New Zealand Sailing Trust
The New Zealand Sailing Trust is an Auckland-based registered charity that operates Sir Peter Blake's historic yachts Steinlager 2 and Lion New Zealand, delivering youth development, school, corporate, and family sailing programmes on the Hauraki Gulf and Waitemata Harbour.
- Company typePrivate
- Founded-
- HeadquartersAuckland, New Zealand
- Headcount1–10
- GTM typeB2B and B2C
- OfferingServices
What New Zealand Sailing Trust does
The New Zealand Sailing Trust is a registered New Zealand charity (CC37843) founded in 2008 and headquartered at Viaduct Harbour, Auckland. It operates two ocean-going yachts raced around the world by Sir Peter Blake — Steinlager 2 and Lion New Zealand — as experiential 'living classrooms' for youth development, corporate team building, and individual sailing adventures in the Hauraki Gulf and Waitemata Harbour.
The trust monetises vessel access through a portfolio of programme types: Youth & Education voyages priced at NZ$230 per person per day for school and community groups aged 13–19; a 5-day school holiday programme at NZ$1,575 per person for ages 15–21; Business Voyages for corporate incentives and leadership; Day Voyages and a NZ$250 per person Christmas Yacht Race for individuals and families; and a Community Partnerships and Scholarships stream that subsidises access for qualifying participants. The Duke of Edinburgh Hillary Award recognises its voyages for Gold Residential and Adventurous Journey credentials, and the trust holds Qualmark Gold tourism certification. Distribution is direct-to-consumer via the website, with event co-marketing through the Royal New Zealand Yacht Squadron and direct sales outreach for corporate bookings.
The operating model is asset-heavy and capacity-constrained: two heritage vessels, five employees, domestic-only geography, and seasonal utilisation typical of Auckland sailing. There is no disclosed revenue, no public funding rounds, and no parent company; the trust operates as a standalone nonprofit dependent on programme fees, donations, and partner support to sustain its maritime heritage mission.
New Zealand Sailing Trust firmographics
Firmographics- Name
- New Zealand Sailing Trust
- Legal name
- New Zealand Sailing Trust
- Website
- https://nzsailingtrust.org
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- The New Zealand Sailing Trust is an Auckland-based registered charity that operates Sir Peter Blake's historic yachts Steinlager 2 and Lion New Zealand, delivering youth development, school, corporate, and family sailing programmes on the Hauraki Gulf and Waitemata Harbour.
- Ownership category
- akta.pro rank
New Zealand Sailing Trust industry classification
Industry- Product category
- Experiential Education and Youth Development Sailing
- NAICS
- Scenic and Sightseeing Transportation, Water (48721)
- SIC
- Services-Miscellaneous Amusement & Recreation (7990)
- akta.pro primary industry
- Sailing Experiences (Lessons, Regattas, Day Sails) (THAJAJAG)
- akta.pro secondary industry
- Cabin Charters & Shared Yacht Trips (THAEADAH)
Keywords
Where New Zealand Sailing Trust is headquartered
LocationHeadquarters
- HQ city
- Auckland
- HQ country
- New Zealand
- HQ region
- Oceania
Offices1 record
Markets served
New Zealand Sailing Trust business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales
Revenue model
- Youth and Education Voyages: Multi-day sailing programmes for school and community groups, priced per person per day. Programmes run from 1-5 days, targeting youth aged 13-19 years, focusing on character building, teamwork, and leadership development.
- School Holiday Programmes: Five-day, four-night sailing adventures priced at a flat rate per person for participants aged 15-21 years. Includes accommodation aboard vessel and qualifies for Duke of Edinburgh Hillary Award credentials.
- Business Voyages: Corporate team building and leadership programmes for businesses, providing incentives, leadership development, and team cohesion experiences aboard the historic sailing vessels.
- Individual and Family Voyages: Day voyages and shorter sailing experiences for individuals and families, including special events like the Christmas yacht race.
- Community Partnerships: Programmes for community groups with potential scholarship and funding support for eligible participants.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | School & Community Group Programmes - $230 per person per day |
| Unit Pricing | Pay-as-you-go | 5-Day School Holiday Programme - $1575 per person |
| Unit Pricing | Pay-as-you-go | Christmas Yacht Race - $250 per person |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels3 records
New Zealand Sailing Trust product offering
Product offeringCore offering
The New Zealand Sailing Trust delivers multi-day and single-day sailing voyages aboard two historic yachts (Steinlager 2 and Lion New Zealand) for school groups, youth, businesses, and individuals/families. Programmes include customised school and community group voyages at NZ$230 per person per day, a five-day school holiday programme at NZ$1,575 per person, day voyages, and corporate team building voyages, all focused on character, leadership, and teamwork development.
Product overview
The New Zealand Sailing Trust operates two iconic ocean-going yachts—Steinlager 2 and Lion New Zealand—that raced around the world under Sir Peter Blake. The trust offers a portfolio of transformative sailing experiences including youth and education programmes (school and community group voyages), 5-day school holiday programmes, day voyages, business/corporate team building voyages, and individual/family experiences. The trust is a recognised activity provider for the Duke of Edinburgh Hillary Award and offers scholarships to enable access. All programmes use the ocean as a classroom to build confidence, teamwork, and leadership skills in participants aged 13 and above.
Differentiator
Problem solved
Functional benefit
Products and services
- Youth & Education Voyages Multi-day school and community group sailing programmes priced at NZ$230 per person per day for participants aged 13-19 years. Designed to build confidence, teamwork, leadership, and resilience through hands-on sailing experiences aboard Steinlager 2 or Lion New Zealand.
