Ocean City Coffee Co

What Ocean City Coffee Co does

Ocean City Coffee Company is a privately held, founder-operated specialty coffee roaster and retailer founded in 1981 and headquartered in Ocean City, New Jersey. The company operates four company-owned retail locations — three along the Ocean City Boardwalk (916 Boardwalk, which also serves as the roasting facility, 1066 Boardwalk, and 917 Asbury Avenue, which additionally houses human resources) and one at 34 West State Street in Media, Pennsylvania. It serves individual consumers, tourists, and gift purchasers via in-store fresh-brewed and espresso-based drinks, an e-commerce storefront built on Shopify, and a monthly Coffee Club subscription delivering two 1-pound bags of freshly roasted coffee for $35.99/month.

The core product catalog comprises over 125 SKUs of fresh-roasted gourmet coffee (single-origin, proprietary blended, flavored, decaffeinated, and single-serve KCUP formats) and over 25 varieties of loose-leaf specialty teas, complemented by chai mixes, handcrafted USA-made ceramic drinkware, branded apparel, and a gifting line that includes gift boxes, Boardwalk Gift Baskets, and gift cards. Roasting is performed in small batches at the 916 Boardwalk location throughout the week, and orders are shipped directly to consumers, with the freshness cadence functioning as the company's primary operational and marketing claim.

The business model blends three revenue streams: one-time retail and e-commerce coffee/tea/merchandise sales priced by unit (1-pound bags roughly $17–$45, with Hawaiian Kona at $45.14 and Jamaican Blue Mountain at $74.99), a recurring subscription stream via the Ocean City Coffee Club at $35.99/month (or $42.99/month for decaf), and a gift/merchandise stream. Customer acquisition is driven primarily by boardwalk foot traffic, organic social media (Twitter, Facebook, Instagram), an email newsletter, and SEO/organic search through the Shopify storefront. The company is privately held with no disclosed funding, no parent company, and no executive team information available in the input data; it operates at approximately 23 employees and was recognized as Best Coffeehouse in 2023 by Restaurant Guru.

Name

Ocean City Coffee Co

Legal name

Ocean City Coffee Company

Website

https://oceancitycoffee.com

Company type

Private

Founded year

1981

Operating status

Operating

Headcount range

11–50 employees

Short description

Ocean City Coffee Company is a privately held, 1981-founded specialty coffee roaster and retailer operating four retail locations in Ocean City, NJ and Media, PA, plus a Shopify e-commerce storefront and a monthly Coffee Club subscription serving individual consumers, tourists, and gift buyers nationwide.

Ownership category

akta.pro rank

Product category

Specialty Coffee Roasting and Retail

NAICS

Snack and Nonalcoholic Beverage Bars (722515), Beverage Manufacturing (3121), Food Services and Drinking Places (722)

SIC

Beverages (2080), Retail-Eating & Drinking Places (5810)

akta.pro industry

PRIMARYTHAFADAA

Specialty Coffee Shops (Single-Origin, Third-Wave)

Travel & Hospitality/Foodservice & Beverage (Restaurants, Cafes, Bars)/Cafes & Coffee Shops

SECONDARYTHAFADAD

Espresso Bars & Coffee Bars

Travel & Hospitality/Foodservice & Beverage (Restaurants, Cafes, Bars)/Cafes & Coffee Shops

SECONDARYTHAFAKAH

Specialty Coffee Adjacent Beverage Bars (Chai, Cacao, Alternative Lattes)

Travel & Hospitality/Foodservice & Beverage (Restaurants, Cafes, Bars)/Beverage Shops (Juice, Smoothie, Tea, Non-Alcoholic Specialty)

Keywords

• Specialty coffee roasting
• Gourmet coffee retail
• Coffee subscription service
• Single origin coffee
• Specialty tea blends

Headquarters

HQ city

Ocean City

HQ country

United States

HQ region

North America

Offices4 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Infrastructure, Marketing or Sales

