Ohjaamo Helsinki

What Ohjaamo Helsinki does

Ohjaamo Helsinki is a free, walk-in youth counseling and guidance service operated by the City of Helsinki's municipal youth services division. Founded in 2015 and headquartered in Helsinki, Finland, the service targets all young people aged 15-29 living in or connected to Helsinki, providing no-appointment access to professional guidance across employment, education, housing, financial management, mental health and wellbeing, immigration, and entrepreneurship. The operating model consolidates multiple municipal and partner-agency specialists — including job-search experts from Helsinki Employment Services, vocational special education teachers from Stadin AO, social workers, financial counselors, career-choice psychologists, immigration advisors (Kurvi), and YMCA workshop trainers — into a single physical point where youth can address multiple concerns in one visit.

The service is delivered primarily through two physical locations: the main Kamppi center at Fredrikinkatu 48 (open weekdays 12-16 year-round) and a satellite point at Itäkeskus Library (Thursdays 12-16, with seasonal closure). Digital channels supplement in-person access, including phone (09 310 25861), email ([email protected]), a Discord channel, an anonymous Jodel feed co-managed with Helsinki Employment Services, and an online contact form hosted on the Nuorten Helsinki portal. Ohjaamo does not operate a proprietary technology platform; its infrastructure consists of standard communication tools and a rotating weekly schedule of co-located professionals. The service is promoted via the Nuorten Helsinki website, Instagram, and partner outreach.

Ohjaamo Helsinki is not a commercial enterprise. It generates no revenue from users, charges no fees, and has no tiered pricing or subscription structure. Funding flows from the City of Helsinki's municipal youth services budget, and partner-agency staff are paid by their respective parent organizations. The entity has a small core team of 5 employees and is structured as a service brand under Helsingin kaupunki (City of Helsinki). There are no funding rounds, no M&A activity, no patents, no proprietary technology assets, and no disclosed financial metrics. The strategic role of the service is to act as a low-friction front door to Helsinki's fragmented youth welfare, employment, and education systems.

Name

Ohjaamo Helsinki

Legal name

Helsingin kaupunki (City of Helsinki)

Website

https://ohjaamo.hel.fi

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Ohjaamo Helsinki is a free, walk-in municipal counseling service operated by the City of Helsinki for youth aged 15-29. It provides no-appointment guidance on employment, education, housing, finances, wellbeing, and immigration at two physical locations plus digital channels.

Ownership category

akta.pro rank

Product category

Youth Counseling Services

NAICS

Other Individual and Family Services (62419), Offices of Mental Health Practitioners (except Physicians) (621330), Vocational Rehabilitation Services (624310)

SIC

Services-Misc Health & Allied Services, Nec (8090), Services-Membership Organizations (8600)

akta.pro primary industry

Health & Support Communities (BPAMABAL)

akta.pro secondary industry

Accessibility, Accommodations & Assistive Services (EDALAFAN)

Keywords

• Youth counseling services
• Career guidance
• Employment advisory
• Educational guidance
• Social work services

Headquarters

HQ city

Helsinki

HQ country

Finland

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales

Revenue model

1. Municipal Youth Services Funding: Ohjaamo Helsinki is a free service operated by the City of Helsinki's youth services. Funding comes from municipal government budgets rather than direct revenue generation from users.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels5 records

Core offering

Ohjaamo Helsinki is a free, walk-in multidisciplinary counseling and guidance service for youth aged 15-29 operated by the City of Helsinki. It provides no-appointment access to public-sector specialists covering employment search, educational pathways, housing, finances, mental health, immigration, and entrepreneurship, delivered through two physical service points (Kamppi and Itäkeskus Library) plus phone, email, Discord, Jodel, and online contact form channels.

Product overview

Ohjaamo Helsinki is a single unified service — a free, walk-in youth counseling center operated by the City of Helsinki. It does not operate a platform-plus-modules architecture. The service offers direct in-person counseling at two physical locations (Kamppi and Itäkeskus), supplemented by phone, email, Discord, and online contact channels. Core offerings include job search assistance, educational guidance, social work support, financial counseling, housing advice, and well-being services, delivered through a rotating weekly schedule of professional specialists.

