Ogilvy Sri Lanka
- Company typePrivate
- Founded1973
- HeadquartersColombo 07, Western, Sri Lanka
- Headcount51–100
- GTM typeB2B
- OfferingServices
Ogilvy Sri Lanka firmographics
Firmographics- Name
- Ogilvy Sri Lanka
- Legal name
- Ogilvy Sri Lanka
- Website
- https://ogilvy.lk
- Company type
- Private
- Founded year
- 1973
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Ownership category
- akta.pro rank
Ogilvy Sri Lanka industry classification
Industry- Product category
- Advertising and Marketing Communications Services
- NAICS
- Advertising Agencies (541810), Advertising Agencies (54181), Advertising, Public Relations, and Related Services (5418), Media Buying Agencies (541830)
- SIC
- Services-Advertising (7310), Services-Advertising Agencies (7311)
- akta.pro primary industry
- Content Strategy & Planning (BPAFAIAG)
- akta.pro secondary industry
- Marketing Technology (MarTech) Strategy & Stack Advisory (MPAAAFAJ)
Keywords
Where Ogilvy Sri Lanka is headquartered
LocationHeadquarters
- HQ city
- Colombo 07, Western
- HQ country
- Sri Lanka
- HQ region
- Asia
Offices8 records
Markets served
Ogilvy Sri Lanka business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Marketing and Communications Services: Full-service advertising agency providing 360-degree marketing and communications, digital marketing, PR, media planning/buying, and martech solutions to enterprise clients
- Technology Services: IT services including infrastructure management, cloud services, managed services, and business IT solutions
Go-to-market motion1 record
Distribution channels1 record
Marketing channels7 records
Ogilvy Sri Lanka product offering
Product offeringCore offering
Ogilvy Sri Lanka is a full-service advertising and marketing communications group that delivers 360-degree marketing, digital marketing, public relations, strategic media planning and buying, marketing technology (AR/VR/AI/mobile/web), IT infrastructure and managed services, and corporate/ESG reporting to enterprise clients across Sri Lanka. The group operates through nine specialized companies that together provide strategy, creative, media, PR, technology, production and analytics services on project and retainer bases.
Product overview
Ogilvy Sri Lanka is a multi-disciplinary marketing and communications group operating as a platform of 9 distinct companies under the Phoenix Ogilvy umbrella. The core advertising and brand services are delivered through Phoenix Ogilvy (360-degree marketing, brand strategy, creative, and content), supported by specialized divisions: Ogilvy Digital handles digital marketing, social media, and performance marketing; Ogilvy PR & Influence manages reputation and crisis communications; Ogilvy Media handles strategic media planning and buying; Geometry provides omni-channel commerce marketing, experiential, and retail solutions; Ogilvy Martech delivers marketing technology including AI/AR/VR development, mobile apps, and custom websites; Ogilvy IT offers infrastructure, cloud, and managed IT services; and Redworks specializes in corporate communications and ESG/sustainability reporting.
Differentiator
Problem solved
Functional benefit
Products and services
- Phoenix Ogilvy Full-service 360-degree marketing and communications offering that covers brand strategy, consulting, creative design, branding, brand stewardship and content creation and production. Targeted at enterprise clients across all sectors.
- Ogilvy Digital Digital marketing and communications service line offering digital creativity and strategy, digital media buying using programmatic and ad-tech, social media management, a digital content studio, a 24x7 consumer engagement centre, performance marketing and online reputation management. Targeted at enterprise brands and government clients.
- Ogilvy PR & Influence Public relations and reputation management offering covering corporate reputation, crisis management, C-suite profile building, media relations, digital content and influence, and a content studio. Targeted at corporates, banks, insurers and government institutions.
- Ogilvy Media Strategic media planning and buying offering providing planning effectiveness, buying effectiveness and operational effectiveness across traditional and new media channels, including programmatic and the latest ad-tech. Targeted at advertisers across all sectors.
- Ogilvy Martech Marketing technology development offering covering SEO/SEM, AR/VR and gaming development, custom ERP solutions, mobile application development, AI development and integration, web platforms integration, and custom website development. Targeted at enterprise clients seeking innovative tech-driven customer experiences.
- Geometry Multi-practice marketing agency providing branding and design, integrated communications and content creation, events and experiential marketing, retail marketing, and field and rural marketing. Targeted at FMCG brands requiring shopper, retail and field engagement.
- Ogilvy IT Business IT service line providing infrastructure services, cloud services (IaaS, PaaS, SaaS) integrated with Azure, Google Cloud and AWS, managed security services including a 24x7 Security Operating Centre, penetration testing, vulnerability fixing and application/network security auditing. Targeted at enterprises requiring IT transformation.
- Redworks Corporate communications and sustainability reporting offering covering integrated annual reports, ESG and sustainability reports aligned with GRI and TCFD, company profiles, annual report videos, professional presentations, and collateral for hotels and exhibitions. Targeted at listed corporates, banks, insurers and government institutions.
Quantifiable outcome
- Best in Show at SABRE Asia Pacific PR Awards 2022 for Transparency International campaign
- +3 more outcomes
Companies that use Ogilvy Sri Lanka
Customer profileNamed customers29 records
Segments3 records
Ideal customer profiles3 records
Ogilvy Sri Lanka technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability13 records
Feature7 records
Ogilvy Sri Lanka partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and minor.