Revenue model

1. Retail Coffee and Tea Sales: Sale of over 125 different types of fresh roasted gourmet coffees and over 25 varieties of specialty teas through e-commerce and physical locations
2. Coffee Club Subscription: Monthly subscription delivering two 1-pound bags of freshly roasted gourmet coffee. Three membership options available at $35.99/month.
3. Gift Products: Gift boxes, baskets, and specialty items including coffee gift boxes, tea gift baskets, and specialty items for all occasions
4. Merchandise: Sale of branded apparel including t-shirts, long sleeve shirts, hoodies, and drinkware items

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels3 records

Core offering

Ocean City Coffee Company is a specialty coffee roaster and retailer that small-batch roasts over 125 varieties of gourmet coffee and 25+ specialty teas at its 916 Boardwalk location in Ocean City, NJ. It sells these products directly to consumers through four company-owned retail stores (three in Ocean City, NJ and one in Media, PA), a Shopify-powered e-commerce storefront, and the Ocean City Coffee Club monthly subscription service.

Product overview

Ocean City Coffee Company operates as a multi-location gourmet coffee roaster and retailer offering a comprehensive portfolio of coffee and tea products. The core offerings include Single Origin coffees sourced from major growing regions worldwide, proprietary Blended coffees developed in-house, and over 40 varieties of Flavored coffees available in Regular, Decaf, and Lite options. The company also offers Single Serve KCUP products and an extensive Gourmet Tea selection of over 25 loose tea varieties. Key differentiated offerings include the Ocean City Coffee Club subscription service (monthly delivery of two 1-pound bags for $35.99), gift packages ranging from coffee gift boxes to elaborate Boardwalk Gift Baskets, handcrafted ceramic drinkware made in the USA, and branded apparel. The company's physical locations serve espresso-based drinks and fresh brewed coffee alongside the full product catalog. They roast in small batches at their 916 Boardwalk location throughout the week, emphasizing freshness, and ship online orders directly to customers.

Differentiator

Problem solved

Functional benefit

Brands

• Ocean City Coffee Club: Monthly subscription service delivering two 1-pound bags of freshly roasted gourmet coffee to subscribers' doors.