Differentiator

Problem solved

Functional benefit

Products and services

• Ohjaamo Helsinki (Walk-in Youth Counseling and Guidance Service) Free, no-appointment, multidisciplinary walk-in counseling and guidance service for all Helsinki youth aged 15-29. Delivered at two physical service points — Ohjaamo Kamppi (Fredrikinkatu 48, Monday-Friday 12-16) and Ohjaamo Itäkeskus (Turunlinnantie 1 inside Itäkeskus Library, Thursdays 12-16) — and via phone (09 310 25861), email ([email protected]), Discord, Jodel, and online contact form. Rotating weekly schedule of public-sector specialists covers employment search and CV guidance, educational pathways and career-choice counseling, social work, financial and debt counseling, housing clinic (housing applications and housing benefit), short walk-in therapy, immigration and residence permit guidance (Kurvi advisor), entrepreneurship training (Helsinki YMCA workshops), and outreach youth work.

Quantifiable outcome

• Young people can access multiple services in a single visit without prior appointment

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Five partnerships are on record, tiered core and minor.

• Helsingin NMKY:n työpajat (Helsinki YMCA Workshops)coreStrategic or Co-development PartnerHelsinki YMCA workshops provide start-up training and workshop activities in education, guidance, and sports fields. They participate in Ohjaamo's Wednesday sessions, offering young people exposure to vocational alternatives and practical skills programs.
• Stadin AO – Stadin FuturacoreStrategic or Co-development PartnerStadin AO vocational education institution provides special education teachers who attend Ohjaamo sessions to discuss training options and learning-related matters. They also offer youth workshops on Thursdays.
• Helsingin työllisyyspalvelut (Helsinki Employment Services)coreStrategic or Co-development PartnerHelsinki Employment Services provides job search experts who attend Ohjaamo sessions for official employment counseling, job search guidance, and CV assistance. They also co-manage the Jodel channel for employment-related anonymous questions.
• Kurvi -toiminnan ohjaaja (Kurvi Service Advisor)minorStrategic or Co-development PartnerImmigration and residence permit counseling service that attends Ohjaamo Monday sessions to assist with foreign nationals' immigration and residence permit questions.
• Itäkeskuksen kirjasto (Itäkeskus Library)coreOthersThe Itäkeskus Library hosts the Ohjaamo Itäkeskus service point, providing the physical location for Thursday consultations.

Scale indicators1 record

Recent moves5 records

Expansion highlights4 records

Others

• Stadin AO (Helsinki Vocational College): Strategic partner providing special education teachers and youth workshops at Ohjaamo. Operates in adjacent vocational education and youth training space, with direct programmatic overlap at Ohjaamo's Thursday sessions.
• Helsinki YMCA (Helsingin NMKY): Long-standing partner organization providing youth workshop activities and start-up training through Ohjaamo's Wednesday sessions. Operates as a community-based youth services provider in the same ecosystem with partial service overlap.

Broad incumbents

• Työmarkkinatori (Finnish Employment Services / TE-palvelut): National-level public employment service providing job search assistance, CV guidance, and career counseling. Ohjaamo's employment guidance function is partially delivered through TE-palvelut staff who rotate through its center, making it both a partner and an overlapping broader service.
• European Youth Portal: EU-wide online information platform for young people covering employment, education, mobility, and wellbeing. Overlaps with Ohjaamo's information and guidance function at a broader geographic scope but without the local walk-in delivery model.

Direct peers

• Ohjaamo Turku: Direct peer in the Ohjaamo network in Turku, offering the same integrated youth guidance service. Same operating framework, partner integration model, and target demographic under the City of Turku.
• Ohjaamo Oulu: Direct peer running the Ohjaamo model in Oulu, Finland. Same low-threshold, multi-service youth counseling framework targeting the same 15-29 age group under municipal funding.
• Ohjaamo Tampere: Direct peer operating the Ohjaamo model in Tampere under City of Tampere funding. Same walk-in, multi-professional, no-appointment youth guidance structure, demonstrating the model's replicability in another major Finnish municipality.
• Ohjaamo Vantaa: Direct peer in the Ohjaamo network in Vantaa (adjacent to Helsinki). Operates the same low-threshold youth guidance service under the City of Vantaa's youth services, serving the same age cohort with similar multi-channel access.
• Ohjaamo Espoo: Direct peer in the nationwide Ohjaamo network operating in neighboring Espoo. Provides the same walk-in multi-service youth guidance model for 15-29 year olds, funded by the City of Espoo. Identical service structure, partner ecosystem, and target demographic.

Regional players

• National Careers Service (UK): UK government-funded careers advisory service offering professional guidance on education, training, and employment. Comparable in its free, government-backed, multi-channel career counseling function but serving a different geography.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Instagraminstagram.com/nuortenhelsinki
• LinkedInlinkedin.com/company/ohjaamo-helsinki

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Ohjaamo Helsinki