The Salvation Army Orange County
The Salvation Army Orange County is a 501(c)-style nonprofit charitable organization, founded in 1887 and headquartered in Tustin, California, that delivers homeless outreach, anti-trafficking case management, adult rehabilitation, the Angel Tree Christmas program, arts education, and thrift retail across Orange County through 13+ thrift stores and Corps Community Centers.
- Company typePrivate
- Founded1887
- HeadquartersTustin, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What The Salvation Army Orange County does
The Salvation Army Orange County is a local chapter of the international Salvation Army movement, operating as a 501(c)-style nonprofit charitable organization headquartered at 10200 Pioneer Road in Tustin, California, with services and retail footprint spanning Anaheim, Santa Ana, Tustin, Costa Mesa, Lake Forest, Orange, Buena Park, and Fountain Valley. Founded in 1887 and supported by a small paid staff of 21, the chapter delivers a portfolio of social service and educational programs including homeless outreach and shelters (notably the Hospitality House and Center of Hope), anti-trafficking survivor services, adult substance abuse rehabilitation, the Angel Tree Christmas gift program, and the Creative Arts and Music program that offers group classes, private lessons, and summer camps in piano, voice, guitar, drums, bass, violin, ukulele, and mandolin at the Anaheim Red Shield and Tustin Ranch locations. The organization also operates 13+ thrift stores and donation drop-off centers across the county, providing both retail revenue and a donation collection channel.
The chapter is funded primarily through donations (one-time and recurring gifts at preset amounts of $50, $100, $250, and $500, plus custom amounts, accepted online, in person, and in cryptocurrency), thrift store sales, small program fees for music and camp instruction, and corporate partnerships (notably a long-running co-branded relationship with Walmart for the Stuff the Bus school-supply drive and Angel Tree program). Program delivery combines paid staff with an implied large volunteer and donated-goods base, leveraging a distributed physical infrastructure of Corps Community Centers, an Adult Rehabilitation Center, donation dropboxes hosted by partner organizations (Friendship Baptist Church in Yorba Linda, LA Boxing in Yorba Linda), and digital channels including the chapter website, a 'Transforming Lives' newsletter, Facebook, and the @tsamusicarts YouTube and Instagram accounts. The parent organization is The Salvation Army Western Territory, and the chapter has no proprietary technology platform or disclosed technology stack beyond standard web and social media properties.
Strategically, the chapter is in a steady-state operating posture: the Anti-Trafficking Services program is undergoing a strategic restructuring with new intakes temporarily paused, the Creative Arts and Music program professionalized its leadership with the January 2023 appointment of Alisa Hopper as Director, and the giving infrastructure has been modernized to accept cryptocurrency donations. Revenue, headcount trajectory, and program-level funding data are not publicly disclosed, constraining any quantitative assessment of financial momentum.
The Salvation Army Orange County firmographics
Firmographics- Name
- The Salvation Army Orange County
- Legal name
- The Salvation Army
- Website
- https://orangecounty.salvationarmy.org
- Company type
- Private
- Founded year
- 1887
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- The Salvation Army Orange County is a 501(c)-style nonprofit charitable organization, founded in 1887 and headquartered in Tustin, California, that delivers homeless outreach, anti-trafficking case management, adult rehabilitation, the Angel Tree Christmas program, arts education, and thrift retail across Orange County through 13+ thrift stores and Corps Community Centers.
- Ownership category
- akta.pro rank
The Salvation Army Orange County industry classification
Industry- Product category
- Social Services Nonprofit
- NAICS
- Temporary Shelters (624221), Community Housing Services (62422), Religious Organizations (8131), Community Food and Housing, and Emergency and Other Relief Services (6242)
- SIC
- Services-Social Services (8300), Services-Health Services (8000)
- akta.pro primary industry
- Housing Assistance & Homeless Services (BPAGAEAB)
- akta.pro secondary industries
- Substance Use Recovery & Harm Reduction Support Services (BPAGAEAO), Faith-Based Social Services & Community Outreach (Food Pantries, Shelters, Counseling) (BPAGAJAG)
Keywords
Where The Salvation Army Orange County is headquartered
LocationHeadquarters
- HQ city
- Tustin
- HQ country
- United States
- HQ region
- North America
Offices13 records
Markets served
The Salvation Army Orange County business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Supply Chain, Others
Revenue model
- Donations and Charitable Contributions: The organization generates revenue primarily through donations from individuals, corporations, and community partners. Donation options include one-time and recurring gifts at preset amounts ($50, $100, $250, $500) or custom amounts, made via the website, in-person at locations, or through cryptocurrency.
