Obchodní Institut

What Obchodní Institut does

Obchodní Institut, operating under the legal entity Obchodní akademie Praha, s.r.o., is a privately-held Czech secondary and tertiary education institution founded in 2004 and headquartered in Prague. The company runs three physical branches across Prague (Satalice as the headquarters and original site with 20+ years of operation, Vinohrady, and Anděl) and delivers a broad curriculum spanning secondary education (four-year Obchodní akademie and Lyceum programs), international English-language BTEC matura preparation, five-year distance learning for working adults, online distance learning, and higher education programs including HNC/HND, BBA, MBA, and LL.M. at the Anděl campus. Its pedagogical platform is built on the Finnish education model — introduced in the 2019/2020 school year — featuring flexible student-selected optional subjects in Czech and English, and is administered operationally through the EduPage school management system.

The business model is tuition-based and horizontally segmented across multiple customer cohorts: fee-paying secondary students (ages 15–19), working adults enrolled in distance learning, government-funded adult retraining cohorts (via the Úřad práce partnership), language learners, and higher-degree candidates. Revenue streams include recurring school fees (školné) for secondary and tertiary programs, one-time fees for accredited retraining courses, language course tuition, and ancillary youth programs such as summer camps and entrance-exam preparation. Distribution is entirely direct, with no reseller or third-party channel; student acquisition relies on open days, trial entrance exams, SEO, and an active multi-platform social media presence across Facebook, Instagram, TikTok, YouTube, and LinkedIn.

The institution operates as a founder/owner-managed Czech limited liability company (s.r.o.) with no disclosed parent, external investors, funding rounds, or M&A activity. Headcount is reported at seven, which appears to represent the administrative core given the scale of the operation. There are no disclosed patents, awards, regulatory actions, or AI/ML capabilities; the company's competitive positioning rests on regulatory accreditation (Ministry of Education, ECDL testing center authorization), brand longevity, bilingual and international curriculum differentiation, and government-funded vocational training partnerships.

Name

Obchodní Institut

Legal name

Obchodní akademie Praha, s.r.o.

Website

https://oapraha.cz

Company type

Private

Founded year

2004

Operating status

Operating

Headcount range

1–10 employees

Short description

Obchodní Institut (Obchodní akademie Praha) is a privately-held Czech educational institution operating three Prague branches that deliver secondary education (Business Academy and Lyceum), international BTEC preparation, distance learning, and tertiary programs (HNC/HND, BBA, MBA, LL.M.) to students and working adults in the Czech Republic.

Ownership category

akta.pro rank

Product category

Secondary and Tertiary Education Services

NAICS

Business and Secretarial Schools (61141), Colleges, Universities, and Professional Schools (61131), Exam Preparation and Tutoring (611691)

SIC

Services-Educational Services (8200)

akta.pro industry

PRIMARYEDAAALAM

Project, Quality & Operations (PMP PDUs, Six Sigma, Quality CE)

Education/Adult & Continuing Education/Professional Licensure & Continuing Professional Education (CE/CPE)

SECONDARYEDANABAD

K–12 Standardized Assessments & Benchmark Exams Prep (State tests, MAP, ISEE/SSAT)

Education/Tutoring & Test Preparation/Test Preparation (Standardized & Entrance Exams)

SECONDARYEDANACAD

Language Proficiency Exam Prep (CEFR, TOEFL, IELTS, Duolingo English Test, PTE)

Education/Tutoring & Test Preparation/Language Tutoring & Exam Prep

Keywords

• Secondary business education
• Distance learning programs
• Professional retraining courses
• Language school services
• BTEC international matura

Headquarters

HQ city

Prague 9 - Satalice

HQ country

Czechia

HQ region

Europe

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Tuition and Course Fees: Revenue from school fees (školné) for various study programs including daily study, distance learning, and online programs. Additional revenue from preparatory courses, language courses for children and adults, and recreational summer camps.
2. Retraining and Professional Courses: Accredited retraining programs (rekvalifikační kurzy) in areas such as accounting, HR, management, and PC skills, with some courses potentially funded through labor office (Úřad práce).

