株式会社 小川
株式会社 小川 is a privately held Japanese umbrella and rain-goods manufacturer founded in 1933, operating 15 employees under family ownership. It produces children's parasols, licensed-character umbrellas, and premium rain gear under brands including LINE DROPS, kukka hippo, and korko, selling via B2B wholesale, D2C e-commerce, and OEM.
- Company typePrivate
- Founded1949
- HeadquartersNagoya (Naka-ku, Marunouchi), Japan
- Headcount11–50
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
What 株式会社 小川 does
株式会社 小川 (Ogawa Co., Ltd.) is a privately held Japanese umbrella and rain-goods manufacturer founded in 1933 and incorporated in 1949, headquartered in Naka-ku, Nagoya, with a distribution center in Kitanagoya and a temporary representative office in Xiamen, China for manufacturing coordination. The company operates with 15 stated employees and ¥10 million registered capital under third-generation Ogawa-family ownership (President Yasunori Ogawa, Chairman Tetsuo Ogawa). It serves parents and school-age children, style-conscious men and women, wholesale distributors, and corporate/institutional OEM clients through multiple proprietary brands — LINE DROPS (D2C e-commerce), kukka hippo (Nordic-style children's rain goods), korko (women's lifestyle), 河馬印本舗 (modern Japanese patterns), -0&/Zeroand (unisex), SONAERU PARASOL (emergency preparedness), and tenoé (premium).
The company's technical differentiation rests on three proprietary innovations: Radi-Cool radiative cooling umbrella fabric technology that reflects solar heat and dissipates absorbed heat; Shape Memory fabric processing (Spatto Shut / 形状記憶生地) that memorizes fold lines for easier folding; and a registered T-shaped non-pointed safety tip design (意匠登録番号: 1719810) targeting child safety. UV-cut rates of 99–100% and 100% light-blocking are claimed across major product lines, with hybrid rain/sun functionality (晴雨兼用). Long-running exclusive character licenses — PEANUTS/SNOOPY (since 1974), Disney (since 2010), Sesame Street (since 2005), CONVERSE, AIRWALK, HANG TEN, OLIVE des OLIVE, Beverly Hills Polo Club — generate licensing royalty income and access to character IP unavailable to competitors.
Revenue is generated through a hybrid distribution model combining B2B wholesale via Super Delivery and direct retailer relationships, D2C e-commerce via the LINE DROPS owned storefront and LINE DROPS on Rakuten (ranked #1 in the kids umbrella category on Rakuten Shop of The Month 2025), Amazon marketplace presence, rotating pop-up stores at premium retailers (Isetan Shinjuku, AKOMEYA TOKYO, TSite/TSUTAYA, LaLaPort), and OEM/custom manufacturing for schools, corporations, and government bodies with 100-unit minimum orders. Pricing is consumer-retail (e.g., SPH-55NV そよパラ children's parasol at ¥3,850 tax-included) with institutional OEM priced by quote. The company maintains ongoing research collaboration with Daido University and a CSR partnership with Suntory Beverages & Food on the Children's Temperature Project for heatstroke prevention at Tokyo elementary schools.
株式会社 小川 firmographics
Firmographics- Name
- 株式会社 小川
- Legal name
- 株式会社小川
- Website
- https://ogawa-rain.com
- Company type
- Private
- Founded year
- 1949
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- 株式会社 小川 is a privately held Japanese umbrella and rain-goods manufacturer founded in 1933, operating 15 employees under family ownership. It produces children's parasols, licensed-character umbrellas, and premium rain gear under brands including LINE DROPS, kukka hippo, and korko, selling via B2B wholesale, D2C e-commerce, and OEM.
- Ownership category
- akta.pro rank
株式会社 小川 industry classification
Industry- Product category
- Umbrella Manufacturing
- NAICS
- Apparel Accessories and Other Apparel Manufacturing (3159)
- akta.pro primary industry
- Outerwear & Cold-Weather Apparel Manufacturers (CRAAAAAI)
Keywords
Where 株式会社 小川 is headquartered
LocationHeadquarters
- HQ city
- Nagoya (Naka-ku, Marunouchi)
- HQ country
- Japan
- HQ region
- Asia
Offices3 records
Markets served
株式会社 小川 business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D
Revenue model
- Umbrella and Rain Goods Manufacturing and Wholesale: B2B wholesale of proprietary and licensed umbrella brands and rain goods to retail distributors, department stores, and lifestyle retailers across Japan. Core revenue stream.
- Direct-to-Consumer E-commerce: Own e-commerce channels (LINE DROPS official store, LINE DROPS Rakuten store) selling directly to end consumers. Additional revenue stream with higher margins.
