Museo Romano Oiasso

What Museo Romano Oiasso does

Museo Romano Oiasso is a municipal archaeological museum located in Irun, Gipuzkoa, in Spain's Basque Country. It is operated and funded by the Ayuntamiento de Irun (Irun Town Hall) and functions as the gateway to a network of Roman-era heritage sites in the Bidasoa region, including the Roman thermae, the Santa Elena necropolis, the Irugurutzeta mines, and the ancient port. The museum's permanent collection is organized across three thematic exhibition halls—Impact (indigenous Vascons and their contact with Rome), Port (maritime commerce and fishing), and Oiasso (daily life in a Roman city during the High Empire). Auxiliary services include guided tours of each archaeological site, an on-site café, venue rental for private events, and educational programming for schools, families, and adult learners.

The museum operates a multilingual digital platform (Spanish, Basque, and French) with integrated online ticketing via a dedicated booking portal, plus phone reservations and on-site sales. Visitor engagement is supported by mobile applications including the TIR (Tour Irun Romano) interactive city tour app and the family-oriented 'Las 12 pruebas de Hércules' gamified app, as well as Oiasso TV (YouTube) and the Oiasso Audio podcast. Ticket pricing for tours ranges from €5.75 (Santa Elena necropolis) to €12 (Irugurutzeta mines), with general and reduced rates; the annual Dies Oiassonis Roman Festival (XVI edition, July 14-19, 2026) is priced at €7. The Oiasso Tour package bundles museum admission, mine visit, and a cider house meal, integrating heritage, gastronomy, and nature.

Revenue is generated through ticket sales, venue rental, café operations, and educational workshops, with the bulk of institutional funding provided by the Ayuntamiento de Irun. The museum participates in several networks including the FICAB educational consortium, ERIH (European Route of Industrial Heritage), the Council of Europe's Pyrenean Iron Route, and Bidasoa Turismo. Partnerships with the Fundación del Festival Internacional de Teatro Clásico de Mérida and regional operators such as Tren Txikito extend programming reach. The institution employs approximately 6 staff and operates from a single headquarters at Eskoleta 1, Irun.

Name

Museo Romano Oiasso

Legal name

Museo Romano Oiasso

Website

https://oiasso.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Museo Romano Oiasso is a municipal archaeological museum in Irun, Spain, operated by the Ayuntamiento de Irun. It preserves and presents Roman-era heritage across three exhibition halls and four archaeological sites, serving schools, families, cultural tourists, and event clients.

Ownership category

akta.pro rank

Product category

Archaeological Museum Services

NAICS

Museums (712110), Historical Sites (71212)

akta.pro industry

PRIMARYTHAJADAB

History Museums

Travel & Hospitality/Tours, Attractions & Experiences/Museums, Galleries & Cultural Institutions

SECONDARYTHAJADAI

Cultural Heritage Institutions (Archives, Historic Houses, Monuments Foundations)

Travel & Hospitality/Tours, Attractions & Experiences/Museums, Galleries & Cultural Institutions

SECONDARYTHAJACAC

Historic Sites, Heritage Landmarks & Archaeological Sites

Travel & Hospitality/Tours, Attractions & Experiences/Attractions & Landmarks (Observation Decks, Monuments, Scenic Sites)

SECONDARYTHAHAAAG

Performing Arts & Cultural Event Venues (Theaters, Museums)

Travel & Hospitality/MICE (Meetings, Incentives, Conferences & Exhibitions)/Conference & Convention Venues (Convention Centers, Civic Centers)

Keywords

• Archaeological museum services
• Roman heritage tours
• Cultural education programs
• Historical site visits
• Heritage exhibition services

