The Green Mill
The Green Mill is a family-run Kempsey NSW manufacturer producing hand-crafted recycled-hardwood timber flooring, decking, and lining boards sold direct to consumers via its website and phone, targeting builders, architects, and engineers across New South Wales.
- Company typePrivate
- Founded-
- HeadquartersKempsey, Australia
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
What The Green Mill does
The Green Mill is a privately held, family-run Australian timber flooring manufacturer based at 241 River Street, Kempsey, New South Wales. The company sources well-seasoned recycled hardwood from demolition sites and produces flooring, decking, and lining boards piece by piece using conventional joinery equipment, a deliberate contrast to the mechanised flooring industry norm. Its founder-operator, Cleaton Schmidt, is a qualified carpenter and joiner with 30 years of trade experience and 15 years specialising in recycled hardwood flooring; the operation is staffed by a team of 12 including a father-and-son core. The product range centres on 12mm flooring offered in six widths from 80mm to 195mm at $60-$100 per square metre, plus 86x19mm decking at $90/m² and lining boards; a new 220mm wide board was added in 2024.
The business operates as a direct-to-consumer producer selling from its single manufacturing site via an informational website (oldtimberflooring.com.au) and phone-based enquiries, with no intermediary distributors, no recurring revenue model, and no digital marketing beyond a basic web presence. Targeted buyers are builders, architects, and engineers in New South Wales who value the dimensional stability of recycled hardwood over new kiln-dried alternatives and the environmental benefit of timber reclamation. Revenue is not publicly disclosed; the company is entirely bootstrapped with no external investors, parent company, or subsidiaries, and operates with no patents, trademarks, awards, or third-party certifications on record.
Pricing is published transparently in Australian dollars excluding GST and structured per square metre, with six width-based price tiers for flooring and a single tier for decking; lining-board pricing is available on request. The competitive positioning rests on craftsmanship and material sustainability rather than scale, technology, or distribution advantages, with hand production acting as both a quality differentiator and a structural cap on output volume.
The Green Mill firmographics
Firmographics- Name
- The Green Mill
- Legal name
- The Green Mill
- Website
- https://oldtimberflooring.com.au
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- The Green Mill is a family-run Kempsey NSW manufacturer producing hand-crafted recycled-hardwood timber flooring, decking, and lining boards sold direct to consumers via its website and phone, targeting builders, architects, and engineers across New South Wales.
- Ownership category
- akta.pro rank
The Green Mill industry classification
Industry- Product category
- Timber Flooring
- NAICS
- Other Millwork (including Flooring) (321918), Cut Stock, Resawing Lumber, and Planing (321912), Millwork (32191)
- SIC
- Lumber & Wood Products (No Furniture) (2400), Millwood, Veneer, Plywood, & Structural Wood Members (2430)
- akta.pro primary industry
- Wood Flooring (Solid, Engineered, Bamboo, Cork) (IMADAJAC)
Keywords
Where The Green Mill is headquartered
LocationHeadquarters
- HQ city
- Kempsey
- HQ country
- Australia
- HQ region
- Oceania
Offices1 record
Markets served
The Green Mill business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales
Revenue model
- Timber Flooring Sales: One-time product sales of handcrafted timber flooring and decking boards sold by square metre. No recurring revenue model.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | 12mm Flooring - various widths from 80mm to 195mm |
| Unit Pricing | Pay-as-you-go | Decking boards 86 x 19mm |
| Unit Pricing | Pay-as-you-go | Lining Boards |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels2 records
The Green Mill product offering
Product offeringCore offering
The Green Mill hand-produces timber flooring and decking boards piece by piece using conventional joinery equipment and traditional carpenter skills. The products are made from well-seasoned recycled hardwood sourced from demolition sites, sold by the square metre in various widths and thicknesses. The product range includes 12mm flooring in six width options, 86x19mm decking, lining boards, and a new 220mm wide board.
Product overview
The Green Mill is a Father & Son owned Australian timber flooring enterprise specializing in hand-crafted timber products made piece by piece using conventional joinery equipment. The product portfolio centers on recycled hardwood flooring and decking, with offerings including 12mm flooring in six width options (80mm to 195mm), 86x19mm decking, and lining boards. A notable 2024 addition is the 220mm wide board, representing a wider-format option in their range. All products utilize reclaimed timber sourced from demolition sites, which the company states produces more stable results than new kiln-dried flooring. The company is led by Cleaton Schmidt, a qualified carpenter and joiner with 30 years of experience.