- Character and Brand Licensing: Royalties from licensed characters (PEANUTS/SNOOPY, DISNEY, SESAME STREET, HANG TEN, AIRWALK, HIROMI CHIKANAKANO, OLIVE des OLIVE, CONVERSE, ビバリーヒルズポロクラブ) used on umbrella products.
- OEM / Custom Manufacturing: Custom umbrella manufacturing for B2B clients including schools, corporations, and government entities. Minimum order quantities from 100 units.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Retail consumer pricing via LINE DROPS e-commerce and physical retail |
Go-to-market motion3 records
Distribution channels6 records
Marketing channels7 records
株式会社 小川 product offering
Product offeringCore offering
株式会社 小川 designs, manufactures, and distributes umbrellas and rain gear across consumer and B2B channels. The company operates multiple umbrella brands (LINE DROPS, korko, kukka hippo, -0&/Zeroand, SONAERU PARASOL, 河馬印本舗, tenoé, Ciel) targeting different consumer segments (children, women, men, universal), sells direct-to-consumer through owned e-commerce (linedrops.jp) and Rakuten/Amazon marketplaces, distributes wholesale to retailers and department stores, produces OEM/custom umbrellas for schools, corporations and government, and licenses global character brands (PEANUTS/SNOOPY, DISNEY, SESAME STREET, Leo Lionni). The company also develops proprietary umbrella technologies including Radi-Cool radiative cooling fabric and Shape Memory (Spatto Shut) fold-line memory fabric.
Product overview
株式会社小川 is a comprehensive umbrella and rain gear manufacturer offering multiple product lines across different market segments. The core portfolio includes LINE DROPS as the direct e-commerce brand, -0&（ゼロアンド）as a universal weather goods brand, korko（コルコ）for Nordic-inspired women's products, 河馬印本舗 for modern Japanese pattern umbrellas, SONAERU PARASOL for preparedness-focused umbrellas, tenoé（テノエ）as a premium brand, and kukka hippo（クッカヒッポ）for Nordic-designed children's rain goods. The company also holds character licenses including Disney, PEANUTS/Snoopy, and Leo Lionni. Technology offerings include Radi-Cool with radiative cooling technology and shape-memory Spatto Shut fabric. Products range from traditional long umbrellas to compact folding umbrellas, children's parasols, clear umbrellas, and rain gear including ponchos and raincoats.
Differentiator
Problem solved
Functional benefit
Brands
- LINE DROPS: EC-focused brand operated by Ogawa Co., Ltd., selling directly to consumers online
- korko コルコ
- kukka hippo
- -0& ゼロアンド
- 河馬印本舗
- SONAERU PARASOL そなえる傘
- tenoé テノエ
- Radi-Cool
- Leo Lionni's friends
Products and services
- LINE DROPS (ライン ドロップス) Company's direct-to-consumer e-commerce brand operating online stores on their own platform (linedrops.jp), Rakuten, and Amazon. Sells full umbrella and rain gear catalog to consumers with product details, sizing guides, and consumer support.
- kukka hippo (クッカヒッポ) Children's Rain Goods Nordic-designed children's total rain goods brand offering parasols, raincoats, and protective gear for children. Features safety-focused designs including T-shaped blunt tips, transparent windows for visibility, and approximately 50 years of children's umbrella manufacturing experience.
- -0& (ゼロアンド / Zeroand) Universal Weather Goods Universal weather goods brand designed for anyone regardless of gender, age, or social role. Features 100% light-blocking and 100% UV-cut functionality with foldable umbrella designs that open wide for easy storage.
- korko (コルコ) Nordic-Inspired Women's Umbrella Brand Nordic-inspired lifestyle brand for women featuring modern Scandinavian designs in umbrella and rain gear products.
- SONAERU PARASOL (そなえる日傘) Preparedness umbrella brand offering functional umbrellas for emergency preparedness situations.
- 河馬印本舗 (Kaba Jirushi Honpo / Modern Japanese Pattern Umbrellas) Modern Japanese pattern umbrella brand themed "umbrellas you want to carry now." Uses traditional Japanese colors and motifs including seasonal plants, craft designs, and Western flowers adapted into Japanese patterns, targeting contemporary lifestyle aesthetics.
- tenoé (テノエ) Premium Umbrella Brand Premium umbrella brand featuring refined designs and quality craftsmanship.
- Radi-Cool (レイジクール) Radiative Cooling Umbrella Revolutionary cooling umbrella using proprietary Radi-Cool radiative cooling technology that reflects heat while efficiently dissipating it, creating shade-like coolness. Features maximum heat-blocking effect compared to previous company models, rain-and-sun hybrid design.
- Leo Lionni's Friends (レオ・レオニ フレンズ) Character Umbrella Line Character licensed umbrella and rain gear product line featuring Leo Lionni's illustrated friends including Frederick umbrella, playwear, and rain poncho. Designed for children to make rainy days fun.
