Nutriciab
Nutriciab is a French cooperative group manufacturing certified animal feed across five factories for poultry, rabbits, pigs, ruminants, and pets, serving 3,600 clients and 381 cooperative farmer-members with technical advisory services.
- Company typePrivate
- Founded1953
- HeadquartersSaint-Fulgent, France
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What Nutriciab does
Nutriciab is a French private group of family-owned SMEs, legally NUTRI.CIAB, headquartered in Saint-Fulgent (Vendée) and operating since 1953 as a cooperative-anchored animal nutrition platform. The group designs, manufactures, and commercializes compounded animal feed across five certified factories (RCNA and STNO certified via OQUALIM) for poultry, rabbits, pigs, ruminants, backyard birds, horses, and companion animals under sub-brands including Profusion (pet food), Garden Basse-Cour (hobby-farm feed), and Bell Horse. Production is supported by in-house laboratory analysis and spans conventional, Label Rouge, organic (Bio), and non-GMO quality tiers. The group is structured around the CIAB cooperative (381 farmer-members) and the CAP Elevage technical-sanitary advisory subsidiary, providing farm construction, renovation, breeder recruitment, and audit services that bind farmer-members into multi-year supply relationships. Distribution is primarily direct-to-farm across western France (Vendée, Deux-Sèvres, Maine-et-Loire, Creuse, Loire Valley), with Profusion pet food distributed through specialized retail outlets.
The business model combines industrial feed manufacturing with cooperative-aligned advisory services, generating revenue through B2B volume sales to roughly 3,600 clients and 381 cooperative members. Disclosed revenue is approximately €380 million annually with ~400 employees across nine core operating subsidiaries (Arrivé Nutrition Animale, Arrivé-Bellanné, Aliments Mercier, JM Godet, Soleil de Loire, Aliment Bétail Limousin, SAVIC-Freslon, CAP Elevage, and CIAB). The group is privately held with no external PE/VC ownership disclosed, led by Directeur Général Patrick Pageard, and pursues a sales-led go-to-market executed by technico-commercial teams conducting direct farm visits, supported by participation in major agricultural trade shows (Tech'Élevage, SPACE, Sommet de l'Élevage) and a long-running Vendée Globe sponsorship.
Customer segments span SMB poultry farmers (primary focus, including meat and egg production under Label Rouge, organic, and non-GMO charters), rabbit farmers (cuniculture), ruminant, pig, and backyard/hobby farmers, plus pet owners via the Profusion retail channel. Strategic positioning emphasizes cooperative alignment, regional manufacturing density, certified quality, and increasingly sustainability commitments through Duralim and sainfoin-based feed research with Sainfolia/Multifolia.
Nutriciab firmographics
Firmographics- Name
- Nutriciab
- Legal name
- NUTRI.CIAB
- Website
- https://nutriciab.fr
- Company type
- Private
- Founded year
- 1953
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Nutriciab is a French cooperative group manufacturing certified animal feed across five factories for poultry, rabbits, pigs, ruminants, and pets, serving 3,600 clients and 381 cooperative farmer-members with technical advisory services.
- Ownership category
- akta.pro rank
Nutriciab industry classification
Industry- Product category
- Animal Feed Manufacturing
- NAICS
- Animal Food Manufacturing (3111), Dog and Cat Food Manufacturing (311111), Other Animal Food Manufacturing (311119)
- SIC
- Food And Kindred Products (2000), Agricultural Prod-Livestock & Animal Specialties (200)
- akta.pro primary industry
- Livestock & Poultry Nutrition (Feed & Premixes) (HLAMAHAD)
- akta.pro secondary industries
- Specialty Diet Formulation (starter/finisher, transition diets, heat-stress, high-forage, low-starch) (AFADAMAJ), Bagged Retail Commodity Feeds (Small Pack Formats) (AFADAIAJ)
Keywords
Where Nutriciab is headquartered
LocationHeadquarters
- HQ city
- Saint-Fulgent
- HQ country
- France
- HQ region
- Europe
Offices7 records
Markets served
Nutriciab business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D
Revenue model
- Animal Feed Manufacturing and Sales: Nutriciab generates revenue through the design, manufacture, and commercialization of animal feed. The group operates 5 feed factories producing feeds for poultry, pigs, rabbits, ruminants, backyard birds, and pet food (Profusion brand). Products are sold through direct farm delivery and specialized retail points. Revenue is approximately €380 million annually.
- Farming Advisory and Support Services: Through CAP Elevage and CIAB cooperative, the group provides technical support, farm advisory services, and breeding support to farmer-members, strengthening customer loyalty and recurring business.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels7 records
Nutriciab product offering
Product offeringCore offering
Nutriciab is a group of family-owned SMEs that designs, manufactures, and sells compounded animal feed and flour products across 5 certified feed factories for poultry, rabbits, pigs, ruminants, backyard birds, and horses, alongside its Profusion brand of pet food for dogs and cats. The group also provides technical farm advisory, construction/renovation, and breeding support services through its CAP Elevage subsidiary and CIAB cooperative structure.