Differentiator
Problem solved
Functional benefit
Products and services
- 12mm Flooring Hand-made timber flooring boards at 12mm thickness available in six width options (80mm, 110mm, 130mm, 155mm, 175mm, 195mm), crafted from recycled hardwood sourced from demolition sites and sold per square metre.
- Decking 86mm x 19mm timber decking boards priced at $90 per square metre, hand-crafted from recycled hardwood.
- Lining Boards Timber lining boards made from recycled hardwood, available upon request with pricing not publicly listed.
- 220mm Wide Board New wider-format 220mm timber flooring board added to the product range in 2024, hand-crafted from recycled hardwood in line with the rest of the product range.
Companies that use The Green Mill
Customer profileSegments2 records
Ideal customer profiles2 records
The Green Mill technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
The Green Mill partnerships and signals
Strategic signalScale indicators2 records
Recent moves3 records
Expansion highlights3 records
The Green Mill competitors and assessment
Company assessmentEmerging players
- Midyim Timber Floors: Australian bespoke timber flooring producer offering custom solid and engineered flooring to trade customers. Comparable as a small, craft-oriented Australian flooring manufacturer targeting similar architect and builder segments.
- Kennedy's Classic Timber Floors: Australian specialty timber flooring supplier offering solid hardwood floors to residential and commercial customers. Comparable in product focus (premium timber flooring) and trade customer base, though it does not focus on recycled inputs.
Broad incumbents
- Boral Timber: One of Australia's largest building materials groups with a timber products division supplying structural and decorative timber. Comparable at the industry level as a major Australian timber producer serving construction customers, though Boral's portfolio is far broader than reclaimed flooring.
- Porta: Established Australian mouldings, timber, and paneling manufacturer supplying builders and specifiers nationally. Comparable as a broader timber product manufacturer serving overlapping trade channels, though it is not specialised in reclaimed flooring.
- Big River Group: Australian manufacturer and distributor of timber, plywood, and building products with national coverage. Comparable as a domestic timber product supplier serving builders and specifiers, but operating at significantly larger scale across a broader product range.
Direct peers
- Hurford Hardwood: Australian producer of solid timber flooring, decking, and architectural timber products, including recycled and seasoned offerings. Comparable as a domestic Australian hardwood flooring manufacturer targeting similar trade customers.
- Australian Sustainable Hardwoods: Australian manufacturer of recycled and reclaimed hardwood products including flooring, cladding, and decking. Highly comparable to The Green Mill as a domestic producer selling reclaimed-timber flooring with a sustainability narrative to architects and builders.
- Recycled Timbers Australia: Australian supplier of reclaimed and recycled timber flooring, beams, and paneling sourced from demolition projects. Closely comparable to The Green Mill in product, recycled-input sourcing model, and target customer base.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat2 records
Key risks6 records
Key highlights5 records
Customer concentration
The Green Mill social profiles
Digital presenceThe Green Mill financial estimates
Financial estimateRevenue estimate
Valuation estimate
The Green Mill leadership team
Management profileNumber of profiles
Profiles1 record
The Green Mill funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
The Green Mill M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about The Green Mill
What does The Green Mill do?
The Green Mill hand-produces timber flooring and decking boards piece by piece using conventional joinery equipment and traditional carpenter skills. The products are made from well-seasoned recycled hardwood sourced from demolition sites, sold by the square metre in various widths and thicknesses. The product range includes 12mm flooring in six width options, 86x19mm decking, lining boards, and a new 220mm wide board.
Is The Green Mill a public or private company?
The Green Mill is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was The Green Mill founded?
The Green Mill was founded in -1. It employs 11 to 50 people.
Where is The Green Mill based?
The Green Mill is headquartered in Kempsey, Australia, in the Oceania region.
How does The Green Mill make money?
One revenue line is on record: timber Flooring Sales.
Who are The Green Mill's main competitors?
Emerging players on record are Midyim Timber Floors and Kennedy's Classic Timber Floors. Broad incumbents are Boral Timber, Porta and Big River Group. Direct peers are Hurford Hardwood, Australian Sustainable Hardwoods and Recycled Timbers Australia.
Does The Green Mill have an API?
No public API is recorded for The Green Mill.
What industry is The Green Mill in?
The Green Mill's product category is Timber Flooring. Its primary akta.pro industry code is IMADAJAC, Wood Flooring (Solid, Engineered, Bamboo, Cork). Its NAICS code is 321918 and its SIC code is 2400.