Clarkes of London

Ground Passenger Transportnxts.nationalexpress.com

Clarkes of London is a small UK coach operator (11-50 employees) operating as a partner within the National Express Transport Solutions network, providing coach travel services to UK destinations, airports, and events.

Company typePrivate
Founded1937
HeadquartersLondon, London, United Kingdom
Headcount11–50
GTM typeB2C
OfferingServices

What Clarkes of London does

Clarkes of London is a small UK coach operator with 11-50 employees, operating as a partner within the National Express Transport Solutions (NXTS) network, accessed via the nxts.nationalexpress.com platform. The company is a privately held UK-based entity, headquartered in London, that provides coach travel services under the broader National Express partner operator model (NEOP - National Express Operator Partnership). Its association with the National Express ecosystem provides access to the UK's largest scheduled coach network, which carries over 21 million passenger journeys annually across 550+ destinations, including airport transfers to Stansted, Luton, Heathrow, Gatwick and other major UK airports, as well as event travel to Wembley Stadium and Glastonbury Festival.

The company's core offering is coach transportation services, leveraging modern fleet capabilities including wheelchair-accessible vehicles, real-time coach tracking, and onboard amenities. As a partner operator within the Mobico Group's National Express division, Clarkes of London benefits from the group's £102,100 community grants program, ISO 45001 safety certification, and the broader network's digital infrastructure including the My Account platform, mobile apps, and online booking systems. Revenue mechanics for partner operators typically involve fee-per-service or contracted arrangements with the National Express brand, supplemented by private coach hire and chartered services.

The business model is B2B and B2C mixed, with the National Express partner network providing customer flow and brand recognition, while primary demand comes from individual leisure travelers, airport passengers, corporate clients, and group bookings. The parent ecosystem is undergoing significant transformation, with a planned January 2026 merger between National Express UK and Alsa (Mobico Group's Spanish division) to create a pan-European coach powerhouse, potentially opening new contracted service opportunities for partner operators like Clarkes of London.

Clarkes of London firmographics

Firmographics

Name: Clarkes of London
Legal name: National Express Limited
Website: https://nxts.nationalexpress.com
Company type: Private
Founded year: 1937
Operating status: Operating
Headcount range: 11–50 employees
Short description: Clarkes of London is a small UK coach operator (11-50 employees) operating as a partner within the National Express Transport Solutions network, providing coach travel services to UK destinations, airports, and events.
Ownership category
akta.pro rank

Where Clarkes of London is headquartered

Location

Headquarters

HQ city: London, London
HQ country: United Kingdom
HQ region: Europe

Offices3 records

Markets served

Clarkes of London business model

Business model

GTM type: B2C
Offering type: Services

Revenue model

Passenger Ticket Sales: Core revenue stream from selling coach tickets for scheduled services between UK destinations, airports, and events. Tickets available as single, return, or open return options with varying fare types including standard and fully flexible tickets.
Coachcard Subscriptions: Annual subscription cards offering 1/3 discount on all Standard and Fully Flexible fares. Available for Young Persons, Seniors, and Disabled travelers at £10 per year.
Seat Reservation: Optional premium service allowing passengers to reserve specific preferred seats for an additional fee of £2 per person.
Extra Luggage: Generous luggage allowance included (up to 20kg per passenger), with additional luggage options available.
Group Travel: Special group booking rates and packages for bulk travel arrangements.
Referral Rewards: Referral program where existing customers can earn discounts by referring friends, creating customer acquisition through word-of-mouth.