Go-to-market motion1 record
Distribution channels5 records
Marketing channels6 records
The Salvation Army Orange County product offering
Product offeringCore offering
The Salvation Army Orange County is a nonprofit religious and charitable organization that delivers emergency and rehabilitative social services to vulnerable populations across Orange County. Core offerings include Homeless Outreach and Shelter programs (Hospitality House, Center of Hope), the Adult Rehabilitation Center for substance abuse recovery, the Anti-Trafficking Services program for human trafficking survivors, the Creative Arts and Music program for youth, holiday assistance through the Angel Tree program, food and disaster relief, and thrift-store retail and donation collection across more than a dozen locations.
Product overview
The Salvation Army Orange County is a charitable nonprofit organization offering a portfolio of social service programs, educational services, and retail operations. The core offerings include homeless outreach and shelters, anti-trafficking services, adult rehabilitation, and the Center of Hope. Educational programs feature the Creative Arts and Music Program providing music lessons and summer camps for youth. Retail operations include multiple thrift stores and donation centers throughout Orange County. The organization also runs seasonal programs such as the Angel Tree Christmas assistance program and accepts prayer requests. Programs are delivered through multiple Corps Community Center locations in Anaheim, Santa Ana, and Tustin Ranch, with additional service sites throughout the county.
Differentiator
Problem solved
Functional benefit
Brands
- Red Shield Community Center: Community centers offering various social services and programs
- Adult Rehabilitation Center
- Center of Hope
- Angel Tree
- Freer Forte Music School
- Red Kettle
Products and services
- Homeless Outreach and Shelters (Hospitality House) Provides emergency shelter and outreach services for individuals and families experiencing homelessness in Orange County, including the Hospitality House program.
- Anti-Trafficking Services Provides trauma-informed, culturally and linguistically sensitive, strengths-based, and survivor-centered case management and advocacy for human trafficking survivors in Orange County.
- Creative Arts and Music Program Provides accessible music education to students in Orange County through group classes, private instrument lessons, and summer camps, with instruction in piano, voice, guitar, drums, bass, violin, ukulele, and mandolin at Anaheim Red Shield and Tustin Ranch.
- Adult Rehabilitation Program Provides rehabilitation services for adults recovering from substance abuse and addiction at the Anaheim Adult Rehabilitation Center.
- Center of Hope Provides comprehensive emergency services and support for individuals and families experiencing homelessness or crisis in Orange County, including beds, meals, case management, and pathways to permanent housing.
- Salvation Army Thrift Stores and Donation Centers Operates more than a dozen thrift stores and donation centers across Orange County, accepting clothing, furniture, and household item donations and reselling donated goods to fund programs.
- Angel Tree Program Christmas assistance program that provides holiday gifts to children from low-income families in Orange County through the Salvation Army's national Angel Tree initiative, in partnership with Walmart.
- Prayer Request Services Provides prayer support for individuals through an online prayer request form as part of the Salvation Army's spiritual ministry.
Quantifiable outcome
- Served 300+ human trafficking victims since 2009 through specialized trauma-informed services
Companies that use The Salvation Army Orange County
Customer profileNamed customers5 records
Segments5 records
Ideal customer profiles5 records
The Salvation Army Orange County technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
The Salvation Army Orange County partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and minor.
- WalmartcoreWalmart partners with The Salvation Army Orange County on the Stuff the Bus school supply drive (August 7-9 annually) providing new school supplies to local children in need, and the Angel Tree Christmas program providing gifts to children from low-income families.
- Salvation Army Corporate Partners ProgramcoreA formal corporate partnership program connecting businesses with The Salvation Army's charitable mission. Corporate partners support various programs and campaigns while gaining visibility and association with the organization's brand.
- Friendship Baptist Church (Yorba Linda)minorHosts a Salvation Army donation dropbox at 17145 Bastanchury Rd, Yorba Linda, California 92886, expanding the organization's collection network in northern Orange County.
- LA Boxing (Yorba Linda)minorHosts a Salvation Army donation dropbox at 23701 La Palma Ave., Yorba Linda, California 92887, providing additional donation collection point for the community.