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Obchodn\u00ed akademie Praha is a multi-branch private educational institution in Prague delivering secondary education (Business Academy and Lyceum, four-year daily study and five-year distance learning), international English BTEC matura preparation, higher education programs (HNC/HND, BBA, MBA, LL.M.), accredited retraining courses for adults (HR, tax records, payroll, management), language courses (English, Czech for foreigners), PEIC and ECDL certification exams, and youth programs including summer day camps and entrance exam preparation. Deliveries occur across three Prague campuses (Satalice, Vinohrady, And\u011bl) under a Finnish-style flexible-elective model introduced in 2019/2020.

Product overview

Obchodní akademie Praha operates as a multi-location educational institution (Satalice, Vinohrady, Anděl branches) offering a comprehensive portfolio of educational programs. The core offering includes secondary education programs (Obchodní akademie and Lyceum) with Czech and international matura, distance learning, and online distance learning options. The institution provides higher education programs including HNC/HND, BBA, MBA, and LL.M. at the Anděl campus. Continuing education offerings include accredited recertification courses in HR, accounting, tax records, payroll, and management, as well as language courses (English, Czech for foreigners, PEIC exams), ECDL certification testing, and specialized courses. Youth programs include entrance exam preparation, summer camps, and courses for primary students. International programs feature Erasmus+ exchanges and internships.

Differentiator

Problem solved

Functional benefit

Products and services

• Obchodn\u00ed akademie (Business Academy) \u2013 daily study Four-year full-time secondary education program in Business Administration leading to Czech and international matura (graduation) examinations, offered at the Satalice branch.
• Lyceum \u2013 daily study Four-year full-time secondary education program providing general education with focus on business and economics, leading to Czech and international matura.
• International English Matura (BTEC) International English-language matura program offering BTEC qualifications, enabling students to apply to foreign universities without entrance exams.
• D\u00e1lkov\u00e9 studium (Distance Learning) Five-year distance learning program in Business Administration, held twice monthly on Saturdays, with option to join upper grades, intended for working adults.
• Online Distance Learning (Satalice and Vinohrady) Online distance learning programs in Business Administration available at Satalice and Vinohrady locations.
• HNC/HND Program Higher National Certificate (HNC) and Higher National Diploma (HND) programs offered at the And\u011bl branch, providing vocational higher-education qualifications.
• BBA Program Bachelor of Business Administration (BBA) degree program at the And\u011bl branch.
• MBA Program Master of Business Administration (MBA) degree program at the And\u011bl branch.
• LL.M. Program Master of Laws (LL.M.) degree program at the And\u011bl branch.
• Rekvalifika\u010dn\u00ed kurz personalistiky (HR Retraining Course) Accredited retraining (rekvalifika\u010dn\u00ed) course in human resources/personnel management, eligible for Úřad práce (Labor Office) funding.
• Da\u0148ov\u00e1 evidence (Tax Records Course) Course in tax accounting and record-keeping (daňová evidence).
• Mzdov\u00e9 \u00fa\u010detnictv\u00ed (Payroll Accounting Course) Payroll accounting course delivered with computer technology (mzdové účetnictví s využitím výpočetní techniky).
• Management / Mana\u017eer (Management Course) Management training course covering managerial competencies.
• Kurz modern\u00edch technologi\u00ed (Modern Technology Course) Course covering modern technologies for adult learners.
• Studium pro asistenty pedagoga a vychovatele (Teaching Assistant Study) Accredited programs for teaching assistants and educators (asistent pedagoga / vychovatel), accredited by the Czech Ministry of Education.
• ECDL Testing Center European Computer Driving Licence (ECDL) testing and certification center, accredited to deliver internationally recognized computer-skills certification.
• \u010ce\u0161tina pro cizince (Czech for Foreigners) Czech-language courses for foreigners, from beginner to advanced levels, including annual, half-year, and intensive programs at Satalice and Vinohrady.
• Language Courses (English and other languages) English and other foreign-language courses at multiple proficiency levels, including intensive one-year programs, delivered at the Vinohrady branch.
• PEIC Language Examination PEIC (Pearson English International Certificate) language examination center offering preparation courses and exam administration.
• P\u0159\u00edpravn\u00e9 kurzy na p\u0159ij\u00edmac\u00ed \u0159\u00edzen\u00ed (Entrance Exam Preparation) Preparation courses for entrance examinations to secondary schools.
• Letn\u00ed p\u0159\u00edm\u011bstsk\u00e9 t\u00e1bory (Summer Day Camps) Recreational summer day-camp programs for children.
• Kurzy pro d\u011bti 2. stupn\u011b Z\u0160 (Upper-Primary Courses) Weekend courses, tutoring, and summer programs targeted at upper-primary-school children.
• Erasmus+ International Internships International study, internships, and exchange placements organized through the Erasmus+ EU program for students and staff.