Pricing tiers

Model	Billing	Price
Transaction based/ take rate	Pay-as-you-go	Standard Fare - Flexible journey times with ability to change departure date and time
Transaction based/ take rate	Pay-as-you-go	Fully Flexible Fare - Maximum flexibility with full change and refund options
Subscription	Annual	Coachcard - Annual discount card offering 1/3 off all Standard and Fully Flexible fares
Unit Pricing	Pay-as-you-go	Seat Reservation - Optional reserved seating
Transaction based/ take rate	Pay-as-you-go	Event Travel - Dedicated services to major events
Transaction based/ take rate	Pay-as-you-go	Airport Transfers - Coach services to/from major UK airports
Hybrid	Pay-as-you-go	Kids Go Free - Children travel free with fare-paying adult
Transaction based/ take rate	Pay-as-you-go	Group Travel - Discounted rates for bulk bookings

Go-to-market motion3 records

Distribution channels7 records

Marketing channels11 records

Clarkes of London product offering

Product offering

Core offering

Clarkes of London's specific product or service offerings are not detailed in the available source data. The entity's web presence is hosted under National Express's domain (nxts.nationalexpress.com/clarkes-of-london), indicating it operates as a related entity within the National Express / Mobico Group, the UK's largest scheduled coach operator. No distinct standalone offering for Clarkes of London is evidenced.

Product overview

National Express is the UK's largest scheduled coach operator offering a comprehensive coach travel network. The core offering consists of scheduled intercity coach services to hundreds of UK destinations, airport transfers to 8 major airports (Stansted, Luton, Heathrow, Gatwick, Dublin, Manchester, Bristol, Birmingham), and event travel services (official partner to Wembley Stadium, Glastonbury Festival). The product portfolio includes the NX Coachcard discount program (senior, young person, disabled variants), flexible ticketing options (Change & Go), seat reservation, NX Rewards loyalty program, group travel packages, Coach Tracker real-time tracking, and accessible travel services with wheelchair-accessible coaches. The company operates 24/7 with modern coaches featuring free Wi-Fi, USB charging, leather reclining seats, and onboard toilets.

Differentiator

Problem solved

Functional benefit

Brands

Coachcard: Discount card program offering 1/3 off Standard and Fully Flexible coach fares, including Senior, Young Persons, and Disabled variants.
My Account
NX Rewards
Change & Go

Quantifiable outcome

90%+ punctuality across network
+7 more outcomes

Companies that use Clarkes of London

Customer profile

Named customers7 records

Segments6 records

Ideal customer profiles1 record

Clarkes of London technology and API

Technology

Technology focussed No

API detail

Has API: No
API docs
API detail

Core technology

AI maturity

App detail

Feature8 records

Clarkes of London partnerships and signals

Strategic signal

Partnerships

18 partnerships are on record, tiered minor, core and flagship.

