BerkleeNYC
BerkleeNYC is the Manhattan graduate campus of Berklee College of Music, offering a one-year STEM-designated Master of Arts in Creative Media and Technology and operating the historic Power Station commercial recording studio for industry clients.
- Company typePrivate
- Founded2017
- HeadquartersNew York, United States
- Headcount51–100
- GTM typeB2C
- OfferingServices
What BerkleeNYC does
BerkleeNYC is the New York City graduate campus of Berklee College of Music, a non-profit performing arts institution established in 2017. The campus operates from a renovated facility at 441 West 53rd Street in Hell's Kitchen, Manhattan, anchored by the historic Power Station recording studio. BerkleeNYC's core academic offering is a one-year Master of Arts in Creative Media and Technology — a STEM-designated graduate degree with three specializations: Songwriting and Production, Writing and Production for Musical Theater, and Live Music Production and Design. The program serves students pursuing careers at the intersection of music, theater, and emerging media technologies.
The campus generates revenue through two primary channels. The first is graduate tuition for the one-year MA program, priced at peer-institution graduate rates. The second is commercial studio revenue from Power Station at BerkleeNYC, which runs 600 or more paid recording sessions per year for entertainment industry clients and supports the campus's instructional mission by providing professional-grade production facilities. Additional financial support comes from public-sector partnerships, notably $6 million in funding from NYC's Mayor's Office of Media and Entertainment and the NYC Economic Development Corporation, which formalized the campus's role in the city's creative economy strategy.
BerkleeNYC's strategic positioning combines the Berklee College of Music brand and alumni network — which includes DJ Khaled, Diana Krall, Lady Gaga, John Legend, Mick Jagger, and Paul Simon — with the geographic advantages of a Manhattan location proximate to Broadway, major labels, and the broader NYC music industry. The campus is in a leadership transition, with Jim Lucchese installed as Berklee's fifth president in July 2024 and Betsie Becker named Executive Director of BerkleeNYC in June 2025. Physical infrastructure includes 360-degree VR recording capabilities added at Power Station, supporting both studio services and curricular content for live-music production and design coursework.
BerkleeNYC firmographics
Firmographics- Name
- BerkleeNYC
- Legal name
- Berklee College of Music
- Website
- https://nyc.berklee.edu
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- BerkleeNYC is the Manhattan graduate campus of Berklee College of Music, offering a one-year STEM-designated Master of Arts in Creative Media and Technology and operating the historic Power Station commercial recording studio for industry clients.
- Ownership category
- akta.pro rank
BerkleeNYC industry classification
Industry- Product category
- Music Education
- NAICS
- Colleges, Universities, and Professional Schools (6113), Fine Arts Schools (611610), Sound Recording Studios (51224)
- SIC
- Services-Motion Picture & Video Tape Production (7812)
- akta.pro primary industry
- Music Conservatories & Music Colleges (EDAHAJAC)
- akta.pro secondary industries
- Performing Arts Colleges (Theatre, Dance, Musical Theatre) (EDAHAJAD), Film, Television & Media Arts Colleges (EDAHAJAE), Music Production & Composition (Songwriting, Recording, DJing) (EDAMAAAF)
Keywords
Where BerkleeNYC is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
BerkleeNYC business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D
Revenue model
- Graduate Tuition: BerkleeNYC generates revenue through graduate program tuition for its Master of Arts in Creative Media and Technology. Students pay tuition for a full-time, one-year intensive program with three specializations.
- Tuition Deposits: A $2,500 tuition deposit is required upon acceptance to secure a seat in the entering class.
- Recording Studio Operations: Power Station at BerkleeNYC operates commercially as a recording studio, hosting sessions for artists, Broadway cast albums, film and TV soundtracks.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Tuition Deposit |
| Subscription | Annual | Graduate Program Tuition |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels6 records
BerkleeNYC product offering
Product offeringCore offering
BerkleeNYC offers a one-year, 36-credit Master of Arts in Creative Media and Technology graduate degree with specializations in Music and Entertainment Technology, Creative Production, and Writing, Producing, and Scoring for Visual Media. The campus also operates the historic Power Station recording studio as a commercial facility offering professional recording, mixing, and mastering services to external artists and clients.
Product overview
BerkleeNYC is a higher education institution offering a single unified graduate degree program: the Master of Arts in Creative Media and Technology. This one-year program comprises three specializations—Songwriting and Production, Writing and Production for Musical Theater, and Live Music Production and Design—that share a common curriculum framework while providing specialized track-specific training. The institution also operates the Power Station at BerkleeNYC, a historic recording studio facility that serves as both a commercial recording venue and an educational resource for students. BerkleeNYC is not a software product company; it does not offer API products, SaaS platforms, or digital product modules.
Differentiator
Problem solved
Functional benefit
Products and services
- Master of Arts in Creative Media and Technology A one-year, 36-credit graduate degree for individuals who have completed an undergraduate program, combining music, technology, and creative media with specializations in Music and Entertainment Technology, Creative Production, and Writing, Producing, and Scoring for Visual Media.
- Power Station Recording Studio Services Commercial recording, mixing, mastering, and broadcast services offered at the historic Power Station facility to external artists, producers, and entertainment industry clients.
Companies that use BerkleeNYC
Customer profileNamed customers18 records
Segments1 record
Ideal customer profiles2 records
BerkleeNYC technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
BerkleeNYC partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core, flagship and minor.
- Mayor's Office of Media and Entertainment (MOME)coreCity agency supporting BerkleeNYC's establishment and public programming. Provided $6M in funding for public programming, educational initiatives, and facility development. MOME expanded its portfolio to include music, marking first time a City agency had mandate to support the industry. Commissioned study on NYC music industry showing loss of recording studios and jobs, driving reinvigoration efforts.