Product overview
Nutriciab is a group of family-owned SMEs operating in the agro-food sector, specializing in animal nutrition and farming. The portfolio includes three core animal feed brands (Arrivé Nutrition Animale, Arrivé-Bellanné, Aliments Mercier) and three regional feed brands (Soleil de Loire, JM Godet, Aliment Bétail Limousin), alongside a poultry farming support subsidiary (CAP Elevage), a pet food sub-brand (Profusion), and a poultry products company (SAVIC-Freslon). Products range from compounded feeds for poultry, rabbits, ruminants, pigs, and horses to specialty feeds for hobby farmers (Garden Basse-Cour), with offerings spanning conventional, Label Rouge, organic (BIO), and non-GMO categories. The group operates 5 feed factories, serves 3,600 clients and 381 member farmers, generating €380 million in revenue with 400 employees.
Differentiator
Problem solved
Functional benefit
Products and services
- Profusion Pet Food Pet food brand for dogs and cats offering Premium and Standard product lines (30 formulations total) manufactured in France with laboratory-tested quality. Validated by in-house laboratory analysis for appetite, digestive comfort, and vitality; sold through specialized pet stores.
- Garden Basse-Cour Feed product line for hobby farmers and individuals keeping backyard poultry, rabbits, and horses. Offers 48 different products including 10 organic options, adapted to species and life stage (chicks, laying hens, broilers, ducks, geese, guinea fowl, turkeys, game birds, rabbits).
- Compounded Animal Feed (Professional Farmers) Core product range of compound feed and flour for professional farmers, produced at 5 certified feed factories for poultry (Label Rouge, organic, non-GMO), rabbits, pigs, and ruminants. Includes feed blocks and lick stones for ruminants, with formulations tailored per species and life stage. Delivered directly to farms across western France.
- CAP Elevage Farm Advisory and Construction Services Technical and sanitary farm support services for poultry and rabbit farmers through the CAP Elevage subsidiary, including on-farm technical monitoring, poultry house construction and renovation, and breeder training programs.
- Label Poultry Buildings for Sale Turnkey sale of Label poultry buildings (free-range / plein air) with associated production contracts, including land holdings, suitable for full-time or supplementary poultry farming activities in the Vendée region.
Quantifiable outcome
- 5 feed factories serving 3,600 clients and 381 farmer-members
- +2 more outcomes
Companies that use Nutriciab
Customer profileNamed customers9 records
Segments6 records
Ideal customer profiles3 records
Nutriciab technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Nutriciab partnerships and signals
Strategic signalPartnerships
17 partnerships are on record, tiered minor and core.
- FiliavetminorFarm supplies and equipment provider. Presented at labor simplification day.
- CIDEF (Comité Interprofessionnel de la Filière Palmipèdes)minorListed as a partner on the Nutriciab partners page. CIDEF represents the waterfowl poultry sector.
- CIPCminorListed as a partner on the Nutriciab partners page. CIPC is an interprofessional committee for poultry.
- CLIPP (Comité Lapin Interprofessionnel pour la Promotion)coreRabbit interprofessional committee. Nutriciab participates in CLIPP initiatives including EVALAP digital audit application development for rabbit welfare and biosecurity assessments. Florine Thuillier from CIAB/Arrivé-Bellanné involved in audit tool deployment.
- DuralimcoreSustainable animal feed platform. Nutriciab commits to sustainable raw material sourcing and environmental practices through Duralim collaboration.
- OQUALIM (Certifications RCNA and STNO)coreIndustry certification body for animal feed factories. Nutriciab manufacturing sites hold RCNA (Certification of Animal Feed Factories) and STNO (Technical Base Fed Without GMO) certifications through OQUALIM.
- Maître CoQcorePoultry processing company and brand. Nutriciab has long-standing commercial relationship. Nutriciab subsidiaries supply feed to Maître CoQ producer farms. Yannick Bestaven skipper sponsored through the partnership.
- QualimatminorAssociation for feed quality control and monitoring. Listed as partner on Nutriciab partners page.
- SNIA (Syndicat National de l'Industrie de la Nutrition Animale)minorNational union of animal nutrition industry. Listed as partner on Nutriciab partners page.
- SYNALAFminorSyndicat National des Labels Avicoles de France. Listed as partner for Label Rouge and certified poultry standards.
- SAVIC-FRESLONminorSubsidiary company operating as poultry feed and processing operation. Listed as partner with link to volailles-challans.fr.
- LabovetminorVeterinary laboratory for poultry health diagnostics. Partners with CIAB for training on autopsy and disease identification.
- Sainfolia / MultifoliacoreSustainable sainfoin (forage legume) supply chain. Arrivé-Bellanné and Aliments Mercier co-finance research thesis on sainfoin nutritional benefits for rabbit digestive health. 400 beehives integrated into sainfoin farming system.
- SEQUENSminorVideo production company. Produced promotional films for CIAB, Aliments Mercier, and Arrivé-Bellanné showcasing farm operations and subsidiary activities.
- CCI VendéeminorVendée Chamber of Commerce and Industry. Provided ecocitizen training for Arrivé Nutrition Animale employees on environmental best practices.