ABE (Operator)minorChannel Partner/ Reseller/ Distributor · 19 March 2026New partner operator beginning operations on National Express services between London Stansted Airport and Ipswich from 1 April 2026.
E. Stotts & Sons Ltd (Stotts Coaches)coreChannel Partner/ Reseller/ Distributor · 24 October 2025Long-term partner operator (relationship since 1993) operating routes under National Express brand since 2010. Unveiling first TEMSA HD13 vehicles on the network with 53 seats and dedicated wheelchair space.
TEMSAcoreTechnology or Integration · 24 October 2025Partnership to introduce TEMSA HD13 vehicles to National Express network. PSVAR compliant, 53 seats, permanent wheelchair space, 11m3 luggage space, Euro 6 DAF engine.
AlsaflagshipStrategic or Co-development Partner · 16 September 2025Integration planned for January 2026 to create pan-European coach powerhouse. Alsa is Mobico Group's Spanish transport division. National Express brand will remain unchanged.
Gloucestershire County CouncilminorStrategic or Co-development Partner · 14 May 2025Council owns and manages Arle Court Transport Hub. National Express services relocated there in May 2025, increasing to 260+ journeys per week. Hub provides enhanced facilities including EV charging and Changing Places toilet.
London Stansted AirportflagshipStrategic or Co-development Partner · 14 January 2025National Express won the London Stansted Airport contract. Has been operating dedicated coach services to Stansted since 2003. New contract includes phased network expansion with new routes and increased frequencies.
Bennetts CoachescoreChannel Partner/ Reseller/ Distributor · 26 April 2024Partner operator crowned National Express Operator of the Year for third consecutive year. Gold Standard Operator and Sustained High Achievement Award winner (13 consecutive years).
Travelstar EuropeancoreChannel Partner/ Reseller/ Distributor · 26 April 2024Award-winning partner operator. Best Fleet winner, Driving Out Harm (Safety Excellence) winner, Sustained High Achievement Award (14 consecutive years).
E. Stotts & SonscoreChannel Partner/ Reseller/ Distributor · 26 April 2024Gold Standard Operator and Sustained High Achievement Award winner (14 consecutive years). Best Network Operator of the Year (1-5 vehicles).
Van HoolcoreTechnology or Integration · 15 March 2024Fleet partnership for 25 new Van Hool Altano TDX21 tri-axle coaches entering service in 2024. These are modern, fuel-efficient vehicles for the National Express fleet.
YutongcoreTechnology or Integration · 7 March 2024Partnership to trial and deploy electric coaches. National Express was first UK operator to trial Yutong's TCe12 in 2020 and GTe14 tri-axle battery-electric coach. Also launched first electric coach on Stansted-London route.
Wembley StadiumflagshipStrategic or Co-development PartnerOfficial Coach Supplier to Wembley Stadium. National Express provides dedicated coach services for all major events at Wembley including football matches, concerts, and the Carabao Cup Final. Services run from over 50 locations directly to Wembley's official coach park.
Glastonbury FestivalflagshipStrategic or Co-development PartnerOfficial coach travel partner to Glastonbury Festival for over 25 years. Services from 109 UK locations to Worthy Farm. Pop-up coach station within 100m of festival gates. Expected to carry 20%+ more passengers than previous year.
Transport for London (TfL)coreStrategic or Co-development PartnerTfL owns and operates Victoria Coach Station where National Express is a major operator. TfL provides mobility assistance for National Express customers with reduced mobility at VCS through their Help Point team.
TrustpilotcoreGTM or Marketing PartnerIndependent review platform partnership since 2015. National Express displays Trustpilot reviews on website. Over 100,000 reviews with Excellent rating.
London Luton AirportcoreStrategic or Co-development PartnerPartnership for coach services between Northampton and Luton Airport. 17 departures daily from July 2025, up from 10. Partnership includes 'Kids Go Free' promotions aligned with airport passenger experience.
YouGovminorGTM or Marketing PartnerResearch partnership for consumer insights. Commissioned YouGov Destination Index research on UK travel preferences to inform marketing campaigns.
Manchester City Football ClubcoreStrategic or Co-development PartnerProvided dedicated coach travel for fans heading to Carabao Cup Final at Wembley from Etihad Stadium. Services depart from 10am, arriving before 4:30pm kick-off.

Scale indicators16 records

Recent moves6 records

Expansion highlights4 records

Clarkes of London competitors and assessment

Company assessment

Market position

Weaknesses5 records

Competitive moat4 records

Customer concentration

Clarkes of London compliance and trust

Trust signal

Compliance3 records

Clarkes of London financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Clarkes of London leadership team

Management profile

Number of profiles

Clarkes of London subsidiaries and ownership

Company hierarchy

Subsidiaries5 records

Clarkes of London funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Clarkes of London M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Clarkes of London

What does Clarkes of London do?

Is Clarkes of London a public or private company?

Clarkes of London is a private company. It is classified as corporate owned and is currently operating.

When was Clarkes of London founded?

Clarkes of London was founded in 1937. It employs 11 to 50 people.

Where is Clarkes of London based?

Clarkes of London is headquartered in London, London, United Kingdom, in the Europe region.

How does Clarkes of London make money?

Six revenue lines are on record. Passenger Ticket Sales are the primary driver. The others are coachcard Subscriptions, seat Reservation, extra Luggage, group Travel and referral Rewards.

Does Clarkes of London have an API?

No public API is recorded for Clarkes of London.