- Transform Umbrella / トランスフォーム傘 (Transform-style Children's Umbrella) Transform umbrella for children with extending rear section that covers backpack, preventing back from getting wet. Features T-shaped blunt tip design for child safety. Available in jump type and manual open/close variants.
- Randoseru Cover (ランドセルカバー) School Bag Rain Cover EC-exclusive school bag (randoseru) rain cover accessory designed to protect children's backpacks from rain.
- Ciel (シエル) Women's Umbrella Brand Japanese umbrella brand for women developed in collaboration with a veteran manufacturer. Features UV protection and stylish designs.
- Spatto Shut Shape-Memory Sun and Rain Umbrella (形状記憶 晴雨兼用日傘) Sun and rain dual-purpose umbrella with shape-memory fabric that memorizes fold lines for easier folding. Combined with UV cut rate 100%, light-blocking rate 100%, and heat-blocking effect. Available in Easy Close (55cm), Compact (50cm), and Auto-Open/Close (55cm) models.
- OEM / Custom Umbrella Manufacturing Service Custom umbrella manufacturing service for B2B clients including schools, corporations, and government organizations with custom branding and bulk production. Minimum order quantities from 100 units, contact via dedicated OEM inquiry form.
Quantifiable outcome
- Children's parasol category: #1 ranking on Rakuten in kids umbrella category (Rakuten Shop of The Month)
- +3 more outcomes
Companies that use 株式会社 小川
Customer profileNamed customers6 records
Segments5 records
Ideal customer profiles5 records
株式会社 小川 technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
株式会社 小川 partnerships and signals
Strategic signalPartnerships
Eleven partnerships are on record, tiered core and secondary.
- Suntory Beverages & Food (サントリービバレッジ＆フード)coreCSR partnership in the 'Children's Temperature Project' (こども気温プロジェクト), a heatstroke prevention initiative under the GREEN DA KA RA brand. Ogawa donates kukka hippo children's parasols and conducts umbrella usage education at participating elementary schools in Tokyo.
- Rakuten (Super Delivery)secondaryProduct distribution through Super Delivery (スーパーデリバリー), a B2B wholesale marketplace operated by Racoon, enabling small and medium retailers to purchase Ogawa umbrella products directly.
- Disney (ディズニー)coreDirect licensing contract with Disney for umbrella and rain goods products, established in 2010. Includes participation in Disney Expo Japan and direct license arrangement.
- 大同大学 (Daido University)coreOngoing collaborative research partnership with Daido University Faculty of Product Design and Faculty of Information Studies. Includes joint product development, student thesis projects, and summer internship programs. Research on umbrella science and design innovation dating back to at least 2020.
- CONVERSEsecondaryLicense agreement for CONVERSE-branded lightweight rain umbrellas.
- OLIVE des OLIVEsecondaryLicense agreement for OLIVE des OLIVE brand on umbrella products, established in 2006.
- Sesame Workshop (SESAME STREET / セサミストリート)coreLicense agreement for SESAME STREET characters on rain goods, established in 2005. Joint product development for children's rain gear.
- ビバリーヒルズポロクラブ (Beverly Hills Polo Club)secondaryBrand license for Beverly Hills Polo Club on rain goods, established in 2005.
- HANG TENsecondaryLicense agreement for HANG TEN brand on umbrella products, established in 2001.
- AIRWALKsecondaryBrand license agreement for AIRWALK, originally signed in 1996 and renewed in 2004.
- PEANUTS LLC (SNOOPY / スヌーピー)coreExclusive license agreement for PEANUTS characters (SNOOPY and friends) on umbrella and rain coat products. Signed in 1974, making Ogawa one of the longest-running PEANUTS umbrella licensees in Japan. Ongoing licensing arrangement with regular new product development.
Scale indicators5 records
Recent moves7 records
Expansion highlights6 records
株式会社 小川 competitors and assessment
Company assessmentDirect peers
- Maehara Koei Shoten (前原光榮商店): Traditional Japanese umbrella maker based in Kyoto producing high-end washi paper umbrellas (bangasa) and modern designs. Comparable as a Japan-based umbrella specialist with craftsmanship heritage and premium brand positioning similar to Ogawa's tenoé and kaba jirushi honpo lines.
- HUS. Japanese lifestyle umbrella brand focused on design-forward, fashion-oriented umbrellas. Comparable to Ogawa's korko and -0& brands in targeting style-conscious consumers with premium Scandinavian- and Japanese-inspired designs, though distributed through fewer channels.
- Fulton Umbrellas: UK-based umbrella brand holding a Royal Warrant and supplying major fashion/lifestyle retailers. Comparable to Ogawa in combining heritage positioning with licensed-character collaborations (e.g., Cath Kidston, Paul Smith), serving similar mid-market and lifestyle retail channels in their respective home markets.