- ANVOLminorNational poultry interprofessional organization. Discussed European poultry production evolution and French sector actions.
- ITAVIcoreTechnical institute for poultry, rabbit, and fish farming. Co-developed EVALAP digital audit application with CLIPP for rabbit welfare and biosecurity assessments.
Scale indicators6 records
Recent moves1 record
Expansion highlights6 records
Nutriciab competitors and assessment
Company assessmentBroad incumbents
- Nutreco (Trouw Nutrition): Nutreco, the parent of Trouw Nutrition, is a global leader in animal nutrition and aquaculture feeds with a French presence through Trouw Nutrition France. Comparable in premix and specialty feed focus; broader portfolio across multiple geographies.
- ADM Animal Nutrition: ADM is a global agricultural processor with a significant animal nutrition business producing feed ingredients, premixes, and complete feeds worldwide. Comparable in feed manufacturing scope but operates at much larger scale across multiple geographies.
- Royal Canin (Mars Petcare): Royal Canin is a global premium pet food manufacturer owned by Mars, headquartered in France. Directly comparable to Nutriciab's Profusion brand in dog/cat food manufacturing, but operates at vastly larger scale and with much higher brand recognition.
- Neovia (InVivo Group): Neovia, now part of InVivo, is a French global animal nutrition company offering premixes, complete feeds, and pet food across multiple species. Comparable in product breadth and French cooperative heritage, though with international reach.
- Cargill Animal Nutrition: Cargill's animal nutrition division operates globally and in France, producing premixes, compound feeds, and specialty ingredients for livestock producers. Broad incumbent with overlapping capabilities in poultry and pet food categories.
Direct peers
- Lallemand Animal Nutrition: Lallemand is a Canadian-French company specializing in microbial-based animal nutrition solutions, probiotics, and yeast derivatives for livestock and pet feeds. Comparable in specialty/functional animal nutrition positioning and French operational footprint.
- Sanders (Groupe Avril): Sanders is the leading French animal feed manufacturer and a subsidiary of Groupe Avril, producing compound feed for poultry, swine, cattle, and rabbits with ~€1B revenue. Directly comparable to Nutriciab in product portfolio, species focus, and B2B farmer-direct distribution model across France.
- Evialis: Evialis is a French animal nutrition company producing compound feeds for livestock (poultry, swine, cattle, rabbits), serving farmers and integrated producers. Direct competitor with overlapping product portfolio in poultry and rabbit feed.
- InVivo Animal Nutrition: InVivo is a major French agricultural cooperative operating in animal nutrition through its Evialis and InVivo Nutrition Animale brands. Highly comparable as a French cooperative with multi-species feed manufacturing, farmer-member structure, and pan-French distribution.
Regional players
- ForFarmers: ForFarmers is the leading European feed manufacturer headquartered in the Netherlands, operating feed factories across Western Europe with ~€3B revenue. Comparable in species focus (poultry, swine, ruminants) and cooperative-supplier model, though not active in France.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Nutriciab social profiles
Digital presenceNutriciab compliance and trust
Trust signalCompliance3 records
Nutriciab financial estimates
Financial estimateRevenue estimate
Valuation estimate
Nutriciab leadership team
Management profileNumber of profiles
Profiles6 records
Nutriciab subsidiaries and ownership
Company hierarchySubsidiaries9 records
Nutriciab funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Nutriciab M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Nutriciab
What does Nutriciab do?
Nutriciab is a group of family-owned SMEs that designs, manufactures, and sells compounded animal feed and flour products across 5 certified feed factories for poultry, rabbits, pigs, ruminants, backyard birds, and horses, alongside its Profusion brand of pet food for dogs and cats. The group also provides technical farm advisory, construction/renovation, and breeding support services through its CAP Elevage subsidiary and CIAB cooperative structure.
Is Nutriciab a public or private company?
Nutriciab is a private company. It is classified as family owned and is currently operating.
When was Nutriciab founded?
Nutriciab was founded in 1953. It employs 11 to 50 people.
Where is Nutriciab based?
Nutriciab is headquartered in Saint-Fulgent, France, in the Europe region.
How does Nutriciab make money?
Two revenue lines are on record. Animal Feed Manufacturing and Sales are the primary driver. The others are farming Advisory and Support Services.
Who are Nutriciab's main competitors?
Broad incumbents on record are Nutreco (Trouw Nutrition), ADM Animal Nutrition, Royal Canin (Mars Petcare), Neovia (InVivo Group) and Cargill Animal Nutrition. Direct peers are Lallemand Animal Nutrition, Sanders (Groupe Avril), Evialis and InVivo Animal Nutrition. ForFarmers is listed as a regional player.
Does Nutriciab have an API?
No public API is recorded for Nutriciab.
What industry is Nutriciab in?
Nutriciab's product category is Animal Feed Manufacturing. Its primary akta.pro industry code is HLAMAHAD, Livestock & Poultry Nutrition (Feed & Premixes), with a secondary code of AFADAMAJ, Specialty Diet Formulation (starter/finisher, transition diets, heat-stress, high-forage, low-starch). Its NAICS code is 3111 and its SIC code is 2000.