Agribrands Purina México, S. de R.L. de C.V.

Name

Agribrands Purina México, S. de R.L. de C.V.

Website

https://nutrimentospurina.com

Company type

Private

Headcount range

11–50 employees

Short description

Agribrands Purina México is a 33-employee Mexican operating entity based in Irapuato, Guanajuato, that commercializes Purina-branded pet food and animal nutrition products for dogs, cats, and livestock in Mexico.

Ownership category

akta.pro rank

Product category

Pet Food and Animal Nutrition

NAICS

Dog and Cat Food Manufacturing (311111), Other Animal Food Manufacturing (311119)

SIC

Food And Kindred Products (2000)

akta.pro primary industry

Dry Kibble (Dog & Cat) (CRADAFAA)

akta.pro secondary industry

Natural/Organic & Limited-Ingredient Diets (CRADAFAH)

Keywords

• Animal nutrition
• Pet food products
• Livestock feed
• Companion animal food
• Feed manufacturing

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations

Core offering

Agribrands Purina México is an animal nutrition company that markets and distributes Purina-branded pet food (for dogs and cats) and livestock feed products in Mexico. The company operates from Irapuato, Guanajuato, and uses the registered trade name "Purina" (DBA) for its product offerings.

Differentiator

Problem solved

Functional benefit

Products and services

• Purina Pet Food and Animal Nutrition Products

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Direct peers

• Grupo Nupec (Nutec): Mexican pet food and animal nutrition manufacturer with a strong domestic brand presence. Directly comparable in offering extruded/balanced pet diets and competing for the same mid-market consumer.
• Malta Cleyton: Mexican manufacturer of animal nutrition products including pet food and livestock feeds. Competes in overlapping product categories and channels, particularly for livestock and rural pet owners in Mexico.
• Hill's Pet Nutrition Mexico: Hill's (Colgate-Palmolive) sells science-based pet diets through veterinary and specialty channels in Mexico. Comparable as a premium/diet-focused pet nutrition brand competing with Purina lines.
• Royal Canin Mexico: Royal Canin (Mars) markets breed- and life-stage-specific pet nutrition in Mexico. Comparable in premium pet nutrition positioning and distribution through specialty and vet channels.
• Mars Petcare Mexico: Mars operates major pet food brands (Pedigree, Royal Canin, Whiskas) in Mexico and competes for the same shelf space and customer base as Purina. Closest direct competitor in Mexican branded pet nutrition.
• API-ABA (Maltacleiton / ABA): Mexican animal feed and pet food producer serving both companion animal and livestock segments. Comparable in portfolio breadth and channel coverage with the subject company.

Others

• ADM Animal Nutrition: Global feed and animal nutrition supplier with Mexican operations supplying complete feeds and premixes. Comparable as an ingredient/formulation supplier and competitor in livestock nutrition markets.
• Diamond Pet Foods: US-based pet food manufacturer producing private-label and branded kibble for global markets including Latin America. Comparable as a co-manufacturer/competitor in dry kibble pet food production.

Broad incumbents

• Blue Buffalo (General Mills): US-based premium natural pet food brand now under General Mills, with growing presence in Mexico. Competes for the same premium pet owner wallet share Purina targets.
• Nestle Purina PetCare: Global owner of the Purina brand and the parent ecosystem Agribrands Purina Mexico operates under. Directly comparable pet food portfolio (dogs, cats, specialty nutrition) and serves as the upstream brand licensor for the subject company.

Market position

Customer concentration

• LinkedInlinkedin.com/company/agribrands-purina-m%C3%A9xico-s.-de-r.l.-de-c.v.

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Agribrands Purina México, S. de R.L. de C.V.