- World Party Co., Ltd. (W.P.C.): Major Japanese umbrella and rainwear brand operating across multiple price tiers with strong D2C e-commerce presence. Comparable by product range (umbrellas, raincoats, ponchos), channel mix (D2C + wholesale), and Japanese consumer focus, but larger in scale and more aggressive on mass-market positioning than Ogawa.
- Knirps: German compact folding umbrella brand with a long heritage (founded 1928) and strong reputation for engineering quality. Comparable as a premium specialty umbrella maker with proprietary folding technology similar to Ogawa's shape-memory fabric innovation, though primarily serving European and Asian travel/commuter segments.
- Moonbat Co., Ltd. (ムーンバット株式会社): Japan's largest specialty umbrella manufacturer, founded in 1823, offering similar multi-brand umbrella and rain-goods portfolios across price points. Most directly comparable peer by product category, heritage positioning, and Japanese market focus; Ogawa's president Yasuyuki Ogawa actually joined Moonbat before returning to lead the family firm.
- Blunt Umbrellas: New Zealand-based premium umbrella brand known for patented radial tensioning system and modern industrial design. Comparable to Ogawa as an innovation-driven umbrella specialist using proprietary technology (analogous to Ogawa's Radi-Cool and shape-memory fabric) to differentiate from commodity umbrellas, though focused on international markets.
- Davek Accessories (Davek NY): US-based premium umbrella brand focused on durability and design with proprietary frame engineering. Comparable to Ogawa in combining proprietary technology with direct-to-consumer premium positioning, though operating primarily in the North American travel and lifestyle market.
Emerging players
- UVision Korea: South Korean umbrella and rainwear brand with growing international presence. Comparable as an East Asian umbrella specialist targeting similar fashion- and design-conscious consumers, though at smaller scale and earlier in international expansion than Ogawa.
Broad incumbents
- Totes: US mass-market umbrella brand and one of the largest umbrella makers globally, distributing through big-box retail. Comparable as a broad-line umbrella incumbent but operates at much larger scale with commodity positioning, contrasting with Ogawa's premium niche and licensed-character differentiation.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
株式会社 小川 social profiles
Digital presence株式会社 小川 financial estimates
Financial estimateRevenue estimate
Valuation estimate
株式会社 小川 leadership team
Management profileNumber of profiles
Profiles2 records
株式会社 小川 funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
株式会社 小川 M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about 株式会社 小川
What does 株式会社 小川 do?
株式会社 小川 designs, manufactures, and distributes umbrellas and rain gear across consumer and B2B channels. The company operates multiple umbrella brands (LINE DROPS, korko, kukka hippo, -0&/Zeroand, SONAERU PARASOL, 河馬印本舗, tenoé, Ciel) targeting different consumer segments (children, women, men, universal), sells direct-to-consumer through owned e-commerce (linedrops.jp) and Rakuten/Amazon marketplaces, distributes wholesale to retailers and department stores, produces OEM/custom umbrellas for schools, corporations and government, and licenses global character brands (PEANUTS/SNOOPY, DISNEY, SESAME STREET, Leo Lionni). The company also develops proprietary umbrella technologies including Radi-Cool radiative cooling fabric and Shape Memory (Spatto Shut) fold-line memory fabric.
Is 株式会社 小川 a public or private company?
株式会社 小川 is a private company. It is classified as family owned and is currently operating.
When was 株式会社 小川 founded?
株式会社 小川 was founded in 1949. It employs 11 to 50 people.
Where is 株式会社 小川 based?
株式会社 小川 is headquartered in Nagoya (Naka-ku, Marunouchi), Japan, in the Asia region.
How does 株式会社 小川 make money?
Four revenue lines are on record. Umbrella and Rain Goods Manufacturing and Wholesale is the primary driver. The others are direct-to-Consumer E-commerce, character and Brand Licensing and OEM / Custom Manufacturing.
Who are 株式会社 小川's main competitors?
Direct peers on record are Maehara Koei Shoten (前原光榮商店), HUS., Fulton Umbrellas, World Party Co., Ltd. (W.P.C.), Knirps, Moonbat Co., Ltd. (ムーンバット株式会社), Blunt Umbrellas and Davek Accessories (Davek NY). UVision Korea is listed as an emerging player. Totes is listed as a broad incumbent.
Does 株式会社 小川 have an API?
No public API is recorded for 株式会社 小川.
What industry is 株式会社 小川 in?
株式会社 小川's product category is Umbrella Manufacturing. Its primary akta.pro industry code is CRAAAAAI, Outerwear & Cold-Weather Apparel Manufacturers. Its NAICS code is 3159.