Closely mirrors Nursing's blended content + jobs + education model.
• BMJ Nursing: BMJ's peer-reviewed nursing journal and education portal, providing clinical evidence and accredited learning to nurses. Comparable in publishing pedigree and CPD model.
• TvZ | Verpleegkunde in praktijk en wetenschap: Academic Dutch nursing journal also published by BSL/Springer Media, focusing on nursing science and research. Sister publication within the same BSL portfolio and direct peer in Dutch nursing publishing.
• American Nurse (ANA): Official journal of the American Nurses Association, providing clinical articles, continuing education, and advocacy content to US nurses. Highly comparable subscription/clinical-content model to Nursing.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/VakbladNursing
• LinkedInlinkedin.com/company/nursing-voor-verpleegkundigen2
• Instagraminstagram.com/nursingvoorverpleegkundigen

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Nursing voor verpleegkundigen