Olympic Hotel Amsterdam

What Olympic Hotel Amsterdam does

Olympic Hotel Amsterdam (legal entity: Olympic Hotel Amsterdam BV, registered in the Netherlands under KVK 68681453) operates a 309-room, 4-star hotel at IJsbaanpad 12, 1076 CV in Amsterdam Zuid, directly adjacent to the 1928 Olympic Stadium and the Stadiongracht, and within walking distance of RAI Amsterdam and the Zuidas business district. The property offers six room categories (Bronze, Silver, Gold tiers; Team Room for up to 4 persons; Podium triple; Paralympic accessible), a flagship Gold Recovery Room with FreshBed climate-control technology and private whirlpool, five combinable meeting rooms (Hera, Zeus, Apollo, Artemis, Poseidon) totaling up to 107 m² and 50-person capacity, an on-site Olympic Restaurant serving Chinese and international cuisine, and wellness amenities including a Finnish sauna and two panoramic hottubs.

The business operates on the Mews cloud property management system, which powers the embedded booking engine, channel manager, and OTA distribution; the public-facing website (olympichotel.nl) is delivered in five languages by Porter for Hotels. Revenue is generated across five streams: room bookings (the dominant stream, sold direct with a 5% discount incentive versus OTAs), food and beverage, meeting and event hire (from €20/person for 4-hour packages), on-site and overflow parking (€25 and €17.50 per day), and ancillary services including bicycle rental, attraction tickets (via Tours & Tickets), and wellness access. Go-to-market is hybrid: direct-to-consumer via the multilingual website, OTA distribution via Booking.com and other platforms, and a dedicated sales team handling corporate and MICE business through structured group-link booking.

The customer base is diversified across business travelers, families, leisure and sports guests, congress attendees, and small groups, with no disclosed enterprise anchor accounts. Online reputation is solid (TripAdvisor 4.0/5.0, Booking.com 8.6/10, Google 4.5/5.0), though no revenue, occupancy, or ADR data is publicly disclosed, and the operating company does not appear to have raised external capital.

Name

Olympic Hotel Amsterdam

Legal name

Olympic Hotel Amsterdam BV

Website

https://olympichotel.nl

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Olympic Hotel Amsterdam is a 309-room, 4-star hotel in Amsterdam Zuid, adjacent to the Olympic Stadium and RAI Amsterdam, serving business travelers, families, leisure guests, and conference attendees with rooms, meeting facilities, a restaurant, and wellness amenities.

Ownership category

akta.pro rank

Product category

Hotel Accommodation

NAICS

Hotels (except Casino Hotels) and Motels (72111)

SIC

Hotels, Rooming Houses, Camps & Other Lodging Places (7000)

akta.pro primary industry

Convention Center–Adjacent/Connected Hotels (THAGALAD)

akta.pro secondary industries

City/Urban Convention Hotels (THAGALAA), Hotel & Resort Convention Venues (Convention Hotels) (THAHAAAC)

Keywords

• Hotel accommodation
• Meeting room hire
• Congress hotel
• Family hotel
• Hotel parking

Headquarters

HQ city

Amsterdam

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Supply Chain, Technology or R&D

Revenue model

1. Hotel Room Bookings: The primary revenue stream is overnight accommodation across 309 rooms including standard, premium, family, and luxury rooms (Gold Room with private jacuzzi). Room revenue is generated through direct website bookings, OTAs, and group/corporate bookings.
2. Food & Beverage: The on-site Olympic Restaurant serves breakfast, lunch, and dinner, with a buffet or 3-course menu format featuring Chinese and international cuisine. The bar provides additional F&B revenue. Group dining arrangements are available for teams and events.
3. Meeting & Event Hire: Five meeting rooms (Hera, Zeus, Apollo, Artemis, Poseidon) ranging from 25–49 m2 (combinable up to 107 m2) are rented out via meeting packages starting at €20/person for a 4-hour arrangement. Revenue includes AV equipment rental, catering, and flexible custom packages with lunch, dinner, or buffet options.
4. Parking: On-site parking in the hotel's own garage is available for €25 per night (limited availability, not reservable). An alternative parking option at Frans Otten Stadion is offered at €17.50 per day (bookable in advance).
5. Ancillary Services: Additional revenue streams include bicycle rental (€20 per bike per day), attraction ticket sales (via partner Tours & Tickets), and wellness facility access (sauna and hottubs included for hotel guests).