Headquarters

HQ city

Irun

HQ country

Spain

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Others

Revenue model

1. Ticket Sales: Admission fees for museum entry, guided tours, and special exhibitions. Pricing varies by activity type with general and reduced rates available.
2. Space Rental: Venue hire services for private events and functions held at museum facilities.
3. Café Services: On-site café operating within museum premises.
4. Educational Programs: Workshops and educational activities for schools, families, and specialized groups including theater workshops, mosaic workshops, and themed educational sessions.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Museo Romano Oiasso operates an archaeological museum presenting Roman-era collections from the ancient city of Oiasso (modern Irun) across three themed permanent exhibition halls (Impact, Port, Oiasso). It functions as the gateway to multiple Roman archaeological sites including the thermae, the Santa Elena necropolis, and the Irugurutzeta mines, offering guided tours, educational workshops, family programs, an annual Roman festival, and combined cultural-tourism packages.

Product overview

Museo Romano Oiasso operates as a cultural heritage institution offering a unified museum experience centered on Roman-era archaeology. The museum's core offering includes permanent exhibitions in three themed halls (Impact, Port, Oiasso) showcasing the Roman city of Oiasso, complemented by guided tours to associated archaeological sites including Roman thermae, the Irugurutzeta mines, and Santa Elena necropolis. The institution provides cultural activities such as the annual Dies Oiassonis Roman Festival, Greek-Latin theater workshops, and family-oriented programs including the 'Las 12 pruebas de Hércules' mobile app. Additional services include space rental for events, on-site cafeteria, and combined tour packages (Oiasso Tour) integrating museum visits with gastronomic experiences.

Differentiator

Problem solved

Functional benefit

Brands

• Dies Oiassonis: Annual Roman Festival held in July featuring theater, music, gastronomy, legionaries, gladiators, and crafts.
• App Las 12 pruebas de Hércules

Products and services

• Museo Romano Oiasso Permanent Exhibition Core museum experience featuring three permanent exhibition halls organized thematically: Impact (indigenous Vascons and first Roman contact), Port (commerce and fishing), and Oiasso (daily Roman life including diet, clothing, writing, leisure, religion, and mining). Open to general visitors.
• TIR: Tour Irun Romano Interactive guided 1.5-hour walking tour through Irun's streets using the TIR mobile app to visit archaeological sites including the Santa Elena necropolis. Offered Saturdays at 11:00 (Spanish) and 12:30 (Basque).
• Visita Museo y Termas Oiasso Combined guided tour of the museum's permanent exhibition and the Roman thermae archaeological site. Available Fridays at 11:00-12:00 (Spanish) and 12:30-13:30 (Basque).
• Irugurutzeta Mines Guided Tour Guided tour of Irugurutzeta mining galleries and calcination kilns via the Tren Txikito narrow-gauge train from the museum. Sundays at 11:00 (Spanish) and 12:30 (Basque). 24-hour advance reservation required.
• Santa Elena Necropolis Visit Guided tour of Santa Elena chapel and Roman necropolis. Available Sundays at 11:00 for individuals.
• Dies Oiassonis Roman Festival Annual Roman Festival celebrating Oiasso's Roman heritage with activities including theater, music, gastronomy, legionaries, gladiators, and crafts.
• Oiasso Tour Package Combined tour package including Oiasso museum visit, Irugurutzeta mines tour, and lunch at Ola cider house, integrating leisure, nature, history, and gastronomy.
• Mobile App 'Las 12 pruebas de Hércules' Family-oriented mobile application offering an interactive and engaging way to explore the museum through 12 challenges inspired by the labors of Hercules.
• Venue Rental (Alquiler de Espacios) Rental of museum spaces for private events, celebrations, and functions.
• On-site Cafeteria On-site cafeteria service providing refreshments to museum visitors within the museum premises.

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Eight partnerships are on record, tiered core and minor.