- 5 Day Sailing School Holiday Programme Five-day, four-night sailing programme priced at NZ$1,575 per person for ages 15-21 years, sailing the Hauraki Gulf and exploring islands. Recognised as a Duke of Edinburgh Hillary Award activity provider for Gold Residential, Silver, and Bronze Adventurous Journey credentials.
- Christmas Yacht Race Approximately three-hour Friday afternoon sailing experience priced at NZ$250 per person for ages 13 and above. Participants sail aboard Steinlager 2 or Lion New Zealand and compete in the Royal New Zealand Yacht Squadron's Christmas race, with post-race drinks and prize-giving at the Squadron venue.
- Business Voyages Corporate sailing voyages designed for incentives, leadership development, and team building experiences aboard the historic Steinlager 2 and Lion New Zealand yachts. Custom programmes are arranged directly with the trust.
- Day Voyages Single-day sailing experiences aboard the trust's historic yachts for individuals and families, providing access to iconic New Zealand sailing vessels on the Waitemata Harbour and Hauraki Gulf.
Companies that use New Zealand Sailing Trust
Customer profileSegments4 records
Ideal customer profiles3 records
New Zealand Sailing Trust technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
New Zealand Sailing Trust partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core and minor.
- Duke of Edinburgh Hillary AwardcoreThe New Zealand Sailing Trust is a recognised activity provider of the Duke of Edinburgh's Hillary Award. Their voyages qualify for Gold Residential and Adventurous Journey, Silver Adventurous Journey and Practice, and Bronze Adventurous Journey and Practice credentials.
- Royal New Zealand Yacht SquadronminorPartnership for the annual Christmas yacht race event. The trust's vessels participate in the Royal New Zealand Yacht Squadron's exciting Christmas race, with prize-giving held at the Squadron venue - home of the Americas Cup.
Scale indicators3 records
Recent moves5 records
Expansion highlights4 records
New Zealand Sailing Trust competitors and assessment
Company assessmentPeers
- Pride of Auckland Harbour Cruises:
Direct peers
- Spirit of Adventure Trust: New Zealand-based charity operating the tall ship Spirit of Adventure for youth development voyages, school holiday programmes, and team building. Closest direct peer: same country, same youth development/team-building mission, similar sailing experience model on a heritage vessel.
- Jubilee Sailing Trust: UK-based charity providing sailing voyages aboard tall ships for people of all abilities, including youth and corporate bookings. Closest international analogue as a non-profit sailing experience provider on heritage vessels serving youth, education, and corporate segments.
- R. Tucker Thompson Sail Training Trust: Northland NZ-based sail training charity operating a tall ship for youth development voyages. Comparable as a NZ sail training charity delivering multi-day youth programmes aboard a historic sailing vessel.
Others
- Sail Training International: Umbrella body for sail training organisations globally, including tall ship and yacht operators. Relevant as an ecosystem coordinator and peer network for sail training charities like NZST.
Regional players
- Explore Group (Auckland): Auckland-based commercial operator running harbour cruises, sailing charters, and team-building experiences in the Hauraki Gulf. Comparable as a regional competitor for corporate team-building and tourist sailing experiences, but commercial rather than charity.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
New Zealand Sailing Trust social profiles
Digital presenceNew Zealand Sailing Trust compliance and trust
Trust signalCompliance1 record
New Zealand Sailing Trust financial estimates
Financial estimateRevenue estimate
Valuation estimate
New Zealand Sailing Trust leadership team
Management profileNumber of profiles
New Zealand Sailing Trust funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
New Zealand Sailing Trust M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about New Zealand Sailing Trust
What does New Zealand Sailing Trust do?
The New Zealand Sailing Trust delivers multi-day and single-day sailing voyages aboard two historic yachts (Steinlager 2 and Lion New Zealand) for school groups, youth, businesses, and individuals/families. Programmes include customised school and community group voyages at NZ$230 per person per day, a five-day school holiday programme at NZ$1,575 per person, day voyages, and corporate team building voyages, all focused on character, leadership, and teamwork development.
Is New Zealand Sailing Trust a public or private company?
New Zealand Sailing Trust is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was New Zealand Sailing Trust founded?
New Zealand Sailing Trust was founded in -1. It employs 1 to 10 people.
Where is New Zealand Sailing Trust based?
New Zealand Sailing Trust is headquartered in Auckland, New Zealand, in the Oceania region.
How does New Zealand Sailing Trust make money?
Five revenue lines are on record. Youth and Education Voyages are the primary driver. The others are school Holiday Programmes, business Voyages, individual and Family Voyages and community Partnerships.
Who are New Zealand Sailing Trust's main competitors?
Pride of Auckland Harbour Cruises is listed as a peer. Direct peers are Spirit of Adventure Trust, Jubilee Sailing Trust and R. Tucker Thompson Sail Training Trust. Sail Training International is listed as an others. Explore Group (Auckland) is listed as a regional player.
Does New Zealand Sailing Trust have an API?
No public API is recorded for New Zealand Sailing Trust.
What industry is New Zealand Sailing Trust in?
New Zealand Sailing Trust's product category is Experiential Education and Youth Development Sailing. Its primary akta.pro industry code is THAJAJAG, Sailing Experiences (Lessons, Regattas, Day Sails), with a secondary code of THAEADAH, Cabin Charters & Shared Yacht Trips. Its NAICS code is 48721 and its SIC code is 7990.