Licensed Insurance Broker

What Licensed Insurance Broker does

Licensed Insurance Broker appears to be a small, New York-based insurance brokerage operating in the health benefits space, as indicated by its domain (nyhealthbenefits.com) and self-identified status as a "Licensed Insurance Broker." The firm has approximately 20 employees per available firmographic data, consistent with a small-scale brokerage serving individuals, families, or small-to-mid-sized employer groups seeking health insurance coverage in the New York market. No specific products, carrier partnerships, customer segments, pricing structure, or commission rates are disclosed in the source material.

There is no evidence of any digital platform, proprietary technology, or value-added tooling underpinning the business. The company's web presence consists entirely of an unmodified GoDaddy Website Builder template with placeholder copy ("My Site" / "This is my site description."), and the source data contains no information on revenue, funding, leadership, certifications, partnerships, M&A activity, or operating geographies beyond what can be inferred from the domain name. The firm holds no disclosed patents, awards, regulatory actions, or recognized carrier appointments in the available data. Investor signals, valuation data, and ownership structure are also absent.

As a result, the business model is best characterized as a traditional, relationship-driven insurance brokerage relying on licensed-agent commissions from health insurance carriers, with no demonstrated technology differentiation, digital distribution, or scale advantages. The absence of substantive corporate disclosures — combined with a placeholder website and 20-person headcount — suggests either an early-stage operation, a lifestyle/maintenance-mode brokerage, or a data-thin profile rather than an actively scaling venture. Any deeper conclusions about unit economics, customer mix, or competitive positioning would require primary-source research not present in this dataset.

Name

Licensed Insurance Broker

Website

https://nyhealthbenefits.com

Company type

Private

Headcount range

11–50 employees

Short description

Licensed Insurance Broker is a small, New York-based insurance brokerage focused on health benefits, employing approximately 20 people. It operates as a traditional licensed brokerage serving health-insurance consumers and likely small employer groups in the New York market.

Ownership category

akta.pro rank

Product category

Health Insurance Brokerage

NAICS

Insurance Agencies and Brokerages (52421)

SIC

Insurance Agents, Brokers & Service (6411)

akta.pro primary industry

Individual Health Insurance Brokerage & Distribution (FSAIAEAL)

akta.pro secondary industry

Retail (Personal Lines) Insurance Brokerage (FSAEADAA)

Keywords

• Insurance brokerage services
• Health insurance plans
• Licensed insurance broker
• Group benefits advisory
• Individual coverage solutions

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales

Core offering

Licensed Insurance Broker is a small insurance brokerage (approximately 20 employees) operating in the New York market through nyhealthbenefits.com. Based on the company name and the "healthbenefits" reference in the domain, the firm brokers health insurance and benefits products for individuals and/or employers. The publicly available website is a placeholder GoDaddy Website Builder page with no substantive product or service details.

Differentiator

Problem solved

Functional benefit

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Others

• Healthcare.gov (CMS): Federal individual health insurance marketplace; not a direct competitor but the primary alternative channel for the individual coverage the subject broker distributes.

Broad incumbents

• eHealth: Long-established online health insurance marketplace with national carrier relationships; comparable as a larger incumbent operating across individual, Medicare, and small-group health distribution.

Direct peers

• HealthMarkets: National independent health insurance brokerage matching individuals and small businesses with carriers; comparable as a multi-state agent/broker model focused on health and ancillary lines.
• SmartFinancial: Online insurance comparison and brokerage platform distributing multiple personal lines including health; comparable digital brokerage model.
• SelectQuote: Direct-to-consumer insurance brokerage that originates and distributes health, life, and senior market coverage; comparable as a digital-first health insurance distributor.
• GoHealth: Online health insurance marketplace and brokerage platform focused on Medicare and individual health; comparable digital broker model in the same product category.
• HealthPlanOne: Health insurance brokerage agency connecting individuals and small groups with major carriers; comparable niche operator with a similar individual/group benefits focus.
• Zander Insurance: Independent insurance brokerage distributing personal and small-business lines including health; comparable licensed agency model.

Emerging players

• Policygenius: Digital insurance marketplace covering life, disability, and health; overlaps with the subject broker's category growth path into a digital storefront experience.

Regional players

• NY State of Health (Marketplace): New York's official health insurance marketplace and a key distribution/competition channel for any NY-based health insurance broker.

Market position

Strengths3 records

Weaknesses4 records

Competitive moat2 records

Key risks4 records

Key highlights3 records

Customer concentration

• LinkedInlinkedin.com/company/licensed-insurance-broker

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Licensed Insurance Broker