Sporthotel Obereggen

What Sporthotel Obereggen does

Sporthotel Obereggen is a privately held, family-owned 4-star sports hotel operated by the Walter Family in the village of Obereggen, South Tyrol, Italy. The property is sited at 1,500 metres altitude at the foot of the Latemar mountain range within the Dolomites UNESCO World Heritage area, directly adjacent to the ski lifts of the Ski Centre Latemar. Its core offering combines accommodation (nine room and suite categories ranging from 18 m² entry rooms to 58-65 m² premium suites with private spa), a 1,200 m² wellness facility with indoor pool, two whirlpools, multiple saunas, and a rooftop pool, and food and beverage operations including a main restaurant, the Sport Alm bistrò, and the on-site Winery Schallerhof producing estate S. Maddalena, Gewürztraminer, and Chardonnay.

The hotel's commercial model is per-person/day hospitality pricing (€143-€282 per person/day with bed & breakfast), supplemented by day spa packages (€45-€125/person), spa treatments, a retail shop, gift vouchers, and themed holiday packages spanning skiing, hiking, biking, golf, wellness, and pet-friendly stays. Distribution is executed through the hotel's own multilingual website with an integrated booking engine, the regional Booking South Tyrol third-party platform, and direct phone/email inquiry. Marketing reach extends across Instagram and Facebook channels and an email newsletter, with the website localized into 11 languages to capture international inbound demand.

The customer base targets active outdoor travelers (skiers, hikers, mountain bikers, climbers, golfers), couples, families, and pet owners seeking an integrated mountain sports, wellness, and gastronomy experience. Operations appear stable with active 2026 booking calendars and ongoing product development, though no revenue, occupancy, or historical financial data is publicly disclosed. There are no disclosed AI capabilities, funding rounds, M&A activity, partnerships, or institutional investors; the business operates as a standalone family enterprise without subsidiaries.

Name

Sporthotel Obereggen

Legal name

Sporthotel Obereggen

Website

https://obereggen.it

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Sporthotel Obereggen is a privately held, family-owned 4-star sports hotel in Obereggen, South Tyrol, Italy, offering ski-in/ski-out access to the Dolomites, rooms and suites, a 1,200 m² wellness facility, multiple F&B outlets including on-site winery Schallerhof, and themed holiday packages for active leisure travelers, couples, and families.

Ownership category

akta.pro rank

Product category

Mountain Resort Hotels

NAICS

Traveler Accommodation (7211), Other Traveler Accommodation (72119)

SIC

Hotels, Rooming Houses, Camps & Other Lodging Places (7000), Retail-Eating & Drinking Places (5810)

akta.pro industry

PRIMARYTHAGAAAJ

Ski & Mountain Full-Service Hotels

Travel & Hospitality/Lodging & Accommodation/Hotels (Full-Service)

SECONDARYTHAGACAB

Mountain & Ski Luxury Resorts

Travel & Hospitality/Lodging & Accommodation/Luxury Hotels & Resorts

SECONDARYTHAGAIAE

Mountain & Alpine Lodges

Travel & Hospitality/Lodging & Accommodation/Lodges (Nature, Safari, Wilderness)

Keywords

• Mountain hotel accommodation
• Wellness spa services
• Skiing holiday packages
• Alpine gastronomy dining
• Dolomite hiking activities

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales, Technology or R&D

Pricing tiers

Distribution channels4 records

Marketing channels5 records

Core offering

Sporthotel Obereggen is a family-owned 4-star sport and wellness hotel in Obereggen, South Tyrol, selling overnight accommodation in rooms and suites, a 1,200 m² wellness and spa facility with pools and saunas, restaurant and bistrò dining, an on-site winery, holiday packages, gift vouchers, and guided year-round mountain activities (skiing, hiking, biking). The core product is the integrated active-mountain-holiday experience delivered on one physical property at 1,500 m altitude in the Dolomites.

Product overview

Sporthotel Obereggen is a 4-star sports hotel located at 1,500 meters altitude in the Val d'Ega valley of South Tyrol, offering a comprehensive hospitality portfolio centered around active mountain experiences and wellness. The property operates a single unified hotel product featuring diverse accommodation types (rooms and suites named after Dolomite peaks), multiple food and beverage outlets (main restaurant, Sport Alm bistrò, winery), an extensive 1,200m² wellness and spa facility, a hotel shop, and diverse activity services spanning skiing/winter sports and hiking/summer activities. The hotel's integrated offerings are designed around the core concept of combining active mountain experiences (skiing, hiking, biking) with relaxation and gastronomy, creating a complete cycle of activity and recovery.

Differentiator

Problem solved

Functional benefit

Brands

• Winery Schallerhof: On-site winery producing S. Maddalena (Schiava with Lagrein), Gewürztraminer, and Chardonnay wines from approximately 2 hectares of cultivated area.