- WPP Creative StudiocoreWPP Creative Studio provides generative artificial intelligence technology and training that Ogilvy Sri Lanka is rolling out as a business priority. AI Champions Ruwan Perera and Sampath Karunarathne are leading this initiative to enhance efficiency and profitability.
- Alliance FrancaiseminorVenue provider for the inaugural AI training session held at Alliance Francaise in Colombo. Provides event space for training programs.
- University of KelaniyaminorSigned MOU for developing a new Digital Marketing Degree program. Ogilvy Digital contributes industry expertise and practical knowledge to the academic curriculum, while gaining access to potential future talent.
- Emerging MediaminorLeading outdoor digital screen operator in Sri Lanka that integrated and executed the real-time weather update program locally for Sprite campaign. Partnered with Ogilvy Media to bring the innovation to market.
Scale indicators6 records
Recent moves6 records
Expansion highlights5 records
Ogilvy Sri Lanka competitors and assessment
Company assessmentDirect peers
- BBDO Sri Lanka: Omnicom-owned global creative network with presence in Sri Lanka; directly comparable full-service advertising competitor targeting enterprise brand clients in the same Colombo market.
- TBWA\Sri Lanka: Omnicom-owned disruptive creative network with Sri Lanka office; directly comparable full-service agency competing for brand-building mandates in FMCG and telecom sectors.
- Leo Burnett Sri Lanka: Publicis Groupe full-service creative agency with Sri Lanka presence; competes head-to-head with Phoenix Ogilvy for FMCG, telecom, and banking creative accounts in the local market.
- Publicis Sri Lanka: Publicis Groupe full-service agency in Sri Lanka offering creative, media, digital, and PR services; competes for similar enterprise budgets and operates a comparable multi-discipline model.
- McCann Worldgroup Sri Lanka: IPG-owned global network with Sri Lanka operations providing creative advertising, PR and digital services; competes for the same enterprise brand mandates including Unilever and Coca-Cola-adjacent accounts.
- DDB Mudra Sri Lanka: Omnicom-owned creative agency network with South Asia presence including Sri Lanka; competes for creative advertising and brand-building work targeting similar FMCG and enterprise clients.
- MullenLowe Sri Lanka: IPG-owned global creative agency with Sri Lankan operations; directly comparable in offering integrated advertising, digital, and brand activation services to enterprise clients.
- Grey Group Sri Lanka: WPP sister network operating in Sri Lanka as a creative advertising agency; competes for similar brand strategy and creative accounts from the same enterprise client pool.
- Havas Sri Lanka: Havas Group full-service creative and media agency in Sri Lanka; competes for integrated advertising and digital mandates from the same regional brand client base.
- Wunderman Thompson Sri Lanka: WPP network sibling operating in Sri Lanka as a full-service creative, digital and data agency; directly competes with Phoenix Ogilvy and Ogilvy Digital for the same enterprise brand budgets in Colombo.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Ogilvy Sri Lanka social profiles
Digital presenceOgilvy Sri Lanka financial estimates
Financial estimateRevenue estimate
Valuation estimate
Ogilvy Sri Lanka leadership team
Management profileNumber of profiles
Profiles10 records
Ogilvy Sri Lanka subsidiaries and ownership
Company hierarchySubsidiaries8 records
Ogilvy Sri Lanka funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Ogilvy Sri Lanka M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Ogilvy Sri Lanka
What does Ogilvy Sri Lanka do?
Ogilvy Sri Lanka is a full-service advertising and marketing communications group that delivers 360-degree marketing, digital marketing, public relations, strategic media planning and buying, marketing technology (AR/VR/AI/mobile/web), IT infrastructure and managed services, and corporate/ESG reporting to enterprise clients across Sri Lanka. The group operates through nine specialized companies that together provide strategy, creative, media, PR, technology, production and analytics services on project and retainer bases.
Is Ogilvy Sri Lanka a public or private company?
Ogilvy Sri Lanka is a private company. It is classified as corporate owned and is currently operating.
When was Ogilvy Sri Lanka founded?
Ogilvy Sri Lanka was founded in 1973. It employs 51 to 100 people.
Where is Ogilvy Sri Lanka based?
Ogilvy Sri Lanka is headquartered in Colombo 07, Western, Sri Lanka, in the Asia region.
How does Ogilvy Sri Lanka make money?
Two revenue lines are on record. Marketing and Communications Services are the primary driver. The others are technology Services.
Who are Ogilvy Sri Lanka's main competitors?
Direct peers on record are BBDO Sri Lanka, TBWA\Sri Lanka, Leo Burnett Sri Lanka, Publicis Sri Lanka, McCann Worldgroup Sri Lanka, DDB Mudra Sri Lanka, MullenLowe Sri Lanka, Grey Group Sri Lanka, Havas Sri Lanka and Wunderman Thompson Sri Lanka.
Does Ogilvy Sri Lanka have an API?
No public API is recorded for Ogilvy Sri Lanka.
What industry is Ogilvy Sri Lanka in?
Ogilvy Sri Lanka's product category is Advertising and Marketing Communications Services. Its primary akta.pro industry code is BPAFAIAG, Content Strategy & Planning, with a secondary code of MPAAAFAJ, Marketing Technology (MarTech) Strategy & Stack Advisory. Its NAICS code is 541810 and its SIC code is 7310.