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels7 records

Core offering

Olympic Hotel Amsterdam operates a four-star, 309-room hotel in Amsterdam Zuid adjacent to the Olympic Stadium, offering overnight accommodation across six room tiers (Bronze, Silver, Gold, Team, Podium, Paralympic), an on-site Chinese/international restaurant and bar, wellness facilities (sauna, two hot tubs, fitness room), five combinable meeting rooms for 4-50 persons, and ancillary services including on-site parking and bicycle rental.

Product overview

Olympic Hotel Amsterdam is a 4-star hotel in Amsterdam Zuid offering 309 rooms across multiple tiers (Bronze, Silver, Gold) plus specialized rooms for families (Team Room), triples (Podium Room), and accessibility (Paralympic Room). The hotel features the Gold Recovery Room with FreshBed technology and private jacuzzi, five combinable meeting rooms (Hera, Zeus, Apollo, Artemis, Poseidon) for 4-50 persons, an on-site restaurant serving Chinese and international cuisine, and wellness facilities including a fitness room, sauna, and two hot tubs. Packages include Family Getaway (with free child stays), Dinner Special, Topdeal with parking, and Last Chance 20% discounts. Business services include meeting packages from €20/person, group booking with personalized links, and room blocks for 8+ rooms. Amenities include bicycle rental, on-site parking, and EV charging.

Differentiator

Problem solved

Functional benefit

Products and services

• Hotel Rooms (Bronze, Silver, and base Gold tiers) 309 modern overnight rooms across Bronze, Silver, and base Gold categories with views of the Olympic Stadium, sports fields, or Nieuwe Meer water, complimentary Wi-Fi, and comfortable furnishings, available to leisure and business guests.
• Gold Room and Gold Recovery Room Luxury 13th-floor rooms with panoramic views and a private whirlpool/jacuzzi bath; the Gold Recovery Room adds a FreshBed system with individual temperature and humidity control.
• Team Room (Family Room) Family room accommodating up to 4 persons with two single beds and a bunk bed suitable for adults, ensuite bathroom with shower, and connecting-room options for multi-family groups.
• Podium Room (Triple Room) Triple room with three single beds available with or without view of the Olympic Stadium and Stadiongracht, for small groups and families needing an extra bed.
• Paralympic Room (Accessible Room) Wheelchair-accessible room featuring a roll-in shower, toilet support rails, shower seat, and panoramic city views, designed for guests with mobility needs.
• Meeting Rooms (Hera, Zeus, Apollo, Artemis, Poseidon) Five meeting rooms ranging from 25-49 m2 individually or up to 107 m2 combined, with daylight, free Wi-Fi, AV equipment, and views of the Olympic Stadium; three have balcony access and two adjoin the rooftop garden. Capacity up to 50 persons.
• Meeting Packages Structured meeting arrangements for groups of 4 or more, including a 4-hour package from €20/person and an 8-hour package from €27.50/person with coffee, tea, water, break, AV equipment, Wi-Fi, plus optional lunch, dinner, or buffet catering via flexible custom packages.
• Olympic Restaurant and Bar On-site restaurant serving Chinese and international cuisine as buffet or 3-course menu for breakfast, lunch, and dinner, plus a bar offering drinks and snacks open late, available to hotel guests and walk-ins.
• Wellness Facilities (Fitness, Sauna, and Hot Tubs) Fitness room with modern equipment and free weights, two hot tubs with panoramic water views, and a Finnish sauna, available exclusively to hotel guests with reservation required.
• Bicycle Rental Bike rental service at €20 per bicycle per day, including child seats on availability, for exploring Amsterdam and the nearby Amsterdamse Bos.
• Parking Facilities On-site parking garage at €25 per night (limited, not reservable) plus nearby Frans Otten Stadion parking at €17.50 per day (pre-bookable with license plate), with four EV charging stations available on site.
• Corporate Group Booking and Room Block Corporate and group booking service with personalized group links, room blocks, group pricing for 8+ rooms, and dedicated sales team support handled via [email protected].
• Family Getaway Package Family-oriented overnight package including family-room stay with view, breakfast buffet, children up to age 10 stay free, gift for children, family games, hot tub access, and late checkout until 12:00.
• Dinner Special (Dine and Stay) Combined overnight accommodation and dining package featuring a buffet dinner with seasonal ingredients or a 2-course à la carte menu served in the on-site restaurant.

Quantifiable outcome

• TripAdvisor rating: 4.0/5.0; Booking.com: 8.6/10; Google: 4.5/5.0
• +3 more outcomes

Named customers1 record

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Four partnerships are on record, tiered core and minor.