Scale indicators3 records
Recent moves5 records
Expansion highlights4 records
The Salvation Army Orange County competitors and assessment
Company assessmentDirect peers
- Families Forward: Irvine-based nonprofit providing housing, food, and supportive services to families in crisis across Orange County. Directly comparable on family shelter, food pantry, and case-management offerings.
- Illumination Foundation: Orange County-based nonprofit focused on ending homelessness through recuperative care, emergency shelters, and family housing. Closely comparable operating model to Salvation Army OC's shelter and supportive-housing programs in the same geography.
- Habitat for Humanity of Orange County: Local Habitat affiliate operating in the same Orange County service area with comparable nonprofit donation-driven revenue model and thrift-style ReStore retail network. Overlaps on housing assistance and community-building programming.
- Orange County Rescue Mission: The largest homeless services and recovery provider in Orange County, operating shelter, transitional housing, and addiction recovery programs. Directly competes with Salvation Army OC's Hospitality House, Center of Hope, and Adult Rehabilitation Center for the same donor and county-contract dollars.
- Mercy House Living Centers: Operates emergency shelters, transitional housing, and supportive services for individuals and families experiencing homelessness across Southern California, with significant OC presence. Directly comparable shelter-and-case-management model.
- Second Harvest Food Bank of Orange County: Major food distribution nonprofit serving OC residents facing hunger. Comparable on food assistance, donation-driven revenue model, and county-wide volunteer-driven distribution network.
- Catholic Charities of Orange County: Faith-based social services nonprofit providing emergency aid, housing support, immigration services, and family programs in Orange County. Mirrors Salvation Army OC's faith-affiliated, multi-program, county-wide service model.
- The Salvation Army Los Angeles: Sibling Salvation Army command in the same Western Territory, operating the same Red Kettle, Angel Tree, Adult Rehabilitation, and shelter programs in an adjacent Southern California market. Directly comparable as a chapter of the same parent organization.
Regional players
- American Red Cross of Orange County: Regional disaster-relief and emergency-services nonprofit serving the same Orange County footprint. Comparable on community-led GTM, donation-driven revenue model, and emergency-relief programs, though with a broader geographic scope.
Emerging players
- Interval House: Orange County-based nonprofit providing shelter, counseling, and advocacy for survivors of domestic violence — a population that overlaps materially with Salvation Army OC's anti-trafficking and Hospitality House clientele in the same service area.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
The Salvation Army Orange County social profiles
Digital presenceThe Salvation Army Orange County financial estimates
Financial estimateRevenue estimate
Valuation estimate
The Salvation Army Orange County leadership team
Management profileNumber of profiles
Profiles2 records
The Salvation Army Orange County funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
The Salvation Army Orange County M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about The Salvation Army Orange County
What does The Salvation Army Orange County do?
The Salvation Army Orange County is a nonprofit religious and charitable organization that delivers emergency and rehabilitative social services to vulnerable populations across Orange County. Core offerings include Homeless Outreach and Shelter programs (Hospitality House, Center of Hope), the Adult Rehabilitation Center for substance abuse recovery, the Anti-Trafficking Services program for human trafficking survivors, the Creative Arts and Music program for youth, holiday assistance through the Angel Tree program, food and disaster relief, and thrift-store retail and donation collection across more than a dozen locations.
Is The Salvation Army Orange County a public or private company?
The Salvation Army Orange County is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was The Salvation Army Orange County founded?
The Salvation Army Orange County was founded in 1887. It employs 11 to 50 people.
Where is The Salvation Army Orange County based?
The Salvation Army Orange County is headquartered in Tustin, United States, in the North America region.
How does The Salvation Army Orange County make money?
One revenue line is on record: donations and Charitable Contributions.
Who are The Salvation Army Orange County's main competitors?
Direct peers on record are Families Forward, Illumination Foundation, Habitat for Humanity of Orange County, Orange County Rescue Mission, Mercy House Living Centers, Second Harvest Food Bank of Orange County, Catholic Charities of Orange County and The Salvation Army Los Angeles. American Red Cross of Orange County is listed as a regional player. Interval House is listed as an emerging player.
Does The Salvation Army Orange County have an API?
No public API is recorded for The Salvation Army Orange County.
What industry is The Salvation Army Orange County in?
The Salvation Army Orange County's product category is Social Services Nonprofit. Its primary akta.pro industry code is BPAGAEAB, Housing Assistance & Homeless Services, with a secondary code of BPAGAEAO, Substance Use Recovery & Harm Reduction Support Services. Its NAICS code is 624221 and its SIC code is 8300.