Products and services

• Single Origin Coffee Premium single-origin coffees sourced from major growing regions including Brazil, Colombia, Costa Rica, Ethiopia, Guatemala, Hawaiian Kona, Jamaican Blue Mountain, Kenyan AA, and others. All coffees are Full City Roast and available in multiple grind options including Whole Bean, Drip, Espresso, French Press, and Turkish. Targeted at gourmet coffee enthusiasts seeking traceable origin coffees.
• Blended Coffee Proprietary coffee blends developed and roasted in-house, including signature coastal-themed blends such as Ocean City Blend, Pirate's Blend, Boardwalk Blend, and a Media Blend for the Media, PA location. Available in Regular, Decaf, and Lite options with multiple grind configurations.
• Flavored Coffee Over 40 varieties of flavored gourmet coffees, including Almond Joy, Banana Foster, Butter Rum, Caramel, Hazelnut, Irish Cream, Jamaican Me Crazy, Nuttin' But Kisses, Pumpkin Spice, Salted Caramel, Tiramisu, and seasonal flavors. Available in Regular, Decaf, and Lite options at $19.94/lb.
• Decaffeinated Coffee Full selection of regular and naturally decaffeinated gourmet coffees available across all origins, blends, and flavored varieties, offered for caffeine-sensitive consumers.
• Single Serve Coffee (KCUP) Single-serve coffee pods compatible with Keurig brewers, available in Ocean City Blend and Pirate's Blend, sold in 12-count boxes for convenience-focused single-cup consumers.
• Gourmet Loose Leaf Tea Over 25 varieties of premium loose-leaf teas sourced globally, including Black Teas, Green Teas, Herbal Teas, and Chai. Each 2 oz bag makes approximately 30 cups, priced from $4.39 to $5.98 per bag.
• Chai Tea Mixes Chai tea mixes including Matcha Chai, Vanilla Chai, Spiced Chai, and No Sugar Added Vanilla Chai, packaged in 12 oz bags suitable for hot or cold preparation, priced at $15.76 per bag.
• Ocean City Coffee Club Subscription Monthly subscription service delivering two 1-pound bags of freshly roasted gourmet coffee directly to the subscriber's door. Three membership options include Single Origin & Blended, Flavored, and combination clubs at $35.99/month, with a Decaf option at $42.99/month.
• Gift Packages and Gift Cards Gift packages including Coffee Gift Boxes (2 lb and 3 lb), Tea Gift Basket, Espresso Gift Box, Boardwalk Gift Baskets (Small and Large), Custom Label options, and Gift Cards in denominations from $20 to $100. Designed for all gifting occasions and vacation purchases.
• Coffee Sampler Box Sampler Box allowing customers to try multiple coffee varieties before committing to full-size purchases, supporting trial-driven conversion.
• Drinkware Handcrafted ceramic mugs made in the USA (St. Paul, MN), kiln-fired at 2100 degrees, lead-free and food-safe, including Abby Mug, Camper Mug, Junior Executive Mug, Commuter Mug, and Straight Tankard Mug, plus stainless steel travel mugs and tumblers. Ceramic mugs priced $34.99-$41.99; tumblers $19.99-$29.99.
• Branded Apparel Branded clothing including Unisex Tee Shirts ($20), Long Sleeve Tee Shirts ($30), Zip Hoodies ($38), Pullover Hoodies ($38), and hats/visors.
• In-Store Hot and Cold Beverage Service Fresh brewed coffee and espresso-based drinks served at the four physical retail locations, including over 125 varieties of gourmet coffees and 25 varieties of specialty teas available daily. Breakfast sandwiches available at the 920 Boardwalk location.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Peet's Coffee: Established specialty coffee roaster and retailer with national cafe and DTC footprint. Comparable category overlap but at significantly larger scale and broader geographic presence.
• Keurig Dr Pepper (Green Mountain): Dominant single-serve coffee platform including K-Cup pods, the format Ocean City Coffee's KCUP product targets. Represents both a distribution channel and a competitive threat in the single-serve segment.
• Dunkin': Mass-market coffee and breakfast chain with national East Coast presence, including New Jersey boardwalk and tourist-area locations. Competes for the same walk-in coffee customer in tourist destinations.

Emerging players

• Trade Coffee: Online coffee subscription marketplace matching customers to roasters. Relevant because it operates in the same subscription-discovery funnel Ocean City Coffee depends on for DTC growth.

Direct peers

• Blue Bottle Coffee: Premium specialty coffee roaster with company-owned cafes and DTC subscription. Comparable on single-origin, third-wave positioning and gift/subscription program structure, though at much larger scale.
• Counter Culture Coffee: Specialty third-wave coffee roaster with wholesale, subscription, and training programs. Closely comparable in single-origin emphasis, freshness narrative, and direct-to-consumer/educator positioning.
• Stumptown Coffee Roasters: Specialty coffee roaster operating cafes plus DTC and wholesale. Highly comparable on craft roasting, broad single-origin catalog, and the cafe-plus-subscription dual model.
• Intelligentsia Coffee: Specialty third-wave roaster focused on single-origin and direct-trade coffees with a cafe and DTC presence. Comparable on small-batch roasting, premium positioning, and curated SKU depth.
• La Colombe Coffee Roasters: Specialty coffee roaster with company-owned cafes and a national DTC subscription program. Directly comparable to Ocean City Coffee on small-batch roasting, cafe plus e-commerce model, and subscription-driven recurring revenue.
• The Coffee Bean & Tea Leaf: Specialty coffee and tea retailer/roaster with company-owned cafes and packaged goods. Comparable on combined coffee-plus-tea catalog breadth and retail-cafe-plus-DTC structure.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/occoffeecompany
• Facebookfacebook.com/oceancitycoffee
• Instagraminstagram.com/oceancitycoffee
• LinkedInlinkedin.com/company/ocean-city-coffee-co

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Ocean City Coffee Co