• MewscoreTechnology or IntegrationOlympic Hotel uses the Mews cloud-based property management system (PMS) as its core booking engine, reservation system, and distribution platform. The Mews Distributor is embedded directly on the hotel's website (olympichotel.nl) for direct bookings. Mews handles channel manager integration for OTA distribution.
• Porter for HotelscoreTechnology or IntegrationThe hotel's website is built by Porter for Hotels, a specialized hotel website design and digital marketing platform. Porter provides the hotel's website infrastructure and branding.
• Tours & Tickets (partners.tours-tickets.com)minorGTM or Marketing PartnerThe hotel partners with Tours & Tickets for attraction ticket sales and booking referrals. The hotel's Highlights page features bookings for nearby attractions including Keukenhof, Rijksmuseum, Van Gogh Museum, NEMO, A'DAM Lookout, Heineken Experience, canal cruises, and more. Reception staff assist guests with ticket reservations.
• Frans Otten StadionminorStrategic or Co-development PartnerWhen the hotel's own parking garage is full, guests are directed to Frans Otten Stadion (approximately 100m from the hotel) for pre-bookable parking at €17.50/day. This partnership provides a convenient overflow parking solution for guests arriving by car.

Scale indicators5 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Park Inn by Radisson Amsterdam City West: Park Inn by Radisson Amsterdam City West is a 4-star hotel in Amsterdam offering meeting rooms, on-site parking, and a mid-market business and leisure positioning. It overlaps directly with Olympic Hotel Amsterdam's 4-star meeting-equipped, parking-enabled mid-market positioning.
• Hotel2Stay Amsterdam: Hotel2Stay is an extended-stay apartment hotel in Amsterdam targeting long-stay business and leisure guests with on-site parking and proximity to public transport. It overlaps with Olympic Hotel Amsterdam's value-tier traveller segment and its parking-led positioning, and was even co-branded on the website cookie notice.
• NH Amsterdam Zuid: NH Amsterdam Zuid is a 4-star hotel in Amsterdam Zuid, close to the Zuidas business district and RAI Amsterdam, offering meeting rooms and business-oriented services. It competes for the same corporate and convention attendees in the same submarket.
• Crowne Plaza Amsterdam - South: Crowne Plaza Amsterdam - South is a 4-star business hotel located near Zuidas and the RAI Amsterdam convention area, offering meeting facilities and similar corporate-traveller positioning. It is a direct competitor for the same business traveller segment Olympic Hotel Amsterdam serves.
• Novotel Amsterdam City: Novotel Amsterdam City is the largest hotel directly adjacent to RAI Amsterdam convention centre, offering 610 rooms, meeting facilities, and a comparable 4-star mid-market positioning for business and congress travellers. It is the closest direct competitor for the same MICE demand pool Olympic Hotel Amsterdam targets.

Broad incumbents

• Marriott Hotel Amsterdam: Amsterdam Marriott Hotel is a flagship 4-star property near the RAI convention area offering meeting facilities, loyalty-driven corporate business, and strong brand distribution. It competes with Olympic Hotel Amsterdam for international corporate and group demand, with broader scale and recognition.
• Van der Valk Hotel Amsterdam - Amstel: Van der Valk is a major Dutch hotel chain with multiple properties in the Amsterdam region, offering 4-star rooms, meeting facilities, and on-site parking. It competes with Olympic Hotel Amsterdam for Dutch and European leisure and business guests seeking full-service amenities with parking.
• Hilton Amsterdam: Hilton Amsterdam is a 5-star iconic property on the Apollolaan in Amsterdam Zuid with extensive meeting facilities and global loyalty programme reach. It competes for the upper end of the corporate and group business segment that Olympic Hotel Amsterdam also targets, with broader brand distribution.

Emerging players

• citizenM Amsterdam South Houthavens: citizenM operates compact, tech-led, design-forward hotels in Amsterdam with self-service check-in and a strong direct-booking digital model. While not located adjacent to RAI, citizenM competes for the same modern, digitally savvy business and leisure travellers that Olympic Hotel Amsterdam targets.

Regional players

• Ibis Styles Amsterdam City: Ibis Styles Amsterdam City is a 3-star economy-brand hotel in Amsterdam serving price-sensitive leisure and business travellers. It is a regional budget-tier competitor that competes for the lower end of the same demand pool Olympic Hotel Amsterdam's Last Chance discount and Topdeal packages target.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/olympichotelams

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Olympic Hotel Amsterdam