- NYC Economic Development Corporation (EDC)coreCity's primary vehicle for promoting economic growth partnered with Berklee to establish BerkleeNYC at Power Station. Co-funded public programming initiatives and educational outreach. Focused on maintaining New York's status as music capital of the world.
- Power Station Founder Tony BongioviflagshipFounder and original designer of Power Station studios (1977). His legendary acoustical design made the studio world-renowned. Expressed honor at the Power Station name returning to the original studios. The studio was renamed from Avatar Studios back to Power Station.
- Clinton Housing Development Company (CHDC)minorProvided temporary facility at 500 West 52nd Street (Safehouse) for BerkleeNYC operations during Power Station renovations. Berklee became neighbors with community organizations in Clinton/Hell's Kitchen area.
- 52nd Street ProjectminorCommunity arts organization located near BerkleeNYC's temporary facility. Partner in community engagement during renovation period.
- NYC MediacorePartnership to produce 'Inside Power Station @BerkleeNYC' video series featuring interviews with industry talent. Season 3 featured faculty member Arun Pandian as host. Showcases studio history and contemporary recording artists.
Scale indicators5 records
Recent moves8 records
Expansion highlights5 records
BerkleeNYC competitors and assessment
Company assessmentDirect peers
- Manhattan School of Music: NYC-based music conservatory offering graduate degrees in classical and jazz performance and composition. Comparable to BerkleeNYC as a specialized music graduate institution in the same metro area, though with a more classical performance orientation.
- The New School - College of Performing Arts (Mannes School of Music): The New School's Mannes and College of Performing Arts offer graduate music, composition, and performance programs in NYC. Competes with BerkleeNYC for graduate music students seeking creative media and performance training in New York City.
- NYU Steinhardt School of Culture, Education, and Human Development: NYU Steinhardt offers graduate programs in Music Technology, Music Business, and Screen Scoring in NYC. Directly competes with BerkleeNYC for the same pool of aspiring music-tech graduate students in the New York metro area.
- USC Thornton School of Music: USC Thornton offers graduate programs in Music Production, Scoring for Film and Television, and Music Technology. Comparable to BerkleeNYC as a major music school with production-focused graduate specializations, though on the West Coast.
- Belmont University - Curb College of Entertainment and Music Business: Belmont's Curb College offers graduate and undergraduate programs in Music Business, Audio Engineering, and Entertainment Industry Studies. Nashville-based but comparable to BerkleeNYC as a music-industry-focused graduate institution.
- Columbia University School of the Arts (Music MFA): Columbia offers graduate music composition and sonic arts programs in NYC. Competes with BerkleeNYC for graduate students interested in music technology, composition, and creative media at a top-tier research university.
Others
- Electric Lady Studios: Historic NYC commercial recording studio offering similar recording services to Power Station. Comparable as a peer commercial recording facility in NYC, though not an educational institution. Useful benchmark for studio-side operations.
Emerging players
- Full Sail University: Full Sail offers graduate degrees in Music Production, Entertainment Business, and Film. Comparable to BerkleeNYC in its production and recording-arts focus, though geared toward a more vocational/online-leaning student base.
Broad incumbents
- Juilliard School: Premier NYC music conservatory offering graduate performance and composition programs. While more classical-focused, Juilliard competes for the same high-caliber music graduate student pool in NYC and has overlapping industry access.
- Berklee College of Music (Boston): Parent institution and BerkleeNYC's central campus offering undergraduate and graduate music programs in Boston. BerkleeNYC effectively extends Berklee's brand and curriculum into NYC; the two operate as one institution with shared curriculum and accreditation.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
BerkleeNYC social profiles
Digital presenceBerkleeNYC financial estimates
Financial estimateRevenue estimate
Valuation estimate
BerkleeNYC leadership team
Management profileNumber of profiles
Profiles1 record
BerkleeNYC subsidiaries and ownership
Company hierarchySubsidiaries2 records
BerkleeNYC funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
BerkleeNYC M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about BerkleeNYC
What does BerkleeNYC do?
BerkleeNYC offers a one-year, 36-credit Master of Arts in Creative Media and Technology graduate degree with specializations in Music and Entertainment Technology, Creative Production, and Writing, Producing, and Scoring for Visual Media. The campus also operates the historic Power Station recording studio as a commercial facility offering professional recording, mixing, and mastering services to external artists and clients.
Is BerkleeNYC a public or private company?
BerkleeNYC is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was BerkleeNYC founded?
BerkleeNYC was founded in 2017. It employs 51 to 100 people.
Where is BerkleeNYC based?
BerkleeNYC is headquartered in New York, United States, in the North America region.
How does BerkleeNYC make money?
Three revenue lines are on record. Graduate Tuition is the primary driver. The others are tuition Deposits and recording Studio Operations.
Who are BerkleeNYC's main competitors?
Direct peers on record are Manhattan School of Music, The New School - College of Performing Arts (Mannes School of Music), NYU Steinhardt School of Culture, Education, and Human Development, USC Thornton School of Music, Belmont University - Curb College of Entertainment and Music Business and Columbia University School of the Arts (Music MFA). Electric Lady Studios is listed as an others. Full Sail University is listed as an emerging player. Broad incumbents are Juilliard School and Berklee College of Music (Boston).
Does BerkleeNYC have an API?
No public API is recorded for BerkleeNYC.
What industry is BerkleeNYC in?
BerkleeNYC's product category is Music Education. Its primary akta.pro industry code is EDAHAJAC, Music Conservatories & Music Colleges, with a secondary code of EDAHAJAD, Performing Arts Colleges (Theatre, Dance, Musical Theatre). Its NAICS code is 6113 and its SIC code is 7812.