Segments4 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Seven partnerships are on record, tiered minor and core.

• dahora.czminorOthersPartnership for school management platform and communication services
• hustaskola.czminorOthersEducational services comparison platform partnership
• ECDL (European Computer Driving Licence)coreOthersAccredited ECDL testing center offering internationally recognized computer skills certification
• EduPagecoreTechnology or IntegrationSchool management system used for student records, communication, and academic administration
• Úřad práce (Labor Office)coreChannel Partner/ Reseller/ DistributorGovernment employment office providing funding for retraining courses, enabling free access for unemployed individuals
• Erasmus+coreOthersEU program enabling student and staff placements abroad, international exchanges, and professional development opportunities
• CzechTrademinorOthersCzechTrade agency collaboration supporting students in developing export-oriented skills and trade competencies

Scale indicators1 record

Recent moves6 records

Expansion highlights4 records

Direct peers

• Anglo-American University in Prague: Private Prague university offering BBA, MBA, and LL.M. programs taught in English with international recognition. Direct competitor to the Anděl branch for English-speaking and internationally-mobile students seeking BBA/MBA/LL.M. credentials in Prague.
• CEVRO Institut: Prague-based private HE institution offering programs in business, law, and related fields. Comparable to the Anděl branch's HE offerings, especially the LL.M. program, and competes for students seeking private-sector credentials in law and business.
• Unicorn University: Czech private university (formerly Unicorn College) offering business and IT programs in Czech and English, including BBA and MBA degrees. Directly comparable to the Anděl branch's HE offering and competes in the same Czech private HE segment with English-language credentials.
• Prague College: Prague-based private higher education institution offering BBA and MBA programs in English. Directly comparable to the Anděl branch's English-language BBA/MBA/LL.M. portfolio and competes for the same international and Czech students seeking English-taught business credentials.
• Jazyková škola Glossa: Prague-based language school offering Czech for foreigners courses, language proficiency exams, and a broad portfolio of language programs. Directly comparable to the company's language course and Czech-for-foreigners offerings, and operates in the same Prague language education market.
• Newton University: Czech private business university offering BBA and MBA programs. Directly comparable to the Anděl branch's HE portfolio and competes for similar students seeking international business credentials.
• Karlínská obchodní akademie a VOŠ ekonomická: Prague-based private business academy and higher vocational school (Obchodní akademie and Vyšší odborná škola). Closely comparable to Obchodní akademie Praha as a fellow private Czech business academy offering secondary business education and VOŠ programs — competing for the same student demographic.
• Vysoká škola ekonomie a managementu (VŠEM): Czech private HE institution focused on economics and management with BBA and MBA programs. Direct competitor to the Anděl branch's MBA program, competing for working-adult and career-advancement students in the Czech market.
• ŠKODA AUTO Vysoká škola: Czech private HE institution focused on business, management, and corporate-oriented programs. Directly comparable to the Anděl branch's business-focused HE portfolio and competes for similar students.

Emerging players

• Channel Crossings: Prague-based Czech language school for foreigners offering intensive Czech courses, exam preparation, and language training. Comparable to the company's Czech-for-foreigners offering and competes for the same international/expat student segment in Prague.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/oaprahasatalice
• YouTubeyoutube.com/channel/UCPAaoMJwGC9AtY5rsXNdxdg
• Facebookfacebook.com/oaprahasatalice
• LinkedInlinkedin.com/company/obchodniinstitut
• Instagraminstagram.com/oaprahasatalice

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Obchodní Institut