Products and services

• Hotel Accommodation (Rooms and Suites) Overnight accommodation across multiple room and suite categories named after Dolomite peaks (Mini Carezza 18 m², Absam 32 m², Campanili/Weisshorn/Agnello/Valsorda 25-31 m², Oberholz 30 m², Latemar Suite 38-39 m², Torre di Pisa Wellness Panorama Suite 43 m², Pala di Santa Suite 62-65 m², Diamantidi Panorama Suite with Private SPA 58 m²), with amenities including balconies, minibars, satellite TV, safes, modern bathrooms with underfloor heating, and per-person-per-day pricing starting from €143 BB.
• Wellness and Spa Area 1,200 m² wellness facility including a 12.5 x 8.5 m indoor pool, two whirlpools, Finnish sauna (90°C), soft sauna (60°C), Turkish sauna (50-60°C), rooftop pool, and multiple relaxation rooms, available to hotel guests and day visitors.
• Day Spa Packages Fixed-price day packages for non-hotel guests that bundle wellness access with optional dining: Alpine Spa Break €105/person, Latemar & Relax €45/person, Day Spa & Dining €125/person, Sporthotel Wellness Day €70/person.
• Spa Treatments Pay-as-you-go spa services including sports massages, physiotherapy, facial treatments, manicure and pedicure, and specialized treatments using AlpsKura natural organic cosmetics from South Tyrol.
• Sport Alm Restaurant and Bistrò Mountain restaurant and bistrò serving light meals, homemade cakes, ice cream, coffee, and aperitifs on a sunny terrace overlooking the Latemar, open daily from 8:30 am to 12:00 pm and 2:30 pm to 6:30 pm.
• Winery Schallerhof On-site hotel winery cultivating approximately 2 hectares producing S. Maddalena (Schiava with Lagrein blend), Gewürztraminer, and Chardonnay wines, sold to guests and visitors.
• Hotel Shop On-site retail outlet selling regional snacks, high-quality wines, outdoor fashion, sunglasses, magazines, and souvenirs, with seasonal operating hours (winter daily 8:30 am-5:30 pm; summer daily 8:30 am-12 pm and 2:30 pm-6 pm).
• Holiday Packages and Special Offers Themed multi-night packages including Mountain Escape (3 nights), Let's Bike, Golf packages, Time for Two, Taste the Dolomites, Wine & Retreat, Mindful.Latemar, and Dogs Paradise, bundling accommodation, dining, and activities.
• Gift Vouchers Personalized gift vouchers for occasions such as weddings and birthdays, with options including monetary gift vouchers, overnight stay vouchers, and Day Spa vouchers.
• Ski and Winter Activities Winter sports offering including direct slope access next to the hotel, ski lifts Eben and Oberholz, 48 km of pistes, evening skiing on floodlit slopes, tobogganing, snowshoeing, and cross-country skiing.
• Hiking and Summer Activities Summer sports offering including access to 530 km of hiking trails, 5 via ferrata routes, mountain biking, bike parks, and proximity to Golf Club Petersberg.
• Weekly Activity Program Recurring guided on-site and off-site activities for guests including yoga, guided hikes, e-bike test rides, wine/gin/rum tastings, sauna rituals, and sound healing sessions.

Quantifiable outcome

• Direct access to 48km of ski pistes and 530km of hiking trails

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves5 records

Expansion highlights5 records

Others

• Booking.com: Global OTA and distribution infrastructure — not a competitor in hospitality but the most relevant channel/platform for redirecting Sporthotel Obereggen's inventory visibility in European ski markets.
• IDM Südtirol / Alto Adige: South Tyrol tourism marketing organization — ecosystem partner running the Booking South Tyrol distribution platform referenced as a channel for the property.

Direct peers

• ADLER Spa Resort DOLOMITI: Luxury wellness and ski resort in Val Gardena, Dolomites — directly comparable 4-5 star ski-in/ski-out offering with extensive spa, gourmet dining, and year-round active programming targeting similar high-end couples and family ski travelers.
• Hotel Quelle Nature Spa Resort: 4-star superior spa and ski hotel in St. Martin in Passeier, South Tyrol — directly comparable family-run wellness-ski property in the same Alto Adige market targeting the same active-mountain and spa-seeking guests.
• Cristal Hotel Obereggen: Operates within the same Obereggen village at the foot of the Latemar — closest geographic neighbor and most direct competitor for the same ski-in/ski-out ski centre guests.
• Hotel Tratterhof: Mountain wellness and ski hotel in the South Tyrol/Passeier valley — directly comparable South Tyrolean family-run ski-and-spa operation with panoramic wellness facility and active-stay programming.
• Hotel Majestic Predazzo: 4-star wellness-ski hotel in Predazzo, Val di Fiemme — same Latemar/Ski Centre Latemar ski area proximity as Sporthotel Obereggen, with comparable wellness infrastructure and family/couples positioning.
• Romantik Hotel Turm: Family-owned boutique luxury hotel in Völs/Schlossweg, South Tyrol — comparable size, ownership structure (family), gourmet focus, and Dolomites-adjacent positioning serving similar high-end experiential travelers.
• Hotel Tyrol: 4-star family-run ski and spa hotel in the Dolomites area — comparable in scale, family ownership, wellness offerings, and Dolomites active-stay positioning to Sporthotel Obereggen.

Broad incumbents

• Wellnesshotel Hotel Emmy: Established 4-star South Tyrolean wellness and active hotel with broad Dolomites market reach — broader incumbent operating in the same regional hospitality category and overlapping guest personas.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/Sporthotel-Obereggen-226034944857745
• Instagraminstagram.com/sportholiday_obereggen
• LinkedInlinkedin.com/company/sporthotel-obereggen

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sporthotel Obereggen