• Ayuntamiento de Irun (Irun Town Hall)coreStrategic or Co-development PartnerParent municipal entity overseeing and funding the museum. Provides institutional support, funding, and strategic direction. The museum is integral to Irun's cultural and tourism development strategy 'Oiasso, ciudad romana en la frontera' (Roman city on the frontier).
• FICAB (Formación, Investigación y Cultura de la Antigüedad Bizkaina)coreStrategic or Co-development PartnerEducational consortium focused on ancient world training, research, and culture. Museum participates in FICAB programs including ARK MO educational section and various collaborative projects.
• Fundación del Festival Internacional de Teatro Clásico de MéridaminorStrategic or Co-development PartnerCollaboration on Ars Fatum exhibition (2026) combining museum, Irun town hall, Mérida Classical Theatre Festival Foundation, and Consortium resources.
• Bidasoa TurismominorGTM or Marketing PartnerRegional tourism promotion organization. Co-branded marketing and promotional activities for the Bidasoa region.
• Tren TxikitominorStrategic or Co-development PartnerNarrow-gauge tourist train service transporting visitors from museum to Irugurutzeta mine site. Essential partner for the mine visit experience.
• Euskadi Tourism (Basque Country Tourism)minorGTM or Marketing PartnerBasque Government tourism promotion. Featured on official Basque tourism platforms including Family Tourism and Industrial Tourism listings.
• Council of Europe - Pyrenean Iron RouteminorGTM or Marketing PartnerMuseum participates in European cultural route certified by Council of Europe, promoting transnational heritage corridors.
• ERIH (European Route of Industrial Heritage)minorGTM or Marketing PartnerEuropean network for industrial heritage tourism. Irugurutzeta mine site featured as industrial heritage destination.

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Others

• Bidasoa Turismo: Regional DMO promoting tourism across the Bidasoa region — comparable as a tourism distribution and marketing counterpart that co-promotes Oiasso's offerings to inbound visitors.
• Fundación del Festival Internacional de Teatro Clásico de Mérida: Partner institution running Spain's flagship classical theatre festival and Ars Fatum collaboration partner — comparable as a cultural institution leveraging Roman heritage for programming and co-exhibitions.

Direct peers

• Museu Nacional Arqueològic de Tarragona (MNAT): National archaeological museum in Tarragona covering Roman Tarraco — comparable as a Spanish municipal/national Roman heritage museum with archaeological sites and interpretive programming.
• Museo Nacional de Arte Romano: National Roman archaeology museum in Mérida, Spain — directly comparable as a Roman heritage museum and the museum already has a partnership with the Mérida Classical Theatre Festival Foundation for joint exhibitions.
• CICLOP (Roman Mine of Lapis Specularis): Roman mining heritage interpretation center in Cuenca — directly comparable as a Spanish archaeological site featuring Roman mines, kilns and industrial heritage interpretation, similar to Oiasso's Irugurutzeta offering.
• Termas Romanas de Campo Valdés: Roman thermae site with on-site museum in Gijón, Asturias — closely comparable as a regional Spanish municipal Roman archaeological attraction with thermae-focused interpretation and bilingual programming.
• Villa Romana La Olmeda: Roman villa archaeological site with on-site museum in Palencia, Spain — comparable as a Spanish municipal Roman archaeological attraction combining site tours, museum interpretation, and cultural event programming.

Regional players

• Museo Arqueológico de Bilbao: Basque regional archaeological museum in Bilbao — comparable as a Spanish/Basque archaeology museum serving an overlapping educational and cultural-tourism audience in northern Spain.
• San Telmo Museoa: Basque society and history museum in Donostia-San Sebastián — comparable as a municipally operated cultural heritage museum in the Basque Country with educational programming and special exhibitions.

Broad incumbents

• Conjunto Arqueológico de Itálica: Major Roman archaeological site near Seville managed by the Andalusian regional government — comparable as a publicly managed Roman heritage attraction with on-site museum, but significantly larger and higher profile.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCkPB6Ozpjvur4J5qeHuqf9Q
• LinkedInlinkedin.com/company/museo-romano-oiasso

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Museo Romano Oiasso